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Franchise TV Exclusive: French Experiential Art Brand Iris Galerie Prepares for India Entry
Franchise TV Exclusive: French Experiential Art Brand Iris Galerie Prepares for India Entry

Iris Galerie, the Paris-based experiential art-gallery brand founded by Paul-Antoine Briat in collaboration with renowned French photographer Francis Giacobetti, has entered the Indian market through a master franchise partnership with FranGlobal, the international business arm of Franchise India.

Paris-based experiential art brand Iris Galerie, which operates at the iconic Carrousel du Louvre in Paris,has grown to more than 200 galleries across 20 countries, offering its distinctive artistic experience to over one million guests worldwide. The brand’s franchise-led model is designed to bring its personalized art concept to premium retail destinations, high streets, malls and lifestyle locations across the country.

Iris Galerie sits at the intersection of photography, art, gifting, décor and personal expression—making it relevant for consumers seeking memorable, custom-made experiences rather than conventional retail purchases. Iris Galerie's ethos is to “immortalise” the iris. Its entry also reflects the growing potential of experience-led retail in India, where consumers increasingly seek customised products, meaningful gifting options and shareable in-store experiences.

The Secret Eye Collection

Iris Galerie’s jewellery offering draws inspiration from the historical tradition of eye miniatures. In the 18th century, the future George IV, then Prince of Wales, is believed to have sent a miniature eye portrait in jewellery form to his future wife as a token of affection; the gesture is said to have inspired a wider trend for eye representations in jewellery.

This idea informs Iris Galerie’s The Secret Eye collection, which translates an iris image into an intimate and personal keepsake. Designed with a graphic, bohemian aesthetic, the collection positions iris jewellery as a symbol of memory, affection and individuality. The brand’s wider product portfolio also includes collections such as Bloom and Holy.

India Expansion Strategy

Commenting on the expansion, Gaurav Marya, Chairman, Franchise India Group, said, “Iris Galerie has built a strong international presence across key global cities, including Paris, New York, London and Singapore. Its entry into India is an important step in the brand’s wider Asian expansion strategy. With rising consumer demand for personalised experiences, premium gifting and experiential retail, India offers strong potential for the concept to build a meaningful footprint.”

Iris Galerie is also exploring expansion in markets such as Singapore, Bangkok, Tokyo and Seoul, while evaluating prospective franchise partnerships for larger South Asian markets.

Its entry also reflects the growing potential of experience-led retail in India, where consumers are increasingly seeking customised products, meaningful gifting options and shareable in-store experiences.

 

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Thomas Cook India Opens New Outlet in Ahmedabad, Expands to 12 Locations Across the State
Thomas Cook India Opens New Outlet in Ahmedabad, Expands to 12 Locations Across the State
 

With a strategic focus on Gujarat’s strong and growing travel market, Thomas Cook (India) Limited, India’s prominent omnichannel travel services company, has inaugurated its new outlet in Ahmedabad’s Nikol area.

The outlet expands Thomas Cook India’s network to 5 locations in the city and 12 across Gujarat, strengthening access to its comprehensive portfolio of travel and holiday solutions. Ahmedabad is a key source market for Gujarat and the wider West India region, with travellers increasingly exploring new destinations and experiences through multiple short breaks, weekend getaways and public-holiday travel. The market also has a strong preference for group travel, regional departures and curated experiences tailored to local cultural and dietary preferences.

The new outlet will cater to families, couples, millennials & GenZ, business travellers and GenS (seniors), offering end-to-end solutions including domestic and international holidays, group tours, personalised holidays, cruises and travel insurance. Thomas Cook India’s AI-powered booking platform further enables customers to plan personalised vacations, check availability and make reservations seamlessly.

Significant Tourism Trends & Opportunities in Gujarat

Gujarati travellers are increasingly using public holidays and weekends for multiple short breaks and mini-cations beyond the traditional holiday season. Gujarati-specific group tours remain popular, with travellers valuing Gujarati-speaking tour managers and vegetarian/Jain food preferences.

Departures such as Albelu Europe, Aneru Europe and Adhbhut Asia are also gaining popularity, offering curated experiences with Gujarati language and cuisine preferences. Further, pilgrimage and spiritual travel continue to gain momentum, with Thomas Cook India strengthening its spiritual tourism portfolio to cater to this segment. Travellers are increasingly seeking differentiated experiences and exploring emerging destinations beyond conventional itineraries.

