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February-April 2006 | Vol. 1 No. 1
Wed, 07 Jan 2009 06:37:17 -0600
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Who's afraid of Wal-Mart?
  Who's afraid of Wal-Mart?  
 

Its almost dinner time, and you suddenly realise that you've forgotten the dinner rolls that your wife asked you to get. Ouch, its too painful to step out… And you cannot tell her that you forgot… So what do you do? Lets take another instance, you get unexpected guests and you do not have the right edibles to serve… You obviously cannot let them sit at home while you rush off to the market to pick up the basic necessities… So once again, what do you do?
Another instance… You aren't feeling well and need a medicine, well who has the energy to go to the chemist and pick up a pill… so once again, what do you do?
Hypothetical situations, but they could happen to you too… Welcome to reality, all you need to do is call up the neighbourhood store and the good humoured retailer, who has seen you grow up, would deliver whatever you need, straight at your doorstep. Convenient, isn't it?
And then one fine morning, you wake up to the news that an international retailer has set up shop barely a few kilometers away, and it is a dream to shop at. So, you pick up your car, and drive off. A completely new experience awaits you. A classy entrance, well-stacked racks, a neat ambience and friendly sales staff… of course the variety of products available is unbelievable. There is another added advantage, you get a discount on bulk purchases too… and you can use your credit card to pay, so you do not need to carry cash with you either.
Now the question that arises is that the next time when you need to shop, where do you go?

 
 
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  Features:  
 
Trend Watch Retail in Detail
A specialised concept
Jewelled fantasies
Bringing up your brand
Pillars of support
Shop n Malls Global Retail
Do anchor tenants make or break
a mall ?
Foraying beyond existing boundaries
Go Shopping Guest Column
Its raining discounts Brands with a face
In Focus Retail Strategy
FDI and retail in India Lead generation : All set to sell
Cover Story  
Who's afraid of Wal-Mart?  
 
  Interviews:  
 
First Account Fact of the matter
SPREADING WINGS
Vipin Kapoor,
Director, Kapsons Group, elaborates on Kapsons success story
  POTTER AT YOUR DOORSTEP
Pawan Jain,
Chairman and MD, Safeexpress Pvt. Ltd, elaborates on the distribution process
...more   ...more
   
An Insight   An Insight
CASHING IN ON HIGHWAY RETAIL
Kulbhushan Goyal,
MD, Amarnath Aggarwal Investments Pvt. Ltd, speaks about the potential that highway retailing offers.
  STRAIGHT FROM THE HEART
Satish Puranam,
Business Manager- Excalibur, Arvind brands Limited, elaborates on his experiences in the retail sector
..more   ..more
 
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