Protein bars are a popular choice for healthy snacking in India. They are quick, convenient, and packed with nutrients. Whether you are a fitness enthusiast, a busy professional, or just looking for a healthy snack, protein bars are a great option. They offer a good mix of protein, fiber, and healthy fats, keeping you full and energized. Protein bars are perfect for post-workout recovery, meal replacements, or simply curbing hunger between meals. In this article, we explore the 5 best protein bar brands in India, providing detailed insights into each brand's unique offerings and why they stand out.

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Why Choose Protein Bars?

Protein bars are not just for gym-goers. They are perfect for:

• Quick Snacks: Ideal for busy days when you need energy.
• Post-Workout Recovery: High protein helps in muscle repair.
• Meal Replacement: A balanced option when you are on the go.
• Weight Management: Keeps you full and reduces unhealthy cravings.

The Indian protein bar market is growing fast, driven by rising health awareness. The convenience and health benefits of protein bars make them a go-to snack for many.

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Top 5 Protein Bar Brands in India

India offers a variety of top protein bar brands that provide healthy, convenient snacks. These brands focus on natural ingredients, balanced nutrition, and great taste, catering to fitness enthusiasts and busy lifestyles.

1. Max Protein

Max Protein, a brand by RiteBite, offers protein bars that suit different needs. It focuses on balanced nutrition with a mix of protein, fiber, and good fats. Max Protein bars are known for keeping you full for long hours. They use ingredients like soy protein, nuts, and oats. The brand offers many flavors, from simple chocolate to exotic berries. Max Protein bars are also free from preservatives and artificial sweeteners. They have variants for quick energy boosts, meal replacements, and fitness needs. The brand is widely available online and in supermarkets, making it a convenient choice.

Popular Products:

• Max Protein Active: Provides long-lasting energy with 20g of protein.
• Max Protein Daily: Perfect for daily snacking with 10g of protein.
• Max Protein Choco Berry: A delicious mix of chocolate and berries.

Nutritional Value:

• Protein: 10-20g per bar
• Calories: 200-300
• Sugar: Low sugar content, ideal for fitness enthusiasts

2. Yoga Bar

Yoga Bar stands out for its natural and wholesome ingredients. The brand avoids artificial colors, preservatives, and refined sugar. Instead, it uses honey, dates, and natural flavors. Yoga Bar protein bars are rich in whole grains, seeds, and nuts. They offer a good balance of protein and fiber. The brand is also popular for its gluten-free and vegan options. Yoga Bar focuses on clean eating and healthy snacking. Their bars are light and perfect for quick snacks. The brand promotes a healthy lifestyle through simple and honest nutrition, ideal for kids and adults alike.

Popular Products:

• Yoga Bar Protein Bar (Chocolate Brownie): Rich and fulfilling.
• Yoga Bar Multigrain Energy Bars: Good for daily nutrition.
• Yoga Bar Nuts and Seeds Bar: Packed with natural goodness.

Nutritional Value:

• Protein: 10g per bar
• Calories: 150-200
• Sugar: Natural sweeteners used

3. The Whole Truth

The Whole Truth brand is all about honesty and transparency. They list every ingredient on the front of their packaging. Their protein bars contain no artificial flavors or hidden ingredients. They use natural elements like dates, nuts, and real cocoa. The brand is loved for its simple yet delicious flavors. The Whole Truth bars are great for those who want clean and healthy snacks. They also offer vegan and dairy-free options. The brand’s mission is to make snacking healthy and guilt-free. Their bars are light yet filling, perfect for a midday energy boost.

Popular Products:

• Peanut Butter Protein Bar: Simple and tasty.
• Cocoa Almond Protein Bar: Rich in chocolate flavor.
• Coffee Cocoa Protein Bar: For coffee lovers.

Nutritional Value:

• Protein: 12-15g per bar
• Calories: 180-250
• Sugar: Naturally occurring from dates

4. Super You

Super You is a rising brand in the protein bar market. The brand focuses on superfoods and natural ingredients. Their bars include nutrient-rich foods like chia seeds, quinoa, and flaxseeds. Super You protein bars are not only rich in protein but also offer vitamins and minerals. They are good for immunity, energy, and overall health. The brand keeps sugar content low and uses natural sweeteners. Super You offers unique flavors with a blend of fruits, nuts, and seeds. The brand aims to offer a tasty yet healthy snacking experience for everyone, including kids.

Popular Products:

• Super You Protein Bar (Choco Almond): A tasty and healthy option.
• Super You Energy Bar: Ideal for pre-workout snacks.
• Super You Superfood Bar: Packed with superfoods for extra benefits.

Nutritional Value:

• Protein: 10-12g per bar
• Calories: 200-250
• Sugar: Low sugar content

5. MuscleBlaze Protein Bar

Muscle Blaze is a popular brand among fitness lovers. It offers protein bars with high protein content to support muscle recovery. The brand uses a mix of whey protein, nuts, and fiber-rich ingredients. Muscle Blaze bars are perfect for post-workout snacks. They provide quick energy and help with muscle building. The brand focuses on quality and uses tested ingredients. Muscle Blaze also offers bars with different protein levels, suitable for both beginners and athletes. The brand is trusted for its quality, and its protein bars are available in many flavors, from classic chocolate to nutty delights.

Popular Products:

• MuscleBlaze Protein Bar (Choco Delight): High protein content with great taste.
• MuscleBlaze Peanut Butter Protein Bar: Good for muscle recovery.
• MuscleBlaze Fuel One Bar: Designed for active lifestyles.

Nutritional Value:

• Protein: 20g per bar
• Calories: 250-300
• Sugar: Minimal sugar, ideal for weight watchers

How to Choose the Right Protein Bar for You

• For Fitness Goals: Go for high-protein options like MuscleBlaze or Max Protein.
• For Daily Snacking: Yoga Bar and The Whole Truth offer lighter, healthier choices.
• For Extra Nutrition: Super You adds superfoods to your diet.

Interesting Facts About Protein Bars

• Protein bars were originally designed for athletes and astronauts.
• The global protein bar market is growing at over 6 percent annually.
• India is seeing a rise in vegan and gluten-free protein bar options.

Stay Fit!

Choosing the right protein bar can boost your health and fitness journey. The brands mentioned above offer a good mix of taste, nutrition, and convenience. Whether you need a post-workout snack or a healthy treat during busy days, there's a protein bar for every need. Try these brands and share your experience. Stay fit, stay healthy.

Let’s face it—periods are a natural part of life, and having the right sanitary pad can truly make a difference. Whether you need to stay leak-free during a busy day or want to ensure comfort throughout the night, selecting the right pad is crucial for your well-being. With so many options on the market, finding the best sanitary pads in India can be a bit daunting.  

From ultra-thin pads for those active days to super-absorbent ones for heavier flows, there is a perfect option for everyone. Some people prefer organic and biodegradable choices, while others seek budget-friendly yet reliable alternatives. Whatever your preference, we are here to guide you through the options.  

In this guide, we will explore the top sanitary pad brands in India, focusing on affordability, absorption, comfort, and sustainability. Because your period care should be hassle-free, just as it should be!

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Sanitary Pad Market Space in India

The Indian sanitary pad market is currently valued at around $758.5 million and is projected to experience substantial growth, reaching $1.65 billion by 2032. With a compound annual growth rate (CAGR) of 9.09 percent, the market is expanding quickly, fueled by factors such as increased awareness of menstrual hygiene, rising disposable incomes among women, advancements in product innovation, and greater availability through various distribution channels.

However, despite this growth, challenges remain—especially in rural areas, where limited access and entrenched societal stigma continue to impede widespread adoption. Overcoming these obstacles through enhanced education, affordability, and distribution strategies is essential for further market penetration and the overall improvement of menstrual health in India.

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5 Must-Have Features For Sanitary Pads

• Pad size: Make sure to consider the length and width of the pad to ensure it fits your body well and offers sufficient coverage. 
• Material: Select pads made from soft, breathable materials such as cotton to reduce skin irritation and discomfort. 
• Wings: Consider pads with wings for extra protection against leaks on the sides. 
• Features: Some pads come with added features like gel technology for better absorption or odor control. 
• Sensitivity: If you have sensitive skin, opt for pads specifically designed for that purpose, often available in fragrance-free varieties.

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7 Best Sanitary Pad Brands in India 

1. Whispers

Whisper, a well-known brand in India, has transformed feminine hygiene since its debut in 1989 under Procter & Gamble. With a variety of products—ranging from maxi pads to ultra-thin options—Whisper prioritizes comfort and protection for every woman. The Ultra Soft Sanitary Pad, featuring 500 fresh air pores, dual-action gel locks, and stretchable wings, provides excellent absorption and rash-free comfort. It also offers 12-hour odour control, although some users might not prefer its polyethene material and fragrance. Still, it continues to be a popular choice for heavy flow days.

2. Pee Safe

Pee Safe, established by Vikas and Srijana Bagaria in 2013, started with the goal of encouraging safe public toilet use and reducing the risk of UTIs. Today, it stands as a prominent hygiene brand that provides organic sanitary pads, toilet sanitizers, menstrual cups, and products for sexual wellness. Their Organic Cotton Biodegradable Sanitary Pads, crafted from bamboo pulp, are free from chemicals, highly absorbent, and environmentally friendly. With a footprint in over 100 Indian cities and exports to 15 countries, Pee Safe is committed to transforming personal hygiene while prioritizing sustainability.

3. StayFree

Stayfree, a well-respected name in feminine hygiene, is recognized for its affordable and highly absorbent sanitary pads. Once owned by Johnson & Johnson, this brand has become a preferred choice for women looking for dependable protection. The Stayfree Secure Extra Large Cottony Soft Cover Pad provides 12-hour leakage protection, features LeakLock technology, and has a soft cotton cover to minimize irritation. Whether you are at work, engaging in sports, or on the go, Stayfree guarantees comfort, dryness, and confidence all day long.

4. Sofy

Sofy, a Japanese brand by Unicharm, has been transforming comfort and hygiene in feminine care since the 1960s. Renowned for its soft, ultra-thin pads and cutting-edge antibacterial protection, Sofy provides excellent leakage control and all-day freshness. The Sofy Anti Bacteria Extra Long Sanitary Pad is equipped with a green antibacterial sheet, gel lock technology, and a refreshing fragrance to ensure maximum hygiene. Perfect for low to medium flow, Sofy guarantees a leak-proof, irritation-free experience, making it a reliable choice for modern women.

5. Nua

Nua is an innovative Indian brand that prioritizes women’s comfort with its customizable, eco-friendly sanitary pads. Produced in South Korea and packaged in India, Nua provides rash-free, ultra-thin pads made from non-toxic, fragrance-free materials. Their unique subscription service offers tailored menstrual care to accommodate various flow levels. The Nua Ultra Thin Rash Free Sanitary Pads come with a super-absorbent core, a wider back, and a soft top layer for leak-proof protection. With a cruelty-free and allergy-certified design, Nua guarantees a safe and irritation-free period experience.

6. Plush

Plush, established in 2018 is transforming feminine care with its eco-friendly, ultra-soft sanitary pads crafted from 100 percent pure U.S. cotton. These pads are designed for comfort and breathability, and to prevent rashes, making them ideal for sensitive skin. They are chlorine-free, paraben-free, and fragrance-free, ensuring a gentle experience. Featuring a unique channel design for enhanced absorption and sustainable packaging, Plush provides top-notch protection while being kind to the planet. With the trust of over 10 million women, Plush is dedicated to comfort, well-being, and innovation, making periods softer, safer, and stress-free.

7. Sanfe

Sanfe is an innovative Indian feminine hygiene brand, established by IIT graduates Archit Agarwal and Harry Sehrawat, focused on providing natural and eco-friendly period care. Renowned for its biodegradable bamboo sanitary pads, Sanfe guarantees rash-free comfort, excellent absorption, and complete leak protection. These ultra-thin pads are free from chemicals, chlorine, and synthetic additives, making them safe for all skin types. With a soft, hypoallergenic design, Sanfe empowers women to embrace sustainability while ensuring comfort, making periods healthier, safer, and more environmentally friendly.

Period Essentials

With a wide range of options available, from ultra-thin to highly absorbent and eco-friendly varieties, every woman can find a product that suits her needs. Whether you focus on sustainability, cost-effectiveness, or advanced features like antibacterial protection and odor control, the Indian market has plenty of great choices. By making informed selections, you can have a smooth period experience while also supporting innovations that enhance menstrual health and promote environmental responsibility. 

Jaggery, commonly known as ‘gur’, is not just a sweetener—it's a nutritious, unrefined treasure packed with flavor. For centuries, it has been a fundamental ingredient in Indian cooking, adding a rich, caramel-like taste to desserts, beverages, and even savory meals. Unlike refined sugar, which offers only empty calories, jaggery is loaded with essential minerals like iron, magnesium, and potassium, making it a healthier choice for those who are conscious of their diet.

As more individuals adopt healthier lifestyles, the demand for pure and organic jaggery has increased. With a multitude of brands competing for your attention, choosing the right one can be overwhelming. Whether you're looking for jaggery powder to stir into your tea or traditional jaggery blocks to enjoy after meals, it's important to select an authentic and chemical-free option.

To help you make an informed decision, we’ve put together a list of the “best jaggery brands” that stand out in terms of purity, flavor, and quality. Whether you enjoy the earthy sweetness of sugarcane jaggery or the rich taste of palm jaggery, this guide will introduce you to the top choices available. Get ready to explore a healthier way to sweeten your life!

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Jaggery Market in India 

The packaged jaggery market in India was valued at Rs 71.3 Billion in 2024. According to a recent report, this market is projected to grow to Rs 202.6 Billion by 2033, reflecting a compound annual growth rate (CAGR) of 11.69 percent from 2025 to 2033. Key factors contributing to this growth include the expansion of the food packaging industry, the rising rates of diabetes, cardiovascular diseases, and obesity, as well as a growing awareness of the various health benefits associated with jaggery.

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Benefits of Jaggery

• Nutrient-Dense: Packed with antioxidants, iron, magnesium, potassium, and vitamin C.  
• Supports Digestion: Aids in digestion, alleviates constipation, and eases indigestion.  Enhances Immunity: Boosts the immune system and helps combat infections.  
• Energy Booster: Provides a gradual release of energy, keeping you energized throughout the day.  
• Assists with Anemia: Its high iron content promotes red blood cell production.  
• Alleviates Joint Pain: Particularly effective when paired with ginger.  
• Soothes Menstrual Discomfort: The iron and folate content can help lessen cramps.  
• Detoxifies the Body: Helps eliminate toxins from the liver and bloodstream.  
• Loaded with Antioxidants: Lowers the risk of chronic illnesses such as cancer and heart disease.  

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7 Best Jaggery Brands in India

1. Organic Tattva

Organic Tattva Jaggery Powder is worth trying. This vegan, gluten-free, and chemical-free jaggery powder is rich in essential minerals such as magnesium, zinc, and iron, making it a healthier choice compared to refined sugar. Its light brown color and subtle caramel aroma allow it to blend seamlessly into drinks and desserts. Additionally, its unadulterated quality and smooth texture make it easy to dissolve. Available in 500g and 1kg packs, it's a guilt-free treat!

2. 24 Mantra Organic

24 Mantra Organic Jaggery Powder stands out as an excellent option. Crafted from evaporated organic sugarcane juice, it is free from GMOs, synthetic pesticides, preservatives, and chemicals. Unlike many other brands, it has no added calcium, preserving its natural flavor. Packed with iron and recognized for its blood-purifying benefits, this jaggery is both tasty and healthy. It serves as a fantastic alternative to refined sugar, easily blending into beverages, desserts, and traditional dishes.

3. B&B Organics

B&B Organics Jaggery Powder is an excellent option for anyone looking for a pure, unrefined sweetener that is rich in essential minerals. Crafted from high-quality, mineral-rich sugarcane, this jaggery is free from chemicals, preservatives, and synthetic colors, providing a natural and wholesome experience. Its rich caramel flavor and nutrient-dense profile not only aid digestion but also help strengthen the body. Offered in various forms such as sugarcane, palm, and herbal jaggery, it serves as a versatile and healthier alternative to refined sugar.

4. Nutri Org

For those looking for a pure, organic sweetener, Nutriorg Jaggery Powder is a fantastic option. USDA-certified and unrefined, this jaggery is produced from organically grown sugarcane sourced from the fertile floodplains of the Ganga. It is free from chemicals, artificial colors, and added sugars, promoting digestion, immunity, and natural detoxification. Made using traditional methods with a focus on hygiene, it delivers a rich aroma and wholesome sweetness. Nutriorg is a perfect healthy alternative to refined sugar, ensuring purity in every spoonful.

5. Vedaka

Vedaka Jaggery Powder, Amazon’s private label brand, is a pure and natural sweetener that’s ideal for everyday use. Crafted from organic sugarcane cultivated without pesticides or fertilizers, it is free from sulfur, adulteration, and artificial flavors. Its fine granular texture and balanced sweetness allow it to mix seamlessly into drinks, desserts, and daily cooking. Packaged hygienically in a HACCP-certified facility, it guarantees freshness and quality. Offered in sturdy jar packaging, it serves as a convenient, nutrient-rich substitute for refined sugar.

6. Pure & Sure

Pure & Sure Jaggery is a 100 percent organic, unrefined sweetener made from premium sugarcane that is cultivated using sustainable farming methods. Established by Surya Shastry in 2011, the brand focuses on providing clean, green, and chemical-free food options. Rich in phytochemicals, minerals, and antioxidants, this jaggery promotes a healthy lifestyle while delivering a delightful, natural sweetness. It contains no preservatives, GMOs, or pesticides, making it an excellent choice for creating syrups, desserts, or enhancing everyday meals—a pure indulgence in every bite!

7. Urban Platter

Urban Platter Jaggery Powder is a top-notch, chemical-free sweetener that is rich in essential minerals and vitamins, making it a healthier alternative to refined sugar. Founded in 2015, Urban Platter has established itself as a global leader in high-quality, origin-focused food products. With its authentic flavor, fine granules, and easy dissolvability, this 100 percent vegetarian and gluten-free jaggery is perfect for enhancing tea, coffee, and desserts. Packaged in sturdy, reusable jars of various sizes, it offers a luxurious yet wholesome option for those seeking a healthier lifestyle.

Healthy Sweetness

Jaggery is not just a sweetener; it’s a nutritious alternative to refined sugar that boosts both flavor and health. As more people become aware of its health benefits, opting for high-quality, chemical-free jaggery has become increasingly important. Available in both powder and block forms, it’s a versatile ingredient that fits well in both traditional and contemporary recipes. With the rising demand for organic and unprocessed foods, jaggery remains a popular choice for those looking to lead a healthier lifestyle. By choosing the right type, you can enjoy its natural sweetness while benefiting from its many health advantages in your everyday meals.

Smoky whiskey is the ultimate rebel of the whiskey world—bold, intense, and packed with deep, peaty flavors. In India, its fanbase is growing fast, with both whiskey veterans and curious explorers craving that rich, smoky punch. Whether you love the rugged charm of Islay malts or prefer a smooth, smoky twist from an unexpected region, there’s a perfect bottle waiting for you. Neat, on the rocks, or mixed into a killer cocktail—smoky whiskey always makes a statement. If you’re ready to embrace the fire and the flavor, let’s dive into the best smoky whiskeys you can get in India!

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What is Smoky Whiskey?

Smoky whiskey gets its distinct taste from peat, a natural fuel source used to dry malted barley. The smoke from burning peat infuses the grains, giving the whiskey its signature earthy and smoky flavors. Some whiskeys have a subtle hint of smoke, while others are heavily peated, delivering an intense, campfire-like experience.

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Flavor Profile of Smoky Whiskey

Smoky whiskey offers a range of flavors depending on the level of peat used. The primary tasting notes include:

• Earthy and woody tones from the peat
• Hints of bonfire smoke and ash
• Subtle sweetness with caramel and vanilla undertones
• Spicy and peppery finish in some variants
• Rich, oily texture that lingers on the palate

The balance of these flavors depends on the distillation process and the aging method.

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How is Smoky Whiskey Made?

The process of making smoky whiskey starts with malting barley over a peat fire. The amount of time the barley is exposed to peat smoke determines the intensity of the whiskey's smokiness. After fermentation and distillation, the whiskey is aged in wooden casks, which further enhances its character. Some brands use heavily charred barrels to add depth and complexity.

7 Best Smoky Whiskey Brands in India

Here are the top smoky whiskeys available in India, each offering a distinct flavor and experience.

1. Octomore 15 Series

Octomore 15 Series is known for its extreme smokiness. It comes from the Bruichladdich Distillery in Scotland. This series includes 15.1, 15.2, and 15.3, each with a unique cask finish. The whiskey is made with heavily peated barley, giving it a bold and rich character. It is matured for five years, which helps maintain its fresh and vibrant taste. Despite its intense peat levels, it surprises with sweet and citrus notes. The influence of bourbon and wine casks adds depth. Octomore is perfect for whiskey lovers who enjoy powerful smoky flavors with complexity.

• Smokiness Level: Extremely high (over 100 PPM)
• Flavor Notes: Intense peat smoke, citrus, honey, and dark chocolate
• Best Served: Neat or with a splash of water to unlock flavors

2. Laphroaig Elements 2.0

Laphroaig Elements 2.0 is a modern twist on the brand’s classic smoky whiskey. It is crafted using a combination of traditional and innovative aging techniques. This edition blends whiskeys matured in different cask types, including sherry and American oak. The peat smoke is balanced with rich vanilla and caramel notes. Laphroaig is famous for its medicinal and earthy flavors, and Elements 2.0 enhances this profile with extra smoothness. It has a long, lingering finish with hints of sea salt. This whiskey is ideal for those who appreciate a refined yet smoky experience.

• Smokiness Level: High
• Flavor Notes: Medicinal peat, iodine, seaweed, and vanilla
• Best Served: Neat or with a drop of water

3. Ardbeg Traigh Bhan 19 Years Old Batch No. 6

Ardbeg Traigh Bhan 19 Years Old is a premium Islay whiskey. The name comes from the "Singing Sands" beach near the Ardbeg distillery. This whiskey is aged in a mix of American oak and Oloroso sherry casks. It has a strong smoky base but also offers deep fruity and nutty flavors. The aging process brings out notes of dried fruits, dark chocolate, and cinnamon. Each batch is slightly different, making it a unique experience every time. The long maturation gives it a smooth and elegant taste. This whiskey is perfect for collectors and connoisseurs.

• Smokiness Level: High
• Flavor Notes: Rich peat smoke, citrus zest, dark chocolate, and toasted almonds
• Best Served: Neat or slightly chilled

4. Westland Solum Edition 2

Westland Solum Edition 2 is an American single malt whiskey with a smoky edge. Unlike traditional peated Scotch, this whiskey uses peat from the Pacific Northwest. This gives it a different kind of smokiness, with herbal and woody undertones. It is aged in a mix of new and used American oak barrels, adding vanilla and toasty flavors. Westland is known for experimenting with local ingredients, making this whiskey unique. Solum Edition 2 has a creamy texture with hints of roasted nuts and dark fruits. It is an excellent choice for those looking to explore American peated whiskey.

• Smokiness Level: Medium to high
• Flavor Notes: Smoked oak, cocoa, espresso, and dried fruits
• Best Served: Neat or in a smoky Old Fashioned cocktail

5. Benriach The Smoky 12

Benriach The Smoky 12 is a smooth and balanced whiskey from Scotland. Unlike heavily peated whiskeys, it has a gentle smokiness that does not overpower the other flavors. It is matured in bourbon, sherry, and Marsala wine casks, creating a layered taste. The whiskey has sweet honey, fruit, and spice notes alongside the peat smoke. The finish is long, with hints of oak and dried fruit. This whiskey is perfect for those who enjoy a softer introduction to smoky whiskeys. It is also great for pairing with desserts or dark chocolate.

• Smokiness Level: Medium
• Flavor Notes: Smoked honey, orchard fruits, baking spices, and oak
• Best Served: Neat or with a splash of water

6. Teeling Blackpitts

Teeling Blackpitts is one of the few peated Irish whiskeys available today. It is triple-distilled, which gives it a smooth and clean taste despite its smoky profile. The whiskey is aged in a combination of bourbon and Sauternes wine casks, adding sweetness. It has notes of barbecue smoke, tropical fruits, and toffee. The peat influence is noticeable but not overwhelming, making it easy to drink. The name Blackpitts comes from an old industrial area in Dublin. This whiskey is ideal for those who want to try a different style of smoky whiskey.

• Smokiness Level: Medium
• Flavor Notes: Barbecue smoke, apple, orange peel, and toffee
• Best Served: Neat or in a whiskey sour cocktail

7. Lagavulin Fireside Tales (Diageo Special Releases 2024)

Lagavulin Fireside Tales is a special edition whiskey from Diageo’s 2024 collection. It is inspired by the warmth and storytelling tradition of sitting by a fire. This whiskey is aged in heavily charred oak barrels, intensifying its smoky and woody notes. It also has hints of dark berries, coffee, and spices. The taste is rich and bold, with a lingering, warming finish. Lagavulin is known for its deep, smoky flavors, and this release enhances that experience. This whiskey is perfect for sipping on cold evenings or sharing with friends over a long conversation.

