Coffee Blues

Coffee Blues is a premium coffee brand blending global coffee traditions with Indian tastes. It launched its flagship outlet in THE KOPA Mall Pune in May 2024 followed by a second store in Andheri West Mumbai.

Mission: Deliver high quality globally inspired coffee and food in a warm inviting setting.

Vision: Become Indias most beloved coffee destination through innovation and customer delight.

Signature Themes:

Coffee Blues offers three store themes tailored to different customer segments

• Platinum: Ultra premium roasting house experience
• Gold: Balanced luxury with diverse brewing options
• Rose Gold: Community friendly versatile and efficient

Espresso Roast Blend:

A proprietary blend using beans from Costa Rica Sumatra Brazil and Guatemala enriched with peaberry arabica for a rich smooth and complex flavor ideal for both espresso shots and lattes

Menu Highlights:

• Extensive beverage range including espresso lattes cold brews frostwaves teas and shakes
• Signature food includes croissants kulchawiches flatbreads salads and desserts
• Bestsellers include Caramel Frostwave Classic Cold Coffee Hazelnut Latte Avo Feta Toast

Market Opportunity:

• Indian coffee retail chains market USD 615 million in 2024 growing at 8.2 percent CAGR
• Instant coffee market USD 468 million in 2024 projected to reach USD 771 million by 2033
• Coffee cafe market INR 13000 crore in 2020 projected to reach INR 32000 crore by 2027
• Growth drivers include urbanization rising income youth population and evolving coffee culture