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Safari X boAt Launch Trackr Luggage for Seamless and Secure Travel
The collaboration, announced during Amazon Prime Day, marks a significant step forward in addressing one of the most common travel woes — misplaced or lost luggage.
Converse Debuts New Omni and Omega Trainers Inspired by Archival Icons
The two new launches are a tribute to the brand’s early commitment to performance footwear and its ability to continuously evolve style with purpose.
New Balance Taps Rosalía for Creative Campaign and New Sneaker Drop
To mark the beginning of this dynamic partnership, New Balance is rolling out a bold five-part campaign starring Rosalía.
Karan Johar’s Tyaani Jewellery Announces Kalki Koechlin as New Brand Ambassador
In this new campaign, Kalki Koechlin appears with a bare face, donning a boxing robe paired with Tyaani earrings and layered polki and diamond necklaces.
Clovia Launches Limited-Edition Squid Game Cotton Nightwear Sets
Drawing inspiration from the hugely popular Korean survival drama that continues to make waves worldwide, Clovia’s latest sleepwear line features three unique nightwear styles.
J. Hampstead Appoints Bobby Deol as New Brand Ambassador
By partnering with Bobby Deol, the brand is looking to infuse fresh energy while staying true to its rich heritage of excellence.
Kidbea x Indian Silk House Agencies Launch Festive Sustainable Kidswear Range
The new range will combine the rich heritage of Indian Silk House Agencies’ traditional designs with Kidbea’s modern, skin-friendly, and eco-conscious approach.
The Souled Store Expands Supima T-Shirt Collection for Premium Everyday Comfort
Available in over 40 rich colours, The Souled Store Supima T-shirts can be purchased through the brand’s app, website, and retail stores nationwide.
PUMA Unveils Velocity NITRO 4 to Elevate Every Runner’s Experience
Building on the popularity of its predecessor, the Velocity NITRO 4 brings significant enhancements, including a full-length NITROFOAM midsole that provides lightweight cushioning and maximum energy return.
VIP Clothing Launches Yuwa Series to Target India’s Youthful Innerwear Market
Each product within the Yuwa Series has been thoughtfully crafted to resonate with the diverse needs and personalities of young consumers.