• Smokiness Level: High
• Flavor Notes: Deep peat smoke, charred oak, dark fruits, and spice
• Best Served: Neat or with a few drops of water

Why is Smoky Whiskey So Popular?

Smoky whiskey has gained a strong following in India because of its unique taste and rich history. Many whiskey lovers enjoy the complexity of peated flavors, while others appreciate how well smoky whiskey pairs with grilled meats and spicy Indian dishes. The rise of craft whiskey culture has also contributed to the increasing demand for smoky expressions.

How to Enjoy Smoky Whiskey the Right Way

• Neat: Best for appreciating the full depth of flavors
• With Water: A few drops can open up new taste notes
• On the Rocks: Slightly mellows the smoke, making it more approachable
• In Cocktails: Works well in drinks like the Smoky Old Fashioned or Penicillin

Is Smoky Whiskey Worth the Hype?

If you enjoy bold flavors and layered complexity, smoky whiskey is definitely worth exploring. The brands listed above offer a range of smoky profiles, from intense peat bombs to well-balanced expressions. Whether you're a seasoned whiskey enthusiast or a beginner, there’s a smoky whiskey in India that will suit your taste. Explore these whiskeys, experiment with different ways of drinking them, and discover your perfect smoky sip.

The landscape of India’s rental economy is vast and increasing every day. In this scenario, Rentomojo has emerged as a trailblazer, transforming the way urban millennials and Gen Z approach home furnishing and ownership. But what’s the secret sauce behind this phenomenal rise? Let’s dive into the journey of Rentomojo and how it’s reshaping modern living with financial freedom, sustainability, and tech-driven innovation.

A Vision Born from Real-World Challenges

“From the very beginning, I aspired to solve complex, global challenges,” says Geetansh Bamania, Founder of Rentomojo. His journey began at IIT, where a problem-solving mindset took root, focusing on real-world issues with clarity and purpose.

After two initial ventures that didn’t take off, Bamania gathered invaluable lessons, which laid the foundation for Rentomojo. His professional stints at Flipkart and Pepperfry offered a front-row seat to India’s evolving consumer landscape—where flexibility, affordability, and quality are highly valued, but the high cost of ownership often limits choices.

“Having moved houses multiple times within and between cities, I experienced firsthand the pain of furnishing an apartment that could cost six to seven times my monthly salary,” Bamania shares. “I wanted to create a product that makes furnishing affordable and flexible, adapting seamlessly to a mobile lifestyle.” This idea became the driving force behind Rentomojo—a platform built on access over ownership.

The Road to Profitability and Investor Confidence

While Rentomojo’s journey is one of ambition, it’s also a masterclass in business fundamentals. The company has consistently attracted investor interest, not through aggressive pitching, but by focusing on building a valuable business.

“We stay heads-down, build value, and let everything else naturally follow,” Bamania explains. The company’s profitability means that most capital raised strengthens its balance sheet rather than covering operating losses. Investors have lauded Rentomojo for its data depth, tech focus, and relentless pursuit of enhancing customer experience.

Numbers that Speak Volumes

Rentomojo’s FY 23-24 results reveal a company firing on all cylinders. Total net revenue surged 60 percent year-over-year to INR 193 crore, while gross revenue (including GST) hit Rs 228 crore. Even more impressive, EBITDA skyrocketed by 142 percent to Rs 66 crore, driven by operational efficiencies and tech innovations.

With a 50 percent CAGR, an industry-leading 85 percent asset utilization rate, and tech-driven logistics, Rentomojo has not only weathered challenges like COVID but emerged stronger, setting the gold standard in flexible living solutions.

Redefining Ownership for a New Generation

“Today’s young professionals are redefining what it means to live and work,” Bamania notes. Gone are the days of sticking to one job or one city. The post-COVID world has accelerated this shift, with more people choosing flexibility in both career and living arrangements.

Rentomojo caters to this evolving mindset, offering a “Brave to be Free” approach that empowers individuals to live life on their terms. Beyond just renting furniture and appliances, the platform gives people freedom—freedom from long-term commitments, financial burdens, and the environmental cost of disposable consumption.

“This generation values sustainability as much as flexibility,” Bamania adds. “Renting, especially with eco-friendly options, aligns perfectly with this desire for a responsible yet adaptable lifestyle.”

A Retail Expansion with a Purpose

Understanding the importance of touch and feel in home décor, Rentomojo has been strategically expanding its retail footprint. With a strong presence in Bangalore and plans to scale across multiple cities, the brand’s experience centers offer a tangible way for consumers to connect with the products before committing.

As a technology-first company, Rentomojo’s success is anchored in its ability to leverage tech for operational excellence.

“We use technology across the board—from asset management to logistics, risk algorithms, and predictive maintenance,” says Bamania. In the company’s early days, the lack of ready-to-use tech solutions in the rental space prompted them to build their own. Today, these innovations drive an 85 percent occupancy rate, reduce downtime by 25 percent, and keep Rentomojo ahead of market needs.

Sustainability at the Core

At a time when sustainability is more than a buzzword, Rentomojo has embedded eco-friendly practices into its business model. Its circular economy approach—refurbishing and reusing furniture—has not only minimized waste but saved around 55,000 tons of carbon emissions in FY24 alone.

“By making sustainability a core pillar, we’re helping drive a more responsible future, not just for our customers, but for the country,” Bamania affirms.

The IPO and Future Expansion

When it comes to an IPO, Rentomojo is playing the long game.

“We see the IPO as a natural progression, not a rushed milestone,” Bamania shares. “We’re focused on building a company primed for sustainable, long-term success.”

Over the next five years, the company plans strategic geographic and category expansions, driven by market research and customer insights. International markets aren’t off the table, but each move will be thoughtfully timed.

The rise of a mobile and transient urban lifestyle in India is reshaping the concept of ownership. According to EPFO data from November 2024, India’s workforce is increasingly mobile, with 60 percent of new formal workforce entrants under 25 and 75 percent of job switchers under 35.

This dynamic workforce values flexibility and convenience, making rental solutions an increasingly attractive choice. Rentomojo, with its unwavering focus on operational excellence and customer-centric innovation, is leading this transformation.

As Bamania aptly puts it, “The future of living is flexibility, and Rentomojo will continue leading it.”

Vegan milk is gaining popularity in India as more people choose healthier and eco-friendly alternatives to dairy. Whether due to lactose intolerance, ethical concerns, or sustainability, plant-based milk is becoming a preferred option. Made from ingredients like soy, oats, almonds, and cashews, it provides essential nutrients without cholesterol or artificial hormones. Vegan milk is also lighter on the stomach and better for the environment, requiring less water and producing fewer emissions than dairy. With various options available, it fits perfectly into tea, coffee, smoothies, and cooking. Switching to vegan milk is a simple step toward a healthier lifestyle.

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What is Vegan Milk?

Vegan milk is a dairy-free alternative made from plants like nuts, seeds, grains, or legumes. It is completely free from animal products, lactose, and cholesterol. Some of the most common types of vegan milk include:

• Almond Milk – Light, nutty, and low in calories.
• Oat Milk – Creamy and rich, great for coffee and smoothies.
• Soy Milk – High in protein, closest to dairy milk.
• Cashew Milk – Smooth and slightly sweet.
• Coconut Milk – Great for cooking and desserts.

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Vegan Milk vs. Regular Milk: What’s the Difference?

Regular milk contains lactose, which can cause digestive issues for many people. Vegan milk is a safer and healthier alternative for those with dairy allergies.

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Why Choose Vegan Milk?

Switching to vegan milk has many benefits:

• Good for Health – Free from cholesterol and lactose. Often fortified with vitamins and minerals.
• Better for the Planet – Produces less carbon emissions than dairy farming.
• Ethical Choice – No harm to animals, making it a cruelty-free option.
• Great for Digestion – Easier on the stomach than dairy milk.
• Versatile – Can be used in coffee, tea, smoothies, cooking, and baking.

8 Best Vegan Milk Brands in India

Vegan milk is a healthy, eco-friendly, and cruelty-free alternative to dairy. Made from plants like soy, oats, and almonds, it offers great taste, nutrition, and sustainability for a better lifestyle.

1. Sofit – The Classic Soy Milk

Sofit is one of the most popular soy milk brands in India. It is made from high-quality soybeans and contains essential nutrients like protein, calcium, and vitamins. Sofit is often recommended for fitness lovers because it helps in muscle recovery and energy boost. The brand offers sugar-free options, making it great for diabetics and health-conscious individuals. It has a smooth texture and works well in tea, coffee, and smoothies. Sofit is also widely available across India in supermarkets and online stores. The brand promotes an active lifestyle and encourages people to make healthy choices every day. It comes in exciting flavors like chocolate, vanilla, and kesar pista.

Why Choose Sofit?

• High protein – Good for fitness enthusiasts.
• Dairy-free and lactose-free.
• Available in multiple flavors.

2. Epigamia – A Premium Dairy-Free Choice

Epigamia is known for its premium plant-based milk options. It started as a Greek yogurt brand but later expanded into dairy-free products. Their almond and coconut milk are rich in taste and nutrition. Epigamia products are often fortified with vitamin B12 and calcium, making them a great alternative to dairy. The brand focuses on sustainability and uses eco-friendly packaging. Their milk is barista-friendly, meaning it froths well in coffee and lattes. Epigamia is popular among urban consumers who prefer healthy and natural dairy alternatives. Their products are smooth, creamy, and easy to digest.

Why Choose Epigamia?

• Thick and creamy texture.
• Fortified with nutrients.
• Great for coffee lovers.

3. Goodmylk – India’s Homegrown Vegan Brand

Goodmylk is a homegrown Indian brand focused on affordable and fresh plant-based milk. They offer cashew and oat-based milk, which are rich in natural flavors. Unlike many brands, Goodmylk provides refrigerated fresh milk, which means it has no preservatives. The company follows sustainable farming practices and sources ingredients locally. Goodmylk is loved by vegan families because it provides a creamy texture similar to dairy. Their products can be used in baking, cooking, and tea. The brand also promotes animal welfare and a cruelty-free lifestyle, making it a favorite among ethical consumers.

Why Choose Goodmylk?

• 100% plant-based and sustainable.
• Preservative-free and fresh.
• Supports local farmers.

4. MilkinOats – The Creamiest Oat Milk

MilkinOats is a leading oat milk brand in India. It is made from gluten-free oats and contains natural fiber, iron, and essential vitamins. This milk is light and creamy, making it perfect for smoothies, cereals, and coffee. It is also low in fat and contains beta-glucans, which help in reducing cholesterol. MilkinOats is often recommended for heart health and better digestion. The brand focuses on sustainability, using eco-friendly production methods. Their oat milk is naturally sweet and does not contain artificial flavors or preservatives. It is a great choice for those looking for a nutritious, dairy-free option.

Why Choose MilkinOats?

• Perfect for coffee and tea.
• Gluten-free and rich in fiber.
• No added sugar.

5. Alt Co. – Smooth and Nutritious Oat Milk

Alt Co. is a modern plant-based brand offering premium oat milk. Their oat milk is made from 100% whole grain oats and is rich in fiber and essential nutrients. It is naturally sweet, smooth, and free from added sugar. Alt Co. focuses on sustainability and uses recyclable packaging to reduce waste. The brand is also known for its barista edition oat milk, which creates a perfect froth for coffee. Their products are low in fat and contain no cholesterol. Alt Co. is becoming a favorite among fitness enthusiasts, vegans, and lactose-intolerant consumers.

Why Choose Alt Co.?

• 100% plant-based and dairy-free.
• Naturally sweet and smooth.
• Good source of fiber.

6. Borges Nature – High-Quality Almond Milk

Borges Nature is an international brand known for its high-quality almond milk. Their almond milk is made from handpicked almonds and contains no artificial additives. It is low in calories and a great choice for weight watchers. Borges Nature focuses on healthy eating and provides dairy-free, cholesterol-free milk with a mild nutty flavor. Their almond milk is great for cereals, desserts, and coffee. The brand also promotes sustainable farming, ensuring minimal environmental impact. Borges Nature is trusted worldwide for its authentic taste and premium quality.

Why Choose Borges Nature?

• Rich in nutrients.
• Low-calorie option.
• Great for weight watchers.

7. 137 Degrees – Premium Thai Almond Milk

137 Degrees is a premium Thai brand specializing in almond and walnut milk. It is made from whole, unpeeled nuts, which give it a rich and creamy texture. Their milk is naturally sweetened with coconut nectar, making it sugar-free and diabetic-friendly. 137 Degrees offers unique flavors like matcha, hazelnut, and pistachio, catering to different taste preferences. The brand is known for its high nutritional value, containing healthy fats, vitamins, and minerals. Their packaging is BPA-free and eco-friendly. 137 Degrees is popular among health-conscious consumers looking for authentic, natural, and premium plant-based milk.

Why Choose 137 Degrees?

• Premium quality Thai almonds.
• No artificial additives.
• Available in unique flavors.

8. Good Karma Foods – The Omega-3 Rich Milk

Good Karma Foods is famous for its flaxseed-based milk, which is a great source of Omega-3 fatty acids. This makes it one of the healthiest vegan milk options. It is low in sugar, free from soy and nuts, and ideal for people with multiple allergies. Good Karma milk is fortified with calcium, vitamin D, and protein, making it a nutritious alternative to dairy. It is perfect for smoothies, coffee, and breakfast cereals. The brand also focuses on ethical sourcing and ensures its products are sustainably produced. Good Karma is a trusted choice for those who want a nutrient-rich and allergy-friendly plant-based milk.

Why Choose Good Karma?

• Rich in Omega-3.
• Good for heart health.
• Fortified with vitamins and minerals.

Switch to Vegan!

Vegan milk is a healthier, sustainable, and ethical alternative to dairy. It is free from lactose, cholesterol, and artificial hormones, making it a great choice for health-conscious individuals. Whether you prefer soy, oat, almond, or cashew milk, there’s an option for every taste and need. Vegan milk is also eco-friendly, requiring less water and producing fewer carbon emissions than dairy. It’s ideal for tea, coffee, smoothies, and baking. With several brands like Sofit, Epigamia, and Goodmylk offering delicious choices, switching to plant-based milk has never been easier. Make the switch today for a better planet and a healthier you!

Sugar is more than just an ingredient; it’s a fundamental part of every Indian kitchen, enhancing flavors and bringing sweetness to life’s memorable occasions. From classic sweets like gulab jamun and jalebi to contemporary desserts and drinks, sugar is essential in Indian cooking. As one of the world’s leading sugar producers, India has a vibrant sugar industry with many brands offering top-notch products. 

With so many choices, how do you select the best sugar brand for your home? Whether you need the finest granulated sugar for baking, organic options for a healthier lifestyle, or high-quality sugar for commercial purposes, we are here to help. In this guide, we will reveal the top 7 sugar brands in India, showcasing their quality, production techniques, and what makes them unique in the market.

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Key Factors to Consider While Choosing Sugar

• Refined sugar: This type is highly processed and lacks essential nutrients, typically having a high glycemic index.  
• Minimally processed sugars: Options like raw cane sugar or coconut sugar may retain small amounts of minerals.  
• High GI sugars: These can lead to quick spikes in blood sugar, which can be a concern for individuals with diabetes.  
• Low GI sugars: These result in more gradual increases in blood sugar levels.  
• Vitamins and minerals: Some minimally processed sugars might provide trace amounts of vitamins and minerals.  

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Sugar Market Space in India

India plays a crucial role in the global sugar market, being the largest sugar producer in the world. In 2021, the market size was estimated at approximately $6.148 billion, with projections indicating a growth rate of 6.87 percent CAGR, expected to reach $9.791 billion by 2028. This growth is driven by factors such as the rising demand for organic sugar, improvements in India's agricultural productivity, and an increase in the import and export of cane sugar.

Top 7 Sugar Brands in India

1. EID Parry

EID Parry (India) Limited, a leading name in the sugar industry, is part of the renowned Murugappa Group. Founded in 1842, it established India’s first sugar plant in Nellikuppam, Tamil Nadu. With a robust presence in sugar, nutraceuticals, and farm inputs, the company provides a wide array of products, including white and brown sugar, jaggery, millets, and pulses. As it ventures into the FMCG sector, EID Parry continues its tradition of trust and innovation, promoting the motto “Better Grains, Better Health.”

2. Dhampur

Dhampure Sugars Limited is a well-known Indian brand that focuses on producing sulphur-free and chemical-free sugar products. Dedicated to maintaining purity and quality, the company sources its sugar from organically grown sugarcanes, free from harmful pesticides and fertilizers. Its premium white sugar, recognized for its easy dissolution and natural sweetness, offers a healthier option compared to refined sugar. With cutting-edge production technology and a diverse range of products, including ethanol and bio-fertilizers, Dhampure Sugars plays a significant role in the growth and sustainability of India’s sugar industry.

3. Dalmia

Dalmia Bharat Sugar, a prominent member of the renowned Dalmia Group, stands out as a key player in India's sugar sector. Founded in 1939, the company runs five state-of-the-art sugar mills located in Uttar Pradesh and Maharashtra. With a strong commitment to efficiency and sustainability, it boasts a cogeneration capacity of 120 MW, a distillery with a capacity of 255 KLPD, and facilities for processing raw sugar. By supplying high-quality sugar to major brands such as Coca-Cola and PepsiCo, Dalmia Bharat is actively fostering innovation and growth within the industry.

4. SugarLite

Sugarlite is an innovative sugar substitute that combines the sweetness of regular sugar with the health benefits of stevia, offering 50 percent fewer calories. Made from entirely natural ingredients, it’s ideal for those who are managing their weight, controlling diabetes, or looking after their heart health. With its low glycemic index, Sugarlite is a great choice for anyone pursuing a healthier lifestyle. It’s versatile enough to be used in beverages, cooking, and baking. Thanks to its low-calorie content and flexibility, Sugarlite is a top choice for those wanting to reduce their sugar intake without sacrificing flavor.

5. Fortune

Fortune Sugar, a premium brand from Adani Wilmar, provides high-quality, sulphur-free sugar sourced from 100 percent sugarcane. With the use of advanced DRP technology, Fortune guarantees that its sugar is free from contaminants, upholding the highest standards of hygiene and purity. The sparkling white crystals dissolve effortlessly, making it perfect for various culinary uses, including baking, tea, and desserts. Renowned for its consistent quality and hygiene, Fortune Sugar is a reliable choice for households in search of premium sugar.

6. Madhur

Madhur Sugar, a premium brand from Shree Renuka Sugars, provides refined, sulphur-free sugar crafted from high-quality sugarcane. Renowned for its hygienic production methods, Madhur sugar crystals are moisture-free, sparkling white, and dissolve effortlessly in drinks, baked goods, and desserts. Since its introduction in 2007, Madhur has experienced rapid growth, establishing itself as one of the fastest-growing sugar brands in India. With a commitment to purity and quality, Madhur is widely accessible in retail stores, food chains, and online platforms.

7. Uttam Sugar

Uttam Sugar, created by Uttam Sugar Mills Ltd., is a top-tier, sulphur-free sugar brand celebrated for its exceptional quality and health-focused production methods. It is crafted without the use of pesticides, fertilizers, or genetically modified sugarcane, ensuring its purity and freshness. Uttam Sugar complies with both national and international standards, including the FSSC certification. With a high sucrose content, it comes in various forms such as brown, powdered, and demerara sugar, making it ideal for cooking, baking, and traditional Indian sweets.

Summing Up

Selecting the right sugar brand is vital for improving the quality of your cooking and supporting a healthy lifestyle. Whether you lean towards refined sugars for daily use or are looking for healthier, low-calorie options, the Indian sugar market provides a variety of choices to meet diverse needs. Key factors like purity, production methods, and nutritional value are important when choosing the best sugar for your kitchen. By taking these elements into account, you can make a well-informed decision that aligns with both your culinary and health goals, ensuring that every moment is perfectly sweetened.

What if your home could feel like a five-star retreat every single day? Imagine sinking into the plushest bedding and wrapping yourself in towels so soft, they feel like a warm hug. That’s exactly the kind of luxury Trident Group is bringing to Indian homes — and they’re not holding back.

In a bold move that’s set to shake up the home textiles market, Trident Group has unveiled its ambitious plan to triple its India business by 2027. Announced at Bharat Tex 2025, their strategy isn’t just about numbers; it’s about transforming how India experiences luxury at home. With a hefty Rs 1000 crore capital expenditure earmarked for FY25-26, Trident is doubling down on sustainability, modernization, and cutting-edge innovation across its textiles, yarn, and energy businesses. But the crown jewel of this expansion? LUXEHOME by myTrident — a premium segment that promises to redefine luxury living in India.

For those who believe that home is where the heart is, LUXEHOME is where indulgence begins. This collection, with prices ranging from Rs 4,000 to Rs 40,000, offers discerning customers a taste of refined elegance — think exquisite towels and bedding that don’t just look good but feel extraordinary.

Rajneesh Bhatia, CEO, myTrident, reveals that the company is on a mission to get closer to its customers, expanding its retail footprint from 7,000 to 10,000 touchpoints. "We want to be where our customers are, offering not just products, but experiences," Bhatia shares. The brand is also setting its sights on untapped opportunities in the HORECA sector, institutions, and corporate gifting, aiming to make myTrident a household name in every sense.

But the journey to luxury wasn’t always the plan. Bhatia candidly recalls a pivotal conversation with Mumbai retailers that changed the brand’s trajectory. "I was told point-blank: 'Bhatia ji, you have the potential to sell towels at Rs 10,000 and bedsheets at Rs 1 lakh,' and that was music to my ears. We realized that quality was never an issue for us. The market wanted more, and we were ready to deliver," he says.

What makes myTrident’s approach so compelling is its three-tiered brand strategy, catering to every segment of the Indian market:

• Home Elegance: An affordable range (Rs 500-2000) for mass appeal.
• myTrident: The beloved premium line with a strong following.
• LUXEHOME: The ultimate in luxury home textiles, crafted for those who seek nothing but the best.

 The brand’s grand debut of its Spring Summer '25 collection pays a stunning homage to India’s rich textile heritage, inspired by four distinct eras — Puratan Yug, Veer Yug, Poorv Aaduhnik Yug, and Unnati Yug. This collection seamlessly blends traditional craftsmanship with modern techniques, creating a forward-thinking vision for the future of textiles.

But that’s just the beginning. Rajneesh reveals that the myTrident journey is an evolving one, filled with unexpected opportunities and creative detours. “We started with the thought of being an affordable luxury. We wanted to fill that void because for over two decades, we’ve been manufacturing world-class products for global markets, but we were depriving the Indian market of these wonders. As India’s economy and taste evolve, our journey has organically moved into higher segments of luxury.”

In fact, the brand is eyeing growth in the East and South India, with plans to add 500 premium retail points by 2025!

Reviving Tradition, Modernizing Artistry

One of the standout aspects of the brand’s innovation journey has been its deep connection to Indian culture and traditional arts. Bhatia shared how the brand collaborates with design students from NID Ahmedabad, is bringing fresh creative energy to its collections. The result? Concept-driven designs that tell a story, capturing the essence of India’s textile journey through the ages.

“Our most interesting collection is inspired by Ayurveda. Did you know that color therapy is a remedy for doshas? We curated a range of bedsheets based on Ayurvedic principles, where colors help balance Vata, Pitta, and Kapha doshas. We also have collections inspired by India’s festivals, like Holi and Bihu, and by indigenous crafts such as Ajrak and Phulkari. Our young designers hand-draw these inspirations, converting them into CAD models, and we work with local artisans to bring these creations to life, providing them with a sustainable source of income,” Bhatia elaborated.

The E-Commerce Challenge

Despite its aggressive expansion, myTrident acknowledges the challenges of selling luxury textiles online. “E-commerce remains price-sensitive, and quick commerce is about convenience, not indulgence. I’ve tried putting premium products online, but people want to touch and feel a Rs 6,000 towel or Rs 10,000 bedsheet before buying. Middle price-point products work well online, but for luxury, physical retail remains critical,” Bhatia explained.

The brand’s solution? A hybrid approach — leveraging quick commerce for essentials while creating immersive in-store experiences for luxury buyers.

Luxury, Sustainability, and Unmatched Craftsmanship

As Trident Group charges toward its 2027 vision, the focus is clear: capture the luxury market, grow the domestic footprint, and continue innovating with sustainability and heritage at the core.

“The Indian home furnishings market is ripe for a luxury revolution, and myTrident is poised to lead that charge. We’re not just creating products; we’re creating experiences. The next few years will see us redefine what luxury home textiles mean in India,” Bhatia added. "I think the market is incredibly aspirational. Often, when we launch a collection, we expect it to perform mainly in Tier I cities. But when I look at the numbers, I'm often surprised to see how well Tier II and Tier III cities are doing. This insight has motivated us to expand beyond our myTrident collection, which is where Home Elegance comes into play. In 2025-2026, we will introduce this collection specifically for Tier II and Tier III cities.”

