Fashion & Lifestyle

The brand film masterfully intertwines elements of fantasy and reality, reflecting Innisfree’s dedication to environmental sustainability.

"Rivayat" offers an eclectic mix of signature cocktail and evening wear, casual brunch ensembles, and resort wear.

The campaign is set to be showcased across print, digital platforms, and General Entertainment Channels (GECs) in multiple regional languages, reaffirming the brand's commitment to celebrating India’s cultural heritage.

The partnership debuted with the world premiere of Meanwhile, Elsewhere, a production by Darpana’s Artistic Director, Yadavan Chandran.

This exciting partnership is complemented by the launch of a captivating new campaign titled ‘Kya Baat Hain,’ which showcases Vaani Kapoor and aims to further cement the brand’s presence in the competitive tiles market.

The collection boasts a wide range of stunning nail designs, each perfect for various moods and occasions.

From celebrity power to unique storytelling, these partnerships are proof of the magic that happens when top-tier beauty meets star power.

To mark this milestone, Louis Vuitton and Murakami have enlisted Zendaya as the face of the campaign.

The fabric, crafted from a luxurious blend of 40 percent cotton and 60 percent linen, combines durability with a refined texture, making it ideal for versatile applications.

The rebranding reflects a shift in consumer preferences, with modern men prioritizing skin health, individuality, and confidence over traditional grooming narratives.