How Technology is Facilitating Comfort in Your Footwear

Become A Member

Fashion & Beauty

BY - Guest Author
Jan 03, 2023 /

191 / 6 MIN READ

How Technology is Facilitating Comfort in Your Footwear

Throughout history, shoes have served the functional purpose of protecting the feet from various environmental and climatic factors. However, it is worth noting that the use of shoes as a means of indicating social status dates back to ancient civilizations such as Egypt and Greece, where the climate and landscape did not necessarily require the use of shoes for protection. In modern times, the priority for many individuals when choosing a shoe is not only the style but also the comfort it provides. It is important to prioritize comfort in order to ensure the feet are properly supported and protected during daily activities. The global footwear market was valued at a staggering $859 billion in 2021 and is projected to grow at a CAGR of 7.8 percent between 2022 and 2031, reaching a total of $1.09 trillion.

The footwear industry has undergone significant transformation in recent years, due in part to the incorporation of advanced technologies such as AI, VR, and 3D printing into the manufacturing process. These technologies have allowed for a wider range of raw materials, machine usage, and customization options in the industry. In addition, there has been a growing focus on sustainability within the footwear industry, as brands work to reduce pollution and carbon emissions in light of worsening climate conditions.

Consumers today are looking for footwear that not only offers comfort but also serves as an accessory that reflects their personal style. In response, footwear brands, particularly start-ups, are striving to create technologically advanced shoes that meet these demands. It is clear that the footwear industry has evolved in multiple ways, from manufacturing processes to the materials and techniques used, and the increasing emphasis on sustainability.

Factors That Footwear Industry Is Focusing On:

Tech-enabled: The advent of new technologies has greatly impacted the footwear industry, leading to more efficient production processes and personalized experiences for customers. By utilizing tools such as augmented reality and artificial intelligence, companies are able to visualize and validate their products before mass production, reducing costs and waste. This, in turn, allows them to focus on foot health and the natural shape of the foot while also staying up-to-date with market trends and designs. Additionally, research is being conducted on introducing new sizes to provide comfort to a wider customer base. Overall, these technological innovations have significantly improved the quality and accessibility of footwear products.

Advanced technologies such as 3D CAD modeling allow consumers to customize their shoes with printable designs, unique to their individual foot shapes. In addition, advances in technology have enabled the development of adjustable footwear that can adapt and grow with a child's growing feet while maintaining their natural shape and promoting proper growth. These innovations have revolutionized the shoe industry and offer a range of options for personalized and comfortable footwear.

Sustainability: The footwear industry has been witnessing a growing shift towards sustainable or green design in recent years, as companies aim to reduce their carbon footprint. One way they are doing this is through the use of additive manufacturing, which helps minimize waste generation. Additionally, the industry is looking for eco-friendly materials such as cork leather, wool, algae, and coconut coir fiber to meet the demands of environmentally conscious consumers. By incorporating sustainable and recyclable materials into their products, footwear companies are taking steps towards greater sustainability and responsibility to the planet.

Bottomline

Keeping sustainability and technology at the forefront, the footwear industry is sparing no effort to offer ergonomic products to their customer. Keeping a tech-first and customer-centric approach, the industry is evolving every single day. With the rapid adoption of new technologies, the footwear industry is not only making quality products but also eliminating extensive manufacturing with automation. While the industry is undergoing a massive revolution, the primary focus remains to offer ergonomic design to ensure optimum comfort for the wearer.

Popular Articles

Fashion & Beauty

Beauty Brands and Quick Commerce: Why Is It A Winning Formula for Growth?

BY - Kajari Goswami
Editor Jul 15, 2026 / 1 MIN READ

Beauty Brands and Quick Commerce: Why Is It A Winning Formula for Growth?

The Gross Merchandise Value (GMV) of the Beauty and Personal Care category on quick commerce platforms has grown 22.5 times between 2022 and 2025, making it one of the fastest-growing segments in the quick commerce market.

Even the beauty, fashion, wellness and personal care industry is also experiencing this shift. Almost all brands are now adopting an omnichannel approach. Brands like Plum, while believing that offline is an integral part of building a modern beauty brand, are still resorting to digital platforms for a broader market reach.

According to the founder of Plum, Shankar Prasad, the new-age buyers discover a product on social media, try it at a retail store, replenish it on quick commerce and sometimes buy directly from brands' retail stores. Read.

This is also one of the major factors behind many premium brands collaborating with quick commerce platforms like Blinkit, Zepto, Swiggy Instamart and Amazon Now. The quick commerce platforms are becoming a driving force in expanding market reach.

Vokka, an Indian fragrance and personal care brand recently announced that it's products are now available across India's leading quick commerce platforms. The expansion takes Vokka's quick commerce presence to 320+ cities across India, including 240+ cities on Blinkit, 60+ cities on Zepto, 10+ cities on Swiggy Instamart and Delhi NCR cities on Amazon Now. Read

Commenting on the development, Founder and CEO at Vokka, Sonam Khurana, said, "Quick commerce is changing the way consumers shop for beauty and personal care products. Customers increasingly expect convenience, speed and value, and this expansion allows us to meet those expectations."

Similarly, Wildflower Naturals, a beauty and wellness brand focused on natural ingredient-based skincare products, also announced its launch on quick commerce platform Blinkit, a few days ago. Read

This rise in brand collaboration with quick commerce platforms have turned beauty and wellness as the second-largest category in quick commerce platforms after grocery.

How does quick commerce benefit brands?

Quick commerce presents an opportunity for the brands to expand their reachability. The premium beauty brands that were limited to metropolitan cities, due to the offline retail store set-up have now been able to expand their reach to tier 2 and tier 3 cities as well with quick commerce and online sopping trends pushing the benchmark significantly.

With the emergence of social media influences, buyers in tier 2-tier 3 cities have become well informed. This raised the demand for accessibility of beauty products in non-metro cities as well, ultimately benefitting the sale of products.

What is driving rise of beauty and personal care products purchase on quick commerce?

According to various media reports, this rise is purchase of beauty and personal care products is driven by impulse buying, daily replenishment and one-cart convenience.

Products such as face washes, shampoos, deodorants, body lotions, and sunscreens are frequently replenished, making them ideal for quick commerce.

What are top beauty and personal care brands available on quick commerce?

Major brands such as L'Oréal Paris, Lakmé, Maybelline, Mamaearth, Minimalist, Cetaphil, Dove, Nivea, Plum, Pilgrim, Foxtale, WishCare, and The Derma Co. are now widely available through quick commerce platforms, alongside emerging D2C beauty brands.

Conclusion

With people becoming comfortable shopping online and the quick accessibility, buyers are becoming more and more reliant on quick commerce platforms for shopping beauty and personal care products. Recognising this trend, various top national and international brands are collaborating with quick commerce platforms.

Popular Articles

Fashion & Beauty

Katrina Kaif to Deepika Padukone: Here are Top 5 Indian Celebrity-Owned beauty Brands

BY - Kajari Goswami
Editor Jul 15, 2026 / 1 MIN READ

Katrina Kaif to Deepika Padukone: Here are Top 5 Indian Celebrity-Owned beauty Brands

As the country's beauty and personal care market grows rapidly, more and more celebrities continue to launch their own make-up and skin care labels. Backed by strong personal branding and social media influence, these ventures are reshaping competition in the beaty industry.