With its Rs 1000 crore growth plan, a multi-tiered brand strategy, and a relentless commitment to quality, design, and sustainability, myTrident is not just aiming for market leadership — it's crafting a legacy of luxury for Indian homes. Watch this space, because the home textile game in India is about to get a whole lot more opulent.

Sesame oil has been a beloved ingredient in many Indian kitchens, celebrated not only for its rich, nutty flavor but also for its impressive health benefits. Whether you are drizzling it over a hot dosa, enhancing the flavor of stir-fries, or incorporating it into traditional Ayurvedic practices, this golden oil is essential for anyone who enjoys mindful cooking.  

However, with so many choices on the market, how do you determine the best sesame oil for your needs? Should you opt for cold-pressed or refined? Light or dark? And what should you consider regarding sourcing and purity? If you have ever found yourself in the grocery aisle, feeling overwhelmed by the options, you are certainly not alone.  

In this guide, we will outline the key factors to keep in mind when selecting sesame oil, helping you choose the highest quality and best flavor for your culinary creations. Let’s dive into what makes a great sesame oil and how you can enhance your cooking with the right selection!

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Benefits of Black Sesame Oil 

• Antioxidant Boost: Loaded with lignans and sesamin, which help fight free radical damage and slow down the aging process.  
• Stronger Bones: Rich in calcium, magnesium, and zinc, essential for maintaining bone health.  
• Glowing Skin and Hair: Abundant in vitamin E, it nourishes the skin and encourages hair growth.  
• Better Digestion: Aids in relieving constipation by providing lubrication to the digestive tract.  
• Heart-Friendly: May help reduce cholesterol levels and promote overall heart health.  
• Potential Anti-Cancer Effects: Some research indicates possible anti-tumor properties, although further studies are necessary.  

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Benefits of White Sesame Oil 

• Heart Health: High in omega-6 fatty acids, it may help lower blood pressure and decrease the risk of heart disease.  
• Diabetes Support: It may help reduce oxidative stress and enhance liver and kidney function in individuals with type 2 diabetes.  
• Skin Health: Provides moisture and nourishment to the skin through essential fatty acids and vitamin E.  
• Hair Care: Antioxidants may help prevent premature greying, encourage hair growth, and minimize hair loss.  
• Additional Benefits: It may help alleviate arthritis, support gingivitis treatment, reduce anxiety, and potentially offer protection against cancer.

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6 Best Sesame Oild Brands in India 

1. Organic Tattva

Organic Tattva’s Cold Pressed Sesame Oil is an excellent option. Made from organically grown sesame seeds, this expeller-pressed oil is unrefined and contains no additives, while being rich in omega-6 fatty acids. Whether you’re stir-frying, seasoning, or simply adding depth to your dishes, its rich, nutty aroma elevates every meal. Additionally, with no cholesterol or trans fats, it promotes heart health, radiant skin, and overall wellness which is ideal for a healthy lifestyle!

Benefits: 

• Stimulate bone growth 
• Promote good physical
• HealthZero cholesterol
• Zero trans fats

2. Kapiva

Sourced from the finest sesame farms in Gujarat, Kapiva Organic Sesame Oil delivers the rich, nutty flavor of authentic ‘Til’ right to your kitchen. Loaded with calcium, magnesium, and omega-6 fatty acids, this antioxidant-rich oil supports heart health, lowers cholesterol, and promotes overall wellness. Whether you drizzle it over salads or incorporate it into traditional dishes, it enhances flavor while nourishing your body. Additionally, its therapeutic benefits such as improving circulation and alleviating joint pain, make it an essential addition to a holistic, healthy lifestyle.

Benefits:

• Promotes blood circulation and production of red blood cells
• May help in reducing the appearance of age spots
• Gives relief from the pain associated with gout and arthritis

3. Organic India 

Organic India Sesame Oil is a great choice for those seeking purity and wellness in every drop. It contains no mineral oils, sulfates, colors, or fragrances, ensuring that its natural goodness is preserved. Rich in vitamins E and B, it deeply nourishes both skin and hair, while essential fatty acids support digestion and heart health. Perfect for cooking, salad dressings, and grilling, it enhances flavor without compromising health. Whether for skincare, massage, or culinary uses, Organic India provides a holistic approach to well-being.

Benefits: 

• Healthy Fats: Contributes to heart health through monounsaturated and polyunsaturated fats.  
• Essential Fatty Acids: High in omega-6, which is important for brain function and cell growth.  
• Vitamin E: Acts as an antioxidant, promoting skin health and safeguarding cells.  
• Choline: Aids in brain function and metabolism.  
• Energy Boost: Delivers lasting energy.

4. Dabur

Dabur Cold Pressed Sesame Oil is made from high-quality sesame seeds that are cold-pressed to retain their natural nutrients. Packed with essential fatty acids, vitamins, and antioxidants, it’s an excellent option for promoting heart health and reducing cholesterol levels. Its versatility allows for use in cooking, sautéing, or even as a nourishing treatment for hair and skin. Whether you’re frying or using it in its raw form, Dabur Sesame Oil adds purity, nutrition, and wellness to your daily routine.

Benefits: 

• Helps in Lowering Cholesterol 
• Improves Heart Health

5. Puvi

Puvi Cold-Pressed Sesame Oil, recognized as one of India’s finest in 2025, is a handcrafted gem that captures the essence of purity and earthiness. Sourced from a respected agricultural family, it boasts a smooth consistency and a gentle aroma, setting it apart from the thick, pungent oils commonly found. Unrefined, this sesame oil preserves all its natural benefits, making it perfect for both cooking and skincare. Whether used in the kitchen or as a soothing massage oil, Puvi ensures that every household can enjoy the highest quality, naturally.

Benefits: 

• No genetic modification, completely natural.
• Unrefined oil retains more vitamins and minerals.
• Mild and smooth in taste and aroma.

6. Anjali

Anjali Sesame Oil is made from the best sesame seeds sourced from across India, guaranteeing a consistent and high-quality flavor all year round. Offered in different sizes, this oil captures the natural goodness of fresh ingredients, making it ideal for elevating your cooking. Packed with health benefits, Anjali Gingelly Oil can help lower blood pressure, reduce cholesterol, and promote radiant skin. It's heart-healthy and adds a delicious touch to any meal, while also benefiting oral health. With Anjali, you’re opting for wellness and flavor in every drop.

Healthy Choice

When selecting the ideal sesame oil for your kitchen, it's important to take into account aspects such as purity, extraction methods, and health benefits. Whether you are cooking for heart health, improving your skin, or looking for a nutrient-dense addition to your meals, the right sesame oil can enhance both your dishes and your overall well-being. This versatile oil not only boosts your immune system but also promotes radiant skin, making it an easy and effective way to nourish your body. 

Butter is a must-have in every Indian kitchen. Whether it’s a crispy paratha, a creamy butter chicken, or just warm toast, butter makes everything taste better. From classic salted butter to organic and premium European options, India has a variety of brands to choose from. But with so many options, which one is the best? In this article, we’ll explore the top butter brands in India, their unique features, and how you can use them to enhance different dishes. Whether you love traditional Indian flavors or premium international butter, there’s a perfect choice for you! 

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Why Butter is an Irreplaceable Kitchen Staple?

Butter is not just a spread; it’s a flavor enhancer. It adds richness to food and brings out the best taste. Indian cuisine, especially Punjabi and South Indian dishes, relies heavily on butter. From Makhan-loaded Dal Makhani to the world-famous Butter Naan, butter makes everything better!

Types of butter available in India:

• Salted Butter – Best for spreading on bread and parathas
• Unsalted Butter – Great for baking
• White Butter (Makhan) – Used in traditional Indian cooking
• Cultured Butter – A richer, tangier version of regular butter
• Vegan Butter – Made from plant-based ingredients for dairy-free diets

Now, let’s check out the best butter brands in India and what makes them special!

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Best Butter Brands in India

Looking for the best butter brands in India? From Amul and Britannia to Organic India and President Butter, discover top-quality, creamy, and flavorful butter options for cooking, spreading, and baking!

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1. Amul Butter – The Taste of India

Amul Butter is the most popular butter brand in India. It is made from high-quality milk and has a creamy, rich taste. The iconic yellow and blue packaging with the Amul girl is loved by all. Amul Butter melts easily, making it great for cooking and spreading. It is widely used in Indian dishes like pav bhaji, dal makhani, and butter chicken. The brand has been trusted for over 5 years. Amul also offers small travel-friendly packs, making it easy to carry. It is available in most grocery stores, supermarkets, and even online platforms.

• Features: Smooth texture, slightly salty taste, and a creamy consistency
• Best for: Toast, sandwiches, parathas, and Indian curries

2. Britannia Butter – Rich & Creamy

Britannia Butter is known for its mild salty taste and smooth texture. It is made from pure dairy cream and contains no added preservatives. Britannia ensures hygienic processing to maintain freshness. It spreads easily, making it ideal for toast, sandwiches, and roti. Britannia Butter is a favorite for bakers, as it enhances the taste of cookies, cakes, and pastries. The brand also offers unsalted butter for baking and cooking. Britannia has been a trusted name in the dairy industry for over 100 years, offering high-quality and affordable dairy products.

• Features: Smooth, slightly firm texture with a fresh dairy aroma
• Best for: Baking cakes, cookies, and making buttercream frosting

3. Govardhan Butter – Purity & Richness

Govardhan Butter is made from pure cow’s milk and is free from artificial additives. It has a natural, rich flavor, perfect for traditional Indian dishes. This butter is known for its soft, creamy consistency and mild aroma. It is commonly used in preparing ghee, sweets, and rich curries. Govardhan Butter is produced by Parag Milk Foods, which also makes other dairy products like cheese and paneer. The brand focuses on farm-fresh quality, ensuring the milk is sourced from well-maintained farms. It is a good choice for those who prefer natural and minimally processed dairy.

• Features: Made from pure cow’s milk, it has a natural and rich flavor
• Best for: Traditional Indian sweets like ghee-laden halwa

4. Mother Dairy Butter – Creamy & Delicious

Mother Dairy Butter is a household favorite, known for its smooth texture and balanced saltiness. It is rich in vitamins A and D, making it a healthy option for daily use. Mother Dairy follows strict quality control to ensure freshness and hygiene. The butter is perfect for cooking Indian dishes like parathas, khichdi, and curries. The brand offers different pack sizes, from small table packs to large bulk packs. Mother Dairy Butter is easily available in supermarkets and online stores. The brand is known for its commitment to quality and affordable dairy products.

• Features: Fresh, rich taste with a balanced salt content
• Best for: Cooking Indian dishes like Butter Chicken

5. Nandini Butter – South India’s Favorite

Nandini Butter is a South Indian favorite, known for its fresh, white butter. It has a mild, creamy taste, different from the usual yellow butter. Made by the Karnataka Milk Federation (KMF), Nandini Butter is sourced from local farmers and follows traditional methods of butter-making. It is often used in South Indian cuisine, such as dosa, idli, and pongal. Many households also use Nandini Butter to prepare homemade ghee. It has a high-fat content, making it great for cooking and frying. Nandini Butter is widely available in Karnataka and nearby states.

• Features: Fresh, white butter with a mild taste
• Best for: South Indian breakfast dishes like dosa and idli

6. President Butter – European-Style Premium Butter

President Butter is a premium European-style butter that is rich, smooth, and slightly tangy. It has a high butterfat content, making it perfect for gourmet cooking and baking. The brand originates from France, where it follows traditional churning techniques. President Butter is unsalted, which enhances its natural creamy flavor. It is widely used in croissants, sauces, and pastries. Many chefs prefer it for making butter-based sauces like Béarnaise and Hollandaise. The butter is available in rolls and slabs, making it easy to use in different dishes. It is priced higher but offers exceptional quality and taste.

• Features: European-style butter with a smooth, rich texture
• Best for: Spreading on croissants and baking gourmet dishes

Butter vs. Margarine: The Ultimate Showdown!

Many people switch to margarine, thinking it's a healthier choice. But is it really?

• Butter is natural, while margarine is processed
• Butter is rich in vitamins, while margarine contains artificial additives
• Butter has healthy fats, while margarine often has trans fats

Health Benefits of Butter: More Than Just a Spread!

Many think butter is unhealthy, but in reality, it has several health benefits:

• Rich in Vitamins A, D, E & K2 – Boosts immunity & strengthens bones
• Good for Digestion – Contains healthy fats that support gut health
• Provides Instant Energy – Ideal for kids and athletes
• Helps in Brain Function – The fats in butter help in memory retention

Interesting Butter Facts You Didn’t Know!

• The world’s most expensive butter is made in France and costs ₹20,000 per kg!
• Finland consumes the most butter per person in the world
• White butter (makhan) is healthier than yellow butter

Choose Your Taste!

If you love classic Indian butter, Amul and Govardhan are the best choices with their rich, creamy taste and perfect saltiness. For those who prefer premium European-style butter, President Butter offers a smooth, high-fat option, perfect for baking and gourmet cooking. If you're looking for a healthier alternative, Organic India Butter is made from organic, grass-fed cow’s milk, free from chemicals and preservatives. Butter is more than just a kitchen essential—it enhances flavor, boosts health, and lifts your mood. Whether you're spreading it on toast or using it in dishes, pick your favorite and enjoy every buttery bite!

India has witnessed a remarkable surge in coffee consumption, particularly among young urban

professionals within the 22-40 age demographic who have embraced café culture as a part of their

lifestyle. These consumers are not just coffee drinkers but enthusiasts who value premium quality

and unique flavors. They are also becoming increasingly conscious of the environmental and social

footprint of their daily caffeine fix, seeking brands that prioritize transparency and sustainability

from bean to cup. In response to this growing demand, D2C coffee brands are stepping up to meet

this challenge, leading the charge in sustainable coffee consumption for 2025 and beyond.

The Rise of the Conscious Consumer

Today’s consumers are tech savy, educated and are willing to pay a premium for freshly roasted

single-origin coffee beans and unique flavor profiles. They are also no longer solely focused on taste

and price. They want the ambiance, quality service, décor, homely atmosphere and good food to go

with the coffee. They opt for brands that are transparent and want to know where their coffee

comes from how it is 39 grown and what impact it has on the planet and the people involved. This shift

in consumer behavior is driving demand for ethically sourced, sustainably produced coffee. The

demand for sustainable coffee is on the rise, driven by a growing segment of conscious consumers.

These individuals are not just looking for a caffeine fix; they want to support businesses that

prioritize ethical and environmental responsibility. D2C coffee companies are meeting this demand

by offering high-quality, sustainably sourced beans that consumers can feel good about.

Sustainable Consumption from Seed to Cup

Ethical Sourcing: Many D2C brands prioritize direct trade relationships with farmers, cutting out

intermediaries to establish more transparent and equitable partnerships. By ensuring fair

compensation, these brands encourage farmers to adopt sustainable practices and improve their

livelihoods. Such partnerships often involve long-term commitments that provide farmers with the

financial stability needed to invest in environmentally friendly farming techniques and community

development projects. Ethical sourcing also helps preserve traditional farming methods and ensures

that small-scale farmers receive the recognition and support they deserve

Environmentally Friendly Farming: Sustainable agriculture is at the heart of many D2C coffee

businesses. They often partner with farmers who utilize shade-grown coffee cultivation, organic

farming, and agroforestry techniques. Shade-grown coffee, for instance, involves cultivating coffee

plants under the canopy of trees, which not only protects biodiversity but also creates habitats for

wildlife. Organic farming eliminates the use of synthetic pesticides and fertilizers, promoting

healthier soil and cleaner water sources. Agroforestry integrates trees and shrubs into agricultural

landscapes, reducing soil erosion, enhancing carbon sequestration, and providing additional sources

of income for farmers through timber and fruit production. These methods protect biodiversity,

reduce soil erosion, and minimize the use of harmful chemicals.

Eco-Conscious Packaging: Packaging waste is a significant environmental concern, and D2C coffee

brands are addressing this issue by adopting eco-friendly alternatives. Compostable coffee bags,

made from plant-based materials, break down naturally without leaving harmful residues.

Recyclable packaging ensures that materials can be repurposed, reducing landfill waste. Some

brands even offer refill options, encouraging consumers to reuse containers and minimize single-use

packaging. Additionally, many D2C companies are opting for minimalist designs that reduce the

overall material used in packaging, further decreasing their environmental impact. These initiatives

not only align with consumer values but also set an industry benchmark for sustainability.

Reducing the Carbon Footprint: Climate change poses a significant threat to the coffee industry, and

D2C coffee companies are proactively addressing this challenge by reducing their carbon footprint.

Supply chain optimization plays a key role, with brands streamlining transportation and logistics to

lower emissions. Many companies are transitioning to renewable energy sources, such as solar or

wind power, to run their operations. Carbon offset programs, including reforestation projects and

investments in renewable energy, help neutralize unavoidable emissions. Some brands are even

exploring innovative solutions like carbon-negative coffee production, where the entire process

absorbs more carbon dioxide than it emits. By taking these steps, D2C coffee brands demonstrate

their commitment to environmental responsibility and ensure a more sustainable future for the

industry.

Inclusive growth: By employing people from the lower strata and taking care of them, training them

and paying them well to make them self-sufficient.

The rise of D2C coffee brands signals a transformative shift in the coffee industry, one that prioritizes

ethics, sustainability, and consumer empowerment. By addressing the environmental and social

challenges associated with coffee production, these brands are not only meeting the demands of

today’s conscious consumers but also setting new benchmarks for the future.

Authored By: 

Chaitanya Bhamidipaty, Co-founder, Roastea

Sustainable fashion is on the rise, and vegan handbags are at the forefront of this movement. More consumers are choosing cruelty-free and eco-friendly alternatives that do not harm animals or the environment. Unlike traditional leather, vegan handbags are made from plant-based, recycled, or synthetic materials that offer durability and style. Brands today focus on innovative, high-quality designs that cater to both ethics and fashion. Whether crafted from banana leather, Piñatex, or recycled plastic, these handbags prove that luxury and sustainability can go hand in hand. If you want a handbag that reflects your values, this guide will help you choose wisely.

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Why Choose Vegan Handbags?

• Cruelty-Free and Ethical: Vegan handbags do not use animal leather. They are made from plant-based or synthetic alternatives, ensuring no harm to animals.
• Eco-Friendly Materials: Many brands use PU leather, cork, pineapple leather, and banana leather, which are sustainable and reduce environmental impact.
• Durability and Style: Vegan handbags are just as durable and stylish as real leather. They come in modern, classic, and luxury designs for different preferences.
• Affordable Options: Luxury leather bags can be expensive. Vegan handbags offer high quality at a more reasonable price.

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10 Best Skincare Brands in India for Glowing Skin

Discover the 7 Best Vegan Handbags Brands in India

This article highlights the 7 best vegan handbag brands in India, their unique features, and why they stand out in the sustainable fashion industry. Now, let’s explore the top vegan handbag brands in India that are redefining ethical fashion.

1. Aulive – Luxury with a Sustainable Touch

Aulive is a Delhi-based brand focused on luxury and sustainability. The brand believes in creating stylish, cruelty-free handbags using innovative materials. They use pineapple leather (Piñatex), Italian pleather, and plant-based fabrics. Aulive bags are known for their sleek, minimalistic designs that suit both work and casual outings. Their production process is eco-friendly, ensuring less waste and pollution. The brand also uses biodegradable packaging to stay sustainable. Aulive offers a wide range of travel bags, backpacks, and tote bags, perfect for modern lifestyles. Their handbags are lightweight yet durable and water-resistant.

What Makes Aulive Special?

• Uses pineapple leather (Piñatex) and Italian pleather
• Handcrafted with zero plastic packaging
• Offers luxury handbags, laptop sleeves, and duffel bags

2. Zouk – Indian Prints with a Vegan Twist

Zouk is a Mumbai-based brand that blends Indian culture with modern designs. Their handbags feature beautiful handcrafted prints, inspired by Indian textiles. The brand uses vegan leather combined with fabric weaves to create stylish yet durable bags. Zouk bags are functional, spacious, and comfortable to carry, making them great for daily use. They are also 100% PETA-approved, ensuring no animal cruelty. The brand focuses on local craftsmanship, supporting artisans and small businesses. Zouk offers office bags, laptop sleeves, tote bags, and crossbody bags that are perfect for work and travel. Their vibrant designs add a unique touch to any outfit.

What Makes Zouk Special?

• 100% cruelty-free and handcrafted in India
• Features vibrant Indian prints inspired by local culture
• Waterproof and suitable for office and casual wear

3. Sarjaa – Handcrafted Vegan Luxury

Sarjaa is a luxury vegan handbag brand that promotes slow fashion and ethical craftsmanship. Each bag is handmade with great attention to detail, ensuring high quality. The brand uses recycled materials and plant-based alternatives instead of animal leather. Sarjaa bags are designed for those who love minimalist, timeless styles. Their collections include structured handbags, crossbody bags, and compact totes. The brand believes in waste reduction and sustainable packaging, making it an eco-conscious choice. Sarjaa bags are versatile, lightweight, and easy to maintain. They are perfect for those who prefer sophisticated, functional handbags with an eco-friendly appeal.

What Makes Sarjaa Special?

• Focuses on slow fashion and ethical craftsmanship
• Handmade using recycled and plant-based materials
• Features classic and timeless designs

4. Broke Mate – Affordable and Chic Vegan Bags

Broke Mate is a budget-friendly vegan handbag brand that combines style, affordability, and ethics. Their handbags are designed for young professionals, students, and travelers. The brand uses PU leather and other non-toxic materials to create durable bags. Broke Mate follows a zero-waste approach, ensuring that no material is wasted during production. Their collections include convertible backpacks, trendy totes, and work-friendly handbags. The brand also supports animal welfare initiatives, donating a part of its sales to rescue organizations. Broke Mate bags are functional, stylish, and comfortable to carry, making them a great choice for people on the go.

What Makes Broke Mate Special?

• PETA-approved cruelty-free handbags
• Crafted from PU leather for a premium feel
• Every purchase contributes to animal welfare charities

5. Wabasta – Handwoven Art in a Bag

Wabasta is a handcrafted handbag brand that blends traditional Indian techniques with modern designs. The brand is known for its artisanal craftsmanship, using handwoven fabrics and vegan leather. Wabasta’s handbags are lightweight, stylish, and durable, making them ideal for everyday use. The brand works closely with local artisans, ensuring fair wages and ethical production practices. Their collections include slings, mini backpacks, tote bags, and crossbody bags. Each bag is a piece of art, featuring beautiful textures and unique detailing. Wabasta believes in sustainability, slow fashion, and ethical consumerism, making their handbags a great choice for conscious buyers.

What Makes Wabasta Special?

• Uses handwoven fabrics mixed with vegan leather
• Focuses on artisan craftsmanship
• Bags are lightweight and long-lasting

6. The House of Ganges – Modern Elegance in Vegan Leather

The House of Ganges is a modern vegan handbag brand that focuses on elegant, minimalistic designs. Their bags are crafted from premium PU leather, recycled plastic, and eco-friendly fabrics. The brand is known for its sleek, contemporary aesthetic, perfect for professionals and fashion lovers. Their handbags are water-resistant, durable, and lightweight, making them great for daily use. The House of Ganges follows a sustainable manufacturing process, reducing waste and pollution. They offer a variety of structured handbags, totes, and box bags. Their designs are sophisticated, practical, and versatile, ideal for both casual and formal occasions.

What Makes The House of Ganges Special?

• Uses premium PU leather and recycled materials
• Features sleek and elegant designs
• Suitable for formal and casual occasions

7. Rashki – Bags Made from Banana Leather

Rashki is an innovative vegan handbag brand that uses banana leather, a plant-based alternative to animal leather. The brand partners with Banofi Leather, a sustainable material developer, to create its products. Rashki bags are strong, stylish, and eco-friendly, offering a unique texture and durability. The brand believes in ethical fashion, ensuring that all products are cruelty-free and made with minimal environmental impact. Their handbag collections include sleek crossbody bags, functional laptop sleeves, and trendy sling bags. Rashki’s focus on cutting-edge sustainability makes it one of the most exciting brands in the vegan fashion industry.

What Makes Rashki Special?

• Uses banana leather, a sustainable alternative to animal leather
• Partners with Banofi Leather for innovative materials
• Designs are modern and functional

How to Take Care of Vegan Handbags

1. Use a Damp Cloth – Clean your bag regularly.
2. Store Properly – Keep it in a dust bag.
3. Avoid Harsh Chemicals – Use mild soap for cleaning.
4. Keep Away from Heat – Direct sunlight can damage vegan leather.

Where to Buy Vegan Handbags in India

• Brand Websites – Buy directly from official stores.
• Amazon, Myntra, Nykaa Fashion – Available with discounts.
• Sustainable Fashion Boutiques – Support local businesses.

