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UNIQLO Opens New Stores in Pune and Bengaluru to Accelerate India Expansion
UNIQLO is expanding its presence in India with new 21,000 sq. ft. stores in Pune and Bengaluru, offering its complete LifeWear collection for men, women, and children.
Clog London Expands Retail Presence with New Store in Bareilly
Designed with a contemporary retail layout, the outlet aims to offer an improved in-store shopping experience.
Lululemon Opens First Store in Greece, Plans Second Athens Location
The store features a modern design incorporating natural materials such as textured plaster, terrazzo flooring, and wood finishes.
MANGO Launches New Flagship Store in Palermo, Italy
MANGO now operates 11 stores across Sicily, further supporting its strategy to expand and strengthen its retail footprint in the Italian market.
Kora by Nilesh Mitesh Opens Third Store in Tamil Nadu
To mark the launch, the brand hosted preview events for local customers featuring new collections.
TASVA Expands Retail Footprint with New Store in Gurugram
The new outlet at Felix Plaza aligns with TASVA’s strategy of creating experience-led retail spaces while strengthening its presence among wedding shoppers and premium fashion consumers in North India.
TAG Heuer Debuts First Franchise Boutique in India at DLF Mall of India
Located on the ground floor, the 517 sq ft boutique presents the brand’s key collections in a modern retail environment.
Gargi Jewellery Targets 35 Pc CAGR After Strong FY26 Performance
The company recorded revenue from operations of Rs 29.55 crore in Q4FY26, registering a 30.27 percent year-on-year increase compared to Rs 22.69 crore in the same period last year.
TAG Heuer Opens First Franchise Boutique in Noida
The store has been launched in partnership with Kapoor Watch Company and DLF Retail.
Snitch Expands India Retail Footprint with Bengaluru Store Opening
The store is positioned at a high-footfall junction in Indiranagar, a location that has gained traction across digital platforms.
PNG Jewellers Launches 76th Store with Entry into Varanasi Market
The launch saw strong customer participation, indicating rising brand traction in the region.
Malabar Gold and Diamonds Opens New Showroom in Bengaluru
the brand now operates 24 showrooms in Bengaluru and a total of 46 outlets across the Karnataka and Goa region, reflecting its continued focus on regional expansion.
New Balance Expands Retail Presence in India with New Store in Indore
The store has been developed to offer an immersive retail experience, allowing consumers to engage directly with the brand’s product innovations and design philosophy.
New Balance Brings Iconic Footwear and Innovation to Surat’s VR Mall
New Balance expands its presence in India with a new store at VR Surat, blending innovation, craftsmanship, and performance with its latest footwear and apparel collections
Vaseline India Enters Face Care with Skydiving Launch of Cloud Soft Moisturiser
The lightweight, airy face moisturiser was introduced at a unique high-altitude event at Skydive Dubai, where selected digital creators experienced its “cloud-like” texture while literally surrounded by clouds.
Brand Concepts Limited Unveils New Facility in Ujjain-Indore Region
With a track record of successfully introducing global fashion and lifestyle brands to India, the company is now deepening its operational footprint within the country.
Gaurav Gupta Unveils “Quantum Entanglement” Bridal Couture 2025
Marking his first-ever bridal couture line, the presentation was conceived as an immersive celebration of the modern Indian wedding, crafted for the sacred moment of wedding vows.
The Souled Store Launches ‘The Freedom Collection’ to Celebrate India’s Spirit
The Freedom Collection features a versatile mix of graphic T-shirts, polos, shirts, jerseys, and statement caps, each piece created to encourage individuals to express their identity boldly and unapologetically.
Royal Enfield Expands Lifestyle Footprint with New ‘Get In – Streets’ Apparel Collection
The range debuts with two distinct capsules — ‘Heritage’ and ‘A Page from a Motorcycling Diary’ — each offering a unique interpretation of Royal Enfield’s design ethos.
JRL Professional Enters Indian Market in Partnership with SSIZ International
The collaboration with JRL Professional marks a significant milestone for India’s grooming industry, as the brand introduces cutting-edge, high-performance tools.
Candere by Kalyan Jewellers Unveils Miracle Plate Collection
At the heart of this collection is a faceted gold plate, rhodium-finished to enhance light reflection, making a smaller diamond appear significantly larger.
Dyson Launches Omega Haircare Range with Farm-Grown Sunflower Oil
The range is silicone-free and dermatologically tested, offering both cleansing and treatment products that not only improve the look and feel of hair instantly but also contribute to long-term hair health.
ASICS Marks Milestone with Relaunch of GEL-QUANTUM 360 Sneaker
Celebrating its 10th anniversary, the reintroduced model stays true to its heritage while incorporating modern updates.