Improved air connectivity is opening up new outbound opportunities, with Sri Lanka emerging as an attractive option. Thomas Cook India has introduced special packages with direct flights to Sri Lanka ex-Ahmedabad, offering greater convenience to travellers.

Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook (India) Limited said, “Ahmedabad is a strategically important source market for us, both for Gujarat and the wider West India region, with strong year-round travel aspirations and an evolving appetite for new destinations and experiences. The launch of our new Nikol outlet reinforces our commitment to being closer to our customers and providing personalised, end-to-end travel solutions. As we look ahead, we will continue to strengthen our market-specific offerings, including direct-flight packages to Bhutan ex-Ahmedabad, as well as Gujarati-focused regional and festive group departures. We remain committed to deepening our presence in the region and look forward to co-curating meaningful and memorable travel experiences for our customers.”

Established in 1881, Thomas Cook (India) Limited (TCIL) is the leading omnichannel travel company in the country offering a broad spectrum of services including foreign exchange, corporate travel, MICE, leisure travel, value added services, and Visa services.

It operates leading B2C and B2B brands including Thomas Cook, SOTC, TCI, SITA, Asian Trails, Allied TPro, Australian Tours Management, Desert Adventures, Travel Circle International Limited,  Sterling Holiday Resorts Limited, Distant Frontiers, TC Tours, Digiphoto Entertainment Imaging (DEI), Go Vacation, Private Safaris East & South Africa. As one of the largest travel service provider networks headquartered in the Asia-Pacific region, The Thomas Cook India Group spans 28 countries across 5 continents.

 

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Croma Launches Digital-first Neighbourhood Retail Format ‘Edge’, Unveils First Store in Mumbai
Croma Launches Digital-first Neighbourhood Retail Format ‘Edge’, Unveils First Store in Mumbai
 

Croma has launched its digital-first neighborhood retail format 'Edge'. The company will open its first store in Ghatkopar, Mumbai and plans to expand its footprint in Pune and Bengaluru. With this format, the company will bring a new dimension to neighborhood retail experience bringing convenience and speed to its customers.

Croma, an electronic Indian retail chain operated by Infiniti Retail, has launched ‘Edge’, a digital- first retail format. This format will solidify the brand’s omnichannel presence in the country.

The first Edge store has been opened in Ghatkopar East, Mumbai. The new retail format revolves around consumer technologies such as smartphones, wearables and other accessories, serving customers in the neighborhood region.

According to IBEF, the consumer technology business in India is expected to expand to USD 200-250 billion by 2025, penetrating  into  electronics, appliances, fashion, and apparel segments. It is a type of technology segment that focuses on individual consumer needs, as opposed to technology designed for enterprises or government organizations. This segment is fast evolving due to Gen-Z or the ‘gadget generation’ that are willingly spending on latest smartphones, health monitoring gadgets and other personal technologies bringing convenience and comfort in their lifestyle.

Shibashish Roy, CEO, Infiniti Retail Ltd, shares how the purchasing patterns in personal technologies are evolving. Consumers in India are increasingly expecting speed and convenience from neighborhood retail stores  without compromising on quality and services.

Croma plans to expand into the Bengaluru and Pune region as well.  With Edge, Croma is strengthening its omnichannel strategy, bringing its retail experience more closer to its customers. The store also provides financial services, product exchange, device set-up and post-sales services to the customers, just like other Croma stores.

Founded in 2006, Croma is a large-format specialist retail chain that deals in multi-brand digital gadgets and home electronics. The company currently has 540 stores, 16 TRiBE stores across 200+ major cities of India. With 20,000+ products across 500+ brands, this brand of Infiniti Retail Ltd., part of the Tata Group, is a trusted electronics expert in India. The company also has 400+ products in its ‘own-label’ category.  

Edge by Croma combines neighborhood retail format with Croma's product portfolio and services through its omnichannel network. This business strategy will open a new horizon for expansion for Croma stores, emphasizing on the fast growing consumer technology segment.

 

 

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Gargi Strengthens Offline Presence with New Stores in Bengaluru, Raipur
Gargi Strengthens Offline Presence with New Stores in Bengaluru, Raipur
 

Contemporary jewellery brand Gargi, from the house of P N Gadgil & Sons (PNGS), has expanded its retail network with the launch of two new stores in Bengaluru, Karnataka, and Raipur, Chhattisgarh, reinforcing its growth strategy across key urban markets.

