Hyderabad

The store opening marks the brand’s entry into one of South India’s growing fashion and retail markets.

The launch follows the performance of its first outlet in Gachibowli and takes the brand’s total store count to 26 across India.

The store, located in Kompally, is designed to simulate a real kitchen setup, allowing customers to explore and interact with products such as Android-powered chimneys, Plug N Play chimneys, hobtops, and cooktops.

With this addition, the company now operates 13 centres across Hyderabad and Warangal, and plans to open three more centres in the coming month.

The new outlet is located in Knowledge City, a major technology and office hub in Hyderabad, and is positioned to cater to professionals and visitors in the area.

The company has listed job openings on its careers portal for roles including Senior Manager, Genius, and Store Leader for Hyderabad, a move that typically precedes a store launch by several months.

The brand’s India entry aligns with broader trends in the food and beverage sector, where consumers are increasingly open to global cuisines presented in simplified, everyday formats.

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