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Jay Jagannath: From Divine Tales to Must-Have Merch—A Licensing Legend in the Making!
Looking ahead to the next five years, the company’s vision is to make Jai Jagannath a household name across India.
How Powerkids Entertainment is Shaping the Future of Children’s Licensing and Brand Collaborations
Powerkids Entertainment’s licensing endeavors have been marked by strategic collaborations that amplify its flagship franchises, particularly "The Jungle Book."
Imagicaa Expands Merchandise to E-Commerce, Keeps Parks at the Heart of Growth Strategy
In a candid conversation, Dhimant Bakshi, CEO at Imagicaa shared his vision for the brand, its expansion plans, and how Imagicaa is shaping the theme park and merchandise experience in India.
emoji expanding its base in Asia
'In order to manage the global potential of the emoji® brand the emoji company has created solid partnerships worldwide with national experts in brand licensing'
  • By - Aanchal
  • / 10 MIN READ
Warner Media brings Tuzki to India
"Fans love to own tangible pieces that allow them to express themselves, stir imagination and dive into the world of characters they adore"
  • By - Aanchal
  • / 8 MIN READ
“CREATIVITY IS AT THE HEART OF EVERYTHING WE DO AT DISNEY”
Connoisseur of licensed merchandise help licensees prep
  • By - Aanchal
  • / 5 MIN READ
Imagica looks to disrupt theme park segment with licensing
It was the first edition of India Licensing Expo, when Dhimant Bakshi, Joint CEO of Imagica met Green Gold Animation who at that point in time was looking to venture into categories high on experience...
  • By - gargi
  • / 5 MIN READ
Chhota Bheem to pave way for theme park licensing in India
Taking a cue from global counterparts, Green gold Animation – the creator of Chhota Bhhem, has inked pact with Adlabs-owned theme park Imagica. The association that will witness the introduc...
Balenzia breaking through the clutter with brand licensing
Talk about socks as a category, and there exist only a couple of brands in organized space. It was the wish to avoid cultter, that inspired Balenzia – one of the premium socks’ brand, ...
  • By - gargi
  • / 4 MIN READ
Tapping organised retail through licensing of Bobbleheads
Miniatures and figurines have been on the priority list of licensors in Indian markets. However lack of awareness about such products is what is acting as impediment to growth of bobbleheads in India,...