The twin store openings mark another milestone in Gargi's nationwide expansion as the brand continues to strengthen its presence through a wider offline retail network and enhance accessibility for customers across India.

Located in Rajajinagar, the Bengaluru outlet showcases Gargi's portfolio of silver, brass, and diamond jewellery, catering to the city's growing demand for contemporary and design-led collections. Meanwhile, the new store at ZORA The Mall in Raipur introduces the brand's sterling silver jewellery collection to consumers in Chhattisgarh's capital, with plans to expand the product range in the future.

The expansion follows a strong financial performance for the brand. Gargi reported ₹149.47 crore in revenue in FY26, registering nearly 49 percent year-on-year growth, supported by the continued expansion of its retail presence across the country.

Aditya Modak, Founder & CEO, Gargi by PNGS, said, "Bengaluru and Raipur represent two distinct markets with strong growth potential. While Bengaluru is a mature and design-conscious fashion destination, Raipur is an emerging market where demand for premium silver jewellery is growing rapidly. Launching both stores on the same day reflects our confidence in these markets and our commitment to making authentic, contemporary jewellery more accessible to consumers across India."

Designed around the brand's modern retail identity, both stores offer a welcoming shopping environment featuring curated collections for everyday wear, festive occasions, and celebrations.

With these additions, Gargi continues to strengthen its retail footprint as it targets sustained growth across established metropolitan cities as well as emerging regional markets.

 

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FableStreet Expands Offline Presence with New Store at DLF Promenade
FableStreet Expands Offline Presence with New Store at DLF Promenade
 

Premium women's fashion brand FableStreet has expanded its offline presence with the launch of a new store at DLF Promenade in New Delhi. The opening adds another contemporary fashion label to the mall's retail portfolio while strengthening FableStreet's presence in one of the country's leading premium shopping destinations.

The announcement was shared through the official LinkedIn page of DLF Malls, highlighting the brand's arrival at the luxury retail destination.

The new outlet offers FableStreet's complete range of contemporary womenswear, including workwear, dresses, tops, blazers, trousers, co-ord sets and occasion wear. Designed for modern professionals, the collections focus on combining comfort, functionality and versatile styling for both workplace and everyday wear.

Founded to address the evolving wardrobe needs of working women, FableStreet has established itself as a leading premium apparel brand by offering data-driven designs, multiple fit options and thoughtfully tailored silhouettes. The brand combines quality fabrics with contemporary styling to create clothing that balances style with practicality.

Over the years, FableStreet has built a strong omnichannel presence through its direct-to-consumer platform, online marketplaces and a growing network of exclusive retail stores across India. The latest store opening aligns with the company's strategy of expanding its brick-and-mortar presence while offering customers an immersive shopping experience.

For DLF Promenade, the addition of FableStreet further enhances its fashion offering by introducing another premium Indian womenswear brand to its mix of national and international labels. The launch reinforces the mall's position as a key destination for premium fashion and lifestyle retail in the capital.

 

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CASIO Strengthens India Retail Expansion Through Madurai Store Launch
CASIO Strengthens India Retail Expansion Through Madurai Store Launch
 

CASIO has strengthened its retail presence in South India with the launch of a new exclusive brand store in Madurai, further expanding its offline footprint in Tamil Nadu. The latest opening is part of the global electronics and timepiece brand's continued efforts to strengthen customer engagement through dedicated retail formats while improving accessibility to its product portfolio across key markets in India.

The new store offers customers an opportunity to explore CASIO's diverse range of watches, including its flagship G-SHOCK, EDIFICE, BABY-G and CASIO Vintage collections. In addition to timepieces, the outlet showcases products from the company's broader portfolio, including calculators, electronic musical instruments, clocks and other consumer electronics, providing a comprehensive brand experience under one roof.

The launch reflects CASIO's focus on strengthening its physical retail network alongside its existing presence through authorised dealers and multi-brand outlets. Exclusive stores enable customers to experience the brand's latest innovations, receive product demonstrations and access a wider assortment of collections than those typically available through traditional retail channels.

Founded in Japan in 1957, CASIO has built a strong global reputation across watches, calculators, musical instruments and digital devices. Over the years, the company has evolved into one of the world's leading consumer electronics brands, with its G-SHOCK range becoming particularly popular for its durability, design and technological innovation. The brand has also maintained a strong presence in categories such as scientific calculators and electronic keyboards, making it a recognised name across educational, professional and lifestyle segments.

