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To further engage fans, Mumbai Indians and Lattafa India will introduce an Exclusive Mumbai Indians x Lattafa Fragrance Collection, a limited-edition range inspired by the team’s resilience and power.

The newly launched products—Hamdard ElectrORS Electrolyte Drink, Hamdard Asli Milkshakes, and Hamdard Refresh Nariyal Paani—are manufactured at the brand’s state-of-the-art aseptic packaging facility in Aurangabad.

The show also introduced Lakmē’s new 9 to 5 Hya-Matte range, a groundbreaking beauty innovation crafted for the unstoppable modern working woman.

The ‘Easy in Levi’s’ campaign introduces a new range of relaxed fits designed for comfort and self-expression.

The collaboration stems from the longstanding friendship between Salman Khan and Jacob & Co.’s founder, Jacob Arabo.

As part of this initiative, the brand introduces JOGA (Denim Yoga)—a groundbreaking concept that showcases the exceptional flexibility, stretch, and comfort of Savana Denim.

The event brought together an elite gathering of beauty editors, influencers, and skincare experts for an immersive experience.

Additionally, a promotional film will soon be released, capturing the fun and playfulness of Twister’s unique flavors.

Unveiled on the latest episode of The BarberShop podcast, hosted by Shantanu Deshpande, the launch generated significant excitement among audiences.

Through this collaboration, Minimalist will supply its high-performance sunscreen to Rajasthan Royals players, ensuring they remain protected from the sun during training sessions and matches.