Divine Solitaires Debuts Signature Collection at IIJS 2025
Running alongside the exhibition is the highly awaited Solitaire Festival of India (TSFI) 2025, India’s largest solitaire-focused festival.
Globus Fashion Unveils DORIYAAN – A Festive Collection for Raksha Bandhan 2025
As Raksha Bandhan signals the beginning of the festive season, DORIYAAN arrives at just the right moment.
L’Atelier 1664 X SHIVAN & NARRESH Launch Limited Edition Summer Capsule
The L’Atelier 1664 X SHIVAN & NARRESH capsule will be exclusively available for six months at SHIVAN & NARRESH’s flagship store in Kala Ghoda, Mumbai.
The Pant Project’s Latest Launch Is Made for Mumbai’s Messy Monsoons
Created with Mumbai’s intense monsoon season and daily commutes in mind, the pants aim to offer practical, everyday comfort and protection.
Dyson Unveils ‘The Difference is Dyson’ Campaign Featuring Deepika Padukone
The campaign is a celebration of individuality, encouraging people of all hair types to embrace their personal style while protecting their hair from heat damage.
Goodyear x Anti Social Social Club Drop Motorsport-Inspired Streetwear
The collection introduces a range of standout pieces that reflect both brands’ identities.
BoxLunch Expands Studio Ghibli-Themed Collection with New Launch
The collection is now available in stores and online, giving fans access to exclusive designs that merge nostalgia with contemporary fashion.
Primark Unveils Exclusive “Wednesday” Collection in Collaboration with Colleen Atwood
In a special collaboration, Primark has teamed up with Colleen Atwood, the four-time Academy Award-winning costume designer behind the series’ iconic looks, to create a 20-piece high-fashion capsule collection.
Loungefly Releases Clueless-Inspired Backpacks Honoring Film’s 30th Anniversary
Adding to the excitement, Loungefly has also introduced a "Clueless" 30th Anniversary Mystery Box Pin.
Actor Rashmika Mandanna Debuts Signature Fragrance Brand ‘Dear Diary’
The brand’s debut collection features three distinct fragrances—National Crush, Irreplaceable, and Controversial—each reflecting a specific chapter or theme from Mandanna’s personal and professional journey.
Safari X boAt Launch Trackr Luggage for Seamless and Secure Travel
The collaboration, announced during Amazon Prime Day, marks a significant step forward in addressing one of the most common travel woes — misplaced or lost luggage.
Converse Debuts New Omni and Omega Trainers Inspired by Archival Icons
The two new launches are a tribute to the brand’s early commitment to performance footwear and its ability to continuously evolve style with purpose.
New Balance Taps Rosalía for Creative Campaign and New Sneaker Drop
To mark the beginning of this dynamic partnership, New Balance is rolling out a bold five-part campaign starring Rosalía.
Karan Johar’s Tyaani Jewellery Announces Kalki Koechlin as New Brand Ambassador
In this new campaign, Kalki Koechlin appears with a bare face, donning a boxing robe paired with Tyaani earrings and layered polki and diamond necklaces.
Clovia Launches Limited-Edition Squid Game Cotton Nightwear Sets
Drawing inspiration from the hugely popular Korean survival drama that continues to make waves worldwide, Clovia’s latest sleepwear line features three unique nightwear styles.
J. Hampstead Appoints Bobby Deol as New Brand Ambassador
By partnering with Bobby Deol, the brand is looking to infuse fresh energy while staying true to its rich heritage of excellence.
Kidbea x Indian Silk House Agencies Launch Festive Sustainable Kidswear Range
The new range will combine the rich heritage of Indian Silk House Agencies’ traditional designs with Kidbea’s modern, skin-friendly, and eco-conscious approach.
The Souled Store Expands Supima T-Shirt Collection for Premium Everyday Comfort
Available in over 40 rich colours, The Souled Store Supima T-shirts can be purchased through the brand’s app, website, and retail stores nationwide.
PUMA Unveils Velocity NITRO 4 to Elevate Every Runner’s Experience
Building on the popularity of its predecessor, the Velocity NITRO 4 brings significant enhancements, including a full-length NITROFOAM midsole that provides lightweight cushioning and maximum energy return.
VIP Clothing Launches Yuwa Series to Target India’s Youthful Innerwear Market
Each product within the Yuwa Series has been thoughtfully crafted to resonate with the diverse needs and personalities of young consumers.
Dylect Ropes in Rannvijay Singha to Boost Smart Automotive Electronics Line
Known for its innovative range of consumer electronics, Dylect is now venturing into smart in-car solutions aimed at elevating the everyday driving experience.
Myntra Launches Glamstream with Badshah’s “Jordan” — India’s First Shoppable Fashion Music Video
Leading the launch is India’s first-ever shoppable fashion music video, featuring Badshah’s highly anticipated track “Jordan”, created in collaboration with music label 0075 Pentertainment.
