India’s men’s fashion market is undergoing a sharp transformation, driven by a young, trend-conscious consumer base and the rapid rise of direct-to-…
India’s luxury retail landscape has grown significantly in recent years as affluent male consumers increasingly invest in fashion, accessories,…
Fashion in India is no longer just about seasonal collections or runway looks. It’s about what people actually wear to work, brunch, weddings,…
Most Indian women don’t buy watches because they need one. We buy them because a bare wrist feels incomplete, because the strap matches a kurta…
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5 April, Novotel Hotel, Viraj Khand-4, Viraj Khand, Gomti Nagar , LucknowLucknow Franchise Show 2026
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22 February 2026, Raddison Blue , Andheri EastMaster Franchise Conclave
4 April, Marriott Hotel, H-2 Scheme No 54, Meghdoot garden , IndoreIndore Franchise Show 2026
28 March , The Pride Hotel, Opp. Airport, Wardha Road, Nagpur-440024Nagpur Mohali Franchise Show 2026
22 February 2026, Hyatt Regency 365, Anna SalaiFranchise & Investment Conclave
The Indian lifestyle market is evolving at a rapid pace. Urban consumers are no longer focused only on daily needs. Spending has moved towards style…
Urban India isn’t shopping on autopilot anymore. People are thinking before they buy—about what they wear, how their homes look, and even what sits…
Winter in India is no longer just a season, it’s a full-fledged style movement reshaping how consumers choose their jackets and outerwear. Over the…
Let’s admit it — we’re all living in loungewear now. What used to be “clothes for lazy Sundays” has become a whole fashion vibe. Whether you’re…
Streetwear has long transcended its roots as a niche subculture to become one of the most influential forces in global fashion. Defined by bold self-…
An invitation arrives, sparking excitement that is quickly followed by the age-old question: "What will I wear?" For years, the answer for many in…
India’s luxury fashion industry has become a global force, mixing traditional craftsmanship with modern design. Visionary designers lead this change…
When Amar Nagaram, former CEO of Myntra, left the comfort of corporate leadership to build a brand from scratch, many expected him to take the…
In the high-fashion world, long brand names are not just a trend but a symbol of the rich heritage and unique identity of the labels. This…
In less than a year, Forever New India has become the country's fastest-growing high-premium fashion brand, with a strong presence in Tier II and III…
As a pioneer in adapting automation in supply chain management in fashion, Sunil K. Sharma, AVP – Sales & Planning, Madame believes that…
Online fashion brand Myntra collaborated with Saif Ali Khan to launch House of Pataudi – an ethnic fashion brand to enable the vision of creating a…
Festival season is always the best time as the market picks up pace. Demand for all types of goods goes up, clothing being a leading section among…
Fashion is more than what you wear and what you carry, it is a medium for self-expression. It is also an industry that affects so much more than just…
The past 2 years have been a total mess for businesses due to the frequent running lockdowns. These lockdowns have not just made people strict about…
Fashion brands begin with a vision. And while that varies from person to person, there are certain constants when it comes to creating a successful…
Fashion e-commerce platform Myntra is all set to expect a 20-fold jump in daily sales during its 'End of Reason' sale to be held on July 2-3. The…
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