Targeted to young, digitally savvy audience, celebrity-led brands are carving out a significant niche in India's beauty market. Here is a list of top five celebrity-owned cosmetics and beauty brands that are gaining momentum in the Indian market.

Top 5 celebrity-owned cosmetics brands

Kay beauty - Katrina Kaif

Kay Beauty, actor Katrina Kaif's brand, was launched in 2019.

Kay Beauty, actor Katrina Kaif's brand, was launched in 2019. It was created in partnership with Nykaa. Positioned as a premium yet accessible makeup label, the brand was built with a focus on inclusivity, offering products that cater to diverse Indian skin tones, complexions, and climatic conditions.

Kay Beauty offers a wide range of cosmetics products including foundations, concealers, lipsticks, kajals, eyeliners, blushes, mascaras, and setting products.

Popular products: The brand's emphasis on inclusivity, innovation, and long-lasting formulations has resonated strongly with consumers, helping it establish a loyal customer base across online and offline channels.

Kartina Kaif's brand has also emerged as a key growth driver within Nykaa's portfolio. According to Nykaa's FY25 Integrated Annual Report, Kay Beauty crossed Rs 240 crore in gross merchandise value (GMV) making it highest-performing in-house beauty brands of Nykaa.

Top International Beauty Brands Expanding Aggressively in India

Top 7 Clean Beauty Brands Expanding Offline in India

Hyphen- Kriti Sanon

Actor Kriti Sanon founded this cosmetics brand in 2023 in collaboration with Pep Technologies.

Actor Kriti Sanon founded this cosmetics brand in 2023 in collaboration with Pep Technologies. Hyphen is a digital-first skincare brand with focus on science-based, began, and affordable skincare products.

Popular products: Golden Hour Glow Sunscreen, Barrier Care Cream, Lip Balms, Vitamin C Serum, Gel Moisturizer are some of Hyphen's popular products.

Hyphen products are available on Nykaa, Amazon, Myntra, and other leading beauty marketplaces.

Kriti Sanon's brand reportedly achieved an Annual Revenue Run Rate (ARR) exceeding Rs 100 crore within its first year, making it one of India's fastest-growing celebrity skincare startups.

READ: Plum Bets Big on Omnichannel Retail as India's Premium Beauty Market Booms

82°E – Deepika Padukone

Actor Deepika Padukone's brand, 82°E, was launched in 2022.

Actor Deepika Padukone's brand, 82°E, was launched in 2022. It is a premium skincare brand which combines scientifically tested actives with Indian botanical ingredients.

Popular products: Lotus Splash Cleanser, Ashwagandha Bounce, Moisturizer, Sunscreen Drops, Serum Drops, Moisturizers.

Unique selling points: 82°E is positioned as a premium skincare brand.

Recent reports suggest that the brand has been facing losses since it's launch. It declared net losses of Rs 12.3 crore in FY25 dropping the brands revenue from Rs 21.2 in FY24 to Rs 14.7 crore in FY25.

Some reports also suggest that Nykaa is in talks with actor Deepika Padukone to acquire the brand, although there has been no official confirmations on this yet.

Star Struck by Sunny Leone

Launched in 2018 by actor Sunny Leone Star Struck is India's first fully celebrity-owned cosmetics brand.

Launched in 2018 by actor Sunny Leone Star Struck is India's first fully celebrity-owned cosmetics brand. It caters to the mass-premium makeup segment.

Since its inception, Star Struck has expanded its portfolio to more than 250 product variants across makeup and fragrances.

Unique Selling Point: Star Struck is an affordable premium brand with products across multiple price points. This brand PETA-certified, vegan, and follows cruelty-free formulations.

Retail presence: Star struck follows an omnichannel approach, selling through its official D2C website as well as leading e-commerce marketplaces. In addition to cosmetics, its fragrance line is available in more than 500 retail outlets across India

Brand growth: Star Struck crossed an annual turnover of over ₹10 crore in 2024 after starting with an initial investment of ₹10 lakh in 2018.

Akind – Mira Rajput Kapoor

Co-founded by Mira Rajput Kapoor in partnership with Reliance Retail's Tira,led by Isha Ambani, AKind was launched in June 2024.

Co-founded by Mira Rajput Kapoor in partnership with Reliance Retail's Tira,led by Isha Ambani, AKind was launched in June 2024. Built around the philosophy "Your Skin is One of a Kind," the brand focuses on barrier-first skincare with science-backed formulations tailored to different skin concerns.

Unique selling point: Its products are vegan, cruelty-free, and designed to simplify skincare routines through targeted solutions. It is a premium cosmetic brand at affordable prices, with products ranging from approximately Rs 220 to Rs 134.

Retail presence: Akind follows an omnichannel retail strategy through Reliance Retail's beauty platform Tira.

Know more: Protein, Clean Labels, and Quick Commerce Fuel India's Healthy Snacking Evolution

Top 5 Skin Brightening Soaps in India for Naturally Radiant Skin

Top 8 Body Mist Brands Winning India's Everyday Fragrance Market

Conclusion

Celebrity-led brands are expected to play a huge role in driving premiumisation, product innovation, and omnichannel expansion as India's beauty and personal care market continues to grow. There ventures represent more than just endorsement-led businesses to retailers. These brands are emerging as influential players shaping consumer preferences and the future of India's beauty retail industry.

FAQ on Indian Celebrity-Owned beauty Brands

1. Which is the most successful celebrity-owned beauty brand in India?

Kay Beauty, co-founded by Katrina Kaif in partnership with Nykaa, is widely regarded as one of India's most successful celebrity-owned beauty brands. It has crossed Rs 240 crore in GMV and has a strong omnichannel presence.

2. Which celebrity launched the first beauty brand in India?

Several celebrities have launched beauty brands over the years, but Star Struck by Sunny Leone, launched in 2018, is considered one of India's first fully celebrity-owned cosmetics brands.

3. Which celebrity-owned skincare brand is growing the fastest in India?

Hyphen, co-founded by Kriti Sanon, has emerged as one of the fastest-growing skincare startups, reportedly surpassing ₹100 crore in annual revenue run rate (ARR) within its first year.

4. Are celebrity-owned beauty brands available in offline retail stores?

Yes. Brands such as Kay Beauty, 82°E, and Akind have expanded beyond online channels through partnerships with retailers like Nykaa, Tira, and Sephora India, strengthening their omnichannel presence.

5. Why are celebrity-owned beauty brands gaining popularity in India?

These brands combine celebrity influence with quality formulations, strong digital marketing, and omnichannel distribution. Consumers are increasingly drawn to brands that offer authenticity, innovation, and products tailored to Indian skin tones and preferences.

Popular Articles

Fashion & Beauty

Top 8 Body Mist Brands Winning India's Everyday Fragrance Market

BY - Kajari Goswami
Editor Jul 13, 2026 / 1 MIN READ

Top 8 Body Mist Brands Winning India's Everyday Fragrance Market

India's fragrance market has evolved rapidly from a niche luxury category to on of country's fastest growing beauty and personal care segment. Social media influence, rising awareness of personal grooming, increased disposable income, and the emergence of affordable premium brands are some of the factors that greatly expanded the usage of fragrance. Fragrance has become more than just a wearable on special occasions. Fragrance has now become an everyday part.

