Brand Expansion

The company's expansion strategy has been supported by kiosk-style stores and app-based promotional vouchers, a model that previously contributed to its rapid rise in China.

The move will increase LEGO’s store count in the country from 12 to 15 locations and add 8,297 square feet of retail space to its Canadian portfolio.

The first Pinkberry outlet reopened at ABC Achrafieh in Beirut, with plans to expand the frozen yogurt chain across the country over the coming years.

IHCL has signed a 151-key Gateway hotel in Raipur, taking its portfolio in the city to four hotels, including three under development.

Indian Hotels Company Limited (IHCL) has strengthened its presence in India’s rapidly growing spiritual tourism segment with the launch of Ayodhyām, Ayodhya – IHCL SeleQtions in Ayodhya. The new property marks a significant addition

Ravi Surya Group has announced the launch of Ananta Spa & Resort Jaipur, a large-scale luxury hospitality destination that is set to enhance Rajasthan’s tourism and events ecosystem. Managed by Black Rock Hotels & Resorts, the newly opened property spans

Zaro has unveiled a refreshed brand identity and business model, relaunching as a modern bakehouse and gifting destination that brings together artisanal bakery products, pantry essentials, beverages, and curated gift solutions under one roof.

British retailer Marks & Spencer (M&S) has announced a new franchise agreement in the Philippines with PT Mitra Adiperkasa Tbk (MAP), Indonesia’s leading lifestyle retailer, as part of its strategy to accelerate growth across Southeast Asia through long-t