Jockey
Jockey

Wide range of underwear, activewear, sleepwear, and loungewear for men, women, and children

About Jockey

Jockey International, Inc., founded in 1876 by Samuel T. Cooper in St. Joseph, Michigan, is a renowned global brand known for its high-quality underwear, sleepwear, and activewear. With headquarters in Kenosha, Wisconsin, Jockey's products reach over 140 countries, supported by a dedicated team of about 5,000 employees. The company boasts an impressive annual revenue of over $1 billion, offering a wide range of comfortable and stylish items such as briefs, boxers, bikinis, T-shirts, leggings, sports bras, pajamas, and cozy loungewear.

Jockey: Subsidiaries

Jockey International, Inc. extends its global reach through several key subsidiaries:

  1. Jockey India: Partnering with Page Industries Ltd., Jockey India has become a leading innerwear brand in the country, offering a wide range of comfortable and stylish products.
  2. Jockey Europe: This subsidiary ensures that Jockey's high-quality products meet the unique preferences and standards of European consumers.
  3. Jockey Canada: Catering to the Canadian market, Jockey Canada provides a localized range of products that resonate with Canadian customers.
  4. Jockey UK: Focused on the UK, this subsidiary tailors Jockey's offerings to suit the tastes and needs of customers in the United Kingdom.

Jockey Latest News

  • New Brand Ambassador: Country music star Dylan Scott is now Jockey's brand ambassador, promoting collections like Jockey Outdoors™ by Luke Bryan.
  • Sponsorships: Jockey extended its partnership with Trackhouse Racing for the 2024 and 2025 NASCAR seasons and secured the presenting sponsorship for the 2024 Bassmaster Classic.
  • India Expansion: Page Industries, Jockey's licensee in India, is expanding the Jockey Juniors line and increasing its retail footprint across the country.

Jockey: Company Owner

Jockey International, Inc. is a privately held company owned by the descendants of Samuel T. Cooper, who founded the company in 1876. The Cooper family has maintained ownership of the brand, overseeing its growth into a global leader in underwear, sleepwear, and activewear.

  • Year of Inception in India: 1994 (Entered India under Page Industries Ltd.)
  • Share Price Value: As of June 28, 2024, the share price of Page Industries Ltd, the exclusive licensee of Jockey in India, is approximately ₹39,099.35. The stock has experienced a slight decrease of 2.45% recently, reflecting broader market trends.
  • Founder: Samuel T. Cooper
  • No. of Jockey Store Outlet in India : Jockey has over 1,382 exclusive brand outlets (EBOs) across India, including 43 Jockey Woman stores and 64 Jockey Juniors stores​
  • Year of Establishment: 1876
  • Is the Jockey Listed? No
  • Website Address: https://www.jockey.com/
  • Does the Jockey Provides Franchise? No
  • Country of Origin: United States

Products/Services

Jockey is a one-stop shop for comfortable essentials. Their core focus is underwear, offering a wide range of styles for men, women, and children. From briefs and boxers to panties and sports bras, Jockey caters to different needs with features like breathable fabrics and irritation-free designs.

Beyond underwear, Jockey provides sleepwear and loungewear for ultimate relaxation. Think cozy pajamas, robes, nightshirts, joggers, and sweatpants. They even have activewear options like leggings, t-shirts, and sports bras to keep you comfortable during your workouts. Additionally, Jockey offers socks and hosiery for all ages, ensuring complete comfort from head to toe.  In some regions, you might find an even wider selection including swimwear and thermals. 

Who is the Brand Ambassador of Jockey?

Jockey's brand ambassador is country music star Dylan Scott. He was announced as the brand ambassador in 2023 and represents Jockey's collections, including Jockey Outdoors by Luke Bryan and Jockey Made in America

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