Messika and Ethos Bring the New Move Cisele Collection to India
Founded by Valerie Messika in 2005, the brand has become globally known for its bold reinterpretation of diamond jewelry, blending elegance, strength, and contemporary design.
Reliance Retail Ventures Invests in FACEGYM to Bring Facial Fitness Brand to India
As part of the partnership, Reliance Retail’s omnichannel beauty platform Tira will take the lead in bringing FACEGYM’s unique concept to Indian consumers.
MG SELECT X Jaipur Watch Co. Reveal Limited Edition Signature Watches
The new timepiece features a coin-inspired dial, which serves as a tribute to both rarity and design tradition.
Rosso Brunello Launches New Spring/Summer Collection for Trendsetters
Inspired by the intimate relationship women share with their shoes, Rosso Brunello has woven a playful narrative into the collection, bringing each pair to life with personality and flair.
Badshah’s Amiri Debut Marks India’s Influence on Global Luxury Fashion
The show, held at Le Carreau Du Temple, brought global attention to Amiri’s theme of relaxed luxury and diverse influences, with Badshah emerging as a notable presence.
Hazoorilal Legacy Launches Summer Jewellery Line Designed for Comfort and Style
Inspired by the laid-back charm of the season, the new range embraces minimalism, comfort, and everyday elegance, making it the perfect companion for warm-weather style.
STRCH & Warner Bros Debuts Limited-Edition Superhero Workout Collection
The debut collection brings to life the strength and symbolism of two of the world’s most revered superheroes—Superman and Wonder Woman.
DiAi Designs Launches Bold New Sculpted Gold Jewellery for Everyday Glamour
A key highlight is the Sculpted Knot Ring, part of DiAi’s signature Knot series.
MARS Cosmetics Concludes First-Ever MARS Premier League
In a fitting culmination, Anupreet from Delhi was crowned the MPL winner, lauded for her artistic brilliance, originality, and captivating presence.
Philips Introduces Next-Gen Hair Dryer 8000 for Salon-Quality Styling at Home
Designed for flexibility, the Philips Hair Dryer 8000 features an intuitive LED screen with four pre-set styling modes and 21 manual settings, giving users complete control over their hair routine.
Lavie Luxe Expands Fragrance Line with Launch of ‘Love’ and ‘Pearl’ Eau de Parfums
The two new Eau de Parfums are designed for today’s discerning woman—someone who embraces elegance, values quality, and seeks individuality in her lifestyle choices.
Birdhouse Unveils Harappan-Inspired Footwear Line for Conscious Consumers
The Traces of Time collection introduces minimalist silhouettes enhanced with meaningful details, paying homage to one of the world’s earliest urban cultures.
ASICS Launches GEL-KAYANO 32 with Enhanced Comfort and Stability
The GEL-KAYANO 32 is equipped with the 4D GUIDANCE SYSTEM, a dynamic innovation developed through extensive research and testing.
NEWME X Anushka Sen Unveils Workwear That Reflects Gen Z Style
To support the launch, NEWME has also unveiled a larger brand campaign, #StaySenAtWork, which celebrates individuality and ambition through the lens of modern workwear.
The Sock Street Expands Product Line with Versatile Sock Collection
The new lineup includes styles designed for everything from boardroom meetings to weekend brunches.
Vestige Enters Premium Fragrance Market with New Sub-Brand Assure Premium
Both perfumes under the Assure Premium banner offer a layered olfactory experience, where top, middle, and base notes are thoughtfully blended to unfold gradually.
Nike Drops Game-Changing Collection Co-Created with NorBlack NorWhite
Blending fashion with tradition, the collaboration spotlighted bandhani — a centuries-old Indian tie-dye technique — as the central design language.
Bagline X Housefull 5 Unveils Glamorous Travel Accessories for the Modern Jetsetter
This partnership celebrates bold travel fashion and redefines accessories and luggage as expressive style statements.
Janhvi Kapoor Joins ALDO for a Glamorous Brand Celebration at DLF Promenade
The event was headlined by Bollywood star and fashion icon Janhvi Kapoor, who also serves as the brand’s official ambassador in India.
Nykaa Luxe Names Lisa Haydon Its New Face of Luxury Beauty
The film showcases standout products from global powerhouses, capturing what the brand describes as "beauty that’s indulgent, intentional, and unmistakably global."
VIRGIO x Anjali Anand Launch ‘Beyond The Curve’ for Curvy Women
To manage production volumes and minimize overstock, VIRGIO introduced the collection through a waitlist model, offering access via personal invite codes.
