Kedman Global has announced a strategic partnership with Franchise India Brands Limited, appointing the company as its exclusive franchise development partner to scale Manav Rachna International Schools (MRIS), Kunskapsskolan Schools, and the Swedish KED Program across India.
This collaboration marks a significant milestone in the evolution of India’s premium K–12 education landscape, bringing the globally acclaimed KED personalized-learning model, with more than 100 successful schools across Europe, the Middle East, and Asia, to Indian learners.
Rising Demand for International Curriculum in India
The Indian education market is experiencing an unprecedented shift toward progressive schooling. According to industry estimates:
- India’s K–12 sector is forecast to grow from $71 billion in 2024 to $183 billion by 2033, at a CAGR of 11 percent.
- The international curriculum segment is expanding at nearly twice the pace of traditional boards, driven by rising aspirations, increased mobility, and NEP-driven learning reforms.
- Tier I and Tier II cities are witnessing rapid growth in demand for premium, skills-led education aligned with global benchmarks.
With families increasingly seeking personalized learning pathways and international exposure for their children, the timing is ideal for expanding innovative models like the KED Program.
Partnership Highlight
Under this partnership between Manav Rachna Educational Institutions and Kunskapsskolan Sweden, Kedman Global brings together two decades of Swedish research-based personalized learning and more than 20 years of Indian school-leadership expertise. Supported by Franchise India, this collaboration will introduce multiple school formats for new and existing schools across the country, including Licensee-Owned, Licensee-Operated, and Licensee-Owned Company-Operated.
Expansion will be pan-India, beginning with key metropolitan hubs and scaling across Tier II markets where demand for international education is accelerating most rapidly.
Sunitha Nambiar, CEO of Manav Rachna International Schools, said, “This partnership enables us to bring a proven global learning approach to more students across India. The KED Program’s strong focus on coaching, clear learning pathways, and student ownership fits perfectly with our vision for future-ready schooling. With Franchise India’s support, we are confident of expanding this model in a structured and excellence-driven manner.”
Christian Wetell, Executive Vice President and Head of International Operations at Kunskapsskolan Education, said, “The potential in India is enormous. The KED Program has helped students in many countries become confident, independent learners, and we believe the same approach will benefit Indian families as well. Bringing Swedish personalized learning together with Manav Rachna’s strong academic presence creates a powerful opportunity for schools nationwide.”
Gaurav Marya, Chairman and Founder, Franchise India, stated, “Parents today seek global exposure, innovation, and personalized education. MRIS and the KED Program bring a new benchmark to India’s K–12 space, and we are proud to lead its nationwide rollout.”
This partnership sets the stage for a transformational expansion of premium, student-centric schooling across India. With a blend of global standards, personalized learning, and local relevance, KEDMAN Global aims to redefine the future of Indian education.
Schools under this partnership will open in phased clusters across India, with a special emphasis on Tier I and emerging Tier II markets where demand for international schooling is evident.
Elevate Education, formerly known as Sunstone, has secured ₹170 crore in Series D funding from WestBridge Capital to accelerate the next phase of its growth. The investment will be used to strengthen the company's technology platform, enhance its artificial intelligence capabilities, expand its network of partner institutions and improve student success and placement outcomes as it scales its higher education platform across India.
The fundraise follows a period of business expansion during which Elevate Education significantly increased its student base, institutional partnerships and revenue, further strengthening its position as a technology-led higher education platform focused on learner outcomes and employability.
The Gurugram-based company partners with higher education institutions to deliver industry-focused undergraduate and postgraduate programmes by integrating curriculum, technology, placement support and student success initiatives. For FY27, Elevate Education expects to achieve ₹300 crore in revenue, support 25,000 active students, and partner with 22 campuses across 15 cities. The company also expects to achieve profitability during the financial year while continuing to invest in long-term growth.
The newly raised capital will primarily be deployed to deepen the company's technology and AI capabilities, expand collaborations with higher education institutions, strengthen placement outcomes and student engagement, and invest in academic innovation and industry-aligned programmes.
As part of its long-term expansion strategy, Elevate Education aims to scale its student base to 60,000 learners and expand its partner network to 40 institutions by FY29. The company also plans to integrate AI across the student lifecycle while targeting ₹600 crore in revenue by FY29, reinforcing its ambition to build one of India's leading technology-driven higher education platforms.
Ashish Munjal, Co-founder and CEO, Elevate Education, said: "India's higher education system is at an inflection point. The future of higher education will not be defined by who awards the degree, but by who delivers the best learner outcomes. As AI reshapes industries and employer expectations evolve, institutions need to continuously reinvent how students learn, build skills, and prepare for careers. At Elevate Education, our mission is to help make that transformation possible by partnering deeply with institutions and bringing technology, AI, and industry relevance into every stage of the student journey. This investment from WestBridge Capital strengthens our ability to scale responsibly, invest in innovation, and build one of India's most trusted higher education platforms."
Sandeep Singhal, Co-founder and Managing Partner, WestBridge Capital, said: "We believe Elevate Education is addressing an important opportunity in India’s education ecosystem by improving the quality and relevance of learning at scale. Ashish, Ankur and Piyush, along with the broader team, have built the company with a deep understanding of the sector, disciplined execution, and a capital-efficient approach. We believe the company is well positioned for long-term growth and are pleased to partner with them on this journey."
The company believes India's higher education sector is undergoing a significant transformation, driven by artificial intelligence, evolving employer expectations and rising demand for outcome-oriented education. Through its technology platform, institutional partnerships and AI-enabled student support ecosystem, Elevate Education aims to help institutions improve employability and prepare students for the future of work.
With the latest funding, Elevate Education plans to accelerate the expansion of its technology-led higher education ecosystem while strengthening partnerships with academic institutions across the country. The investment is expected to support the company's long-term vision of building one of India's most trusted higher education platforms by combining technology, AI and industry-relevant learning to improve career outcomes for students.
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