BlackMilk Clothing, the Australia-based online fashion house known for its colourful tight-fitting stretchwear products, has partnered with Adult Swim’s Rick and Morty to launch a new 19-pi...
Bonjour has collaborated with Hush Puppies shoes in India. They will be taking care of Hush Puppies new product category – SOCKS. Bonjour will be responsible for product manufacturing, Marketing, an...
Miniso has teamed up with Cartoon Network to present an epic 264-item collection of Adventure Time products in its stores across 62 territories around the world. From Europe to Asia, and Afr...
In an exclusive conversation with Biswajit Sarkar, Partner Shabis Marketing LLP sheds light on emerging Brand Licensing Opportunities in Men’s Personal Care Category in India.Tell us about...
Being Human ? The Salman Khan Foundation together with Mumbai based Style Quotient Jewellery Private Ltd. has introduced Being Human Jewellery?s first exclusive store in Chandigarh.The store hou...
Reckoning the power of brand licensing as a strategy to scale up, women’s clothing label Madame has forayed into the brand licensing space. In this candid interaction with License India, ...
Reckoning the power of brand licensing as a strategy to scale up, women’s clothing label Madame has set the plans rolling to diversify through brand licensing.Jain Amar Clothing Private Limited (J...
Capsule collections were originally popularised by Donna Karan in the 1980s. The idea was to create a capsule wardrobe that features only the most essential or influential pieces from a collection. A ...
Ultra as a group started off from movies media and entertainment and gradually expanded into merchandising and soft toy manufacturing. Witnessing the immense potential in toys as a cate...
With the sudden demise of designer Kate spade, ended an era that was a fresh take on luxury goods. The designer who co-founded the eponymous handbag brand in 1993, was found dead yesterday at her home...