XYXX Sets a New Standard with Launch of Seamless Element Invisible Vest
The ‘No Show: Invisible Vest’, as it is also known, is constructed using ultra-soft, breathable super combed cotton, which is twice as soft as regular cotton.
EUME Redefines Travel with Fashion-Forward MET ROYALE Luggage Range
Developed in collaboration with conceptual designer Chaitanya Dixit, MET ROYALE redefines the role of luggage in modern travel.
XYXX Expands Into Swimwear with High-Performance Quick Dry Shorts
Crafted from lightweight, quick-drying 100 percent polyester, these swim shorts ensure you stay dry, fresh, and ready for whatever comes next.
Hot Wheels x Maje Bring Racing Chic to Spring/Summer 2025 Collection
The collection features standout pieces like a pleated mini skirt, crop top, denim jacket, hoodie, T-shirts, and a cardigan—each blending racing culture with a distinctly modern, feminine sensibility.
Nykaa Fashion Onboards Ishaan Khatter and Shanaya Kapoor as New Brand Faces
This collaboration is set to deepen Nykaa Fashion’s engagement with Gen Z and millennial consumers by celebrating individualistic styling.
Celio Unveils Exclusive Hunter x Hunter Apparel Line in India
The collection pays tribute to the anime’s legendary status, capturing its dynamism through oversized and boxy silhouettes, perfect for the season.
adidas Launches Adizero Evo SL: A Sleek, Speed-Driven Trainer for Fast-Paced Runners
At the heart of its performance features is a full-length, high-stack Lightstrike Pro foam midsole, which provides a smooth and dynamic ride.
Nicobar Launches New Madagascar Collection Inspired by Nature
The Madagascar collection pays homage to the untouched beauty, vivid culture, and gentle rhythm of the island nation.
Rhea and Showik Chakraborty Unveil Chapter 2 Drip’s Flagship Store Celebrating Resilience
For Rhea and Showik Chakraborty, the launch of Chapter 2 Drip’s flagship is more than retail—it is a reclamation of narrative.
Rowing Blazers X Mattel Debut Whimsical Thomas & Friends Collection
This capsule reflects Rowing Blazers’ continued commitment to blending heritage with modern culture—a hallmark of the brand’s design ethos.
JACK & JONES X Smiley World Debuts Bold Streetwear with Graphic Edge
A standout feature of the collection is the oversized shirts adorned with dynamic manga art, combining graphic intensity with all-day comfort.
PUMA India Unveils New Palermo Sneaker Avatars in Style-Driven Campaign
Known for its classic T-toe design and gum sole, the Palermo sneaker draws from football terrace culture while embracing contemporary style.
Wooden Street Diversifies With Penguin Sleep Mattress Brand Launch
The new mattress range will be available for trial and purchase across Wooden Street’s 100+ retail outlets as well as major online marketplaces.
ENZA Home Redefines Summer Living with Its 2025 Collection
The new collection features a refined mix of statement chairs, plush sofas, multipurpose consoles, ambient lighting, and premium bedsheets by Yataş.
Candere Appoints Shah Rukh Khan as Brand Ambassador to Drive National Expansion
As part of this partnership, Khan will be featured prominently across the brand’s digital, television, print, and in-store campaigns.
ENGYNE Unveils Summer 2025 Collection Celebrating Modern Masculinity
At the core of the launch are four distinct edits: Playful Paradox, Subtle State of Mind, Flag Collection, and The ENGYNE Fest.
Red Chief Unveils Summer 2025 Collection at Times Fashion Week
The Red Chief show drew attention from influencers, fashion enthusiasts, and industry insiders, reflecting the brand’s increasing focus on design and innovation within the lifestyle space.
India Takes Global Spotlight as Shantnu & Nikhil Join The Big Egg Hunt in London
Held at the iconic Kew Gardens in London, the event spotlighted the intersection of art, design, and wildlife conservation.
Lavie Luxe Debuts Monogram Collection for the Modern Woman
The Monogram Collection offers a curated selection of styles suited for various needs and occasions.
The Rolling Stones Launch Subversive Scents in Collaboration with Nirvana Brands
Created in collaboration with fragrance innovator Nirvana Brands, the line includes five premium, genderless scents, each designed to evoke pivotal moments in the band’s storied history.
Vega Unveils LitStyle Hair Dryer Brush in New Campaign Featuring Ananya Panday
To promote the new product, Vega has rolled out a fresh advertising campaign featuring its brand ambassador, Bollywood actress Ananya Panday.
Bata India Launches Power Move+ Collection to Redefine Everyday Activewear
The collection integrates smart design and performance to support modern, on-the-go individuals.
ASICS India Launches GEL-KAYANO 20 Under SportStyle Category
The unveiling took place at a high-energy experiential event in Delhi-NCR, curated to reflect the spirit of the SportStyle line — a blend of performance, fashion, and self-expression.