The Indian Body Mist Segment's Boom: What’s Fueling It?

Gen Z and millennials are embracing fragrances as an extension of personal style rather than an occasional luxury. Consumers are increasingly moving from deodorants to perfumes, eau de parfum (EDP), and body mists.

Even in the fragrance industry, body mists have evolved into one of the fastest-growing segments of the fragrance industry. Unlike tradition perfumes, body mists offer a lighter concentration of fragrance, making it an ideal choice for frequent use.

What Are Some of the Brands Offering Premium and Affordable Body Mists in India?

Companies such as Bella Vita Luxury, Villain, The Man Company, Plum, HEIR, ISAK Fragrances, and others are reshaping the market with affordable premium offerings.

India's fragrance market is expected to grow from around Rs 9,500 crore in 2025 to nearly Rs 29,000 crore by 2034, registering a CAGR of approximately 12.8 per cent.

5 Wellness Essentials Gen Z & Millennials Need This Monsoon

Top 5 Indian brands for affordable fashion

Top 8 Body Mist Brands in India

Plum BodyLovin'

Launched in June 2020, Plum BodyLovin' is the bath and body care sub-brand of Indian beauty company Plum, one of the country's leading vegan and cruelty-free personal care brands. BodyLovin' marked Plum's expansion beyond skincare into the bath, body, and fragrance category, with a focus on fun, youthful, and affordable products. BodyLovin' is positioned as an everyday fragrance and body care brand targeting Gen Z and millennial consumers.

Presence: Plum BodyLovin' has established a strong omnichannel presence across India through direct-t-consumer (D2C) website, leading beauty marketplaces such as Nykaa and Amazon, quick-commerce platforms, modern retail outlets, and more.

Most body mists are priced between Rs 395 and R 550, making them accessible to first-time fragrance buyers.

Bath & Body Works

Bath & Body Works is a leading American personal care and home fragrance brand, founded in 1990 in New Albany, Ohio. Known globally for its Fine Fragrance Mists, body lotions, shower gels, candles, and hand care products, the brand has built a strong reputation for offering premium fragrances at accessible prices.

Bath & Body Works entered the Indian market through a partnership with Major Brands India Pvt. Ltd., which operates the brand under a franchise model. The brand has steadily expanded its retail footprint, catering to urban consumers seeking premium fragrance and personal care products.

Some of the brand's most popular fragrances include; Japanese Cherry Blossom, Into the Night, A Thousand Wishes, Gingham, Champagne Toast, Warm Vanilla Sugar, You're the One.

Price: In India, its body mists are generally priced between Rs 1,099 and Rs 2,299.

Growth Drivers in India: Bath & Body Works offer a wide assortment of signature and seasonal fragrances. It frequently launches limited-edition. Strong gifting appeal during festive seasons. An omnichannel retail strategy combining physical stores and e-commerce.

Victoria's Secret

Victoria's Secret is an American lingerie, beauty, and fragrance brand founded in 1977. While globally recognized for its lingerie, the brand has also built a strong following for its Fragrance Mists, perfumes, body lotions, and beauty products. Its signature body mists have become some of the best-selling products in the affordable premium fragrance segment worldwide.

In India: Victoria's Secret has expanded its presence in India through exclusive brand stores, airport outlets, and e-commerce platforms. The brand is also available through leading beauty retailers and marketplaces, making its fragrance collection accessible to consumers across major cities.

Typical price ranges between Rs 1,500–Rs 2,500 for Victoria Secret fragrance mists.

Growth Drivers in India: Among the primary factors behind Secret Victoria's mists are an omnichannel strategy spanning physical retail and online platform. The brand also focuses significantly on creating a high brand visibility through influencer marketing and social media.

The Body Shop

The Body Shop is a British beauty and personal care brand founded in 1976 by Anita Roddick. Renowned for its ethically sourced ingredients, cruelty-free philosophy, and sustainability initiatives.

Presence in India: The Body Shop entered India in 2006 through a franchise partnership with Quest Retail Pvt. Ltd. Since then, it has built a strong omnichannel presence with more than 200 stores across the country, alongside its official website and leading beauty and e-commerce platforms.

Its retail network spans metro cities as well as Tier II markets, making it one of the most accessible international beauty brands in India.

Unique seing point: The Body Shop's body mists are particularly popular for their light, refreshing fragrances inspired by botanicals and natural ingredients.

Positioned in the premium masstige segment, The Body Shop's products typical price range from Rs 1,295–Rs 1,995 for body mists.

Layer'r Wottagirl

Layer'r Wottagirl is one of India's most recognized body mist and body splash brands and is marketed by Adjavis Venture Limited (AVL).

Market presence: Layer'r Wottagirl enjoys a strong nationwide presence through modern retail chains, general trade outlets, cosmetic stores, e-commerce platforms, and its D2C website

Typically priced at Rs 199– Rs 799, Layer'r Wottagirl's affordable pricing has made it especially popular among college students and first-time fragrance buyers.

Unique selling point: Layer'r Wottagirl stands out because it is India's first dedicated body splash brand for women with strong distribution across urban and semi-urban India. Additionally, there's a high brand recall among gen Z and millennials.

Renee Cosmetic

This Indian beauty brand, Renee was founded in 2018. It was initially known for its make-up portfolio before expanding into fragrances.

The company has positioned itself as a premium yet affordable beauty brand targeting digitally savvy consumers through innovation and influencer-led marketing.

Market presence: RENEE has built an extensive omnichannel network through D2C website, Nykaa, Amazon, Flipkart, quick-commerce platforms, modern retail, and beauty stores across India.

Aqualogica

Aqualogica is a contemporary Indian skincare brand launched by Honasa Consumer Ltd., the parent company behind Mamaearth, The Derma Co., and BBlunt. Built around the concept of hydration-focused skincare, Aqualogica has gradually expanded into body care and fragrances with its hair and body mist range. The brand combines skincare benefits with fragrance, positioning its mists as multifunctional products suitable for daily use.

Aqualogica has rapidly expanded through D2C website, Nykaa, Amazon, Flipkart, quick-commerce platforms, modern retail

Typically priced at Rs 499– Rs 799, Aqualogica's affordable pricing makes it popular among college students and first-time fragrance buyers.

The Love Co.

Founded in 2019 by Hemang Jain, The Love Co. is an Indian body-care brand that positions itself as a fragrance-led body care company. Unlike conventional personal care brands, The Love Co. places fragrance at the centre of its product development, creating complete scent routines through body washes, lotions, mists, and perfumes. The company says it formulates products specifically for Indian skin, climate, and fragrance preferences.

The Love Co. has built a growing omnichannel presence through D2C website, Nykaa, Vanity Wagon, selected lifestyle retail stores, an online marketplaces.

Popular body mist range: Among some of the popular body mists by The Love Co. are, Wrapped in Vanilla, Fresh fragrance collection, and the Floral and gourmand variants.

