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Interviews
Entertainment
India central to our global expansion plans: Nicolas Loufrani, Smiley
By -
gargi
Mar, 30 2017
/ 9 MIN READ
Enterprise
Swiss brand growing in India through brand licensing
By -
gargi
Mar, 31 2017
/ 1 MIN READ
Entertainment
Taking the Bahubali legacy to lifestyle through licensing
By -
Licence India Bureau
Apr, 17 2017
/ 6 MIN READ
Fashion & Lifestyle
Licensing becomes essential in kidswear segment: Vasanth Kumar, Max Fashion
By -
gargi
Mar, 09 2017
/ 4 MIN READ
Entertainment
Licensing was the 'logical' step for Oggy in India
By -
gargi
Feb, 14 2017
/ 6 MIN READ
Sports
How brand licensing helped Goalsquad enter offline retail
By -
Licence India Bureau
Feb, 27 2017
/ 6 MIN READ
Entertainment
Tapping organised retail through licensing of Bobbleheads
By -
Licence India Bureau
Apr, 14 2017
/ 5 MIN READ
Fashion & Lifestyle
This is how Bombay Merch is driving long term gains through licensing
By -
Licence India Bureau
Feb, 10 2017
/ 7 MIN READ
Fashion & Lifestyle
Ishanya positioning Ashley around American lifestyle
By -
gargi
Jan, 31 2017
/ 6 MIN READ
Fashion & Lifestyle
Multiplying the brand growth through licensing
By -
gargi
Dec, 27 2016
/ 4 MIN READ
Entertainment
This is how Shemaroo aims to tapping the movie buffs through licensing
By -
Licence India Bureau
Dec, 14 2016
/ 7 MIN READ
Entertainment
Shopkeeper #HaanjiBehenji aims expansion through licensing
By -
gargi
Dec, 12 2016
/ 4 MIN READ
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