India continues to be an important growth market for CASIO, driven by increasing demand for premium lifestyle accessories and branded consumer electronics. The company has been steadily expanding its retail network through exclusive stores and authorised retail partners to enhance its visibility across metropolitan cities as well as emerging consumption centres.

With the opening of the Madurai outlet, CASIO continues to strengthen its presence in South India while bringing its full range of watches and electronic products closer to consumers. The expansion also reflects the company's ongoing investment in offline retail as it seeks to offer a more immersive shopping experience and reinforce its position in India's growing premium lifestyle and consumer electronics market.

 

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BSH Home Appliances Strengthens Siemens Retail Network with New Pune Store
BSH Home Appliances Strengthens Siemens Retail Network with New Pune Store
 

BSH Home Appliances Pvt. Ltd., the Indian subsidiary of BSH Hausgeräte GmbH, has strengthened its premium retail presence with the opening of an exclusive Siemens Brand Store in Pune. Launched in partnership with Cheryl Enterprises Private Limited, the new outlet is located at Solitaire Business Hub-1 in Baner.

The store offers consumers, architects and interior designers an opportunity to experience Siemens' range of premium built-in and connected home appliances under one roof. The portfolio spans cooking, refrigeration, dish care, laundry and coffee preparation, with a focus on integrated solutions for modern homes.

The new outlet comes as Pune continues to emerge as an important market for premium home appliances, supported by growth in premium housing, modular kitchens and evolving consumer preferences. According to BSH, premium cooking appliances and dishwashers have recorded strong demand in the city, while consumers are also increasingly opting for larger-capacity front-load washing machines and XXL refrigerators.

Cooking appliances accounted for nearly 60% of Siemens' sales in Pune in 2025, with ovens contributing more than half of the category's demand. The company also reported strong growth in dishwashers and cooling products during the first half of 2026.

As part of its wider retail expansion strategy, BSH plans to increase its network of exclusive Siemens Brand Stores to 40 outlets across India by the end of 2026.

Saif Khan, MD and CEO, BSH Home Appliances India, said, "Pune is emerging as one of India's most important premium home appliance markets, driven by rapid premium housing growth and changing consumer aspirations. We are seeing particularly strong momentum in categories such as dishwashers, front load washing machines and premium cooking category, with dishwasher volumes in Pune growing by nearly 65% this year. While connected technologies are becoming increasingly relevant, consumers continue to place equal importance on aesthetics, performance and effortless integration into modern homes. With our exclusive Siemens Brand Store, we are bringing these experiences closer to consumers while partnering with architects, designers and homeowners in shaping the future of home living in Pune."

The Pune showroom features Siemens' premium appliance portfolio, including AI-enabled ovens, steam ovens, downdraft hoods, connected coffee machines, refrigeration systems, dishwashers and laundry appliances.

Beyond product display, the store has been designed as a collaborative experience centre for homeowners, architects, interior designers and modular kitchen partners exploring integrated home and kitchen solutions. The launch reinforces BSH's strategy of combining premium retail expansion with experience-led formats as it continues to strengthen Siemens' presence in India's growing premium home appliance market.

 

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Dramique Expands Hospitality Portfolio with Launch of D'Glasshouse in New Delhi
Dramique Expands Hospitality Portfolio with Launch of D'Glasshouse in New Delhi
 

Dramique has strengthened its hospitality portfolio with the launch of D'Glasshouse, a premium dining and cocktail destination at its New Delhi property. The new concept marks the brand's expansion into curated dining experiences, complementing its existing entertainment-led offering while broadening its presence in the premium hospitality segment.

Positioned as an exclusive venue within the Dramique property, D'Glasshouse has been designed to offer a more intimate and relaxed environment centred on fine dining, handcrafted cocktails and meaningful social interactions. Unlike the property's high-energy entertainment format, the new concept caters to guests seeking smaller gatherings, conversations and elevated culinary experiences in a sophisticated setting.

The launch reflects Dramique's strategy to diversify its hospitality offerings by creating specialised formats that cater to evolving consumer preferences. By introducing a dedicated premium dining destination, the brand aims to attract a wider audience while strengthening its positioning in Delhi's competitive food and beverage landscape.