Scentzania Launches in India, Turning Fragrance into a Personal and Immersive Journey
In India, Scentzania’s entry begins with the launch of six flagship studios in top metro cities, including Mumbai, New Delhi, Bengaluru, and Hyderabad.
Paul & Shark Appoints KL Rahul as First Indian Global Brand Ambassador
The announcement coincides with the launch of Paul & Shark’s Spring/Summer 2025 collection, with KL Rahul as its face.
Suneet Varma X Tanqueray Blend Couture and Craftsmanship in 'The OG Summer of Love' Collection
The highlight of the collection—the designer scarf—features intricate illustrations inspired by the botanicals in Tanqueray gin, such as juniper berries, citrus, and herbs.
Crocs India Welcomes Rashmika Mandanna as Global Brand Ambassador
With this partnership, Crocs aims to expand its cultural and consumer footprint in India by tapping into Rashmika’s pan-India appeal.
Savana Champions Individuality with ‘Summer of Self’ Collection
The collection includes easy-to-style pieces designed for a variety of summer moments—from laid-back brunches and beach outings to breezy evenings out.
The Souled Store X Redwolf Strengthen India’s Pop-Culture Lifestyle Scene
With this acquisition, Redwolf’s co-founders — Ameya Thakur, Rahul Jaisheel, and Vivek Malhotra — will now be part of The Souled Store team.
Ammarzo Unveils Luxury Sleepwear Collection Made from Sustainable Fabrics
The Ammarzo collection extends beyond sleepwear, featuring romantic luxury nightwear, bridal sleepwear, and loungewear.
Kriti Sanon Partners with Zouk to Celebrate Indian Identity and Style
With over 15 lakh happy customers, Zouk continues to grow online and offline, with exclusive stores in Mumbai, Pune, Bangalore, Lucknow, and Gurgaon.
ASICS Strengthens SportStyle Portfolio in India with GEL-K1011 Launch
Debuting in four neutral color combinations—cloud grey/cream, black/carrier grey, white/pure silver, and black/pure silver—the GEL-K1011 is crafted for both men and women and priced at Rs.  11,999.
VIP Clothing Launches Frenchie X Innerwear Collection in Mumbai, Pune, and Delhi
The company had previously introduced Frenchie X on platforms like Swiggy Instamart and Zepto.
Nishtha Bansal Unveils ‘Alchemy of Love’ Collection at Bombay Times Fashion Week
A distinctive element of the collection is the intricately crafted 3D peony, a central motif that showcases the designer’s detailed craftsmanship.
KISNA Unveils ‘Akshaya’ Collection to Celebrate Akshaya Tritiya
Comprising 236 meticulously designed pieces, the collection includes 107 necklace and earring sets, pendant and earring sets, and intricately crafted bangles.
Fashion Label Ancestry Launches Spring/Summer '25 Collection ‘Wabi-Sabi’
The official unveiling took place at Ancestry’s flagship store at Ambience Mall, Vasant Kunj on April 10, 2025.
Van Heusen Redefines Style with the Launch of ‘Born of Art’ Collection at IPL 2025
Debuting during Tata IPL 2025, this new line reflects a deeper narrative—one that fuses the precision of tailoring with the fluidity of fine art.
Vivz Fashion School X Ministry of Textiles Presents Vivienne Westwood’s Grand India Showcase
A spectacular 166-feet-long runway was set up at the iconic Mumbai landmark, where Vivienne Westwood unveiled a selection of Spring/Summer 2025 looks/
Aza Fashions Partners with South Asian Icons to Redefine Luxury
Captured through a visually striking campaign, the collaboration embraces themes of authenticity, ambition, and cultural pride.
Amit Aggarwal X Nothing Merge Tradition & Tech at Lakmé Fashion Week 2025
A significant highlight of the collection is Banaras brocade, reinterpreted with a modern sensibility and paired with Amit Aggarwal’s signature handwoven polymer. 
Saaksha & Kinni’s ‘Myrah’ Debuts at Lakmé Fashion Week 2025, Inspired by Adalaj Stepwell
The runway shined as Bollywood sensation Ishaan Khatter took center stage as the showstopper, captivating audiences with his dynamic presence.
Levi’s Unveils ‘Loose Fit’ Denim Styles with Diljit Dosanjh at the Forefront
The ‘Easy in Levi’s’ campaign introduces a new range of relaxed fits designed for comfort and self-expression.
Savana Reinvents Denim with JOGA – Where Style Meets Unmatched Flexibility
As part of this initiative, the brand introduces JOGA (Denim Yoga)—a groundbreaking concept that showcases the exceptional flexibility, stretch, and comfort of Savana Denim.