Make the Switch to Vegan Fashion

Vegan handbags are revolutionizing ethical fashion. Made from plant-based and recycled materials, they offer a stylish and durable alternative to traditional leather. These handbags are not just cruelty-free but also eco-friendly, reducing carbon footprints and minimizing waste. Many brands use innovative materials like pineapple leather, banana fiber, and recycled plastic to create luxurious yet sustainable designs. With growing awareness, consumers are embracing vegan fashion without compromising on style or quality. Whether for work, travel, or casual outings, vegan handbags provide a fashion-forward, ethical choice. Switching to vegan bags supports sustainability while keeping up with the latest trends.

Every Indian kitchen depends on salt because it draws out authentic tastes within our traditional dishes. The correct choice of salt changes how every Indian dish tastes whether you prepare a basic family dinner or a grand festival feeding. India ranks among the world's biggest salt manufacturers and this leadership stems from Gujarat Andhra Pradesh and Tamil Nadu. For decades Tata Salt has been a well-known brand yet Indian alternate premium salt brands currently exist that serve diverse culinary and health requirements.

This guide serves as your path to identifying the finest Indian salt brands by categorizing your search between iodized salt pink Himalayan rock salt and organic sea salt so you can select appropriate kitchen salts.

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Salt Market Size in India 

According to forecasts the rock salt market in India will reach approximately 448.07 MT by FY2032 while sustaining a Compound Annual Growth Rate (CAGR) of 4.50 percent from FY2025 until FY2032 starting from FY2024 with 315 MT. A steady expansion of this market is supported by increasing consumer demand for healthy salt alternatives as well as food industry growth.  

The growing food processing sector and restaurant industry along with the packaged food market depend strongly on salt because it functions as a critical ingredient in food and beverage products. The Indian market has observed a substantial increase in rock salt demand because of growing public knowledge about its health parameters. Rock salt offers better health benefits to consumers because it has essential minerals together with low sodium content so health-conscious people choose it over regular iodized salt.

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7 Best Salt Brands in India

1. TATA Salt

The popular salt brand in India is Tata Salt which received its position due to no surprising reason. All grocery shops and kitchen shelves throughout India offer access to this salt product. The Indian public trusts Tata as one of their most reliable brands which has offered premium quality products to its citizens for decades. This salt contains high iodine concentration which preserves your health. The mineral helps manage your blood pressure level and stabilizes heart rate activity. Throughout the years Tata Salt released two extended offerings to its product range including Tata Salt Lite and Tata Sprinkler Salt. Tata Salt Lite contains a sodium chloride volume that is 15 percent lower than regular products.

2. Catch

The trusted Indian kitchen brand Catch has been operating since 1987 while delivering premium spices combined with innovative sprinklers to customers. The company brought a revolutionary change to table salt by introducing Catch Sprinklers Iodised Table Salt which offered smooth dissolution and moisture resistance. Its HIPS packaging keeps the product fresh with dry contents to enhance dish flavors naturally. Every food lover needs Catch products since they provide high-quality black salt, sendha namak, and table salt to perfectly season all meals.

3. Saffola

The premium salt brand Surya Salt is established in Rajasthan history and competes successfully with Tata Salt and Aashirvaad in the Indian market. The food product company Saffola provides that salt customers need through Saffola Salt Plus which serves as a healthy salt replacement instead of typical salt. Iodine-based goodness provides both taste enhancement and health benefits within this particular food ingredient. The pure ocean salt from Saffola meets the trust of consumers by delivering taste to food without sacrificing health benefits.

4. Sri Sri Tattva

The Himalayan rock salt products offered by Sri Sri Tattva represent a wholly natural salty alternative to the usual table salt. The minerals contained in this Himalayan salt help your body with flavor enhancement and digestive benefits alongside nutritional absorption. The clean and chemical-free Himalayan rock salt provides dual purposes by supporting body wellness and blood sugar stability while functioning as an aromatherapy product. Sri Sri Tattva Rock Salt gives you both nutritious and enhancing benefits for cooking and relaxation as it enters your daily activities through meals and bath time.

5. Puro

Puro Salt delivers the superior mineral compounds of Himalayan pink rock salt which offers kitchen beneficiaries both purity and health benefits. Himalayan pink rock salt contains 84 essential minerals which include iodine potassium and iron that help with digestion heart function and body health altogether. The 100 percent natural salt contains no additives or chemicals which help maintain food acidity while providing flavor enhancement. Health-conscious people value this premium salt because of its abundant nutrients and choose it frequently. Puro offers a healthy transition to better eating with its nutritious content.

6. Keya Salt

The gourmet table of your home kitchen receives premium-quality herbs seasonings and salts from Keya Foods. The pure iodized and Himalayan pink salt products from Keya Foods deliver authentic flavors and vital mineral content of potassium and magnesium in your cooking. Keya Foods uses packaging that offers reusable convenience which simplifies cooking operations. The product's premium price aligns with a rich taste experience obtained from high-quality sources which attracts chefs who seek natural food flavor in their culinary ventures.

7. Aashirvaad Salt

Aashirvaad as a product from ITC provides Indian kitchens with reliable staple foods and seasonings of high quality. ITC's Salt Proactive brief contains 15 percent reduced sodium that joins its stock of Iodised Crystal and Natural Sea Salt salts which deliver great flavor and inexpensive costs. The health-conscious customers along with vegans choose Aashirvaad Salt which remains a formidable competitor against market giants such as Tata Salt. This product maintains a focus on purity and affordability to satisfy those who desire balance with flavor professionals and regular users.

Balanced Flavor

Salt provides additional benefits beyond flavor enhancement because it influences both taste quality and personal wellness. Enhancing flavor together with health benefits becomes achievable through the diverse selection of salts that includes iodized and mineral-rich types. Consumers who choose their salts wisely can enjoy the perfect combination of taste and nutrition in their meals because of popular healthier alternatives.

Keeping your skin moisturized and nourished is essential for a healthy and radiant look. A good body lotion helps prevent dryness, rough patches, and irritation, especially in harsh weather conditions. It keeps the skin soft, smooth and well-hydrated throughout the day. Many lotions also provide added benefits like sun protection, anti-aging properties, and pollution defense. With so many options available, choosing the right body lotion can be confusing. Whether you need deep hydration, a lightweight formula, or natural ingredients, selecting a lotion that suits your skin type and needs will ensure long-lasting moisture and care.

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Why Do You Need Body Lotion?

Using body lotion daily is essential for keeping your skin healthy and hydrated. It helps prevent dryness and rough patches, especially in cold or dry weather. A good body lotion locks in moisture, making your skin feel soft and smooth throughout the day. Many lotions also offer protection from pollution and sun damage, preventing premature aging and dullness. Regular use can reduce fine lines and wrinkles, keeping your skin youthful. If you have sensitive or irritated skin, body lotions with soothing ingredients help calm redness and discomfort. 

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Discover the 8 Best Body Lotion Brands in India

To make it easier, here are the 8 best body lotion brands in India, suitable for different skin types and needs. Now, let’s explore the best body lotion brands in India for healthy and glowing skin.

1. Cetaphil – The Dermatologist’s Choice

Cetaphil is a trusted skincare brand known for its gentle and effective formulas. Its body lotions are dermatologist-recommended and ideal for sensitive, dry, and irritated skin. The formula is non-greasy and lightweight, making it perfect for daily use. Cetaphil lotions help soothe redness and irritation while providing long-lasting hydration. They are fragrance-free and hypoallergenic, reducing the risk of skin reactions. The presence of essential vitamins and emollients makes the skin soft and healthy. People with eczema and psoriasis often prefer Cetaphil due to its mild and nourishing properties. It is safe for all age groups, including babies.

• Best Lotion: Cetaphil Moisturizing Lotion
• Key Ingredients: Glycerin, Vitamin E, Macadamia Oil
• Best For: Sensitive and dry skin
• USP: Dermatologist-tested, hypoallergenic, and non-comedogenic

2. CeraVe – Best for Dry & Damaged Skin

CeraVe is known for its science-backed skincare developed by dermatologists. Its body lotions are packed with ceramides, which help restore and strengthen the skin’s natural barrier. These lotions provide intense hydration without clogging pores. The slow-release formula ensures all-day moisture and protection. It is fragrance-free, paraben-free, and non-comedogenic, making it suitable for sensitive and acne-prone skin. CeraVe is often recommended for people with eczema and extremely dry skin. The hyaluronic acid in its formula locks in moisture, keeping the skin smooth and plump. Its rich yet non-greasy texture makes it a favorite among skincare enthusiasts..

• Best Lotion: CeraVe Moisturizing Cream
• Key Ingredients: Ceramides, Hyaluronic Acid
• Best For: Extremely dry and rough skin
• USP: Developed with dermatologists, fragrance-free, long-lasting hydration

3. Vaseline – Budget-Friendly & Super Hydrating

Vaseline is a household name in India, known for its deeply moisturizing body lotions. It uses micro-droplets of petroleum jelly to lock in moisture and repair dry, cracked skin. The brand offers lotions for all seasons, from lightweight summer lotions to intensive winter creams. Vaseline body lotions are quick-absorbing and provide 24-hour hydration. Some variants also include SPF, protecting the skin from sun damage. The brand is affordable and widely available, making it a go-to choice for many. With ingredients like cocoa butter and aloe vera, Vaseline keeps the skin soft, nourished, and healthy.

• Best Lotion: Vaseline Intensive Care Deep Restore
• Key Ingredients: Glycerin, Petroleum Jelly, Oat Extract
• Best For: Dry to normal skin
• USP: Deep moisture lock technology, affordable, easily available

4. Ponds – Lightweight & Fast Absorbing

Ponds is famous for its fast-absorbing and non-greasy body lotions. It combines hydration with a refreshing fragrance, making it ideal for daily use. The formula is enriched with vitamins and antioxidants that brighten and smooth the skin. Ponds lotions are especially popular in winter, as they provide intensive moisture without heaviness. Some variants also contain sun protection, shielding the skin from UV rays. The silky texture makes it easy to spread, leaving the skin feeling fresh and soft. Ponds lotions are perfect for those who prefer lightweight yet deeply nourishing body care.

• Best Lotion: Ponds Triple Vitamin Moisturizing Lotion
• Key Ingredients: Vitamin B3, Vitamin C, Vitamin E
• Best For: Normal to dry skin
• USP: Fast-absorbing formula, long-lasting hydration

5. Parachute – Best for Natural Moisturization

Parachute is known for its pure coconut-based skincare, and its body lotions are no exception. They contain 100% natural moisturizers, making them great for deep hydration. The presence of coconut milk and almond oil helps repair dry and rough skin. Parachute lotions are quick-absorbing yet rich, ensuring long-lasting smoothness. The brand avoids harsh chemicals, making it safe for sensitive skin. The light coconut scent adds a refreshing feel to the skin. Many prefer Parachute for its natural ingredients and affordable pricing, making it a great option for daily moisturization.

• Best Lotion: Parachute Advanced Deep Nourish Body Lotion
• Key Ingredients: Coconut Milk, Almond Oil
• Best For: Dry and extra dry skin
• USP: 100% natural moisturizers, lightweight, long-lasting nourishment

6. Dove – Best for Soft & Supple Skin

Dove is a trusted skincare brand that focuses on moisture balance. Its body lotions are enriched with Nutri Duo technology, which deeply hydrates while keeping the skin light and breathable. The formula contains essential fatty acids and shea butter, which restore skin elasticity. Dove body lotions are creamy yet non-sticky, making them perfect for all-day hydration. They work well for dry and sensitive skin, reducing rough patches and irritation. Many users love Dove for its mild fragrance and luxurious feel. The lotions help in skin repair, making them an excellent winter essential.

• Best Lotion: Dove Body Love Supple Bounce
• Key Ingredients: Nutri Duo Moisturizers, Shea Butter
• Best For: Dry and sensitive skin
• USP: Deep nourishment, mild fragrance, non-greasy formula

7. Nivea – Best for Long-Lasting Hydration

Nivea is one of the most popular body lotion brands in India, known for its rich and creamy formulas. It provides deep moisture that lasts up to 48 hours, making it a winter favorite. The formula includes shea butter and almond oil, which help keep the skin smooth and nourished. Nivea’s moisture-lock technology prevents water loss, keeping skin hydrated for long hours. Some variants also include Q10 and Vitamin C, which help in skin firming and brightening. Its pleasant, classic fragrance adds a touch of freshness, making it a go-to lotion for many.

• Best Lotion: Nivea Body Milk Shea Smooth Lotion
• Key Ingredients: Shea Butter, Vitamin E
• Best For: Very dry skin
• USP: Rich and creamy texture, 48-hour moisture lock

8. Himalaya – Best Ayurvedic Formula

Himalaya offers herbal and ayurvedic skincare, making it a great choice for natural body care. Its body lotions contain ingredients like cocoa butter, aloe vera, and wheat germ oil, which provide deep nourishment. These lotions are free from harsh chemicals and parabens, making them safe for sensitive skin. Himalaya focuses on repairing skin damage naturally, improving texture and elasticity. The lightweight and non-greasy formula makes it easy to use in hot and humid climates. It is perfect for those looking for affordable, chemical-free hydration. Himalaya body lotions also help in soothing irritation and dryness naturally.

• Best Lotion: Himalaya Cocoa Butter Intensive Body Lotion
• Key Ingredients: Cocoa Butter, Aloe Vera
• Best For: Normal to dry skin
• USP: Ayurvedic formula, free from harmful chemicals

Benefits of Using Body Lotion

• No More Dryness: Hydrates and prevents flaky skin
• Soft and Supple Skin: Keeps skin smooth throughout the day
• Long-Lasting Fragrance: Some lotions offer pleasant scents
• Prevents Premature Aging: Reduces wrinkles and fine lines
• Restores Skin Elasticity: Improves skin texture and firmness

How to Choose the Right Body Lotion for Your Skin Type?

• Dry Skin: Nivea, Vaseline, or CeraVe
• Oily Skin: Cetaphil or Ponds (light and non-greasy)
• Sensitive Skin: Cetaphil, CeraVe, or Dove (gentle and hypoallergenic)
• Natural Skincare Lovers: Parachute or Himalaya

Final Thoughts – Which One is Best for You?

Choosing the right body lotion depends on your skin type and needs. If you have dry or sensitive skin, brands like Cetaphil and CeraVe offer deep hydration with dermatologist-approved formulas. For budget-friendly and everyday use, Vaseline and Ponds provide lightweight yet effective moisture. If you prefer natural ingredients, Parachute and Himalaya use coconut and herbal extracts for nourishment. For luxurious and long-lasting hydration, Dove and Nivea are great choices with rich, creamy textures. Whether you need intense repair, quick absorption, or herbal care, these top 8 body lotion brands in India offer something for everyone.

The Indian market embraces sustainable footwear through its transition towards vegan footwear products. Vegan footwear entered the fashion landscape beyond being an alternative when people started to use their choices to build fashion trends. Sustainable practices have become crucial so Indian brands now present fashionable yet tough and animal-free footwear to match the eco-orientation of modern lifestyles. Homegrown brands adapt by producing ethical designs that keep both performance and stylish appearance in mind to meet consumer demands for sustainable choices. 

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Vegan Footwear Market 

The vegan footwear will experience continuous growth with a CAGR of 7.3 percent and reach $60,992.6 million in sales by 2033 from its current $30,072.1 million market value in 2023. The market growth occurs because more people show environmental care and follow sustainability principles in their fashion choices. 

The market demand continues to rise because of developing government regulations for leather products and the growing number of vegans. The increasing number of environmentally-conscious shoppers drives rapid expansion of the cruelty-free shoe market that includes boots shoes and sneakers.

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Vegan Footwear Benefits

• These shoes combine plant-based materials for complete eco-friendly production while also eliminating all cruelty against animals in their creation.  
• Soft plant-based shoe materials make these footwear light and breathable which provides cool dry comfort suitable for daily use athletic activities and medical duties.  
• Vegan footwear matches the strength of leather shoes and some options receive protective water-resistant finish coatings to enhance durability.  
• The recycling process of many vegan shoes reaches 100 percent which helps decrease waste, save energy consumption and prevent congested landfills.  

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7 Best Vegan Footwear Brands in India 

1. Senso

India received its first cruelty-free footwear brand Senso when it launched its operations in 2012 to provide stylish yet eco-friendly vegan choices. As a PETA-approved business, Senso operates from Mumbai where it provides stylish formal and casual footwear and accessories for both sexes. People can choose from formal footwear trendy sports shoes or elegant heels to create a conscious fashionable look at Senso.

2. The Cai Store

The Cai store introduced itself to the market through its 2015 launch as a footwear brand specializing in handcrafted vegan alternatives to leather that are stylish with affordable pricing. Cai delivers upscale comfortable footwear suitable for professional settings informal events and evening gatherings. The company focuses on femininity and durability when they customize their shoes to meet the unique needs of every woman.

3. MATT & NAT

The brand Matt & Nat established its vegan-based fashion designs in 1995 to create stylish ethical products including shoes and handbags as well as accessories. Based in Montreal the fashion brand uses everyday life sources such as rubber and plastic bottles to create sustainable ethical fashion designs. The combination of more than 800 boutiques and a UK online store has earned Matt & Nat commercial success as a sustainable fashion brand.

4. The Alternate

The Alternate offers luxury vegan fashion for men through its exclusive line of sophisticated footwear and handbags made without animal ingredients. This company with PETA affiliation creates handcrafted designs that present a fashionable solution for individuals who avoid leather products. The Alternate presents itself as more than just fashion because it uses timeless elegance and sustainability to create its statement. Ethical high-fashion clothing through The Alternate provides understated sophistication without sacrificing the look of trendy clothing.

5. Monkstory

The footwear company Monkstory founded in 2016 established new standards for fashion-ready, enduring and harm-free men's footwear. The Chennai-based company creates sustainable synthetic leather accessories and footwear that earn PETA approval. Monkstory delivers comfortable footwear made to last while using memory foam insoles slip-resistant soles and eco-friendly packaging in its design to show that fashionable clothing can adopt an ethical approach. 

6. Solecraft

The company Solecraft combines sustainable fashion with design through their production of unisex footwear made of bamboo charcoal together with merino wool. Customers looking for comfort should consider this sustainable brand located in Jodhpur since they focus on flexible durable footwear designs and supportive insoles. Their sustainable fashion products including loafers sneakers slip-ons allow people to enter style without remorse since they use ethical materials during production and every consumer purchase helps a worthy cause.

7. June Shoes

The company June Shoes launched its operations in 2018 from Kanpur to combine stylish vegan footwear products with both sustainability and comfort standards. The women at June Shoes create versatile footwear that includes trendy slip-on styles alongside vibrant braided flats, elegant embroidered kolhapuris and mules which can be worn for any event. The daily output of 2,000 pairs by June Shoes enables this company to supply ethical footwear products to numerous major Indian brands.

Eco-Friendly Footwear

People in India are discovering that their growing interest in vegan footwear represents a prospering market featuring stylish environmentally friendly and robust shoe options beyond conventional leather footwear. Consumers now have multiple ethical choices through the leadership of Senso and The Cai Store combined with Monkstory to select from according to their moral standards. Homegrown brands in the vegan footwear market will lead the way in sustainable redesign as customer demand for cruelty-free fashion continues to increase.

The new generation of drinkers is redefining how alcohol fits into social life. Rather than excessive consumption, Gen Z prioritizes mindful drinking and immersive experiences. While they spend less on alcohol compared to previous generations, their preferences lean toward premium, unique, and socially responsible brands.

Leading Alco-Bev brands in India—Ardent, Grover Zampa, Devans, SOM, and Latambarcem—are responding to this shift by embracing sustainability, experiential marketing, and influencer-driven storytelling. From low-ABV options to craft beverages, these brands are making every sip more than just a drink—it’s a statement.

India’s Alco-Bev Boom

India’s alcoholic beverage (Alco-Bev) industry is undergoing a significant transformation. With a 5 percent volume growth in 2023, the sector is witnessing a surge in premium spirits (12 percent increase) and a booming beer segment (38 percent growth). As social drinking becomes a mainstream lifestyle choice, India’s Alco-Bev market is projected to reach $68.75 billion by 2034, growing at a steady 5.8 percent CAGR.

Despite launching just seven weeks ago in Maharashtra, Ardent Alcobev Pvt Ltd has made a strong entry into the market, securing 50 percent placement in key outlets, with over half of them placing repeat orders. With a 1 percent market share target in the premium IMFL and Blended Scotch segment, the brand is set to disrupt the market by offering imported Scotch at a marginal premium to IMFL whiskies.

“This will be achieved by challenging the status quo in the premium whisky segment in India, allowing consumers to access truly imported Scotch whisky at a price point just above IMFL whiskies,” said Debashish Shyam, Co-Founder & Director, Ardent Alcobev Pvt Ltd.

Grover Zampa Vineyards, on the other hand, saw strong growth in FY 2024 across both domestic and export markets. The brand’s 2025 focus is on expanding distribution, entering new markets, and adapting to emerging trends. Strengthening experiential marketing, retail presence, and hospitality partnerships will be crucial in enhancing brand visibility and engagement.

"As India's wine culture matures, our goal is to make premium wines more accessible while offering unique experiences that resonate with modern consumers," explained Sumit Jaiswal, COO, Grover Zampa Vineyards.

Meanwhile, SOM Distilleries continues on a strong growth trajectory. “Our brand has established a strong presence across all key markets in India, offering a diverse portfolio spanning multiple price segments,” said Intekhab Aslam, Head of Consumer Marketing and Brands, SOM Distilleries and Breweries Ltd.

With H1 FY25 total income surging 26.8 percent to ₹804.69 crore and Q1 FY25 revenue growing 33 percent YoY to ₹513.7 crore, SOM’s expansion into Jharkhand and West Bengal has fueled its growth.

“These milestones underscore our dedication to innovation, quality, and customer satisfaction in the Indian Alco-Bev market,” he added.

The Rise of Premium Drinks

Premiumization will continue dominating the Alco-Bev industry in 2025. As consumer preferences evolve and expand, brands are increasingly targeting the premium segment with new product launches and portfolio diversification.

"Increased interest—both domestically and internationally—is evident with the rise of Indian wines, led by brands like Grover Zampa. These themes will drive marketing strategies, consumer engagement, and product innovation in 2025,” said Sumit.

Consumers are seeking higher-quality offerings, fueling demand for premium wines, single-malt whiskies, and gin. Indian wines, in particular, are gaining global recognition, strengthening the premium segment’s foothold.

“Ready-to-drink (RTD) beverages will gain momentum as more brands enter this segment. Low or no-alcohol options will also see a strong push,” Intekhab added.

The rise of low-alcohol and non-alcoholic beverages is accelerating, with AI-driven brewing playing a pivotal role in enhancing efficiency, consistency, and flavor innovation.

“This technology can help create unique flavors and improve consistency, adding a new twist to the drinks we consume,” explained Anish Varshnei, COO & Co-Founder, Latambarcem Brewers.

RTD beverages are expected to gain significant traction, with brands introducing new flavors and premium offerings as consumers increasingly prioritize quality over quantity.

“It’s all about offering new flavors and premium experiences, aligning with consumer demand for high-quality beverages,” Intekhab emphasized.

Competition vs. Collaboration

Alco-Bev brands are leveraging exclusive retail collaborations to boost consumer engagement and enhance brand visibility. Many are integrating wine tastings, masterclasses, and special events into their retail partnerships, fostering stronger customer connections.

“We can reach a wider audience and create enduring relationships with consumers by providing immersive experiences at select retail locations. These partnerships align with our broader strategy of making wine more accessible and appealing to today’s consumers,” noted Sumit.

Others are capitalizing on experiential retail by curating pop-up events with local artisans and chefs, launching co-created limited-edition merchandise, and collaborating with eco-conscious retailers to attract sustainability-focused consumers.

“Such tie-ups with hotels or restaurant chains are usually annual agreements, which limits competition and impacts market dynamics,” pointed out Prem Dewan, CMD, DeVANS Modern Breweries.

While exclusive collaborations offer unique marketing opportunities, they have sparked debates over fair competition. Long-term agreements can restrict market access, making a strong case for short-term partnerships to ensure a level playing field.

“Partnering with eco-conscious retailers is another way to attract new-age consumers, reinforcing our commitment to sustainability,” added Anish.

Brands are strategically combining on-premise and off-premise initiatives—partnering with premium bars for masterclasses and curated cocktail menus, while strengthening retail presence with interactive storytelling, digital engagement, and experiential displays.

Growth Opportunities Post-Festivities

The post-New Year period often brings a natural slowdown in alco-bev sales after the high demand of the festive season. To sustain momentum, brands are turning to strategic campaigns and experiential offerings.

“But this is also the phase where companies get a breather to plan strategies, launches, and a roadmap for the year ahead,” emphasized Prem.

Many brands are leveraging cultural moments like Chinese New Year and Valentine’s Day for targeted promotions. Others are enhancing e-commerce visibility by promoting vineyard tours and immersive experiences, capitalizing on the rising interest in wine tourism.

To counter seasonal slowdowns, brands are rolling out seasonal campaigns, featuring limited-time winter-inspired offerings, exclusive loyalty programs, and event partnerships with festivals and concerts. These initiatives blend lifestyle experiences with brand storytelling, ensuring engagement remains high.

