The expansion aligns with Senco Gold and Diamonds’ broader growth plan to strengthen its retail network across India and tap into demand from both metro and non-metro markets.
The partnership, led by Singh, Founder and Managing Director of the Olive Group of Restaurants, is aimed at strengthening the positioning of The Flagship Beyond as a lifestyle-led destination.
The menu includes a mix of existing favourites and new additions. Signature dishes such as Korean Bibimbap, Egg-wrapped Fried Rice, and the Scotch-kissed Mousse continue to be offered.
In his new role, Arvind will lead the company’s expansion strategy, focusing on scaling its brands, improving operations, and building a stronger organisational structure.