Savana Launches ‘Pawfect Cause’ Collection, Uniting Fashion with Animal Welfare
This initiative is an extension of the brand’s strong belief in corporate social responsibility (CSR), proving that fashion can be a powerful tool for change.
Jaipur Watch Company Unveils Exquisite Diamond-Studded Ring Watch Collection
This exclusive range seamlessly merges fine jewelry with advanced horology, further cementing the brand’s reputation for artistry and precision.
Siddhartha Bansal Unveils ‘EKAM’ Collection and Flagship Store in New Delhi
Coinciding with the launch of this vibrant collection, Siddhartha Bansal also introduces his flagship store at The Dhanmill, New Delhi.
Bonjour Celebrates Women’s Strength with #TheStrengthWeCarry Campaign
Through a compelling video, the campaign showcases the journeys of women from different walks of life, highlighting their unwavering strength as they stride forward with confidence.
Fossil Launches Minecraft-Inspired Watches, Wallets, and Jewelry for Fans
Beyond timepieces, the collection extends to Minecraft-inspired wallets, which incorporate the game’s iconic textures and details.
HUL’s Lifebuoy Enters Skin Care Arena with Fresh Campaign
Just weeks after this announcement, Lifebuoy launched its first advertisement under the new skin protection positioning, featuring Bollywood superstar Shah Rukh Khan.
Aqualogica’s ‘Feels So Light, Shields So Right’ Campaign Brings Fun to SPF
At the heart of the campaign is a playful yet impactful film featuring "Mr. Sun," a dominant presence that often forces people to retreat into the shade.
Joker & Witch Introduces Ring Watches: A Stylish Evolution in Timewear
Crafted with both style and functionality in mind, Ring Watches feature a sleek, readable dial that ensures timekeeping remains effortless and elegant.
Bata India and Geisha Designs Collaborate to Redefine Wedding Fashion
From dancing at the Sangeet and leading the Baraat to seamlessly managing bridesmaid duties, this collection ensures style without compromise.
Cadiveu Professional Transforms Haircare with Next-Gen Hair Lamination Treatment
Cadiveu’s Hair Lamination technology goes beyond conventional smoothing treatments by delivering multi-dimensional benefits that improve both the look and health of the hair.
EssilorLuxottica India Launches Transitions GEN S – A Breakthrough in Adaptive Eyewear
Transitions GEN S introduces a trio of innovative features that redefine optical performance.
Louis Philippe Unveils ‘Moods of Summer’ Collection, Celebrating Effortless Elegance
Drawing inspiration from sunlit escapes, breezy evenings, and the charm of relaxed luxury, this collection seamlessly blends comfort with class.
Rosso Brunello Unveils ‘Weave Collection’ – A Bold Statement in Luxury Footwear
Crafted from the finest Italian leather, the Rosso Weave Collection features a meticulously curated range of Loafers, Moccasins, Monk Straps, and Slippers.
Fizzy Goblet Partners with SilaiWali to Support Women Through Handcrafted Charms
This collaboration is particularly significant as both brands are helmed by women entrepreneurs committed to empowering women through design and craftsmanship.
Aulerth & Suneet Varma Redefine Jewelry with ‘Mehr’ – A Collection Rooted in Self-Love
Featuring dawn-like pearls, paradise-green aquamarines, and reimagined Kundan work, each piece symbolizes warmth, affection, and the nurturing energy of self-worth.
VIRGIO’s Heritage Line Debuts with a Tribute to Jaipur’s Block Printing Legacy
The debut collection under the Heritage Line, Artisans of Jaipur, pays tribute to the centuries-old craft of block printing.
SocksXpress! and Warner Bros. Discovery Bring Harry Potter Magic to Mumbai Airport
Designed to immerse travelers in the enchanting world of Hogwarts, the pop-up met with an overwhelming response from fans of all ages.
Myntra Birthday Blast Returns with Star-Studded Campaign and Exciting Rewards
Scheduled to kick off on March 1, the Myntra Birthday Blast promises fashion deals, exclusive return gifts, and surprises for shoppers.
Mohey’s Interactive Print Ad Brings Wedding Fashion to Life with AR and AI
Conceptualized and executed in collaboration with McCann Content Studio India, part of McCann Worldgroup, this pioneering campaign exemplifies Mohey’s forward-thinking approach to marketing.
JACK & JONES JUNIOR and VERO MODA GIRL Unveil ‘Artventure’ to Inspire Young Creators
The winning designs will be transformed into exclusive fashion pieces and sold at JACK & JONES JUNIOR and VERO MODA GIRL stores, both in-store and online.
Crocs Brings Color and Nostalgia to Holi with ‘Your Crocs, Your Rang’ Campaign
At the heart of the campaign is rising star Pratibha Ranta, who effortlessly blends nostalgia and modern flair as she reimagines the cult-favorite song.