“We are also collaborating with fine-dining establishments and luxury hotels to develop exclusive deals and wine-pairing events. This will help maintain steady sales during the slower period,” concluded Sumit.

By leveraging consumer insights, strategic collaborations, and innovative marketing, Alco-Bev brands are reshaping India’s drinking culture while navigating the industry's evolving landscape.

Valentine’s Day is all about love, care, and making special memories. This year, go beyond the usual chocolates and flowers and surprise her with beauty and skincare gifts that show how much you cherish her. A luxurious skincare set, a hydrating lip balm, or a stunning makeup collection can make her feel pampered and confident. These thoughtful gifts last longer than a bouquet, offering her glowing skin, soft lips, and timeless beauty. Whether it's a nourishing face cream, a romantic lipstick shade, or a complete beauty kit, these gifts will remind her of your love every time she uses them.

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1. O3+ Professional – Glow & Radiance for Valentine’s Day

Pamper your loved ones with O3+ Professional skincare products designed for bright, healthy skin. O3+ Professional is a leading skincare brand known for its dermatologically tested products that deliver salon-like results at home. With a focus on advanced formulations, O3+ combines science and nature to create high-quality skincare solutions. The brand offers a wide range of products, including cleansers, serums, masks, and facial kits, all designed to target specific skin concerns. Dermatologists and skincare professionals trust O3+ for its effective and safe formulas. Whether you need brightening, hydration, or acne control, O3+ provides solutions for all skin types. Their products are widely available across beauty retailers, making them accessible to everyone.

• O3+ Vitamin C Face Wash – Removes pigmentation, tanning, and dead skin cells while improving skin texture.
• O3+ Chamomile Face Wash – A gentle cleanser for sensitive skin with calming effects.
• O3+ BHA Purifying Face Wash – Deep cleanses and targets acne-prone skin.
• O3+ Blueberry D-Tan Pack – Removes tan, repairs sun damage, and brightens the skin using Blueberries, Aloe Vera, and Green Tea.

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2. KIKO Milano – Glossy, Luscious Lips for a Perfect Pout

KIKO Milano is an Italian beauty brand known for its high-quality makeup and skincare products. Established in 1997, the brand has gained worldwide popularity for its innovative, trendy, and affordable beauty essentials. KIKO Milano focuses on vibrant colors, long-lasting formulas, and luxurious textures, ensuring every beauty lover finds something to suit their style. Their lipsticks, foundations, and eyeshadows are developed with advanced formulations that provide excellent coverage and comfort. The brand frequently collaborates with international makeup artists to create limited-edition collections. With a strong presence in India, KIKO Milano products are available online and in retail stores nationwide.

• KIKO Milano Long Lasting Colour Lip Marker– Transfer-resistant lip color with a precision tip for easy application.
• KIKO Milano Unlimited Double Touch– A two-step lipstick that combines vibrant color with gloss, lasting up to 12 hours.
• KIKO Milano New Unlimited Stylo Lipstick— Demi-matte, transfer-proof lipstick enriched with nourishing ingredients.
• KIKO Milano 3D Hydra Lipgloss– Soft, non-sticky, hydrating lip gloss available in 30 stunning shades.

3. Innisfree – Skincare Gifts That Say ‘You’re Special’

Innisfree is a South Korean beauty brand specializing in natural skincare and makeup products. Launched in 2000, the brand is inspired by Jeju Island’s clean and pure ingredients. Innisfree is well-known for using botanical extracts like green tea, volcanic clay, and orchid to create effective, gentle skincare solutions. The brand is also committed to sustainability, using eco-friendly packaging and ethical sourcing. Their best-selling products include hydrating serums, sheet masks, and oil-free sunscreens. Innisfree has a strong presence in India through its online store and retail outlets, making it a trusted choice for those who love K-beauty skincare.

• Innisfree Collagen Green Tea Ceramide Bounce Cream Special Set– Includes Collagen Green Tea Ceramide Bounce Cream & Vitamin C Green Tea Enzyme Brightening Serum for hydration and glow.
• Innisfree Super Volcanic Pore Clay Mask – Deep cleanses, purifies pores, and refreshes skin.
• Innisfree Dewy Tint Lip Balm – Hydrating lip tint for soft, glossy lips.

4. Hilary Rhoda – Makeup Locked with Love Gift Set

Hilary Rhoda is a trendy cosmetics brand offering a wide range of affordable and high-quality makeup products. Known for its stylish packaging and innovative formulas, the brand caters to both makeup beginners and professionals. Hilary Rhoda focuses on long-lasting wear, vibrant colors, and smooth application, ensuring every product enhances natural beauty. Their makeup kits, lipsticks, eyeshadow palettes, and blushes are designed to suit all Indian skin tones. The brand is popular for its budget-friendly pricing, making luxury makeup accessible to everyone. Available online and in major beauty stores, Hilary Rhoda is perfect for beauty lovers looking for quality cosmetics.

• More Than Basic Face Palette – Shade 3 (Pinkalicious) – Includes eyeshadows, blushes, and contour shades.
• Blush Love Liquid Blush – Shade 4 (Gossip Girl) – Highly pigmented, blendable blush for a natural flush.
• Clear & Tint Lip Balm – Shade 4 (Barbie Pink Love) – Hydrating lip balm with a tinted and clear side.
• Lippy Love Matte Lipstick – Shade 9 (Bright It Pink) – Matte lipstick with a smooth, non-drying formula.

5. FCL– Skin Brightening Kit

FCL (Fixderma Cosmetic Laboratories) is a premium skincare brand specializing in advanced dermatological formulations. Known for its scientific approach to skincare, FCL develops high-performance products targeting concerns like aging, hyperpigmentation, and acne. The brand uses cutting-edge ingredients, including peptides, ceramides, and botanical extracts, to create effective, safe, and dermatologically tested solutions. FCL’s best-selling products include FCL C Scape 25 Serum (Vitamin C for brightening), FCL Bio Retinol Body Lotion (anti-aging hydration), and FCL Oatsilk Body Wash (gentle cleansing for sensitive skin). Recommended by dermatologists, FCL products are available in pharmacies and online beauty stores across India, making high-quality skincare accessible to all.

• Vitamin C Cleanser – Purifies and refreshes the skin.
• PBA Face Mask – Gently exfoliates and rejuvenates for a radiant glow.
• Sun Protection – Shields the skin from harmful UV rays.

6. Fashion Colour – BFF Lip Balm for Everyday Hydration

Fashion Colour is a beauty brand known for its stylish and effective makeup and skincare products. Their BFF Lip Balm collection is designed to keep lips hydrated, soft, and smooth all day long. The brand focuses on creating lightweight, non-sticky formulas that nourish lips while adding a subtle hint of color. With delicious flavors like Toast Rose, Brown Sugar, Berry, and Peach Burst, there’s a shade for every mood. Fashion Colour products are made with high-quality ingredients, ensuring safety and long-lasting comfort. The brand is available online and in leading beauty stores, making it easy to find your perfect lip care solution.

• Toast Rose – A warm, soft rose shade that enhances natural lip color with a subtle, romantic tint.
• Brown Sugar – A golden-brown shade with a hint of sweetness, complementing all skin tones.
• Berry – A vibrant berry hue that adds a playful and bold touch to any look.
• Peach Burst – A fresh, juicy peach shade that gives lips a soft, radiant glow.

Final Thoughts

Skincare and beauty gifts make perfect Valentine’s Day presents. Whether it's a radiant skincare kit, a glossy lip product, or a full makeup set, these thoughtful gifts will make your loved ones feel extra special. Choose from these amazing brands and give the gift of beauty and self-care this Valentine’s Day!

Through the spoken word and expressive gestures as well as kind thoughtful presents love communicates its message to the world. During Valentine's Week people should take advantage of this occasion to express gratitude to both their significant other and their closest companions and themselves. Jewelry represents love in an eternal form since it embodies affection and devotion in addition to preserving cherished memories.

Cute romantic jewelry pieces create gentle whispers whereas powerful designs convey messages through their boldness to become timeless symbols of emotions. The right piece of jewelry has the power to bring about a heart-skipping effect no matter if you create a grand surprise or choose a simple meaningful gesture. During this Valentine's Day discover jewelry that embodies the unique way you express love so you can create everlasting memories.

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Top Jewelry Brands Gifting To Give This Valentine’s

1. Solitario 

Solitario refuses to match luxury with exclusivity by crafting elaborate jewelry items featuring exquisite laboratory-created diamonds that succeed both in elegance and sustainable innovation. The manufacturer uses high-level artistry to create conflict-free brilliance that the IGI and GIA certification organizations acknowledge as ethical elegance. Through the marriage of future-focused innovativeness with tradition Solitario produces sustainable valuable items that keep the brilliance from today into future generations.

• Tennis Bracelets

Timeless elegance meets modern brilliance with the Solitario Lab-grown Tennis Bracelets. Featuring a seamless row of ethically sourced, lab-grown diamonds, meticulously set in a delicate yet durable band, this bracelet radiates unmatched sparkle and refinement.

• Spiral Shaped Studs

Add a whimsical twist to your everyday elegance with Solitario spiral-shaped studs. Expertly crafted with lab-grown diamonds, these earrings feature a contemporary spiral design that radiates charm and sophistication. This unique form and brilliant sparkle make them perfect accessory for those who appreciate modern design and sustainable luxury. 

• Bright Sapphire Necklace

The Solitario bright sapphire necklace is a celebration of vibrant beauty and sustainable craftsmanship. Featuring brilliant lab-grown sapphires surrounded by sparkling lab-grown diamonds, this necklace brings colour, life, and elegance to your ensemble. A statement piece that captures the perfect balance of luxury and responsible design.

• Dual Spark Ring

Double your beauty, with the Solitario dual spark ring features two magnificent lab-grown diamonds side by side, symbolizing unity and balance. Designed for modern women, this ring is a perfect blend of elegance, meaning, and sustainable luxury.

• Emerald Diamond Ring

Timeless and regal, the Solitario emerald diamond ring showcases an emerald-cut lab-grown diamond, known for its clean lines and unmatched clarity. This exquisite ring exudes understanding luxury, perfect for those with an eye for classic designs and responsible craftsmanship. 

2. PP Jewellers 

The company P.P. Jewellers has spent 42 years fashioning unforgettable possessions starting in 1980. Every item crafted by P.P. Jewellers unites traditional artistic techniques with modern sophistication through its selection of luxurious polki pieces and sparkling diamond masterpieces. P.P. Jewellers operates multiple stores throughout Delhi NCR and beyond to provide luxurious craftsmanship together with ethical standards for all events since golden lights enhance every story properly.

• Diamond Rings 

Symbolizing an eternal commitment to intricately designed gold pendants that capture the essence of romance, our collection is crafted to make your gifting experience extraordinary. 

• Minimalist Bracelets

The contemporary designs offer refined options for those seeking something unique and personal. For her, choose from intricately designed bracelets, necklaces, and earrings that exude sophistication. For him, explore our refined selection of cufflinks, sleek bracelets, and understated chains that blend masculinity with modernity.

3. Ishhaara

Ishhaara is a home-grown jewellery brand that's making a mark in high-end fashion. With a stunning range of artificial jewellery and chic designer bags, Ishhaara offers a collection that's perfect for celebrating love and affection. A ring, necklace, or bracelet can symbolise love, appreciation, and unforgettable moments, making it the ideal gift to start the year’s most romantic season.

• Green Crystal Stone Round Slices Pendant

Necklaces for women whether it be a gold choker necklace set, pearl necklace, silver necklace set, or long necklace offer a phenomenal look. Pair these necklace sets and instantly make a wonderful appeal wherever you go.

• Braided Design Stainless Steel Leather Bracelet For Men

The multicolour arrangement proves to be matching with your office outfits to give a regal look to your casual poses.

4. Rowa’s 

 Rowa’s Jewels, a distinguished name in bespoke luxury, proudly presents its Heirloom Emerald Collection—a testament to timeless grandeur and masterful craftsmanship. With a heritage spanning 90 years under the parent company Rosette India, Rowa’s Jewels has been at the forefront of creating exquisite, one-of-a-kind pieces that blend tradition with contemporary sophistication. At the heart of this legacy is Rituu B Jhaveri, whose journey into the world of jewels is deeply rooted in a family heritage dating back to 1931. The foundation of their jewelry empire was laid by Motichand Hirachand Jhaveri, a pioneer in trading large diamonds whose reputation extended across Europe and the Middle East. 

• Zambian Emerald Pearl Necklace

A masterpiece of 30.65 carats of Zambian emeralds, luminous pearls, and diamonds, embodying the grandeur of imperial elegance.

• Feuilles Emerald Earrings

Inspired by royal gardens, featuring carved emerald leaves, mother-of-pearl, and 9.2 carats of emeralds, for a refined yet striking statement.

• Regal Tapestry Emerald Choker & Earrings 

A bold symphony of emeralds, blue sapphires, and diamonds, mirroring the magnificence of palace tapestries.

• Zambian Emerald Majestic Ring 

A showstopping 30.64-carat oval Zambian emerald set in a luxurious gold band, reminiscent of royal heirlooms.

5. Archies

Archies has provided people with their preferred choice for expressing emotions in big and small events since 1979. The company enables people to share love and happiness and capture nostalgic moments through its offerings starting from 1979. Archies possesses an established track record of encouraging smiles while maintaining leadership in India's greeting card category reaching 50 percent stake and it remains dedicated to enhancing every extraordinary moment.
 

• Archies Rose Ring Box

Wrapped in a deep red box adorned with a golden bow, it unveils a stunning preserved rose that will remain vibrant for a lifetime a timeless symbol of your enduring love. The preserved rose, beautifully showcased inside, is not just a gift but a promise of forever love, lasting memories, and the beauty of moments shared. 

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Sparkle with Jewelry

During this Valentine’s Week allow your presents to express the language of romance. Throughout history, jewelry has proven able to preserve emotions by expressing emotions through its timeless form. Make a purchase of jewelry that represents your narrative because eternal affection matches eternal memories created through your chosen wearable artwork.

In a rapidly evolving retail landscape, footfall trends play a pivotal role in shaping business strategies for fashion brands. Mumbai, Bangalore, and Delhi/NCR lead the way in foot traffic for fashion-related stores, collectively accounting for a significant portion of India's retail footfall. Mumbai emerges as the undisputed leader, contributing 25 percent of the total footfall, followed by Bangalore at 18 percent and Delhi/NCR at 17 percent. These urban centers remain dominant hubs for fashion retail, reflecting their strong consumer base and high engagement levels.

Additionally, Hyderabad (16 percent) and Kolkata (11 percent) also rank among the top five cities for fashion footfall, according to Enalytix report. The steady increase in consumer visits to these cities signals their growing influence in India's fashion retail market. With rising disposable income and an increasing preference for experiential shopping, these cities are expected to see continued expansion in their retail sectors.

Footfall Growth Across Tiers

The most striking takeaway from the report is the robust growth in footfall across Tier I, II, and other smaller cities when compared to 2023. High-street stores in both Tier I and II have recorded a 20 percent increase in foot traffic, reflecting a revival in shopping enthusiasm post-pandemic. However, the surge is even more pronounced in mall stores, where footfall has skyrocketed by 40 percent.

Interestingly, Tier III and IV cities are not far behind, showcasing an impressive rise in retail activity. High-street stores in these cities have observed a 40 percent increase in foot traffic, while mall stores have witnessed a 35 percent growth. These trends underline a significant shift in consumer behavior, with shoppers in smaller cities gaining access to a more urban retail experience, largely influenced by social media and digital marketing.

Value fashion brands are increasingly targeting these regions, making strategic entries into Tier III and IV cities to capture emerging consumer markets. With affordability and accessibility being major drivers, retailers are leveraging localized strategies to cater to a growing demand for stylish yet budget-friendly fashion options.

Dwell Time and Shopper Engagement Trends

An essential aspect of retail success is not just attracting foot traffic but also ensuring meaningful shopper engagement. The average time spent by shoppers in fashion stores ranges between 10-14 minutes. Interestingly, around 20-25 percent of visitors spend more than 15 minutes in a store, increasing the likelihood of conversion.

On weekends, this engagement level rises, with mall stores witnessing an increase in dwell time to nearly 30 percent. Peak shopping hours have been identified between 5 to 8 PM, highlighting a crucial window for retailers to drive sales and enhance customer experience.

Despite these positive trends, apparel brands face a notable challenge—a 30 percent bounce rate, especially on weekdays. This suggests that weekday shoppers exhibit lower engagement levels, possibly due to less immersive store experiences or a time-constrained shopping approach. Brands must address this by enhancing their in-store environment, incorporating digital touchpoints, and offering personalized customer experiences to improve retention rates.

New Store Openings

Fast fashion brands have been quick to capitalize on the expanding market in smaller cities. The report indicates a 20-25 percent increase in new store openings in Tier III and IV cities, reinforcing the growing importance of these regions in India’s retail sector. The expansion is driven by rising consumer aspirations, increasing internet penetration, and the influence of digital marketing campaigns that create awareness and demand.

For brands aiming to sustain growth, entering these untapped markets presents a strategic opportunity. With changing demographics and a growing appetite for trendy, affordable fashion, retailers must tailor their offerings to suit regional preferences while maintaining a strong brand identity.

Data-Driven Retail Strategies for the Future

Rajul Tandon, Founder & CEO of Enalytix, highlighted the transformative power of data in shaping retail strategies. "Having closely worked with the retail sector, we’ve gained deep insights into consumer behavior and the critical role of data-driven decisions. The footfall trends we've captured go beyond mere statistics—they represent a significant signal of growth and opportunity for fashion retailers. In an ever-evolving retail environment, leveraging data to understand both online and offline engagement is key to staying ahead of the curve and driving sustained business success."

With data-backed strategies, brands can optimize their store layouts, refine inventory management, and enhance customer interactions to boost conversion rates. Moreover, omnichannel integration remains critical, as blending online and offline shopping experiences can further enhance consumer engagement.

The Road Ahead

The surge in foot traffic across both major metros and emerging cities presents an exciting future for India’s fashion retail industry. With a clear shift towards Tier II and III cities, these regions are fast becoming retail hotspots. The rapid adoption of influencer marketing, increasing disposable incomes, and digital accessibility have all contributed to the rise of these markets.

For retailers, the message is clear—innovation and engagement are key. Investing in enhanced in-store experiences, seamless omnichannel retail strategies, and data-driven insights will be instrumental in converting foot traffic into lasting customer loyalty. As shopping behaviors continue to evolve, brands must remain agile, responsive, and forward-thinking to harness the full potential of India’s dynamic fashion retail sector.

Celebrating Valentine's Day involves creating permanent memories in spaces that generate love and comfort. Everyone needs suitable décor which transforms an ordinary occasion into an extraordinary setting whether you choose home dining or present giving. Our platform offers a curated collection of Sadyaska and Darsh Designs and Bonasila products which include bedding luxuries combined with statement furniture elements and decorative pieces. Sadyaska offers plush bedsheets and throws and stylish chairs from Darsh Designs to complete the ensemble together with Bonasila's chic planters. These decorative items are perfect for creating a romantic atmosphere no matter if you choose to celebrate a special occasion with someone else or give yourself these delightful items.

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Top Gym Supplement Brands Available in India

1. Sadyaska

Sadyaska operates as an Indian homewares company that unites traditional Indian handcrafts with modern architectural principles. The brand designs meaningfully luxurious aesthetics that stand out with minimalistic designs. The company offers essential home products which include bedding components with duvet covers and shams and table linens in addition to quilts and cushion covers.

Recommended Products:

•  Fiona Blush Velvet Bedspread Set 

Dwell in the luxe layers of velvet. Tailored with attention to detail using rich, super soft fabrics. This bedcover set seamlessly makes a bold statement for your room.

Price: Rs 14,999/-

• Nadine Mocha Dreams Bedsheet

The Dream Collection is an artful composition of delicate designs with a keenness for detail and precision. A cocktail of dainty patterns and colored confluence, the collection consists of two embroidered pillowcases and a solid bedsheet.

Price: Rs 4,599/-

• Diamond Dusty Rose Woven Throw With Cushion Covers

There is nothing a bed wants more than to be draped with one of these fabulous woven throws and free matching cushion covers. Drape this textured throw over any solid or neutral-colored sofa with cushions that complement each other. This premium throw is an all-season home essential that you just can't do without. It is a soft fabric featured with tassels at the end.

Price: Rs 3,999/-

2. Darsh Designs

Darsh Designs became famous through its exceptional furniture finishes which transform regular pieces into extraordinary works of art. A team consisting of skilled artisans at the brand delivers exceptional wood finish enhancement according to minimalistic needs for smooth finishes or traditional requirements for intricate polishing. The main distinction of Darsh Designs originates from its self-operated manufacturing system. The brand retains perfect quality control through its dedicated workspace for every piece so customers receive furniture creations with lasting durability and luxurious finish attributes.

• Gracie Chair 

The contemporary chair merges intense red fabric with solid wood construction while remaining reliable and adaptable to any interior setting. The fortune on this chair arrives from its colorful upholstered seat which brings comfort and from the wooden legs which provide durability along with the warming appeal. The chair adapts to different spaces because of its tidy design and multiple use options and therefore serves as both a trendy decorative piece and a practical furniture item for homes and workplaces.

Price: On Request

• Pink Chair 

Presenting a stunning pink chair that seamlessly blends style and comfort, crafted to enhance any living area. This chair boasts a soft, cushioned seat covered in a lively pink fabric, injecting a burst of color into your decor. Its elegant black base offers a contemporary contrast, ensuring both stability and durability while elevating the overall look. With an ergonomic design that encourages relaxation, this chair is ideal for reading, lounging, or hosting guests. Paired with a lush green plant, it beautifully complements the vibrant pink and black palette, fostering a harmonious and welcoming ambience in any space.

Price: On Request

• Roshi Chair 

Present a beautifully designed pink chair that seamlessly blends modern aesthetics with natural elements, making it an ideal addition to any contemporary living area. The chair features a plush, upholstered seat in a soft pink hue, providing both comfort and style. Its striking wooden backrest adds warmth and sophistication, crafted from high-quality wood that showcases a natural grain pattern, enhancing its visual appeal. Accompanying the chair is a vibrant green plant, which not only complements the pink upholstery but also brings a refreshing touch of nature into your home.

Price: On Request

3. Bonasila Planters

The company Bonasila established itself in 2017 in Ahmedabad to produce premium fibre-reinforced plastic (FRP) planters that deliver durability alongside elegance and versatility. These planters provide interior decoration advantages through lightweight framing that delivers superior strength over plastic and heavier resistance than ceramic. Bonasila planters serve urban and indoor spaces including domestic dwellings and business locations as well as hotel establishments to convert spaces into peaceful outdoor spaces combined with functional decorative elements.

• Ovalio Planter

Ovalio is among one of the most preferred decorative indoor flower pots. It allows you to host your favorite plants in your interiors in style. As the name indicates, the Ovalio is inspired by an Oval shape. It is characterized by its perfect round curves. Ovalio has a calm & soothing appeal to it.

Price: Rs 3,000 /-

• Leppo 

Leppo is a simple yet significant designer planter. Take a glimpse at it from any angle; you will be amazed to see a curved base with great stability! Be it entrance lobbies or drawing halls, Leppo is a perfect host for welcoming plants. 

Price: 2940/-

• Mosso

Elegant and minimal, these planters are crafted to be aesthetically subtle and create a calm space helping one connect to nature. This can be best used as an office table flower pot.

Price: Rs 1175/-

4. Rabyana Design

Rabyana Design implements 'Inspired Living' as its core commitment through an exquisite combination of modular design functional excellence and qualitative features. Through her love for art and creative direction, Rabyana selects and designs unique decorative items that create memorable effects. By recognizing homes influence daily activities the brand focuses on delivering eternal unorthodox designs that convert residences into complementary personal artistic spaces.

• Regal Jasmine Jar 

Let love flourish through jasmine whispers and enduring elegance throughout this Valentine’s moment. Show your devotion to your beloved through the Regal Jasmine Jar by Rabyana Design which comes with everlasting jasmine fragrance. Love presents similar qualities because it remains in the soul provides enchantment and embraces heart language. You should present this work of art as both a present and a promise and a remembrance of boundless affection. The luxurious presentation becomes necessary to embellish sentiments of deep emotion.

Price: Rs 7,199/-

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Love Decor

Warm and elegant decorations should be used throughout your house to celebrate Valentine's Day this year. Declarations and decor selection will transform any living environment into a romantic enclave that works for both partner celebrations and personal indulgence. Calm bedding combined with fashionable furniture along with precious planters and creative accents will build a setting that showcases romance and modern age charm. Use items that both inspire and enchant you to learn how to transform regular moments into enduring memories in your surroundings.

