Franchise India

The company is expanding its presence to align with evolving demand patterns, where affordability and sustainability are becoming key purchase considerations.

The Hyderabad outlet spans 800 sq ft and follows the brand’s standard store design, featuring a neutral colour palette and structured layouts to highlight its jewellery collections.

The company has built its presence across multiple cities, including Delhi NCR, Lucknow, Kanpur, Indore, Mumbai, Chandigarh, Amritsar, Patiala, Pathankot, Ludhiana, Bathinda, Dehradun, and Rudrapur.

The opening marks the brand’s entry into the city as it continues to scale its footprint across key markets.

Spread across 1,600 sq ft, the new outlet marks the brand’s continued expansion in southern markets and adds to its growing offline footprint.

The new outlet is located in one of the city’s prominent high street shopping areas and strengthens the brand’s presence in a premium retail market.

The outlet integrates a wine bar and an espresso bar within the same layout, a format that remains relatively limited in the Indian market.

The expansion aligns with Senco Gold and Diamonds’ broader growth plan to strengthen its retail network across India and tap into demand from both metro and non-metro markets.

The partnership, led by Singh, Founder and Managing Director of the Olive Group of Restaurants, is aimed at strengthening the positioning of The Flagship Beyond as a lifestyle-led destination.

The menu includes a mix of existing favourites and new additions. Signature dishes such as Korean Bibimbap, Egg-wrapped Fried Rice, and the Scotch-kissed Mousse continue to be offered.