jewellery licensing

The openings, completed in May, form part of the brand’s ongoing expansion strategy during the first quarter of FY27.

The new additions include an exclusive brand outlet in Salt Lake, Kolkata, a kiosk in Gwalior, a store in Amravati, and a kiosk at Pacific Mall in New Delhi.

The jewellery brand is now present in more than 100 cities and continues to expand in Tier ll and Tier lll markets.

The store offers a wide range of jewellery designs across multiple collections and aims to cater to local demand.

The expansion aligns with Senco Gold and Diamonds’ broader growth plan to strengthen its retail network across India and tap into demand from both metro and non-metro markets.

The showroom is designed across two floors, offering a structured layout that allows customers to browse collections with clear product displays and assisted service.

The Hyderabad store marks further expansion in Telangana, a market where the brand has been building its presence over the past two years.

The product portfolio includes both traditional and contemporary designs, catering to everyday wear as well as occasion-based purchases.

The 5,000 sq ft store is designed to cater to the city’s evolving consumer base, with a focus on layout and in-store experience.

The launch saw strong customer turnout, indicating growing demand for the brand in the region.