A candle-lit dinner, soft jazz playing in the background, and a perfectly chilled glass of wine in your hand. As you and your partner clink glasses, the rich aroma of a premium single malt fills the air, setting the tone for an unforgettable evening. Or perhaps you’re curled up on the couch, sharing laughter over a smooth, well-crafted rum, reminiscing about your best moments together. Valentine’s is all about indulging in little luxuries, creating lasting memories, and savoring the essence of togetherness. So, this year, let a bottle of your favorite spirit be more than just a drink—it’s a toast to love, passion, and cherished moments.

Valentine’s Week is a time to celebrate love in all its forms. Whether you're planning a romantic evening, a cozy night in, or a fun gathering with friends, a thoughtful gift can make the occasion even more special. From fine whisky and wine to premium vodka and artisanal rum, here are some of the best options to elevate your celebrations.

Check more: 7 Best Premium Dark Rum Brands in India: A Complete Guide

6 Best Rye Vodka Brands in India for a Bold & Smooth Sip

1. Indri x House of the Dragon Exclusive Edition

Indri-Trini is India’s first triple-cask single malt whisky, aged in ex-bourbon, ex-French wine, and PX Sherry casks. Launched by Piccadily Distilleries in 2021, this whisky has won multiple global awards for its rich and complex flavor profile. The brand has collaborated with Warner Bros. Discovery Global Consumer Products to launch a limited edition inspired by the Game of Thrones universe. This exclusive collection features two unique single malt whiskies, each crafted to honor the legendary houses of Westeros.

• House of Black: A bold and rich whisky with aromas of sweet toffee, creamy vanilla, and a hint of peat. The taste includes indulgent notes of chocolate, toffee, dates, figs, and vanilla, ending with a lingering smoky sweetness. The deep, full-bodied character makes it an excellent choice for those who enjoy complex and layered flavors. This whisky pairs exceptionally well with smoked meats, dark chocolate, or a well-aged cheese board. Best enjoyed neat or with a splash of water to enhance the depth of flavors.
• House of Green: A refined and elegant whisky with tropical fruit, vanilla, and honey on the nose. The palate offers floral, fruity, and nutty flavors, combined with a delicate sweetness that mirrors the grandeur of Westeros. Its lighter, nuanced profile makes it perfect for whisky enthusiasts who enjoy a balanced yet intricate taste experience. This whisky pairs well with creamy desserts, fresh fruits, and mild cheeses. Best enjoyed in a crystal glass with a single ice cube to open up its delicate flavors.

Read more: 7 Best Cream Liqueur Brands in India for a Smooth Sip

2. Camikara 3YO Rum

Camikara is India’s first pure cane juice rum, matured in American oak barrels for three years. The name “Camikara” means “liquid gold” in Sanskrit, reflecting the purity and tradition behind its creation.

Unlike traditional molasses-based rums, Camikara is crafted from fresh sugarcane juice, giving it a uniquely smooth and refined character. It is 100% natural, with no added flavors or colors, allowing the rich, authentic essence of sugarcane to shine. The aging process in American oak barrels imparts subtle vanilla, caramel, and toasted oak notes, perfectly complementing the natural sweetness of the rum. Ideal for sipping neat, on the rocks, or as the base for premium cocktails, this rum pairs well with tropical fruit, dark chocolate, and spiced nuts. A tribute to India’s sugarcane heritage, Camikara delivers a sophisticated drinking experience for connoisseurs.

Also check: 7 Exclusive Alcobevs in India You Need to Try Right Now

3. Jacob’s Creek Crisp Rosé

Jacob’s Creek is one of Australia’s most renowned wine brands, known for its high-quality and flavorful wines. Their Crisp Rosé is a refreshing choice for Valentine’s Week celebrations and any occasion that calls for a light yet expressive wine.

This rosé is crafted with a delicate balance of bright berries and fragrant spices, making it a perfect blend for those who appreciate fruity yet dry wines. It opens with aromas of red currant, strawberry, and rose, followed by a crisp and refreshing palate featuring hints of citrus and spice. Its light, crisp nature makes it an excellent pairing for fresh seafood, summer salads, or light appetizers such as feta tartlets. Whether you’re enjoying a romantic dinner or an intimate picnic, this rosé brings an effortless elegance to the occasion. Serve chilled for the best experience.

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4. Ballantine’s Single Distillery

Ballantine’s is a well-known name in the whisky world, and their Single Distillery edition is a refined single-grain whisky crafted exclusively at the Strathclyde Distillery in Scotland.

This unique edition undergoes a double-cask finish, first in rum barrels and then in extra-charred barrels, adding layers of depth and complexity to the whisky. On the nose, it presents inviting aromas of white peach, charred pineapple, red apples, and lemon zest, followed by hints of toasted almonds and creamy vanilla. The palate is smooth and well-balanced, with a perfect harmony of sweet and smoky notes, making it a versatile whisky for sipping neat or using in high-end cocktails. Whether enjoyed in a classic whisky tumbler or as part of a well-crafted whisky sour, this edition offers a luxurious experience for whisky lovers.

5. Absolut Vodka

Absolut is a classic Swedish vodka known for its purity and smooth taste. Made from natural ingredients with no added sugar, it is a versatile spirit perfect for crafting cocktails and enjoying in its purest form.

With a crystal-clear appearance and a clean, velvety finish, Absolut Vodka is distilled from the finest winter wheat and pure Swedish water, ensuring exceptional quality. Its smooth, full-bodied character makes it ideal for mixing in classic cocktails such as Martinis, Moscow Mules, and Cosmopolitans. For those who prefer a refreshing twist, it pairs well with citrus, herbs, and tropical fruits. Whether you're hosting a party or experimenting with mixology, Absolut remains a go-to vodka for both casual and refined drinking experiences.

6. Smoke Lab Vodka

Smoke Lab Vodka is India’s first homegrown ultra-premium vodka, crafted from locally sourced Basmati rice and pure Himalayan spring water. This spirit represents purity, quality, and elegance, making it a standout choice for vodka enthusiasts.

Distilled five times for an exceptionally smooth and refined taste, Smoke Lab Vodka is designed for those who appreciate high-quality spirits. Its subtle sweetness and creamy texture make it an excellent base for innovative cocktails. Whether used in a classic Martini, a zesty Lemon Drop, or an adventurous spiced cocktail, Smoke Lab enhances any drinking experience. Its dedication to quality and sustainability also makes it a modern and sophisticated choice for those who value craftsmanship in their spirits. Best enjoyed chilled, neat, or mixed with fresh ingredients for a personalized touch.

7. Seagram’s Longitude 77

This Valentine's Day, go beyond the ordinary and gift an experience of luxury, elegance, and indulgence with Seagram’s Longitude 77 Indian Single Malt Whisky. Whether you're celebrating a romantic evening with your partner or toasting to love with a special someone, this premium whisky is the perfect way to elevate the occasion.

Crafted in small batches in Dindori, Nashik (Maharashtra), Longitude 77 is a masterpiece of Indian whisky-making. With its rich and mellow flavor, featuring notes of oak, vanilla, and a subtle hint of fruit, this single malt is an exquisite treat for whisky lovers. Every sip tells a story of craftsmanship, heritage, and the pursuit of perfection.

Named after Longitude 77, the line that marks India's position on the world map, this whisky represents the richness of Indian ingredients, time-honored craftsmanship, and vibrant culture. The elegant indigo-inspired packaging and symbolic stamp make it not just a bottle of whisky, but a cherished keepsake—a perfect Valentine's gift that embodies sophistication and thoughtfulness.

Whether enjoyed over an intimate candlelit dinner or as a toast to love, Seagram’s Longitude 77 is more than just a drink—it's an expression of passion, celebration, and timeless romance.
 

Celebrate Love with the Perfect Gift

Whether you choose a fine whisky, a smooth vodka, a premium rum, or a refreshing wine, these gifts will make Valentine’s Week truly special. Each bottle tells a story of craftsmanship, heritage, and celebration, making it the perfect way to toast to love. Raise a glass, create beautiful memories, and make this Valentine’s Week unforgettable with a gift that speaks from the heart.

Mike Jatania is no stranger to the beauty industry. From acquiring and scaling 40 brands to selling his empire to giants like Godrej and Wipro, he has mastered the art of revitalizing legacy brands. Now, with his latest acquisition — The Body Shop — Jatania is setting the stage for one of the biggest turnarounds in the global beauty industry. But can he transform this once-iconic brand into a modern beauty giant? Let’s dive into his master plan.

From Uganda to the Boardroom

Born in Uganda and raised in England, Jatania’s story is anything but conventional. "I was passionate about sports, almost became a cricketer, but like all Indian families, my parents wanted me to be a doctor," he recalls. Instead, he caught the business bug early and decided to study accountancy before joining the family business in 1985.

Jatania cut his teeth in business by working with multinational brands, managing their distribution and marketing in large African markets. "It was a great learning ground. I developed my marketing and brand management skills by closely working with the MNCs." Eventually, he ventured into creating his own soap and skincare brand. "From concept to execution, I learned the real challenges of being a founder. It was a different world back then—there was no online sales or digital marketing. You had to rely entirely on stores."

His business acumen led him to become CEO of the family business, but he soon made a bold move. "I stepped away from the family board to professionalize the management team and bring in external talent." In 1998, he acquired Harmony hair care brand from Unilever, a move that kicked off a spree of 40 acquisitions over the next decade. "We focused on brands that had lost their shine within big corporations but had the potential to be revitalized."

Among those brands was Yardley of London, a 350-year-old icon that became a personal passion project. "Each time we acquired a brand, we infused new life into it with a focused approach—packaging, customer experience, and strong in-store presence." By 2013, Jatania had built a company that was selling in 65 countries. Eventually, he sold the business, including Yardley to Wipro and another brand to Godrej. "At that point, I was unemployed and probably unemployable," he jokes. But his passion for beauty never faded.

Why The Body Shop?

The Body Shop, once a trailblazer in ethical beauty, had seen better days. Despite its billion-pound global sales, a series of ownership changes had left the brand struggling. "This was a once-in-a-lifetime opportunity. The Body Shop had a legacy of sustainability, cruelty-free products, and ethical sourcing — values that the world has now caught up with. But the brand itself needed fresh energy and direction."

Jatania believes The Body Shop’s core mission still resonates. "Anita Roddick started this movement nearly 50 years ago. Our job is to reinforce those values and reintroduce new products built on trust and innovation."

India: The Crown Jewel

India is at the heart of Jatania’s vision for The Body Shop. "It’s already a top-five market, but we want to push it into the top three alongside the US and China. We see massive potential here."

The groundwork is solid—The Body Shop already has 200 stores across India, a strong partnership with Quest Retail, and deep consumer trust built over two decades. But Jatania wants to take it further. "We’re looking to double our store count in the next three to five years and grow our Indian sales to £100 million (Rs 1,100 crore)."

Retail is just one part of the plan. "E-commerce is booming, and India’s quick commerce ecosystem is one of the fastest in the world. We’re fully embracing an omnichannel approach—retail, online, and rapid delivery. It’s about meeting the consumer wherever they are. In beauty, innovation is the lifeblood. We’re going to bring it faster and more effectively," Jatania asserts. The company is focusing on localizing product development. "India has unique skincare needs. We will introduce products tailored specifically for Indian consumers and trends."

Jatania is also looking at India’s growing digital influence. "Indian consumers are savvy and engaged. We’re working with influencers, beauty experts, and social media platforms to bring The Body Shop closer to our customers."

Commitment to Sustainability and Social Change

Jatania is determined to build on The Body Shop’s activist roots. "We’re not just selling beauty products. We’re driving real change."

One initiative he is particularly proud of is Plastics for Change, which has helped 20,000 waste pickers get bank accounts and financial independence. "We want to scale this to one million people. We’ve already collected 100 million plastic bottles from Indian streets and turned them into new packaging. That’s impact."

Beyond environmental causes, The Body Shop is also deeply involved in social issues. "We support women’s cricket, fight sex trafficking, and work on community empowerment. Business should be a force for good."

Can Jatania Double The Body Shop’s Global Sales?

Jatania’s ultimate goal is to double The Body Shop’s revenue to £2 billion in the next decade. "It’s ambitious, but we’ve got the foundation."

He believes in reimagining the retail experience. "Stores aren’t dying, they’re evolving. Our new concept stores will be interactive, educational, and personalized. We’re also integrating AI-powered skin analysis tools. The customer should walk in, get recommendations tailored to them, and leave feeling engaged."

Online, The Body Shop is going full throttle. "AI-driven personalization, seamless shopping experiences, click-and-collect services—these are all part of the plan. Social commerce is also huge for us. Platforms like TikTok are changing the way beauty is sold. We need to be at the forefront."

Jatania’s track record suggests he’s more than capable of making this turnaround happen. "The beauty industry is evolving, but the core principles remain the same—great products, strong brand values, and deep consumer engagement. We’re bringing The Body Shop back to where it belongs."

With a blend of innovation, sustainability, and global expansion, The Body Shop is gearing up for a major transformation. "We’re just getting started. The Body Shop’s comeback is going to be big. Watch this space."

Vodka lovers in India are always looking for premium, smooth, and flavorful spirits. If you enjoy a bold and complex taste, rye vodka is a great choice. Made from rye grain, it has a spicy, peppery kick with a silky, slightly sweet finish. Unlike wheat-based vodkas, rye vodka offers more depth and character, making it ideal for sipping neat or mixing into classic cocktails like a Martini or Moscow Mule. Its rich texture and aromatic profile set it apart. Whether you prefer it straight, on the rocks, or in a cocktail, rye vodka brings elegance and boldness to every sip.

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What is Rye Vodka?

Rye vodka is crafted from pure rye grain, giving it a rich, full-bodied taste with a signature spicy kick. The rye grain adds depth and complexity, making it different from wheat vodka, which is usually smoother and slightly sweet. To achieve its clean and silky texture, rye vodka is distilled multiple times, removing impurities while preserving its bold character. The result is a vodka with warm, peppery notes and a crisp finish. It pairs well with cocktails but is also great for sipping neat. Rye vodka is a top choice for those who prefer a stronger, more flavorful spirit.

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Why Choose Rye Vodka?

• Richer taste – Offers depth with notes of pepper and vanilla.
• Smoother finish – Well-rounded texture for sipping.
• Great for cocktails – Enhances flavors in classic drinks.

Now, let’s explore the best rye vodka brands available in India.

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Discover the 6 Best Rye Vodka Brands in India

Here’s a list of the 6 best Rye vodka brands available in India, along with why they stand out.

1. Wyborowa Blue – Poland’s Best-Kept Secret

Wyborowa Blue is a classic Polish rye vodka with a smooth and rich taste. It is made from 100% pure rye and distilled using traditional methods. The vodka has a mild sweetness balanced by a spicy rye kick. Wyborowa has been produced since 1927, making it one of Poland’s most famous vodkas. It has a crystal-clear appearance and a slightly creamy texture. The brand is known for its affordable premium quality, making it a great choice for cocktails. It blends well in vodka tonics, martinis, and classic highballs. The blue bottle design adds a stylish touch to any bar.

Why It Stands Out:

• Made from 100% Polish rye, giving it a full-bodied, smooth taste.
• Triple-distilled for extra purity and crispness.
• Iconic blue bottle makes it a collector’s choice.

2. Belvedere – The Ultra-Premium Polish Vodka

Belvedere is a super-premium Polish vodka made from Dankowskie Gold Rye. It is crafted in one of the world’s oldest vodka distilleries, dating back to 1910. This vodka is known for its velvety smooth texture and light vanilla aroma. It undergoes a four-step distillation process, ensuring high purity. The bottle design is inspired by the Belweder Palace in Warsaw, giving it an elegant look. It contains zero additives and is certified kosher. Many people enjoy it neat or in sophisticated cocktails like an Espresso Martini or a Dirty Martini. It is often associated with luxury and fine drinking.

Why It Stands Out:

• Made from Dankowskie Gold Rye, a high-quality grain.
• Distilled four times for an incredibly smooth and clean taste.
• No additives, making it 100% pure vodka.

3. Żubrówka Bison – The Unique Herbal Vodka

Żubrówka Bison Vodka is a one-of-a-kind Polish rye vodka infused with Bison Grass. The signature blade of bison grass inside each bottle gives it a distinct herbal flavor. It has a light golden color with hints of vanilla, almond, and cinnamon. The vodka has been made since the 14th century and is deeply rooted in Polish tradition. It pairs perfectly with apple juice, creating the famous Tatanka cocktail. Żubrówka is slightly sweet and earthy, making it different from other rye vodkas. It is often enjoyed chilled or mixed with citrus-based drinks. The brand is popular in Europe and gaining fame in India.

Why It Stands Out:

• Infused with Bison Grass, giving it a sweet, earthy aroma.
• Slightly herbal taste with hints of vanilla and almond.
• Famous for its natural golden-green color.

4. Chopin Rye Vodka – A Bold & Spicy Classic

Chopin is a premium handcrafted vodka from Poland. It is made from 100% Polish rye, giving it a bold and peppery taste. Unlike many vodkas, Chopin is a single-ingredient vodka, which means it contains no blends of grains or potatoes. It is distilled four times to achieve a pure and smooth texture. The vodka is named after the famous Polish composer, Frédéric Chopin. Chopin Rye Vodka has a rich aroma of toasted grains and pepper spice. It is perfect for neat sipping or on the rocks. The brand is family-owned and focuses on small-batch production for high quality.

Why It Stands Out:

• Made from 100% Polish rye, giving it a rich, peppery bite.
• Single-ingredient vodka with no artificial flavors.
• Smooth enough for neat drinking but great for cocktails.

5. U’Luvka – The Polish Vodka with a Royal Legacy

Xellent Swiss Vodka is a premium vodka made in Switzerland using locally grown rye. The name itself means "Love and Friendship," making it an excellent gift. It is triple distilled and blended with pure glacier water from the Swiss Alps. This process gives it a soft, clean taste with a hint of floral notes. The brand focuses on Swiss precision and craftsmanship, ensuring top-tier quality. Unlike traditional Polish or Russian vodkas, Xellent has a slightly fruity and creamy texture. It is perfect for luxury cocktails and smooth sipping. The brand is still relatively new but gaining popularity among vodka lovers. It stands out for its pure ingredients and refreshing taste.

Why It Stands Out:

• Created using a 16th-century royal recipe.
• Made from rye, barley, and wheat, giving it a unique balance.
• Packaged in a stunning artistic bottle.

6. Xellent Swiss Vodka – A Rye Vodka from the Alps

Xellent Swiss Vodka is a premium vodka made in Switzerland using locally grown rye. It is triple distilled and blended with pure glacier water from the Swiss Alps. This process gives it a soft, clean taste with a hint of floral notes. The brand focuses on Swiss precision and craftsmanship, ensuring top-tier quality. Unlike traditional Polish or Russian vodkas, Xellent has a slightly fruity and creamy texture. It is perfect for luxury cocktails and smooth sipping. The brand is still relatively new but gaining popularity among vodka lovers. It stands out for its pure ingredients and refreshing taste.

Why It Stands Out:

• Made from Swiss rye grown at high altitudes.
• Uses pure glacier water, making it extra smooth.
• A bold yet refined taste with a hint of floral notes.

Best Rye Vodka Cocktails to Try

1. Spicy Bloody Mary: Rye vodka’s peppery notes make this drink extra bold and flavorful. 

2. Classic Vodka Mule: A refreshing drink with the spice of ginger and the smoothness of rye vodka.

3. Vodka Martini (Shaken, Not Stirred!): A timeless classic that highlights the smoothness of rye vodka.

Fun Facts About Rye Vodka

• Rye vodka has been around for over 500 years, first made in Poland and Russia.
• Some rye vodkas are distilled up to 6 times for extra purity.
• Belvedere was the first luxury vodka brand in the world.

Spice Up Your Game!

If you love vodka with a bold, spicy edge, rye vodka is a perfect choice. It offers a rich, full-bodied flavor with a hint of pepper, making it ideal for both neat sipping and cocktails. Whether you prefer a smooth and luxurious option like Belvedere or something with a unique twist like Żubrówka Bison, there’s a rye vodka for every taste. These vodkas stand out for their high-quality ingredients and expert craftsmanship. From classic Polish brands to Swiss precision, rye vodka delivers intensity, character, and depth in every sip, making it a must-try for vodka enthusiasts in India.

The whisky industry maintains an increased level of excitement because celebrated worldwide recognition awards showcase exceptional manufacturing craft. Involved drinkers alongside new enthusiasts now have the best possibility ever to discover acclaimed whiskies that both specialist reviewers and appreciators admire.  

Indian whiskey creators have discreetly established their global level of whisky production which matches with some of the world's most famous brands. These winner-collection bouquets contain delicious flavors with expert maturation methods and exhibit traditional whisky-making elements from India.  

These famous whiskies will deliver superior spectrum experiences during elegant events with friends while also expanding your spirits collection. Review the best award-winning whiskies that should occupy spaces on your liquor cabinet.

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Key Criteria for Judging Award-Winning Whiskies

• Aroma Complexity (Nose):

Between its rich collection of scents and its pleasant start this whisky creates a sophisticated taste that combines barrel oak aging with Spanish sherry notes.

• Flavor Balance (Palate):

A well-balanced Scotch blend combines main flavors with secondary elements that create a sensory experience without dominant taste accents alongside a smooth gentle texture that avoids roughness.

• Finish:

The whisky delivers a lasting pleasant taste followed by endearing enjoyable notes that do not produce burning sensations throughout the drinking experience.

• Overall Impression:

The whisky delivers a lasting pleasant taste followed by endearing enjoyable notes that do not produce burning sensations throughout the drinking experience.

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Top 6 Fortified Wine Brands Available in India

Top 5 Most Awarded Indian Whisky Brands 

1. GianChand – The Jewel of the Himalayas

The DeVANS company created GianChand Premium Single Malt Whisky which serves exclusively to whisky experts. The Himalayan foothills welcome this whisky creation into its atmosphere for maturation after distillation which now evokes deep admiration from Indian whisky enthusiasts and international spirits fans. The distillery producing GianChand operates from high in the Himalayan foothills and produces whisky with a golden hue and spicy sweet flavors alongside fruity fragrance and smoky tones.

Notable Awards:

• Silver Medal at the International Spirits and Wine Competition (ISWC) in London.
• Gold Award for both taste and packaging at the Spiritz Achiever’s Awards.
• Best Indian Single Malt & Best Packaging at the Ambrosia Awards.

Renowned whisky expert Jim Murray has even called GianChand the most ‘delicate’ and ‘refined’ Indian malt in his Whisky Bible.

2. Godawan – The Spirit of Rajasthan

The peculiar nature of Godawan production sets it apart because it matures inside Rajasthan's hot environment instead of traditional chilled conditions. The Great Indian Bustard provides its name to this Indian single malt whisky which delivers unmistakable flavors enriched by its place of origin. The whiskey gets its extra refinement through the addition of unique Indian botanical ingredients for advanced complexity and depth. This Indian single malt whisky stands out through its excellent taste and its deep involvement in conservation work that safeguards the Great Indian Bustard while becoming one of a kind both in its creation and its purpose.

Notable Award:

• Crowned ‘Single Malt Whisky of the Year’ (Collector’s Edition) at the London Spirits Competition 2024.

3. Indri-Trini – The Fastest Rising Star

The Indian premium single malt whisky Indri-Trini originates from Indri Haryana where it obtains its six-row barley from Rajasthan. Made by maturing the spirit in a combination of ex-bourbon casks and ex-wine casks and Pedro Ximenez sherry casks the whisky presents notes of black tea along with caramelized pineapple, oak and vanilla followed by blackberry, hazelnut and caramel flavors before it finishes with smooth balance. The product is offered as neat whisky or cocktails or with water while reaching 19 Indian states plus 18 countries globally. The distillery Piccadilly Distilleries produces this product which received more than fourteen international accolades.

Notable Awards:

• Best ‘New World’ Whisky at the VinePair Awards.
• Double Gold - Best In Show at the Whiskies of the World Awards.

4.  Kadamba’s Signature Expression – Goa’s Pride

The award-winning Kadamba's Signature Expression started as a single malt whisky in Goa's sunlit beaches under The Cheers Group's production leadership. The Cheers Group manufactures this product through a double-distillation method before aging the whisky in bourbon sherry and virgin American oak casks which results in a distinct complex full-bodied taste. The combination of tropical fruits and oaky vanilla aromas led to recognition as the "Best Indian Single Malt Whisky" while placing it among the top whisky selections of India. 

Notable Award:

• Named ‘Best Indian Single-Malt Whisky’ at Whisky Magazine’s Icons of Whisky Awards.

5. Rampur Asava – A Global Sensation

Rampur Asava represents a well-known single-malt Indian whisky that Radico Khaitan produces in mountainous Himalayan regions. This beverage matures inside ex-bourbon as well as Indian Cabernet Sauvignon casks while releasing aromas featuring apricot scents combined with manuka honey bouquets along with notes of vanilla bean. Its flavor profile includes orange zest and green banana tastes followed by sweet baking spice characteristics which result in a peppery finish full of spices. This Indian whisky won the John Barleycorn Awards 'Best World Whisky' title and demonstrates Indian excellence in whisky production.

India’s Finest Whiskies!