Unique selling point: It is one of India's few fragrance-first body-care brands. It focuses on fragrance layering through complete body-care rituals. This brand uses Indian ingredients an formulations designed for local climate conditions.

Know more: Best Cafes in Delhi NCR for Weekend Brunches and Coffee Dates

Top Lightweight Jewellery Brands Offering Luxury for Modern Women

Top 8 International Watch Brands Defining Luxury and Lifestyle Trends in India

What Lies Ahead: The Future of India's Body Mist Market

India's body mist market is set for strong growth, driven by changing consumer preferences, premiumisation, and increasing demand for affordable everyday fragrances. Gen Z and millennials are leading this shift, using body mists as part of their daily grooming routines rather than for occasional use. As digital commerce, quick commerce, and omnichannel retail expand, brands are reaching a wider audience while social media continues to influence buying decisions. Product innovation, including longer-lasting formulations, skin-friendly ingredients, and fragrance layering, is expected to further boost demand. With both Indian and global players investing in the category, body mists are poised to become a major growth engine for India's fragrance industry.

Frequently Asked Questions (FAQs) on Best Body Mist Brands in India

1. What is a body mist?

A body mist is a lightweight fragrance with a lower concentration of perfume oils than an Eau de Parfum (EDP) or perfume. It is designed for everyday use and can be reapplied throughout the day.

2. Why are body mists becoming popular in India?

Body mists are gaining popularity due to their affordability, lighter fragrance profiles, and suitability for daily wear. Growing interest in personal grooming, social media influence, and the rise of affordable premium brands have also accelerated demand.

3. Who are the primary consumers of body mists in India?

Gen Z and millennials are the biggest consumers of body mists. They view fragrances as an expression of personal style and prefer products that are affordable, versatile, and suitable for everyday use.

4. How are body mists different from perfumes?

Body mists contain a lower concentration of fragrance oils, making them lighter and less long-lasting than perfumes. They are ideal for casual, everyday use, while perfumes are generally preferred for longer wear and special occasions.

5. What factors are driving the growth of India's body mist market?

Key growth drivers include premiumisation, rising disposable incomes, omnichannel retail expansion, digital commerce, influencer marketing, and increasing consumer preference for everyday fragrances.

Popular Articles

Fashion & Beauty

Top Beauty and Skincare Brands Celebrating Women’s Day 2026

BY - Suryati Saxena
Web Content Writer, IndianRetailer.com & License India Mar 07, 2026 / 1 MIN READ

Top Beauty and Skincare Brands Celebrating Women’s Day 2026

Every year, International Women’s Day becomes more than just a symbolic occasion for the beauty and skincare industry. It is a moment for brands to spotlight women’s empowerment, celebrate individuality, and launch meaningful campaigns that resonate with their audiences. In 2026, several leading beauty and skincare brands are marking the occasion with impactful initiatives, special collections, and campaigns that highlight confidence, inclusivity, and self-expression.

From homegrown powerhouses to global cosmetic giants, brands are using the occasion to strengthen their connection with women consumers while reinforcing messages of empowerment and representation. Here are some of the top beauty and skincare brands celebrating Women’s Day 2026 and how they are honoring women through innovation, storytelling, and community engagement.

Nykaa

For International Women’s Day 2026, Nykaa is celebrating the occasion with its highly anticipated Women’s Day Sale, offering shoppers exciting deals across makeup, skincare, haircare, and wellness categories. The sale features attractive discounts on a wide range of beauty essentials, including popular products from brands like Lakmé, Dove, and TRESemmé, making it an ideal time for consumers to refresh their beauty routines. Many items are available with price reductions of up to 30–60 percent, along with limited-time offers and curated product selections.

Typically held around early March and peaking near March 8, the sale also includes additional perks such as exclusive bundles, app-only deals, and special offers for loyal customers.

MamaEarth

For Mamaearth, International Women’s Day 2026 is marked with a special Women’s Day Sale, encouraging consumers to celebrate self-care while honoring the women in their lives. The limited-period sale, typically held from March 1 to March 8, features attractive deals across skincare, haircare, and beauty categories. Shoppers can explore popular Mamaearth ranges, including Ubtan and other natural skincare products, with beauty essentials starting from around ₹149. In addition, select product categories offer discounts of up to 20 percent, while curated gift packs are available with a flat 30 percent off, making them ideal for Women’s Day gifting.

The campaign also reflects the brand’s message of celebrating equality and empowering individuals through safe, toxin-free products inspired by nature and science.

Anastasia Beverly Hills

Global beauty brand Anastasia Beverly Hills is celebrating Women’s Day 2026 with a campaign that highlights bold beauty and confidence. Known worldwide for its iconic brow products and professional-grade makeup, the brand has built a reputation around empowering women to express themselves unapologetically.

This year, Anastasia Beverly Hills is focusing on the idea that makeup is not just about aesthetics—it is about creativity and self-expression. Through social media collaborations with makeup artists and beauty influencers, the brand is showcasing diverse beauty looks created by women from across the globe. The campaign also celebrates the entrepreneurial journey of its founder, emphasizing how women in leadership continue to shape the global beauty industry. By spotlighting artists, creators, and professionals, Anastasia Beverly Hills is reinforcing its message that beauty is a powerful form of self-expression.

Kiko Milano

For KIKO Milano, International Women’s Day 2026 is being celebrated with a special loyalty-driven beauty promotion designed to reward its community of makeup lovers. Through its KIKO ME loyalty program, the brand is offering an exclusive Buy 2, Get 1 Free deal across its website from March 5 to March 8, giving customers the opportunity to explore a wide range of makeup products while celebrating the occasion. The campaign encourages consumers to celebrate Women’s Day in their own unique way—whether through experimenting with bold makeup looks or indulging in their favorite beauty essentials.

By combining special rewards with its vibrant cosmetic portfolio, KIKO Milano aims to empower women to express confidence, creativity, and individuality through beauty.

Swiss Beauty

For Swiss Beauty, International Women’s Day 2026 is being celebrated with a dedicated Women’s Day Special collection, offering curated makeup products designed to help consumers create bold and confident looks for the occasion. The collection features a wide range of bestselling cosmetics, including matte lipsticks, lip crayons, eyeshadows, blushers, and nail lacquers, available in multiple shades suited for different skin tones and styles. The brand is also offering attractive discounts and coupon-based price reductions on several products, making popular items like HD matte lipsticks, metallic eyeshadows, and professional blushers more accessible during the celebration period.

Through this Women’s Day initiative, Swiss Beauty encourages women to experiment with vibrant colors, express their individuality, and celebrate the occasion through makeup that enhances confidence and personal style.

Beauty as a Celebration of Identity

Ultimately, Women’s Day campaigns in the beauty industry are about more than cosmetics—they are about celebrating individuality and identity. By creating initiatives that highlight real stories and empower women to express themselves, brands are contributing to a broader cultural conversation about confidence and self-acceptance.

