Saif Ali Khan

As part of this collaboration, Khan will be the face of a comprehensive 360-degree marketing campaign spanning digital platforms, print media, in-store branding, and out-of-home (OOH) advertising.

Saif Ali Khan will lead Sparsh Pearl’s expansive 360-degree marketing strategy, which includes television ads, digital campaigns, OTT platforms, and outdoor promotions.

2018 has been a phenomenal year for the brand licensing and merchandising industry in India. Not only the market witnessed a bevy of global IPs marking their foray in India, but also a plethora of Ind...