Whether you are a whisky aficionado or just beginning your journey into the world of premium single malts, these Indian whiskies offer an experience that’s worth savoring. Each bottle tells a story of tradition, craftsmanship, and award-winning excellence. So, do not wait any longer—invite your friends, raise a toast, and indulge in the best Indian whiskies that have taken the world by storm!

In the FMCG industry, tax policies have always been vital in influencing consumer expenditure. Consumers were very cautious of their expenditure behavior when the tax slabs were on the higher side, restricting discretionary spending and opting for cheaper alternatives. However, in the proposed budget 2025–26, the removal of tax slabs and the increase in the no-tax limit from Rs 7 lakh to Rs 12 lakh have led to a reduction in income tax rates. With more disposable income in their hands, consumers can now spend more freely, especially on FMCG products from premium brands.

Due to inflation and rural demand, FMCG sales saw a decline in sales in the third quarter of FY 2024-25. Consumers were rather cautious with their purchases which in turn led to volume growth over various categories. With that regard, the new tax reformations helped boost income, the sector is further expected to witness increasing momentum in the market trends with the increased demands of consumers in the urban market.

The shift is most apparent in the FMCG sector, which is the fourth-largest sector in the Indian economy, with a market size of over $13.1 billion. As financial constraints ease, consumers are upgrading their choices by buying in bulk and exploring new product categories. Additionally, e-commerce platforms have further accelerated this trend, making products easily accessible and convenient to purchase.

The Influence of Lower Tax Rates on FMCG Consumption

FMCG products, being daily essentials, normally have inelastic demand as consumers will keep on purchasing the products regardless of income fluctuations. However, when disposable income rises, their spending habits change. The reduction in income tax rates allows consumers to allocate their surplus income toward upgrading their product choices, increasing purchase frequency, and exploring new categories.

One of the most evident shifts is greater spending on premium and branded products. Many consumers who previously opted for economy or mid-tier brands might now upgrade to high-end products. Furthermore, larger pack sizes and bulk buying could gain traction, as people feel more financially secure to make long-term purchases. Consumers may choose family-size packs of groceries, reducing the frequency of purchases while maximizing savings. Additionally, this economic shift is likely to encourage a greater reliance on organized retail and e-commerce platforms as more consumers transition from unbranded, local purchases to modern retail and online shopping, which offers convenience and a broader selection of products.

Changing Consumer Behavior in FMCG Post-Tax Cuts

Some significant trends that are bound to occur in this direction include a lot more experimentation; for example, consumers who earlier were price-conscious will try new flavors, international brands, and premium products of their daily goods and beverages. For FMCG brands, it is going to be a golden opportunity for launching innovative products and enhancing product lines.

Additionally, retailers can capitalize on this trend by creating thematic product packages, buy-one-get-one-free deals, and online discounts, all based on the comfort of consumers' wallets. With increased digital consumption, quick-commerce sites such as Blinkit, Instamart, and Zepto may see a significant boost in sales as people prefer the convenience of online restocking rather than going to a physical store.

Another interesting shift could be the emergence of stronger brand loyalty and subscription-based purchasing. With more financial flexibility, consumers may enroll in auto-renewal plans for essential items like daily groceries, ensuring convenience while fostering consistent sales for brands.

How FMCG and Retailers Can Leverage the Tax Benefit

The growing consumer purchasing power asks the brand and retailer to design new strategies to capture demand. A sharp upside is via upselling and cross-selling, where a retailer encourages consumers to buy the bigger pack, premium version, and bundled products. Additionally, localized marketing strategies will also play a crucial role in targeting different income segments. With tax benefits impacting multiple consumer groups, brands can curate region-specific promotional campaigns that cater to different demographics. For instance, in urban areas, the focus could be on premium and international brands, whereas in smaller towns, promotions could highlight value-driven bulk deals.

Additionally, e-commerce and quick commerce expansion will be instrumental in meeting the rising demand. Companies must strengthen their digital presence by enhancing product availability, offering same-day delivery, and optimizing supply chains to ensure seamless customer experiences. Furthermore, the shift towards sustainability and health-conscious products presents an opportunity for brands to introduce eco-friendly, organic, and fortified FMCG products, catering to the evolving consumer mindset.

Potential Challenges and Market Risks

Despite the positive outlook, there are a few challenges and market risks that brands must navigate. One of the biggest concerns is inflationary pressure. If demand surges significantly, FMCG prices could rise, potentially offsetting the benefits of increased disposable income. This could impact affordability, particularly for low-income households, leading to a divided consumer market where premium goods thrive but essential goods remain under strain.

One main caution to note is the increasing commodity price and rupee depreciation can have an inflationary impact. Palm oil prices and packaging prices can go up and force FMCG companies to increase prices

Another challenge is the consumer-saving mindset. While many will choose to spend their surplus income, some may prefer to save or invest in financial instruments rather than increasing their shopping expenditure. This cautious approach could limit the overall impact of tax reductions on FMCG sales.

In addition, high competition between brands can lead to price wars and deep discounting, which may erode profitability. To preserve margins, brands must differentiate themselves through innovation, quality, and enhanced consumer experiences rather than through unsustainable price battles.

This shift provides retailers and brands with a golden opportunity to capitalize on evolving consumer trends through personalized marketing, digital expansion, and premium product offerings. However, this will require managing inflationary pressures, competition, and changing consumer priorities to sustain growth. If leveraged well, lower tax rates could pave the way for a new era of FMCG consumption, redefining shopping habits and retail strategies in India.

Authored By:

Authored by Vikram Marwaha, Joint Managing Director, DRRK Foods

The consumer durables market in India will become the fourth largest in the world by 2027 with a significant growth rate of 11 percent CAGR, with a size of Rs 3 lakh crore by 2029. This increase is because of the rise in demand for smart technology in household appliances. Presently, smart refrigerators, air conditioners, and even washing machines change with everyday products as they make people's lives more convenient, efficient, and in control. Smart technology with remote control and automation changes everything in our world, allowing personalized experiences that would otherwise be unimaginable.

Sustainability in Consumer Durables

One noteworthy advancement in appliances is energy efficiency, which helps sustain electricity. Traditional old appliances use more electricity than required, leading to higher electricity bills, which might increase the cost of living and larger carbon emissions that can be extremely harmful to nature. The rating system helps people choose suitable appliances. The higher the rating, the better the sustained energy consumption will be; this helps people to opt for higher-rated products to reduce electricity bills as well as carbon footprints.

Rise of Voice-Activated Commands

Voice assistants like Alexa, Siri, and Bixby have been in trend lately and are also being integrated into household appliances. It has become very easy to handle these appliances without having to control them with a remote or smartphone. In a household setting, these hands-free functions especially help individuals multitask in their daily lives. For instance, you can turn on your chimney or fan while making food or handle your dishwasher without getting your hands dirty. Smart technologies like this help you manage time effectively while multitasking.

Introduction of IoT

The Internet of Things is a network where the data of physical objects can be given via an Internet connection and includes built-in sensors, actuators, technological connectivity, and cloud computing. Changes in environment, wi-fi access, and Bluetooth are all the features that come with IoT. Another transformation is the ability to monitor and receive alerts about the performance of the product. Many smart appliances come equipped with inbuilt diagnostic tools that help to trace issues before they get serious problems and eventually deteriorate the appliances. This proactive technique helps in the maintenance of the product and increases the life of the appliance, cutting down on repair expenses.

Customizable Interfaces for Better User Experience

Customizable interfaces like easy controlling and monitoring are becoming more intuitive. With features like a touchscreen, individuals can get access to many settings, like scheduling, entertainment, and temperature adjustments. These types of advancements enhance the quality of life, making it easier to interact with appliances for a productive lifestyle.

Modern Designing of Products

Manufacturers are increasingly prioritizing the design of household appliances, focusing on sleek, innovative aesthetics that complement modern interiors. Thus, by making attractive devices, they are not only enhancing functionality but also boosting the appearance of a house. The concept behind such designs is that the appliances should fit well into the family environment, with a dash of style and elegance. This thoughtful approach to design is an important factor in pushing demand for the product.

Data-Driven Insights

Technologically advanced appliances also gather a vast amount of data to analyze the working of appliances. This helps in enhancing the functionality by using the data responsibly and giving appropriate insights. This type of functionality aids in better decision-making, such as focusing on energy use. This offers a more connected environment and helps in a better understanding of the product. This ecosystem seamlessly enhances the overall user experience.

Use of AI in Household Appliances

With AI playing a major role in everyone's lives now, it is now taking over and transforming household appliances as well. It helps in evaluating usage patterns to optimize better working and increase the efficiency of the appliance in the long run. These devices keep on becoming more futuristic and reliable. It helps predict the maintenance requirements according to user preference and suggests different settings as per their needs.

Global Expansion of Smart Products

With digital technology overtaking, the demand for smart appliances is also increasing. Products are being made to fit the lifestyle of local consumers; as the manufacturers are incorporating different characteristics like language, power sources, and energy consumption, these types of preferences will help the individual adapt better and improve living standards. These needs might vary from place to place but this is helping in the expansion of the market across the world.

Role of Blockchain Technology

In the future, blockchain technology can play a huge role in enhancing the safety and security of consumer durables. This will help the brand to stay authentic and honest with its customers. For instance, if a part of your appliance is damaged, blockchain could help you verify if the new part is authentic or not, making sure the customer receives a genuine part of the replacement.

Affordability for All

With all these new technologies being incorporated into smart appliances, people may think that they are expensive; the use of sensors and microchips during manufacturing has normalized the advancement in these modern products and hence is available to all. With many competitors in the market, manufacturers create more cost-effective products that are accessible to all without having to compromise on the quality and functionality of the product. In addition, if it is still difficult for someone to invest in these futuristic appliances, the choices in payment methods make it seem more approachable.

Challenges to Overcome

As technology is rising every day, technological obsolescence becomes another potential challenge. People get products with all these new technologies but after a few years, it may become outdated. Disposing of these outdated products may question the sustainability goals. Therefore, manufacturers need to focus more on upgrading appliances; with this type of feature, the appliance can be used for a longer period and can be updated from time to time. Additionally, with continued advancement, the future of consumer durability looks very promising now that smart technology can upgrade everyone's life. We can expect a higher level of personalization with the introduction of artificial intelligence and machine learning. Furthermore, the growing stress on sustainability and environment-friendly products will shape the future of this market. Manufacturing eco-friendly products will gain momentum in the coming years.

The future of consumer durable seems to be taking a turn for the better. With sustainability becoming a common practice, it will be very beneficial for users as well as nature. They are revolutionizing our living practices as well as enhancing the quality of life by helping us save electricity bills with the introduction of IoT and voice assistants, making it easier to communicate with these appliances. As the world embraces this transformation, we can look forward to better quality with lesser expenses, helping us live more comfortably and responsibly at the same time.

Authored By:

Kalpesh Ramoliya, MD,Raj Cooling Systems

The Indian retail economy is fast altering its image due to changes in consumer behavior and technological advancement. As customers' expectations continue to rise, retailers in the country are adjusting business strategies, and enhancing supply chain efficiency. In recent years, the sector has seen a dramatic transformation fueled by digitization, evolving consumer expectations, and the push for sustainability.

Market Dynamics and Growth Prospects

The organized retail apparel market in India is on an upward trajectory due to the expanding middle-class population and higher importance for quality and branded products. Rising disposable incomes and a growing desire for status symbols have spurred a shift in consumption patterns, favoring organized retail. Additionally, India's favorable demographic dividend—its young and rapidly urbanizing population—acts as a natural accelerator for the sector. This trend is further supported by increased brand awareness and a preference for organized retailing. Because of these developments, the Government of India has given a booster push to textiles through the Production Linked Incentive (PLI) for Textiles and The National Textile Policy.

Dubbing the PLI scheme alone the government is planning to achieve $50 billion in garment exports by the year 2030 which augments its global apparel manufacturing platform. These policies not only foster domestic consumption but also increase the export competitiveness of the sector to affirm India on the textile and clothing world map.

Regional Expansion: Unlocking New Opportunities

Regional markets are increasingly becoming focal points for retail apparel growth. Government initiatives like the Mega Integrated Textile Region and Apparel (MITRA) scheme have catalyzed the development of modernized infrastructure in less penetrated areas. These integrated hubs are designed to strengthen regional supply chains and create employment opportunities while fostering industrial growth outside metropolitan centers.

Tier II and III cities in particular are emerging as significant growth zones. Rising incomes, improved access to organized retail and evolving consumer preferences are driving demand for branded apparel in these regions. By expanding into these areas the retail sector is not only tapping into new markets but also contributing to inclusive economic development.

Digital Transformation in Retail

The retail sector in India experiences digital technology as a key tool for growth. Retailers are increasingly blending offline and online experiences through personalized shopping apps, virtual fitting rooms, and enhanced delivery systems. The integration of advanced technologies like AI and LLM is restructuring the landscape. These tools allow businesses to streamline operations, optimize inventory management, and improve customer service to an unprecedented degree.

A study by IBEF highlights that the growth in e-commerce has been largely driven by increased internet and smartphone use. In 2023, internet connections in India rose significantly to 895 million, propelled by the 'Digital India' program. Approximately 55 percent of these connections were in urban areas, with 97 percent being wireless.

Sustainability: A Core Imperative

Sustainability is no longer just on a wish list but an operational necessity for the organized retail apparel sector in India. The government has implemented policies encouraging the use of eco-sustainable materials and a circular economy in response to the country’s climate change objectives of the industry under the Paris Agreement.

The Ministry of Textiles under its schemes like PLI has encouraged manufacturers to practice sustainable production, the practice that is required to meet the environmental requirements of the global markets. Retailers are responding to these challenges by adopting high-end green technologies and implementing ethical sourcing for products from an increasingly emergent ecological consumer public. The apparel industry is also witnessing collaborations with NGOs and global initiatives to promote fair trade practices and transparent supply chains. All these measures are not only favorable to the environment but also beneficial to improving the competitiveness of the sector on a global scale.

Addressing Challenges in a Competitive Landscape

Despite its growth potential the organized retail apparel sector faces challenges that require strategic interventions. Furthermore, the lack of robust logistics infrastructure in rural and semi-urban areas limits the sector's ability to scale effectively in these regions. Addressing these issues necessitates continuous investment in advanced technologies in alignment with international quality benchmarks and fostering collaborative efforts across the value chain.

Organizations like the Apparel Export Promotion Council (AEPC) and similar bodies have been instrumental in dealing with these issues through their provision of market intelligence for exporters, support of further capacity-building programs, and better access to foreign markets. These initiatives are important for the sustenance of this sector's competitiveness given the growing globalization.

The Road Ahead

The Indian organized retail apparel sector is predicted to exhibit stronger and continuous growth in the near future with the uplifting of innovation, inclusion, and sustainability. Going forward, investments in skill development and workforce training will be essential to meeting the sector's growing demands and maintaining global competitiveness. Through government policies in technology and regional market opportunities, the industry is well-placed to expand its growth path.

Rooted in the principles of sustainability and digital transformation the sector is not only strengthening its position on the internal market but also actively entering the world market as a competitive player.

Authored By:

Abhishek Dua, Co-Founder, Showroom B2B

The Maha Kumbh Mela 2025, currently underway in Prayagraj, Uttar Pradesh, is more than just a sacred pilgrimage; it is a colossal economic engine fueling India’s spiritual tourism and retail sectors. This once-in-144-years event, known as the world’s largest spiritual gathering, is not just about faith—it is reshaping businesses, infrastructure, and brand engagements in unprecedented ways.

A Record-Breaking Spiritual Pilgrimage with Global Appeal

Authorities estimate that Maha Kumbh 2025 will attract over 400 million pilgrims, including a substantial international contingent. By January 19, 2025, over 73 million had already attended, demonstrating the event’s staggering scale. To support this massive congregation, the Uttar Pradesh government has allocated Rs 7,500 crore for infrastructure development—nearly double the Rs 4,200 crore spent in 2019. The event is expected to contribute over 1 percent to India’s GDP, with direct revenue generation estimated at Rs 2 lakh crore and economic transactions between Rs 2–4 lakh crore.

Retail Boom

The Maha Kumbh is a goldmine for various industries, particularly in retail and consumer goods. From religious artifacts and handcrafted souvenirs to fast-moving consumer goods (FMCG) and lifestyle products, brands are leveraging the congregation to establish deeper market penetration. Food, hospitality, apparel, and tech brands are witnessing unprecedented engagement.

• FMCG and Food Brands:

  • Fortune Foods introduced ‘Ahar Kumbh’ to offer pilgrims the warmth of home-cooked food, distributing 2,000 Fortune Special Thalis daily. Their Fortune Chakki Fresh Atta imprints rotis with their logo, creating a memorable culinary experience.
  • Ching’s Secret set up experiential sampling stations, serving fried rice, noodles, and hot soup through its mascot, ‘Rocket Man,’ ensuring pilgrims stay warm in the chilly weather.
  • Capital Foods also seized the moment, bringing a fusion of tradition and modern flavors to devotees.

• Tech and Mobile Accessories:

  • KDM, a leading mobile accessories brand, positioned itself as ‘Bharat Ka Spiritual Charger’ by offering mobile charging solutions to pilgrims, ensuring seamless connectivity during the event.
  • Their KDM-T Technology-enabled chargers kept thousands of mobile phones powered, enhancing accessibility for visitors.

• E-commerce and Sustainability Initiatives:

  • Amazon India reimagined its signature cardboard packaging as portable beds for pilgrims, offering comfort and sustainability. These beds were placed at key locations, including lost-and-found centers and Kumbh hospitals, providing respite for attendees.

Sustainability and Waste Management Initiatives

• Coca-Cola India and its foundation, Anandana, have partnered with the PHD Rural Development Foundation (PHDRDF) and Prayagraj Mela Authority (PMA) to spearhead sustainability initiatives at Maha Kumbh 2025. Their Maidaan Saaf campaign has introduced innovative solutions for waste management and recycling.
• The company has distributed 21,500 recycled PET jackets—10,000 for sanitation workers under the SwachhKumbh initiative, 10,000 life jackets for boatmen on 4,000 boats, and 1,500 jackets for waste management volunteers. These jackets enhance safety while showcasing the potential of recycled plastic.
• 1,000 changing rooms for women have been installed along the 12 km river ghats, made entirely from recycled multi-layered plastic waste. Designed for privacy and ventilation, these rooms feature illustrations from top Indian artists, turning waste segregation into an engaging experience.
• Reverse Vending Machines (RVMs) have been deployed at railway stations, food courts, and key city locations to collect and recycle PET waste, further promoting responsible waste management.
• Hydration carts placed every 400 meters feature built-in bins for bottle collection and display creative artwork encouraging waste segregation.

Vivek Vyas, CEO of PHDRDF, remarked, “This partnership with Coca-Cola India is a vital step toward embedding sustainable practices into Maha Kumbh. By introducing recycled plastic initiatives, we are setting a benchmark for a cleaner, safer, and eco-conscious event.”

Devyani Rana, Vice President, Coca-Cola India, added, “At Coca-Cola India, we believe in the power of innovation to drive meaningful change. Through Maidaan Saaf, we aim to unite millions of visitors in collective action to reduce waste.”

Spiritual Tourism: A Multi-City Phenomenon

Maha Kumbh’s impact extends beyond Prayagraj, boosting tourism in nearby cities like Varanasi, Lucknow, and Kanpur. Hotels and lodges are experiencing record-high occupancy rates, with some fully booked months in advance.

Ambika Saxena, CEO of TWH Hospitality, notes: “Maha Kumbh is not just a spiritual gathering but a transformative economic force reshaping India’s hospitality and tourism landscape. The influx of visitors is driving unparalleled demand for accommodations, transport, and hospitality services, creating immense opportunities for investment.”

Infrastructure Development and Long-Term Growth

The Maha Kumbh has spurred large-scale infrastructure projects, from new highways and road expansions to enhanced sanitation and security measures. The Prayagraj Mela Authority has deployed an advanced surveillance system, including AI-powered crowd management, to ensure safety. The event is also driving advancements in digital payments and e-commerce penetration, making transactions more seamless for both vendors and pilgrims.

Global Recognition of India’s Spiritual Tourism Potential

Maha Kumbh 2025 is positioning India as a premier global spiritual tourism destination. The Maitri Bodh Cultural Economic Summit and similar initiatives highlight how faith-driven tourism can drive economic progress.

Gopal Krishna Agarwal, BJP’s National Spokesperson for Economic Affairs, asserts: “Maha Kumbh’s spiritual significance is attracting global attention, fostering greater interest in India as a travel destination. Beyond faith, it is an economic catalyst generating multi-billion rupees worth of activity.”

A Retail and Tourism Revolution in the Making

With massive investments in infrastructure, brand activations, and technology-driven solutions, Maha Kumbh 2025 is redefining India’s spiritual tourism industry. As faith converges with commerce, the event is a testament to how heritage and economy can seamlessly align, ensuring long-term growth for businesses and India’s tourism landscape.

As the world watches, Maha Kumbh 2025 is not just about devotion—it is about economic transformation, making India the epicenter of spiritual tourism and retail evolution.

Looking for the perfect eyeshadow palette? Whether you prefer bold colors or natural tones, the right palette can elevate your eye makeup effortlessly. From budget-friendly options to high-end picks, India offers a variety of eyeshadow palettes for every style. Here are the best eyeshadow palettes in India to help you create stunning eye looks.

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Beauty & Personal Care Market in India

The beauty & personal care market in India is expected to generate a revenue of $33.08 billion in 2025. This sector is projected to grow at a CAGR of 3.38% from 2025 to 2030, driven by rising consumer demand and expanding product categories. Personal care holds the largest share among the different segments, with an estimated sales volume of $14.80 billion in 2025. On an individual level, the per capita revenue in this industry is expected to reach $22.74 in 2025. Additionally, online sales are anticipated to contribute 10% of the total revenue, reflecting the growing shift toward digital shopping platforms.

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10 Best Skincare Brands in India for Glowing Skin

Discover the Best Eyeshadow Palettes in India

Explore the best eyeshadow palettes in India that offer rich pigments, smooth blending, and long-lasting wear. From bold colors to subtle nudes, find the perfect palette for every occasion and look.

1. MARS Eyes Can Kill | 63 Bright Colour Eyeshadow Palette

The MARS Eyes Can Kill Palette is a dream for those who love experimenting with eye makeup. With 63 shades, it offers a perfect mix of mattes, shimmers, and glitters to create diverse looks. The formula is highly pigmented, allowing intense color payoff in just one swipe. Its smooth texture ensures effortless blending, making it beginner-friendly. The long-wearing formula prevents creasing and fading, keeping your eye makeup fresh all day. Whether you want a subtle daytime look or a bold party glam, this palette has every color you need to express your creativity.

Why You’ll Love It

• 63 versatile shades for multiple looks
• 44 matte shades for soft to bold eye makeup
• 9 pressed glitters for a dazzling effect
• 10 shimmer shades to add depth and glow
• Long-lasting, highly pigmented formula

2. Insight Cosmetics All Eyes On You Palette

The Insight Cosmetics All Eyes On You Palette is a must-have for makeup lovers who prefer compact yet versatile eyeshadow collections. With 15 rich shades, this palette combines warm and cool tones, making it suitable for all Indian skin tones. The lightweight formula blends effortlessly, ensuring a seamless look without patchiness. The highly pigmented colors stay vibrant throughout the day without fading. Whether you love soft neutrals, sultry smokey eyes, or bold pops of color, this palette allows you to create multiple styles effortlessly. Its travel-friendly packaging makes it perfect for makeup on the go.

Why You’ll Love It

• 15 pigmented shades for versatile eye makeup
• Smooth and effortless blending
• Long-wearing formula that won’t crease or fade
• Perfect for daily wear and special occasions

3. Glam21 20 Color Eyeshadow Palette

The Glam21 20 Color Eyeshadow Palette is designed for those who love experimenting with textures. Featuring matte, shimmer, and metallic shades, this palette delivers ultra-pigmented colors that suit any occasion. The smooth and lightweight texture ensures easy application, making it ideal for both beginners and professionals. Its long-lasting formula prevents smudging and creasing, even in humid weather. The palette is perfect for Indian skin tones, offering warm earthy hues, soft neutrals, and dazzling metallics. Whether you prefer a classic everyday look or a glamorous evening style, this palette has the perfect shades for you.

Why You’ll Love It

• Intense pigmentation for one-swipe color
• Blendable textures with minimal fallout
• Matte, shimmer, and metallic finishes for variety
• Ideal for daily use and festive occasions

4. Shryoan Color Studio Eyeshadow & Highlighter Palette

The Shryoan Color Studio Palette is a game-changer with 30 eyeshadow shades and 3 stunning highlighters. It offers a smooth, blendable formula that ensures easy application without fallout. The high-intensity pigments provide vibrant color in just one swipe. The highlighters add a gorgeous glow, making this palette ideal for both eye and face makeup. The shades range from subtle nudes to deep, dramatic hues, perfect for any occasion. The long-wearing formula ensures that your eye makeup stays put for hours without fading. Whether you want a natural look or a bold, statement eye, this palette has it all.

