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Campus Activewear Welcomes Vicky Kaushal as New Brand Ambassador
This partnership marks a perfect synergy between Vicky’s unique style and Campus Activewear’s dedication to empowering self-expression through fashionable, comfortable, and trendy footwear.
boAt's Nirvana Partners with Ranveer Singh to Launch Immersive 'Lost in Nirvana' Campaign
The ad highlights Nirvana’s latest product lineup—Nirvana Space, Nirvana IVY, and Nirvana Ion ANC Pro—each designed with standout features that elevate them to the top of their category.
Pepe Jeans London Launches "VERY PEPE" Autumn/Winter Collection Featuring Kriti Sanon
This collaboration marks a historic moment as Sanon becomes the brand’s first-ever global ambassador of Indian origin, embodying Pepe Jeans' bold, edgy, and eclectic spirit.
QUA Partners with Top Female Cricketers for "Modern Heroine" Campaign
The campaign features four of India’s most dynamic and inspiring female cricketers—Jemimah Rodrigues, Shafali Verma, Shreyanka Patil, and Radha Yadav.
Meta and EssilorLuxottica Extend Partnership for Smart Eyewear into the Next Decade
The two companies have collaborated since 2019, resulting in two generations of Ray-Ban Meta glasses, and the new agreement aims to produce more "multi-generational smart eyewear products."
Uniqlo Launches UTme! India Art Project Featuring Young Indian Artists
Uniqlo plans to open approximately six to eight new stores in Mumbai and Pune over the next two years. The retailer is also in discussions with several prominent malls in these cities for potential locations.
Michael Kors Teams Up with Yang Zi for Fall 2024 Fashion Line
The Fall 2024 MICHAEL Michael Kors collection, including the coveted Jordi and Colby bags, is now available online and in Michael Kors stores worldwide, inviting fashion enthusiasts to embrace the season’s fresh styles.
Asian Paints Launches ‘Pragati Ke Rang’ Campaign to Celebrate Rural Transformation
‘Pragati Ke Rang’ features the remarkable stories of four YouTube creators who, despite hailing from small towns, have gained substantial social media followings through their inspirational content.
Outside the Box Announces Collaboration with Bisleri and TransformersONE Movie
The collaboration will feature co-branded campaigns, product lines, and experiences that connect the TransformersONE movie with Bisleri's products.
ZARA Unveils "Cutie Circus" Collection in Collaboration with Stylist Harry Lambert
The collection features 70 unique pieces that draw inspiration from the color palette and design elements characteristic of carnival settings.