cafe

The launch reflects the café’s approach of adapting global food trends into its offerings while maintaining a focus on product consistency and ingredient quality.

The decision marks a significant change in Hard Rock International’s operations in India, where the brand had been present through its licensing arrangement with JSM Corporation.

The wellness-focused café opened its doors on January 20, 2026, marking the next stage of growth for the brand after a year of steady expansion and customer engagement.

The brand has built a strong identity around its contemporary café culture, upbeat in-store experience, and health-forward offerings.

Tea Avenue partners with Franchise India to bring premium Ceylon teas to India with kiosks and cafés in major metros.