Popular Articles

Fashion & Beauty

Top Newly Launched Perfume Brands for Men in India

BY - Saptopriya Ghosal
Junior Writer Jul 09, 2025 / 1 MIN READ

Top Newly Launched Perfume Brands for Men in India

Over the past few years, the fragrance market for men in India has seen a remarkable transformation. Men are no longer limiting themselves to just one basic scent for all occasions. Instead, more men today are choosing quality perfumes that help them feel confident, stylish, and ready for every moment. With growing awareness and interest in grooming, fragrances have become an essential part of a man’s personality and daily routine.

To meet this demand, many international and Indian brands have introduced a range of perfumes designed specially for Indian tastes and climates. These newly launched scents are fresh, modern, and crafted to suit different moods, occasions, and preferences. From light, citrusy fragrances for summer days to deep, woody notes for evenings, the options are endless. If you’re looking to upgrade your collection or simply try something new, this is the perfect time. Here are some of the top newly launched perfume brands for men in India. They offer unique blends, elegant packaging, and choices that fit every personality and budget, helping you leave a lasting impression wherever you go.

Indian Shirt Brands That Compete with International Labels

Why Smell Good When You Can Smell Irresistible?

Your perfume is more than just a scent. It speaks about who you are. A good fragrance makes people notice you. It helps you leave a lasting impression. Whether you are heading to the office, a date, or a party, the right scent can boost your confidence and mood.

Men’s perfumes usually have three types of notes.

Top notes: The first smell you notice when you spray it. Usually fresh and light.
Middle notes: The heart of the perfume. Stronger and lasts longer.
Base notes: The scent that stays on your skin for hours. Usually warm and deep.

Knowing these notes can help you pick the right perfume for the right occasion.

Explore Top Newly Launched Perfume Brands for Men in India

Let’s now look at some of the best newly launched brands and their unique offerings.

1. All Good Scents – Arise Collection

All Good Scents is an Indian perfume brand based in Pune. It works with French perfumers to create modern fragrances. The Arise Collection is one of its newest lines, made for young, ambitious men. These perfumes are light, fresh, and perfect for everyday use. Notes include citrus, herbs, woods, and a touch of spice. The bottles have a sleek, minimalist design that looks premium yet simple. What makes this brand stand out is that it’s cruelty-free and uses quality ingredients at an affordable price. The scents are not overpowering, so they’re ideal for Indian weather. You can wear it to work, casual events, or even during summer. It’s also easy to find online and at select stores.

Best for: Office, casual outings, and even evening events.
What makes it special: Made in India but inspired by Paris. Great for those who want something classy yet not too expensive.

Know more: 6 Best Indian Watch Brands to Know in 2025

2. Maison Margiela – Replica (India Debut)

Maison Margiela is a luxury French brand known for its artistic touch. The Replica collection recently arrived in India. Each perfume tells a story of a memory or moment. Popular ones include Jazz Club, which smells like a smoky, cozy bar, and At the Barber’s, which feels clean and masculine. The bottles have a vintage label that looks unique and classy. These scents are unisex but work beautifully for men too. What’s special about Replica is its creativity — every fragrance feels personal and emotional. The perfumes are crafted with high-quality ingredients and have a long-lasting effect. They’re available in luxury stores and online now. It’s a great choice if you want a perfume that feels like an experience, not just a scent.

Best for: Date nights, special events, or when you want to feel unique.
What makes it special: Memory-inspired scents that are very niche and artistic.

3. Ajmal – Aristocrat Platinum

Ajmal is one of India’s oldest and most trusted perfume brands, with over 70 years of experience. The Aristocrat Platinum is a new, premium fragrance designed for men who like strong, rich scents. It combines woody, spicy, and slightly sweet notes. The bottle itself is elegant, with a metallic finish that feels luxurious. Ajmal is known for its long-lasting perfumes, and this one is no exception — it stays on all day. The brand blends Middle Eastern influences with Indian preferences, making it unique. Aristocrat Platinum is perfect for weddings, festivals, and formal occasions. Ajmal also has a strong retail presence in malls and boutiques, making it easy to try before buying. It’s a symbol of timeless sophistication.

Best for: Weddings, parties, and formal events.
What makes it special: Luxurious feel with great staying power.

4. Skinn by Titan – Tales Collection

Skinn is an Indian brand by Titan, known for affordable luxury. The Tales Collection is a playful and modern line meant for young men. It features lively notes like citrus, green herbs, and mild spices. These scents are designed to feel fresh without being too strong. The bottles have colorful, attractive designs that appeal to Gen Z and millennials. Skinn collaborates with international perfumers to craft world-class fragrances at an affordable price. The perfumes are perfect for daily wear — light enough for school, office, or the gym. The Tales Collection also comes in travel-friendly sizes, making it easy to carry. This brand combines reliability, good quality, and modern style, which is why it’s so popular in India.

Best for: College, work, or even gym sessions.
What makes it special: Modern packaging, good value for money, and easy to wear for beginners.

5. Armaf – Club De Nuit Milestone

Armaf is a brand from the UAE, known for affordable perfumes that feel luxurious. Club De Nuit Milestone is one of its newer launches in India and has quickly become a favorite. The scent is fresh and aquatic, with a salty, woody touch that reminds you of the ocean. The bottle looks classy, with a golden finish and heavy cap. Armaf is famous for making budget-friendly alternatives to expensive designer perfumes. Milestone has a great balance of freshness and depth, perfect for summer and evening wear. It lasts for many hours and projects well, which is rare at this price point. The brand is available online and in stores, making it easy to find. It’s ideal for men who want quality on a budget.

Best for: Beach days, summer evenings, or casual hangouts.
What makes it special: Long-lasting, unique scent profile at a great price.

6. Issey Miyake – Fusion d’Issey

Issey Miyake is a Japanese luxury brand known for clean, modern designs. The Fusion d’Issey is a fresh, bold fragrance inspired by nature and energy. It mixes notes of coconut, citrus, woods, and spices to create a tropical, masculine vibe. The bottle design is artistic, with a deep blue color and sharp angles that look unique. Issey Miyake perfumes are made for people who appreciate simplicity with a creative twist. Fusion d’Issey is long-lasting and works especially well in hot and humid climates. It’s perfect for daytime events, vacations, or beach outings. The scent is not too sweet or heavy, making it versatile. Available in high-end stores and online, it’s great for men who like refined yet adventurous fragrances.

Best for: Daytime events, brunches, or vacations.
What makes it special: Unique tropical feel that stands out from traditional woody scents.

Also check: Top 7 Tata Clothing Brands in India: The Powerhouse of Style

Top 10 Shirt Brands in India: Leading the Market

Best Premium Tuxedo Brands for Men in India: Find Your Summer Suit!

7. Bella Vita

Bella Vita is an Indian brand offering affordable, everyday perfumes. It focuses on natural-inspired scents and sustainable packaging. Newer launches like CEO and Impact are made for young men who want to smell good without spending too much. These perfumes are light, fresh, and easy to wear. Notes include woods, spices, and fresh herbs. The bottles are compact, simple, and travel-friendly. Bella Vita is cruelty-free and focuses on making good quality scents at budget prices. It’s perfect for students, office-goers, or anyone who wants a daily perfume. Available easily online and at pharmacies, it’s one of the most accessible options. This brand is ideal for men starting their fragrance journey or building a collection on a budget.

