Two of the screens support 3D projection, enabling viewers to watch titles in their original format with improved visual quality and sound, supported by digital touchpoints across the cinema for a smoother visit.
The activation was rolled out across Sarjapur, HSR Layout and BTM Layout, positioning the homegrown quick service brand directly in the middle of Bengaluru’s high-density youth and family catchments.
The 10,000 sq ft space marks an important step in the brand’s retail strategy as it looks to build a stronger front-end presence in outdoor living solutions for both residential and commercial buyers.
In this role, he will oversee the Lee and Wrangler businesses in India and select South Asian markets and will report directly to Chief Executive Officer Nitin Chhabra.
Around 45 percent of the new stores the brand is planning will open within the current fiscal, signalling a sharp step-up in physical expansion for the Bengaluru-headquartered company.
This new outlet offers a fresh opportunity for customers in the region to experience the newest Walkway collections across footwear and accessories, with a focus on convenient access and contemporary styles.
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