Shades of India

The Story of Shades of India

Shades of India is a globally recognized name among India’s most innovative textile and lifestyle brands. Led by Mandeep Nagi (Design Director) and David Housego (former UK journalist), the brand beautifully blends contemporary design with traditional craftsmanship. Its signature style is defined by rich fabric textures, thoughtful color combinations, and creative surface detailing that bring each piece to life.

With over 25 years of experience and heritage, the brand initially catered to international markets before expanding into the Indian retail space. Its business is structured into four distinct verticals – Cedar, Chinar, Cinnamon, and Fig – each reflecting a unique interpretation of textiles and artisanal techniques, infused with a modern and playful design approach.

Our Offering

Shades of India, under the creative direction of Mandeep Nagi, is a lifestyle brand offering a diverse range of products including apparel, textile jewelry, bags, and home soft furnishings. The brand launches new collections every year across spring-summer and pre-festive to festive seasons, each inspired by a unique story and design philosophy.

These collections are known for their distinctive appeal, premium-quality fabrics, season-appropriate silhouettes, detailed handwork, and refined craftsmanship. Designed for confident and independent women, the garments resonate with those who appreciate uniqueness, elegance, and artistic expression in fashion.