Aveeno Baby Expands Skincare Range with Gentle Hydrating Facial Gel Cream
Enriched with triple oat extract and avocado oil, this paediatrician-recommended gel cream provides 24-hour hydration, absorbing quickly without leaving any sticky residue.
ELEMIS Joins Aston Martin Aramco F1 as Official Skincare Partner in Multi-Year Deal
As the first B Corp-certified business to partner with the team, ELEMIS aims to bring its sustainability standards to a global platform.
Philips Takes Hair Styling to the Next Level with New 2-in-1 Airstyler
This latest addition to Philips' personal grooming range allows users to achieve salon-quality hair at home without compromising hair health.
Converse X Brain Dead’s “What The” Chuck 70 Arrives in India with a Bold New Look
This special edition sneaker marks Brain Dead’s 10-year anniversary and showcases a bold, chaotic fusion of patterns and prints, staying true to the brand’s distinctive artistic approach.
INOX Introduces Next-Gen Façade Designs, Blending Aesthetics with Performance
The new range aims to redefine urban and commercial landscapes with contemporary aesthetics and high-performance materials.
DailyObjects Debuts on Zepto with a Fun ‘Meet-Cute’ Campaign
To mark this collaboration, DailyObjects has introduced a playful campaign film crafted by Propaganda, a creative agency founded by Mohamed Rizwan.
Superkicks Partners with Zomaland to Launch ‘The Super Tasteful Club’ Collection
Having previously collaborated with brands like Svami and Budweiser, the brand continues to position itself at the forefront of fashion, culture, and lifestyle experiences.
Tira and TIRTIR Elevate Beauty Engagement with Mascot-Led Campaign
The campaign also featured shade-matching sessions and live product demonstrations, allowing customers to experience TIRTIR’s offerings firsthand.
Kriti Sanon Brings BIBA’s Spring-Summer 2025 Collection to Life in a Stylish New Campaign
Featuring Kriti Sanon, the campaign celebrates self-expression, encouraging people to embrace fashion, dance, or even everyday moments on their own terms.
Timex Collaborates with The New Yorker to Launch Limited-Edition Centennial Timepiece
This collector’s edition gift set includes both a sustainably tanned natural leather strap and a double-layer slip-thru fabric strap, offering two distinct looks.
Garden Vareli Elevates Indian Fashion with New Collections and Expansion Plans
At Bharat Tex 2025, the brand showcased its signature collection, ‘Bloom in Garden,’ a stunning tribute to elegance, craftsmanship, and contemporary fashion.
KAZO’s New Collection ‘Elemental’ Inspires Women to Own Their Style
From statement shirts and power silhouettes to elegant dresses and versatile co-ords, the collection strikes a balance between sophistication and ease.
Garmin Names Milind Soman as Brand Ambassador to Strengthen Its Presence in India
Milind Soman has gained widespread recognition for his achievements, including a Limca Book of Records feat for running 1,500 kilometers and participating in prestigious global endurance events such as Ironman and Ultrarun.
Boult Expands Partnership with Ford Mustang, Launches High-Performance Audio Lineup
This partnership has driven a ~10 percent market share increase in the Rs. 1,500- Rs. 2,000 TWS segment, further cementing Boult’s leadership in the competitive audio space. 
Morris Garages launches eyewear collection
Rooted in the brand’s commitment to excellence, this new collection is designed for individuals who appreciate refined details and a timeless sense of style.
New Balance Launches Run Club in India to Foster a Thriving Running Community
Led by a team of expert trainers, the sessions catered to runners of all levels, from beginners to seasoned professionals.
Vikrant Massey Leads Campus Activewear’s Bold New #MoveYourWay Campaign
The film concludes with the empowering message: "When you move your way, the world moves with you. Campus, Move Your Way!"
Superdry’s Osaka 6 Collection Turns 20 with a Fresh Take on Streetwear
To commemorate this milestone, Superdry has launched the "It’s Iconic, It’s Osaka 6" campaign, offering a fresh take on this legendary collection for today’s fashion enthusiasts.
Staze Beauty Unveils Bold New Campaign ‘Can’t Staze Calm’ with Quirky Brand Films
Conceptualized by Double Barrel Communications, the series of films step away from traditional makeup glamorization. Instead, they portray beauty as fun, effortless, and refreshingly real.
Visit Dubai Collaborates with Gaurav Gupta for Exclusive Capsule Collection
This collaboration not only emphasizes Dubai’s leadership in luxury fashion but also underscores the city’s commitment to setting trends and shaping the future of fashion.
