Entertainment

Pegged at INR 4500 crore, the merchandise market of India shown a double-digit growth rate. And a majority of growth is driven by the youth merchandise range that is the where the money lie for retail...

India's favourite home-grown toon character, Chhota Bheem, is evolving, gaining new powers and getting a new storyline. Along with inking licensing pacts with some of the big names in FMCG and lifesty...

Talk about Romero Britto, the Brazilian-born and Miami-made iconic pop artist, and all one could think of is bold colours and vivid patterns. The artist catapulted to fame in 1988, when his art was ch...

As admirers gear up to celebrate Winnie-the-Pooh?s 90th anniversary next month, Disney has unveiled a range of new merchandise to mark the milestone.The range includes various items from the new D...

Be so good that they can’t ignore you – the proverb stands true for Utpatang, a business born out of creativity and sheer passion, that has not only carved a niche for itself, but also gone ahead ...

Anticipating the potential of brand licensing, Balaji Motion Pictures Limited has launched the official merchandise for its latest movie ‘A Flying Jatt’. Directed by Remo D’souza and starring Ti...

Amidst bevy of international properties debuting into Indian retail, it seems that the industry is smitten by quite a good dose of ‘old’ being the new ‘new’. And hence, the market leaders ...

As newer properties are premiering in India, a host of licensees want to expand their existing portfolio. But, HM International is in fact dropping some of the properties as it be...

While Red, Chuck, Bomb and the remaining flock are spreading wings to team up to investigate the Bad Piggies and find out their evil plans, Rovio has rolled out a comprehensive licensing program for T...

Mattel, Inc. one of the prominent players in toys and family products, has yet again hit headlines as the Fisher-Price? Bright Beats Dance & Move BeatBo received the highly admired Toy of the Yea...