D'Glasshouse features floor-to-ceiling glass walls, contemporary lounge style seating and thoughtfully designed interiors that create an open and inviting ambience. The venue follows a profile-based reservation system, offering curated access to guests from corporate, social and creative communities. This approach is intended to foster a more personalised experience while maintaining the exclusivity of the destination.

The culinary programme has been developed around a European-inspired menu with Asian influences, bringing together global flavours through a carefully curated selection of dishes. Complementing the food offering is the venue's signature "Garden-to-Glass" cocktail programme, where beverages are crafted using fresh botanicals, herbs and greens to deliver a distinctive drinking experience.

Beyond food and beverages, D'Glasshouse also integrates curated entertainment into its overall concept. The venue plans to host intimate live performances that combine lighting, visual effects and architectural elements, creating immersive experiences without disrupting the relaxed dining atmosphere. This format allows guests to enjoy entertainment alongside premium dining while preserving the venue's focus on comfort and conversation.

Currently, D'Glasshouse operates from 9 PM every Friday through Sunday, catering to the evening dining and nightlife audience. Looking ahead, the brand plans to expand its programming with curated daytime experiences, including Botanical Brunches, as it continues to evolve the concept and engage customers across different occasions.

The concept is led by Sandy, a member of Dramique's core leadership team, who oversees the creative direction of the venue. Under this vision, D'Glasshouse has been positioned as a lifestyle destination that brings together premium dining, innovative mixology and curated guest experiences within a single hospitality format.

With the launch of D'Glasshouse, Dramique is expanding beyond its established entertainment proposition to build a more diversified hospitality portfolio. The addition of a dedicated premium dining concept reflects the brand's focus on experiential hospitality, offering guests a destination that combines refined cuisine, signature cocktails and thoughtfully designed experiences in the heart of New Delhi.

 

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Treasures by Tiara Blends Luxury Retail and Hospitality with New Café Concept in Mumbai
Treasures by Tiara Blends Luxury Retail and Hospitality with New Café Concept in Mumbai
 

Jewellery brand Treasures by Tiara has expanded its retail concept with the launch of The Treasures Café alongside its flagship store at Cumballa Hill, introducing an experience-led format that combines luxury jewellery retail with an all-day café under one roof.

Conceived by entrepreneur and jewellery designer Tiara Dhody, Founder of Treasures by Tiara, the new concept reflects the growing trend of experiential retail, where hospitality and lifestyle elements are integrated into physical stores to enhance customer engagement. The brand aims to redefine the traditional jewellery shopping experience by creating a destination where visitors can explore collections while enjoying a café environment.

The café was inaugurated at an intimate gathering attended by members of Mumbai's social and creative community. Located adjacent to the flagship jewellery boutique, the space has been designed to encourage customers to spend more time within the store environment by combining retail, dining and social experiences.

The interiors feature warm golden lighting, antique silver accents, textured finishes and curated décor, creating a setting that complements the brand's luxury positioning. Every aspect of the space, from its layout to service experience, has been designed to offer a relaxed and immersive customer journey.

The all-day café menu includes a selection of gourmet sandwiches, bowls and wraps alongside artisanal coffees, signature cold brews and specialty beverages. The dessert menu features offerings such as Tiramisu in a Chocolate Cup, Mango Cheesecake and a gluten- and sugar-free Dates & Carrot Cake with Lemon Cheese, catering to customers throughout the day.

Commenting on the launch, Tiara Dhody, Founder, Treasures by Tiara, said, “Opening our flagship and cafe in Mumbai feels like a natural next step for the brand. With this space, we wanted to move away from the usual retail format and create something more experiential, where people can slow down and connect with what they’re wearing. It’s a more considered way of experiencing jewellery, and I truly believe this is where the future of retail is headed.”

The launch highlights the increasing adoption of experience-led retail formats, with brands creating multi-functional destinations that combine shopping, dining and hospitality to strengthen customer engagement. By integrating an all-day café with its flagship jewellery store, Treasures by Tiara is seeking to offer consumers a differentiated retail experience while encouraging longer store visits and deeper interaction with the brand.

As consumer expectations continue to evolve, retailers across premium categories are increasingly investing in immersive physical formats that extend beyond conventional shopping. With the opening of The Treasures Café, Treasures by Tiara has expanded its flagship destination into a lifestyle-focused retail space that brings together luxury, hospitality and design in a single location.

 

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