expansion

The company operates nearly 700 stores in India, serves more than 2 million customers across 200 cities worldwide, and targets 1,000-plus outlets globally in the next 18 months.

The milestone reflects how Jockey has grown from its first store in 1995 to a wide-reaching retail network that caters to a diverse customer base across metros, tier II, and tier III cities.

From a franchise perspective, the tie-up demonstrates how homegrown Indian brands can scale internationally by collaborating with trusted local players.

Part of Indri’s broader strategy to expand in global travel retail, the City Series aims to celebrate iconic cities through exclusive Single Cask releases.

GLOBUS ANSA Private Limited attributes the launch’s success to combining Caribbean brewing heritage with Indian production expertise.

The collection reinterprets these well-known brands through SHEIN’s creative design approach, targeting millennial and Gen Z consumers.

For the India launch, Davidoff has selected actor Charles Melton as the brand ambassador for Cool Elixir, positioning the product with a modern and adventurous brand image.

Opptra has collaborated closely with Tower — part of UK-based RKW LTD — to ensure that the product line meets the needs of Indian households while maintaining Tower’s globally recognised quality standards.

The announcement coincides with Dylect’s upcoming entry into the in-car electronics segment, which will focus on improving driving safety, convenience, and user experience for Indian consumers.

Max Factor’s product range includes foundation, compact powders, lipsticks, mascaras, and other essential makeup items designed to align with Indian skin tones and preferences.