desk_view
Ethnix by Raymond Targets Tier II & III India for Next Growth Phase
Ethnix by Raymond has over 140 stores in 70 towns across India.
  • By - Pallavi
  • / 8 MIN READ
Madame: Maximising The Retail Quotient with licensing
Reckoning the power of brand licensing as a strategy to scale up, women’s clothing label Madame has forayed into the brand licensing space. In this candid interaction with License India, ...
  • By - gargi
  • / 8 MIN READ
This is why Myntra is an ideal licensee for brands in India
No questions that eCommerce has been the growth driver in fashion segment that has been dealing with the issues of distribution despite aspirational consumers. Especially in the case...
  • By - gargi
  • / 8 MIN READ