Best for: Daily office wear, gym, or gifting.
What makes it special: Good quality at a low price. Perfect for beginners or for building a collection.

Scent-sational Tips to Wear Your Fragrance Right

Spray on pulse points like your wrists, neck, and chest.
Don’t rub your wrists after spraying; it can break down the notes.
Store perfumes in a cool, dark place to keep them fresh.
Less is more—don’t overdo it.

Check more: Best Original Leather Shoes Brands in India

8 Best Places to Buy Limited-Edition Sneakers and Streetwear in India

Final Thoughts

The newly launched perfume brands for men in India bring a refreshing mix of choices to help you smell great and feel confident every day. Whether you prefer premium luxury or affordable, easy-to-wear fragrances, there’s something here to match your style and budget. These scents are designed to suit different moods and occasions — from casual office days to special evenings out. Don’t shy away from experimenting with bold or unique notes; you might discover a fragrance that truly feels like you. Your scent is a subtle but powerful way to express yourself, leaving a lasting impression wherever you go. So go ahead, explore these new options and choose a fragrance that speaks to you. After all, your scent tells your story — make it memorable.

Popular Articles

Fashion & Beauty

Top 6 Shampoo Brands to Control Oily Hair and Greasy Scalp

BY - Saptopriya Ghosal
Junior Writer Jul 07, 2025 / 1 MIN READ

Top 6 Shampoo Brands to Control Oily Hair and Greasy Scalp

For many people, oily hair feels like a constant battle. They wash their hair in the morning, only to find it limp, greasy, and flat again by evening. This is a common issue, and it happens because the scalp produces too much sebum, the natural oil meant to protect and nourish hair. Several factors can trigger this overproduction, such as hormonal changes, hot and humid weather, stress, or even using the wrong hair care products. Over-washing can also make the problem worse, as it signals the scalp to produce even more oil to compensate.

Fortunately, the right shampoo can help control excess oil while keeping the scalp healthy and balanced. Choosing a shampoo specifically designed for oily hair ensures that it removes grease without leaving the hair dry or brittle. The best shampoos strike the right balance between cleansing and caring for the scalp. Below is a detailed guide to some of the top shampoo brands for oily hair, why they are effective, and how they help people keep their hair feeling clean, light, and fresh for longer.

7 Best Face Serum Brands in India for Glowing Skin

Why Does Hair Get So Oily?

Your scalp has sebaceous glands that produce oil to keep your hair healthy. But when they go into overdrive, your hair becomes sticky, limp, and greasy. Washing too often or using harsh shampoos can also make it worse because it triggers more oil production. So, what you need is a gentle but effective shampoo that removes oil without harming your scalp.

Not all shampoos are made for oily scalps. Look for ones that have:

Ingredients like tea tree, salicylic acid, clay, or peppermint.
Labels that say “purifying,” “oil-control,” or “balancing.”
A lightweight, non-creamy formula.

Avoid shampoos with heavy moisturizers or silicones, as they can weigh your hair down.

Know more: 10 Best Skincare Brands in India for Glowing Skin

Discover the Top 6 Shampoo Brands for Oily Hair

Here are the brands we tested and loved. Professionals trust these shampoos and work well even if your hair gets oily every day.

1. Bioderma Node G Purifying Shampoo

Bioderma is known for making products that respect the skin and scalp’s natural balance. The Node G shampoo is part of their dermatological range. It is a non-detergent, soap-free formula, so it cleans gently without stripping essential oils. Unlike many oily-hair shampoos, it does not make the scalp dry or itchy. It also helps prevent rebound oiliness, so hair stays fresh longer. The texture is light, and it lathers well even though it is mild. People with sensitive skin or scalp disorders can also use it safely. Many dermatologists recommend it for daily or frequent use. It also has a very neutral, almost fragrance-free formula which appeals to people sensitive to strong scents. This shampoo is ideal if you want something clinically tested and very gentle for oily and delicate scalps.

Why we recommend it:

Non-stripping and soap-free.
Suitable for daily use.
Reduces oil without dryness.

2. L’Occitane Aromachologie Balancing Shampoo

L’Occitane is a French luxury brand inspired by the traditions of Provence. Their Aromachologie Balancing Shampoo uses a blend of five essential oils. These include mint, thyme, cedar, grapefruit, and lavender, which purify and refresh the scalp. The shampoo has a cooling sensation because of the mint and feels very energizing. It is silicone-free and biodegradable, making it good for the environment as well. The formula has a light herbal fragrance that lasts in the hair but is not overpowering. It’s suitable for those who want a luxurious, natural-feeling wash. Unlike harsher products, it cleans oil without making the hair rough or tangled. Many users say their scalp feels balanced and less greasy for longer. This is a great choice if you enjoy botanical, spa-like hair care that’s effective and indulgent.

Why we recommend it:

Smells amazing and feels luxurious.
Natural essential oils to refresh the scalp.
Keeps hair soft and manageable.

3. Kerastase Specifique Bain Divalent Shampoo

Kerastase is a premium salon brand that focuses on targeted hair solutions. The Specifique Bain Divalent is designed for oily roots with dry or sensitized lengths. This is a common problem because oily scalps can make you over-wash, leaving the ends dry and brittle. The shampoo deeply cleans the scalp while moisturizing the mid-lengths and tips. It contains Vitamin B6 and Glycine, which nourish and regulate oil production. The texture is creamy yet lightweight, and it foams well, giving a clean but soft finish. Many people notice their hair stays fresher for up to two days without looking flat. Professional stylists often recommend this shampoo after chemical treatments when the scalp gets oily but the hair remains dry. It’s ideal for those who want professional-grade care at home, especially if they color or heat-style their hair.

Why we recommend it:

Balances oily scalp and dry ends.
Leaves hair soft and shiny.
Professional-grade care.

Also check: Top Silver Jewellery Brands in India That Sparkle with Style

4. L’Oreal Professionnel Pure Resource Shampoo

L’Oreal Professionnel is trusted in salons for its affordable yet professional-quality products. The Pure Resource Shampoo is specifically made to remove oil, product build-up, and hard water residue from the scalp. It contains Vitamin E and an anti-hard water agent, making it perfect for urban living. Unlike many clarifying shampoos, it doesn’t leave the hair stiff or hard to manage. The gel texture spreads easily and rinses out cleanly, leaving hair light and airy. It’s especially good if you use a lot of styling products or live in areas with mineral-rich water, which can make hair dull. It has a fresh, clean scent and can also be used once a week as a deep cleanse, even if you use another daily shampoo. This is a good choice for anyone looking for a budget-friendly, effective, and salon-recommended solution.

Why we recommend it:

Great for very oily hair.
Helps with product buildup.
Affordable professional option.

5. The Body Shop Tea Tree Purifying Shampoo

The Body Shop is known for cruelty-free and nature-inspired products. The Tea Tree Purifying Shampoo is a part of their tea tree line, which uses real Community Fair Trade tea tree oil. It is silicone-free and light, so it doesn’t weigh down fine hair. The shampoo removes oil and dirt effectively but keeps the scalp feeling calm and refreshed. The fragrance is subtle yet invigorating, making it pleasant to use daily. Because it is vegan and environmentally friendly, it appeals to people who prefer ethical choices. It also works well in humid climates where hair tends to feel greasy quickly. Many users notice their scalp feels cleaner for longer without dryness. This shampoo is perfect for those who want a clean, green, and gentle formula that also cares for the planet.