Bata and Marvel Collaborate for Limited-Edition Footwear Collection Inspired by Superheroes
The collection features a variety of footwear options, including Bubblegummers, Floatz, and North Star, catering to all age groups.
Fastrack Unveils BARE Collection, Celebrating Authenticity and Bold Self-Expression
With the tagline “Too Bare To Care,” the campaign emphasizes the watch’s unique design and celebrates individuals who aren’t afraid to show their true selves.
Hello Kitty X SOEZI Launches Adorable Press-On Nail Collection for Valentine’s & Galentine’s Season
Whether you’re a devoted Hello Kitty fan or simply looking to add a playful twist to your style, these press-on nails will instantly elevate your look and let your nails shine as bright as your personality.
Miraggio Redefines Love with a Stunning Valentine’s Day Handbag Collection
The range includes shoulder bags, micro bags, and heart-shaped designs, available in striking red and classic black hues.
Simply Fresh Launches #KaroSabsePyaar Campaign, Redefining Love Beyond Romance
The campaign serves as a gentle reminder that love isn’t limited to grand gestures—it can be as simple as checking in on a friend, appreciating a colleague, or showing kindness to strangers.
Nirvana by boAt & Dhruv Kapoor Redefine Sound with Exclusive ‘Flaming Hearts’ Collection
At the heart of this collaboration is the striking ‘Flaming Hearts’ print, sourced from Dhruv Kapoor’s design archives.
Allen Solly Bridges Generations with Zeenat Aman in ‘Own Your Z’ Campaign
Through her poised yet lighthearted interpretation, Zeenat Aman reinforces the idea that true style, confidence, and individuality are timeless.
JACK & JONES and Myntra Introduce Ultra-Fast Fashion Delivery with M-Now
With over 300 styles across categories like jeans, t-shirts, shorts, and trousers, JACK & JONES ensures that customers can skip last-minute mall runs or frantic searches through their wardrobes.
adidas Signs Multiyear Partnership with Rishabh Pant
Recognized for his resilience and never-give-up attitude, Rishabh Pant has cemented his place as one of Indian cricket’s most dynamic players, admired by fans across generations.
Cetaphil Welcomes Rashmika Mandanna as Brand Ambassador for Bright Healthy Radiance Range
Cetaphil promotes self-confidence and positivity with its #CHOOSEYOURBRIGHTSIDE campaign, inspiring people to celebrate their natural beauty.
Zepto’s Valentine’s Campaign Delivers the Perfect Gift—and a Love Anthem
The campaign spotlights Zepto’s extensive collection of gifts, ensuring a seamless and thoughtful gifting experience for couples.
Ultra Soft Toys Unveils Exclusive Valentine’s Collection to Celebrate Love and Comfort
India’s toy market, valued at $1.5 billion in 2022, is projected to double to $3 billion by 2028, growing at a 12.2 percent CAGR.
boAt and FK Minutes Redefine Valentine’s Day with Arjun Kapoor in Hilarious New Campaign
The video features Arjun attempting to focus on his workout while surrounded by distractions—heavy breathing, whispered sweet nothings, and balloons bursting. The chaos nearly gets to him.
Maybelline New York Unveils Sunkisser Highlighter & Blush for a Radiant, 12-Hour Glow
This multitasking product seamlessly blends the radiance of a highlighter with the warmth of a blush, offering a golden, lit-from-within glow that lasts up to 12 hours.
MARS Cosmetics Blends Music and Makeup with "Love Track" Valentine’s Campaign
At the heart of the campaign is the launch of the MARS Love Track Velvet Lip Tint, a hydrating formula available in six exclusive shades, each inspired by the emotions of a love story.
Shoppers Stop Unveils "Gifts of Love" Valentine’s Day Campaign in Collaboration with GUESS
As part of the campaign, Shoppers Stop has introduced several engaging initiatives to make the celebration more special.
Reliance Jewels Introduces Thoughtful Valentine’s Day Gifting Collection
To enhance the gifting experience, the brand is offering up to 30 percent off on diamond jewellery across all Reliance Jewels showrooms until February 16, 2025.
Genes Lecoanet Hemant Introduces ‘Dreams’—A Collection Beyond Reality
The collection features vibrant surface designs and playful silhouettes, maintaining the luxurious feel of couture craftsmanship.
Curefoods Introduces 'Kitchens of EatFit' with Hrithik Roshan as Investor and Brand Ambassador
The newly revamped platform will feature EatFit (EF), HRX by EatFit, Great Indian Khichdi (GIK), Homeplate, Chaat Street, Rolls on Wheels, Millet Express, and Madras Curd Rice Company.
Woodland Teams Up with Dance Troupe The Quick Style in an Exciting New Campaign
The collaboration was facilitated by WRM, which focused on building a connection between culture and commerce to create a meaningful impact.