Why we recommend it:

Gentle, vegan, and silicone-free.
Smells crisp and clean.
Lightweight formula for daily washing.

6. Bare Anatomy Anti-Oil & Grease Shampoo

Bare Anatomy is a modern, science-backed Indian brand that focuses on personalized hair care. The Anti-Oil & Grease Shampoo is part of their targeted range for oily scalps. It contains Biotin and Niacinamide, which strengthen hair while reducing oil production. The formula is light and refreshing, with a subtle fragrance that does not linger too strongly. It’s designed to work well in Indian weather conditions where heat and pollution increase oiliness. The shampoo also claims to improve scalp health over time by balancing sebum levels naturally. Bare Anatomy uses clean, transparent ingredients and avoids unnecessary chemicals. The packaging is sleek and minimalistic, appealing to younger consumers who value design and performance. If you’re looking for an affordable, effective, and locally developed product that addresses oily scalp concerns scientifically, this is an excellent option.

Why we recommend it:

Designed for oily Indian scalps.
Strengthens hair while reducing grease.
Affordable and innovative.

Check more: 8 Best Luxury Lipstick Brands in India That Are Totally Worth the Splurge

7 Best Herbal Shampoo Brands in India (2025)

Ingredients That Help Control Oil

When picking a shampoo, look for these ingredients:

Tea Tree Oil: antimicrobial and soothing.
Salicylic Acid: exfoliates scalp and controls oil.
Clay: absorbs oil without stripping.
Peppermint or Menthol: refreshes the scalp.
Green Tea: antioxidant and oil-balancing.

These ingredients not only clean but also improve scalp health in the long run.

Final Thoughts

Managing oily hair can feel challenging, but choosing the right shampoo can make all the difference. The Body Shop offers a natural, gentle option for those who prefer plant-based care. For a professional-grade solution trusted in salons, L’Oreal Professionnel provides effective cleansing without harshness. Those seeking a more luxurious experience can turn to L’Occitane, known for its aromatic, premium formulas. Each of these brands caters to different needs, yet all focus on balancing the scalp while keeping hair fresh and healthy. It’s important to understand the scalp’s condition before selecting a product — some require deep cleansing, others need gentle oil control. Caring for oily hair is not just about appearance but also about maintaining a clean, comfortable scalp that feels refreshed throughout the day.

Popular Articles

Fashion & Beauty

Top Shein Alternative Brands in India for Trendy & Affordable Fashion

BY - Saptopriya Ghosal
Junior Writer Jul 03, 2025 / 1 MIN READ

Top Shein Alternative Brands in India for Trendy & Affordable Fashion

Shein changed the way people in India approached fashion. It made shopping exciting, quick, and affordable for everyone. From trendy dresses to cute crop tops and stylish co-ord sets, Shein offered something for every mood and occasion. But when Shein exited the Indian market, many shoppers were left wondering where to find such fashionable clothes without spending too much. Fortunately, several Indian and international brands have stepped up to fill that gap. Today, you can still find affordable, trendy, and Instagram-worthy outfits without any hassle. Whether you’re looking for casual everyday wear, party-ready dresses, or something bold and experimental, there are plenty of options to choose from.

These brands cater to different budgets, styles, and preferences, making it easier to express yourself through fashion. You don’t need to compromise on trends or quality just because Shein is gone. Whether you’re updating your wardrobe with basics or picking a few statement pieces, these alternatives will help you look your best without breaking the bank. Get ready to shop smart and stay stylish.

Top 10 Premium Handbag Brands in India

Explore the Top Shein Alternative Brands in India

Here’s a list of the top Shein alternative brands in India. These labels offer trendy collections, budget-friendly pricing, and easy online access.

1. Urbanic – The Closest Shein Alternative

Urbanic is a fast-fashion brand that feels very similar to Shein. It offers affordable western wear with a trendy touch. Their collections include dresses, tops, co-ord sets, and even some accessories. What makes Urbanic special is the variety of designs. They have bold party looks, cute casuals, and even basics. The website is easy to navigate and visually appealing. Sizes range from XS to XL, and some pieces go up to XXL. They also often launch flash sales and big discounts during festive seasons. Delivery usually takes 7–10 days since most products ship from overseas. Many college students and young women prefer Urbanic for its Instagram-worthy styles. Reviews mention that the quality is good for the price, though sizing can run a bit small.

Why it's like Shein: Urbanic drops hundreds of styles frequently, just like Shein used to. It focuses on fast-moving fashion and trend-driven looks.

2. ZARA – Trendy, Chic, and Premium

ZARA is a Spanish fashion brand known for its clean, modern designs. It’s more expensive than Shein but has better quality fabrics. ZARA’s collections change quickly, often reflecting international runway trends. The brand is perfect for those who like minimalist, elegant looks. They offer tailored blazers, dresses, pants, and also stylish basics. Many working professionals choose ZARA because it strikes a balance between trendy and classy. Their stores have a premium feel, and the online experience is smooth. Sizes are standard but lean towards slim fits. ZARA’s accessories and shoes are also very popular for their design. While not the cheapest, many buyers say their pieces last longer than typical fast fashion. It’s a go-to for parties, office wear, and statement outfits.

Why it's like Shein: ZARA is fast fashion with designer-style pieces. It’s for those who want to keep up with the latest looks without waiting.

Know more: 6 Best Indian Watch Brands to Know in 2025

Top 7 Tata Clothing Brands in India: The Powerhouse of Style

3. H&M India – Stylish Wardrobe Basics and More

H&M is a Swedish brand that offers affordable, comfortable fashion. In India, it’s known for casual and everyday wear. Their stores are large and bright, making shopping fun. H&M has clothes for men, women, and kids, so families also shop here. Their strength is in basics—plain T-shirts, jeans, skirts, and activewear. Recently, they’ve added more trendy pieces like puff sleeves and satin dresses. H&M also focuses on sustainability, with a “Conscious” line made from recycled materials. Many people love H&M for its relaxed sizing and soft fabrics. They have frequent sales and clearance sections where you can find good deals. The brand appeals to teenagers, college students, and young professionals alike. It’s an easy place to build a versatile wardrobe without spending much.

Why it's like Shein: It offers frequent new drops, stylish basics, and fashion-forward pieces at lower prices.

4. Zudio – Budget-Friendly and Everyday Trendy

Zudio is an Indian brand owned by the Tata Group. It’s one of the most affordable clothing options in India today. The stores are compact and full of colorful, youthful clothes. Zudio is great for both western and ethnic wear. You’ll find T-shirts, jeans, leggings, kurtis, and even dresses at very low prices. The designs are simple but trendy enough for college or casual outings. Many shoppers like Zudio because they can buy multiple items without crossing a small budget. The fabrics are light and good for Indian weather. Their menswear and kids’ sections are growing as well. Sizes are standard, and quality is decent for the price. Zudio is becoming a favorite for everyday fashion, especially in tier-2 and tier-3 cities.

Why it's like Shein: It’s very affordable, frequently updated, and focused on young shoppers. You’ll often walk out with multiple pieces under ₹2,000.

5. Forever 21 – Party-Ready & Instagram-Worthy

Forever 21 is an American brand that focuses on bold and youthful fashion. It’s known for short dresses, crop tops, and eye-catching party wear. Many pieces have a Y2K or retro vibe, which is very popular now. The clothes are tight-fitting, playful, and perfect for a night out. Forever 21 also sells shoes, bags, and jewelry that match their fun aesthetic. Their stores feel energetic, with loud music and colorful displays. Sizes are generally smaller and cater more to teens and young adults. Prices are moderate, and quality is similar to other fast-fashion brands. It’s not just about clothing—Forever 21 is about expressing personality and confidence. Many shoppers visit during sales to grab trendy pieces at bargain prices.

Why it's like Shein: Both brands offer trendy, short-lived styles aimed at younger shoppers who love experimenting.

Also check: Top 10 Shirt Brands in India: Leading the Market

6. Ajio – All-in-One Fashion Hub

Ajio is an Indian online fashion platform owned by Reliance. It combines many brands under one roof and also has its own affordable labels. What stands out about Ajio is the huge variety. They have western wear, ethnic wear, footwear, and even plus-size clothing. Ajio’s in-house brands like DNMX and Rio offer Shein-style pieces at very low prices. Their fusion wear is also quite popular, blending Indian prints with western cuts. Ajio runs frequent sales, sometimes offering up to 70% off. The website and app are easy to use, and delivery is generally fast. Shoppers like the return and exchange policies, which are hassle-free. Ajio is perfect for those who enjoy browsing many options and shopping smartly within a budget.

Why it's like Shein: Wide collection, affordable pricing, and fast-moving styles across categories.

7. Nykaa Fashion – Trendy Edits from Popular Brands

Nykaa Fashion is the fashion division of Nykaa, India’s popular beauty retailer. It focuses on curated and trendy clothing from Indian and international brands. Nykaa Fashion feels more premium compared to some others but is still accessible. They offer chic western wear, elegant ethnic wear, and designer-inspired collections. Many customers appreciate the limited, tasteful selection, which saves time while shopping. They also have a strong focus on accessories, bags, and footwear. Nykaa Fashion often collaborates with designers and influencers to create special collections. Their delivery is fast, and packaging feels luxurious. The brand is aimed at urban shoppers who want something stylish without too much effort. Nykaa Fashion is great for discovering lesser-known brands with high-quality and unique designs.

Why it's like Shein: It brings the latest looks in clean, easy-to-shop categories and offers a mix of western and ethnic styles.

Under ₹999? Yes, It’s Possible

One of the things that made Shein so popular was how much you could buy for less. And yes, many of these brands still offer great finds under ₹999. Some examples:

Zudio crop tops for ₹299
H&M ribbed tanks starting at ₹599
Ajio casual dresses under ₹899
Urbanic basics during sale season under ₹999

So if you're on a budget, you still have stylish options.

Check more: Top Korean Luxury Footwear Brands in South Korea

Top Luxury Handbag Brands in Dubai Every Fashion Lover Should Know

Top Luxury Heel Brands in India for the Modern Fashionista

Fast Fashion vs Smart Shopping

Fast fashion moves quickly. It keeps you on-trend but can sometimes lack quality. That’s where smart shopping comes in. Look for pieces that:

Feel comfortable
Don’t shrink or fade after 1–2 washes
Fit your lifestyle (college, work, party)
Can be styled multiple ways

ZARA and H&M offer better fabrics. Urbanic and Forever 21 bring in faster trends. Zudio and Ajio are your budget-friendly best friends.

Final Take

Shein may no longer be here, but fashion in India is alive and thriving. Whether you enjoy dressing bold, keeping it simple, or experimenting with new styles every week, there are plenty of exciting options to explore. For the closest Shein-like vibe, Urbanic is a great pick with its trendy and affordable pieces. If you prefer better quality and timeless designs, ZARA and H&M are worth checking out. On a tight budget? Zudio and Ajio offer stylish looks without stretching your wallet. For those who like to stand out and make a statement, Forever 21 and Nykaa Fashion bring unique, fun collections. With so many choices, you can easily refresh your wardrobe, express your personality, and stay on-trend all year round.

Popular Articles

Fashion & Beauty

Top Sustainable Leather Handbags in India That Are Stylish, Eco-Friendly & Ethical

BY - Saptopriya Ghosal
Junior Writer Jun 25, 2025 / 1 MIN READ

Top Sustainable Leather Handbags in India That Are Stylish, Eco-Friendly & Ethical

The fashion world is shifting towards conscious choices. More people now want to look good while also doing good for the planet. In India, one of the biggest changes in fashion is the growing popularity of sustainable leather handbags. These bags are stylish, durable, and thoughtfully made using materials that are kinder to the environment. Whether it’s plant-based leather made from cactus, cork, or apple peels, or recycled leather and fabrics, these new-age materials offer the look and feel of leather without the guilt.

Unlike traditional leather that involves harmful chemicals and animal cruelty, sustainable handbags focus on ethical sourcing, eco-friendly production, and clean design. These brands are proving that you don’t have to choose between style and sustainability. You can have both. From bold totes to elegant clutches, there’s a sustainable option for every fashion lover. Whether you're a student, a working professional, or someone who enjoys ethical living, there's something here for you. If you're planning to take the first step toward sustainable fashion, this curated list of top Indian brands will help you make the switch with style.

Indian Shirt Brands That Compete with International Labels

What is Sustainable Leather?

Sustainable leather comes from eco-friendly or cruelty-free sources. It is made in a way that reduces harm to the planet and avoids the use of toxic chemicals. There are three main types:

Plant-Based Leather: Made from cactus, mushroom, apple waste, or cork. It looks and feels like leather but is 100% vegan.
Recycled Leather: Made from leather scraps that are reused to reduce waste.
Vegetable-Tanned Leather: Made using natural tannins instead of harmful chemicals.

These materials are often biodegradable, non-toxic, and require less water and energy to produce.

Explore the Top Sustainable Leather Handbag Brands in India

Discover India’s top sustainable leather handbag brands that blend eco-conscious materials with stylish, ethical, and cruelty-free designs.

1. Zouk – Proudly Indian, 100% Vegan

Zouk is a Mumbai-based brand making waves with its bold, Indian-inspired handbags. All Zouk products are 100% vegan and certified by PETA. The brand mixes modern bag shapes with traditional Indian fabrics like ikat, jute, and khadi. Their laptop bags, wallets, totes, and backpacks are practical and stylish. Zouk stands out for celebrating Indian craft while keeping everything cruelty-free. The brand doesn't use leather or silk. Instead, it uses handcrafted fabric and high-quality vegan materials. Zouk is loved by office-goers, college students, and those who like colorful yet simple bags. Each piece is made in India, supporting local artisans. The brand has also been featured in Vogue and other popular fashion platforms. Their bags are lightweight, easy to clean, and perfect for daily use. You can buy them online across major platforms and Zouk’s website.