Why You’ll Love It

• 30 high-pigment eyeshadows + 3 highlighters
• Blendable formula for a smooth application
• Long-lasting wear that stays fresh all day
• Versatile for everyday and glam looks

5. Colorbar Nude Magic 12 Eyeshadow Palette

The Colorbar Nude Magic Palette is a must-have for those who love neutral and soft glam looks. With 12 versatile shades, this palette offers a mix of creamy mattes and silky shimmers. The buttery texture blends seamlessly, ensuring a flawless finish. Each shade is buildable, allowing you to create everything from a minimal daytime look to a smokey evening eye. The crease-proof formula ensures long-lasting wear without smudging. Its compact and travel-friendly packaging makes it easy to carry in your makeup bag. If you love subtle, sophisticated eye makeup, this palette is perfect for you.

Why You’ll Love It

• Matte and shimmer shades for versatility
• Highly pigmented and blendable
• Long-lasting and crease-proof formula
• Creamy texture for easy application

6. Makeup Revolution x Kisu Palette

The Makeup Revolution x Kisu Palette is a luxury-inspired eyeshadow palette that includes 16 highly pigmented shades and 2 highlighters. The colors range from classic neutrals to warm browns and bold turquoise, allowing endless creativity. The silky smooth formula blends effortlessly, making it perfect for both beginners and professionals. The highlighters add a luminous glow, complementing any eye look. This palette is vegan, cruelty-free, and gluten-free, ensuring a guilt-free beauty experience. The marble-pink packaging gives it a premium feel, making it a stylish addition to any makeup collection. It’s ideal for achieving elegant and trendy eye looks.

Why You’ll Love It

• 16 pigmented eyeshadows + 2 highlighters
• Long-lasting, vegan, and cruelty-free
• Easy to blend for seamless application
• Comes in luxurious marble-pink packaging

7. Swiss Beauty Winky 36 Color Eyeshadow Palette

The Swiss Beauty Winky Eyeshadow Palette is a complete eye makeup solution with 36 rich shades in matte, shimmer, and metallic finishes. Infused with jojoba oil, the formula nourishes the skin while ensuring a smooth, non-drying application. The colors are intensely pigmented, providing a bold and striking look in just one swipe. The lightweight and blendable texture allows effortless application without fallout. Suitable for all skin tones, this palette is perfect for daily wear, bridal looks, and festive glam. Its crease-proof and long-lasting formula ensures that your eye makeup stays fresh all day.

Why You’ll Love It

• 36 shades for endless eye looks
• Jojoba oil-infused formula for smooth wear
• Matte and shimmer textures for variety
• Zero fallout and crease-proof application

How to Choose the Right Eyeshadow Palette

1. For Everyday Wear: Go for nude and warm shades like Colorbar Nude Magic or Swiss Beauty Winky Palette.
2. For Bold Looks: Try MARS Eyes Can Kill or Glam21 for vibrant colors.
3. For Versatility: Shryoan Color Studio and Makeup Revolution x Kisu offer a mix of mattes, shimmers, and highlighters.
4. For Budget-Friendly Options: Insight Cosmetics and Swiss Beauty offer great quality at affordable prices.

Final Thoughts

Whether you prefer a soft daytime look or a bold evening glam, these best eyeshadow palettes in India offer something for everyone. With a variety of matte, shimmer, glitter, and metallic shades, they cater to different styles and occasions. From neutral tones for everyday wear to vibrant hues for festive and party looks, these palettes ensure seamless blending and long-lasting wear. Choose the palette that fits your style, budget, and needs, and experiment with endless eye-catching looks to enhance your beauty.

Maintaining fresh clean and sanitary clothes requires laundry as an essential daily practice. A proper detergent serves essential functions because it helps remove stains and odors and protects fabric integrity. Searching for the best detergent among various detergent brands that exist in India becomes a challenging task. The marketplace presents laundry detergents in various brands that deliver specific formulations for distinct requirements including heavy stain elimination together with fabric treatment and environmentally safe options.  

We have created a list to help you select the leading detergent brands within India. The comprehensive guide assists users in selecting their ideal laundry detergent no matter which preference includes budget-friendly pricing premium formulas or environmentally responsible detergents.

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Detergent Market Segment in India

The India detergents industry started at Rs 42,827.4 crore in 2019 but analysts predict it will grow to Rs 73,660.4 crore during 2027 at a projected annual growth rate of 7.0 percent. Market expansion in India became possible due to rising consumer understanding of health promotion and life quality elevation combined with increasing income and growing spending on personal hygiene items which led to elevated product consumption including fabric softeners along with hair and body care products as well as sanitizers and disinfectants.

Homecare product demand in India expanded because people now recognize health and hygiene better show changed lifestyles and earn more disposable income per person. Human beings show a historically unprecedented interest in overall sanitization practices. 

The concerns about COVID-19 transmission have produced an increased awareness among consumers to maintain clean and sanitized homes as well as surroundings. Market growth in the homecare products sector becomes possible due to rising consumer knowledge about personal health combined with hygiene awareness.

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Best Detergent Brands Available in India

1. Surf Excel

The introduction of Surf Excel in 1996 led to its growth as a premier detergent brand in India which now serves contemporary laundry needs of consumers. The detergent provides effective stain removal to both hand-washing and machine-washing and includes a refreshing fragrance. Surf Excel Matic exists in two different versions for washing machines that accommodate top load and front load washer types. The product dissolves swiftly to handle difficult stains and leaves the fabrics stain-free. The outstanding fragrance of this detergent maintains clothing freshness while making it look good and feel soft after each washing cycle.

2. Ariel

Since its introduction, Ariel has attained worldwide recognition for its robust capability to fight stains through its detergent technologies. Since 1967 Procter & Gamble has owned this highly popular household cleaning brand which finds its main market in Asia and Europe. The detergent powder of Ariel Matic Detergent Powder has specifically been created to provide exceptional stain removal and long-lasting freshness in automatic washing machines. Through its oxi-stain molecules, Ariel fights multi-layered culinary stains and maintains fabric color at the same time. The washing product functions well with both hand-powered or semi-automatic operations thus delivering vibrant and completely cleaned garments after each wash.

3. Tide

Tide has operated worldwide since 1946 as a brand that delivers powerful stain-elimination and brilliantly white clothes. Procter & Gamble owns this brand which operates across 23 nations and India is one of them. This specifically designed cleaning product by Tide Plus Double Power operates effectively in both hand wash and washing machines to handle tough stains such as kitchen debris effectively while maintaining fabric brightness. The product contains an enzyme-rich mixture that penetrates different fabric areas including cuffs and underarms. The Jasmine & Rose scents in Tide maintain outstanding freshness and spotless cleanliness through every washing operation.

4. Nirma

Many Indians look back on Nirma detergent as a nostalgic product that plays the well-known Washing Powder Nirma jingle. In 1969 Dr. Karsanbhai Patel established Nirma as he introduced quality detergents which became accessible to every category of consumers. The brand delivers Doodh si safedi performance which produces bright stain-free clothes throughout each wash cycle. Nirma detergent provides superior hand-washing capabilities due to its stain-busting formula that enables effective cleaning in both hard and soft water conditions leading to soft fresh radiant fabrics. Since its establishment in 1969, Nirma has become an all-time classic detergent that maintains its position as a well-trusted family brand in Indian homes.

5. Ghadi

Indian families have trusted Ghadi Detergent, since 1987 because of its cost-effective power to fight stains. The detergent fights tough stains such as oil and curry exceptionally well yet retains clothing freshness combined with a vibrant color appearance. The detergent's soluble composition performs without problems in water conditions regardless of their hardness level. Ghadi provides an intensive cleaning experience for both colored and white fabrics while creating a nice fragrance that stays with the washed items. This essential domestic product provides faultless freshness and brightness during every laundry cycle.

6. Henko

Henko from Jyothy Labs presents the premium detergent that serves both fabric care purposes and stain elimination needs. This detergent combines enzymatic technology with its preservation features to deal with tough stains such as ink as well as oil and mud during a single wash cycle. The durability of delicate fabrics is maintained by the product's oxygen-powered fast action that enables extensive cleaning. You will find Henko offers fresh scents along with its smooth feel which maintains garments fresh-looking throughout longer periods. The stain-removing product works for any fabric type while being suitable for any washing machine to provide perfect spotless results with every wash.

7. Wheel

Hindustan Unilever introduced Wheel Detergent to the market in 1987 as a household favorite detergent that combined affordable pricing with premium cleaning effects. The detergent succeeds in deeply removing stains but maintains fabric freshness. The lemon and jasmine essence in Wheel provides both cleansing power and eliminates bad smells so your laundry will stay fragrant throughout the entire day. People choose this detergent as their daily washing agent because the dissolvable cleaning solution makes it a simple and quick choice for millions. The brand stands as a popular and economical power cleaner that people trust for their cleaning needs throughout Indian households.

Laundry Guide

The selection of proper detergent plays a key role in achieving clean fabrics and fresh outcomes and extended fabric lifespan. Indian consumers can improve their laundry experience by selecting products that match their repair fragrance or fabric maintenance and price requirements. The combination of attention toward cleanliness and detergent advancement provides users with a selection of premium cleaning products that match various washing requirements. 

A pair of finely crafted shoes isn’t just an accessory—it’s a reflection of confidence and style. With each step, they tell a story of elegance, where comfort meets sophistication. The soft touch of premium leather, the precision of handcrafted details, and the perfect balance of fashion and function make them more than just footwear. In a world where trends come and go, these timeless pieces hold their charm. As the demand for exclusivity rises, more women are choosing quality over quantity. From dazzling heels to sleek flats, luxury footwear is redefining fashion, one step at a time.

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Top 10 Luxury Handbag Brands In India 2024

Discover the 7 Best Women's Luxury Footwear Brands in india

If you’re looking to step up your shoe game, here are the 7 best luxury footwear brands for women in India that you need to check out!

1. Prada – Italian Craftsmanship at Its Finest

Prada is a global symbol of luxury and innovation. The brand started in 1913 in Milan, Italy. It is known for its high-quality leather and minimalistic designs. Prada shoes are elegant yet practical, making them perfect for any occasion. The brand experiments with bold colors, futuristic designs, and unique heels. Their chunky boots and sleek slingbacks are customer favorites. Prada also focuses on sustainability by using eco-friendly materials. Many celebrities, including Kendall Jenner and Bella Hadid, are often seen in Prada shoes. You can find Prada footwear in top luxury stores across India and online platforms.

Popular Collections & Bestsellers:

• Prada Monolith Boots – A must-have for those who love bold fashion.
• Prada Logo Slingbacks – Perfect for evening wear.
• Prada Loafers – Chic, comfy, and perfect for everyday wear.

2. Catwalk – Luxury with a Desi Touch

Catwalk is an Indian brand that blends luxury with affordability. It was founded in the early 1990s and quickly became popular. The brand focuses on stylish and trendy footwear for modern women. Catwalk offers a mix of casual, party, and formal shoes. Their block heels, embellished sandals, and chic flats are among the top-selling designs. The brand is known for its comfortable yet fashionable styles. Many Bollywood celebrities have been seen wearing Catwalk shoes. The best part? You get premium-looking shoes without spending a fortune. Catwalk footwear is available on Myntra, Ajio, and other Indian shopping platforms.

Popular Collections & Bestsellers:

• Metallic Stilettos – Ideal for parties and weddings.
• Embellished Block Heels – Comfortable yet glamorous.
• Chic Flats – Perfect for daily wear with an elegant touch.

3. Dolce & Gabbana – The Definition of Luxury

Dolce & Gabbana is all about bold and glamorous designs. The brand was founded in 1985 by Domenico Dolce and Stefano Gabbana. Their footwear often features intricate details, including crystals, embroidery, and floral prints. D&G shoes bring a mix of vintage and modern aesthetics. The brand is known for its iconic Sicily-inspired designs, often featuring baroque elements. Many of their heels come with hand-painted details and gold accents. Celebrities like Beyoncé and Kylie Jenner love wearing Dolce & Gabbana footwear. In India, you can shop D&G shoes through premium luxury retailers and online stores like Tata CLiQ Luxury.

Popular Collections & Bestsellers:

• Crystal-Embellished Sandals – The ultimate showstopper.
• Baroque Lace Pumps – A blend of vintage and modern luxury.
• Floral Print Heels – Adding a playful touch to high-end fashion.

4. Jimmy Choo – Hollywood’s Favorite Heels

No luxury shoe list is complete without Jimmy Choo. Known for its red-carpet-worthy heels, this brand offers elegance, glamour, and comfort in every step. Jimmy Choo is a luxury brand known for its stunning heels and elegant shoes. The brand was founded in the early 1990s in London. It became famous after Princess Diana started wearing its shoes. Jimmy Choo heels are often covered in crystals, glitter, and satin, making them perfect for special occasions. The brand is also known for its bridal footwear collection. Apart from heels, they also offer trendy sneakers and comfortable flats. Many Hollywood and Bollywood celebrities love Jimmy Choo, including Deepika Padukone and Sonam Kapoor. You can find Jimmy Choo shoes in exclusive boutiques in India.

Popular Collections & Bestsellers:

• Romy Heels – The classic pointed-toe stiletto that never goes out of style.
• Saeda Crystal Sandals – Perfect for a fairy-tale wedding.
• Ballet Flats – Chic yet practical for everyday wear.

5. Alexander McQueen – Bold & Edgy

Alexander McQueen is a brand known for its bold and dramatic designs. The brand was founded by British designer Alexander McQueen in 1992. McQueen’s footwear is artistic and unique, featuring skull embellishments, exaggerated soles, and edgy details. The brand’s Oversized Sneakers became a global sensation, blending luxury with street style. They also create gothic-inspired boots and heels with metallic details. The brand is famous for pushing the limits of fashion with unusual designs. Many fashion-forward celebrities like Rihanna and Lady Gaga wear Alexander McQueen shoes. In India, the brand is available in select luxury stores and online retailers.

Popular Collections & Bestsellers:

• Oversized Sneakers – A celebrity-favorite casual wear option.
• Skull Embellished Pumps – Edgy and sophisticated.
• Studded Boots – Perfect for a strong fashion statement.

6. Michael Kors – Luxury Meets Affordability

Michael Kors is an American brand that combines luxury with everyday style. It was founded in 1981 by designer Michael Kors. The brand is known for its comfortable yet fashionable footwear. Michael Kors offers a variety of shoes, including trendy sneakers, stylish pumps, and elegant sandals. The brand focuses on metallic details, logo prints, and classic designs. Their gold-tone sandals and leather loafers are very popular. Michael Kors shoes are versatile and can be worn for both casual and formal occasions. In India, you can find Michael Kors footwear in malls, luxury boutiques, and online shopping platforms.

Popular Collections & Bestsellers:

• MK Logo Sneakers – Trendy and comfortable.
• Gold-Plated Sandals – A must-have for festive occasions.
• Classic Pumps – Elegant and versatile.

7. Givenchy – French Sophistication in Every Step

Givenchy is a French fashion house known for its sleek and elegant footwear. The brand was founded in 1952 by Hubert de Givenchy. Givenchy shoes often feature minimalist designs with bold branding. The brand’s Shark Lock Boots became an instant hit, offering a mix of elegance and toughness. Their slip-on sneakers and logo-printed heels are also very popular. Givenchy focuses on high-quality materials like premium leather and suede. Many international stars, including Meghan Markle and Kim Kardashian, wear Givenchy shoes. In India, Givenchy footwear is available at top luxury retailers and online platforms like Farfetch.

Popular Collections & Bestsellers:

• Shark Lock Boots – A bold statement piece.
• Chain-Detail Loafers – Sleek and classy.
• Logo Slides – Perfect for summer fashion.

Why Luxury Footwear Are the New Diamonds

Luxury footwear is now an investment, just like jewelry or handbags. Some designer shoes even increase in value over time. Limited-edition styles become collector’s items. Luxury brands focus on timeless designs, making them always in demand. Unlike fast fashion, these shoes are made to last. The right pair can be passed down like an heirloom. Many people now see them as a status symbol. High-end shoes also offer comfort, durability, and elegance. Whether for red carpets or casual outings, luxury shoes make a statement.

From Bollywood to Hollywood: Celebs Who Swear by These Brands

Bollywood and Hollywood stars love luxury shoes. Deepika Padukone often wears Jimmy Choo for events. Priyanka Chopra is a fan of Dolce & Gabbana heels. Kareena Kapoor has been spotted in Prada and Givenchy. Internationally, Rihanna is known for rocking Alexander McQueen sneakers. Kim Kardashian loves Givenchy’s stylish boots and heels. Celebrities choose these brands for their comfort and style. Their influence makes these shoes even more desirable. If you want a celeb-approved look, these brands are the best choice.

Are These Shoes Worth the Splurge? Let’s Break It Down

Luxury shoes are expensive but worth the price. They use premium materials like fine leather and suede. Every pair is made with careful craftsmanship and attention to detail. Unlike cheap shoes, luxury footwear does not wear out quickly. They also offer better fit and support. Many high-end brands create limited designs, adding to their exclusivity. If you take good care of them, they can last for years. Some even become vintage treasures! Investing in luxury shoes means buying quality, style, and status in one.

Luxury vs. Knockoffs – Can You Spot the Difference?

Luxury shoes have top-quality leather and flawless stitching. The branding is subtle but elegant. Knockoffs often have cheap materials and poor finishing. Authentic designer shoes feel soft, comfortable, and sturdy. Fake ones may feel stiff and poorly shaped. The logos and engravings on real shoes are perfect. If a deal seems too cheap, it is probably fake! Trusted stores and brand boutiques are the best places to buy. Knowing these details helps you make the right choice when shopping for luxury footwear.

Style up!

Luxury footwear is more than just a fashion accessory—it reflects personal style and status. These shoes are crafted with high-quality materials, ensuring durability and long-lasting comfort. Every pair is designed with precision, blending elegance with functionality. The attention to detail, from stitching to finishing, makes them stand out. Unlike mass-produced footwear, they offer exclusivity, making the wearer feel unique and confident. Whether for casual outings or special occasions, they elevate any outfit effortlessly. Investing in premium footwear is not just about style; it’s about owning a piece of luxury that combines fashion, comfort, and craftsmanship in every step.

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Vertical selection of gym supplements stands vital to achieving beneficial outcomes for muscle development and physical stamina together with post-workout restoration. You will face confusion when looking for reliable and effective brands among numerous options within India's market. With a purpose is to showcase the leading gym supplement brands available in India so users can make better choices.  

Broad categories of supplements vary greatly in terms of premium quality since no supplement achieves the same level of excellence. This article reveals the most dependable names in the industry that guarantee high-quality products for sustaining your exercise journey. Prepare to enhance your workout performance with top-quality nutritional supplements. 

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Gym Supplement Market Size in India

The India sports nutrition market size reached $1.79 Billion in 2024. Looking forward, the market is to reach $3.31 Billion by 2033, exhibiting a growth rate (CAGR) of 6.72 percent during 2025-2033.

Athletes together with active adults use sports nutrition products to obtain dietary aids that include supplements protein powders sports drinks and energy bars. Sports nutrition products assist people with avoiding fatigue and help them restore their bodies and shape their physical characteristics. The Indian consumer base has developed an increasing interest in these products which appeal to athletes together with fitness-focused individuals.  

The growing popularity of fitness culture combined with the development of sports facilities and increasing consumer knowledge of unhealthy additives leads to rising demand for organic sports nutrition products. Brand innovations of sugar alternatives have been boosted by the COVID-19 pandemic which sped up the consumer trend of choosing nutrient-rich goods. The market in India will expand due to this emerging pattern.

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Top 5 Gym Supplement Brands in India

1. Optimum Nutrition

The worldwide respected brand Optimum Nutrition (ON) builds its reputation through the premium supplements it provides. The main product of ON stands out as Gold Standard 100 percent Whey Protein which merges whey protein isolate and concentrate for quick muscle recovery and efficient absorption. Athletes and fitness enthusiasts choose this product because it offers great mixability and tasty flavors so it remains their preferred option. The sports nutrition sector recognizes it as a leading brand because it persistently provides trusted supplements that boost peak performance.

2. MuscleBlaze

The fitness industry positions MuscleBlaze as its leading brand because it provides cost-efficient high-standard supplements. This product is designed for Indian bodies and incorporates Enhanced Absorption Formula (EAF) which optimizes protein assimilation. The brand provides two supplements: Whey Protein containing essential amino acids and BCAAs and Super Gainer XXL serving as a safe weight gainer. Fitness enthusiasts choose MuscleBlaze for its quality nutritional products as the brand maintains its position as a leading fitness supplement provider.

3. GNC

GNC stands as the worldwide leader in health and wellness as it delivers many different equipment including vitamin supplements along with sports nutrition products. Since its U.S. inception in 1935, the company grew to become multinational with more than 9,000 retail locations worldwide across 50 plus countries. At GNC customers can access high-quality protein powders together with multivitamins and amino supplements which undergo formulation in USA facilities and production in Indian facilities. Fitness and nutrition enthusiasts from around the world trust GNC because of its WADA certification and its authentication verification systems.

4.     Dymatize

Since its founding in 1994, Dymatize has operated as a Post Holdings Inc. subsidiary to produce sports nutrition products which have gained worldwide recognition. The company develops their supplements with research evidence to support muscle protein synthesis and recovery while delivering valuable nutrition components to users. Dymatize ISO 100 leads the list of popular products alongside Elite Whey Protein and Antioxidants which are recognized for their effective operation and high quality attributes. The company maintains worldwide trust among athletes because Informed Choice provides certification along with its commitment to eliminating harmful substances and its third-party testing.

5. BigMuscles Nutrition

BigMuscles Nutrition serves as a leading Indian fitness supplement company that produces high-performance products at affordable prices. The company was established by Suhel Vats to provide a broad selection of fitness supplements that manufacture their products in India under stringent quality standards. As a brand that cares about purity and effectiveness, BigMuscles has become well-known to athletes and fitness enthusiasts throughout India. BigMuscles maintains its position as a leading supplement company in India through the support of popular endorsers Hardik Pandya and Nora Fatehi.

Summing Up

The expanding fitness industry along with improving understanding of nutritious eating standards drives up demand for trustworthy performance-enhancing supplements throughout India. The sports nutrition industry evolves through innovations that produce improved formulations together with transparent ingredient lists and user-focused solutions that define fitness supplement development. Making wise decisions regarding nutrition enables you to consume beneficial substances that advance your fitness achievement. Using today's variety of supplements enables you to pick the ideal product for your goals while you stay active in your pursuit of optimum performance. 

A bright smile is one of the best accessories you can wear. To keep your teeth strong and white, choosing the right toothpaste is essential. In India, several brands offer different benefits. Colgate and Sensodyne focus on cavity protection and sensitivity relief, while Dabur, Himalaya, and Vicco provide herbal care using natural ingredients. If fresh breath is your priority, Close-Up offers long-lasting freshness. Patanjali brings Ayurvedic goodness at an affordable price. Whether you prefer fluoride-based formulas or herbal alternatives, maintaining oral hygiene with regular brushing and flossing will help keep your smile healthy and beautiful.

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Why Oral Hygiene Matters: The Importance of the Right Toothpaste

Oral health is an essential aspect of overall well-being. It not only affects your confidence but also your digestion and overall health. The right toothpaste can help you:

• Prevent cavities and gum diseases
• Fight bad breath
• Strengthen teeth and gums
• Keep teeth white and bright

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Discover 7 Best Toothpaste Brands in India

Now, let’s take a closer look at the top toothpaste brands in India that can help you achieve a healthy, beautiful smile.

1. Colgate – India’s Most Trusted Toothpaste
 

Colgate has been a trusted brand in India for over 80 years. It offers a range of toothpastes, from cavity protection to whitening. Colgate uses advanced technology to help prevent gum disease and bad breath. Many of its products include fluoride, which is essential for strong teeth. The brand also promotes oral hygiene through various campaigns and initiatives. Colgate has recently focused on sustainability, aiming to reduce plastic use and support eco-friendly packaging. It is widely available and affordable, making it a go-to choice for families across India.

Popular Variants:

• Colgate Strong Teeth: For everyday cavity protection
• Colgate Visible White: For whiter teeth in just one week
• Colgate Total: For 24-hour protection

2. Dabur Red – Ayurvedic Power for Strong Teeth

Dabur Red Toothpaste is known for its Ayurvedic properties. It combines natural herbs like clove, mint, and ginger, which are known for their antibacterial properties. This toothpaste helps in oral hygiene and gum care without the use of harsh chemicals. Dabur also has other variants such as Dabur Meswak and Dabur Herb’l Neem. These are great for people seeking herbal and eco-friendly options. Dabur has a strong presence in both traditional and modern markets, and its toothpaste helps maintain strong teeth and fresh breath.

Popular Variants:

• Dabur Red Paste: For healthy teeth and gums
• Dabur Herb’l Neem: For gum protection
• Dabur Meswak: For natural freshness

3. Himalaya Complete Care – Herbal Toothpaste for Gentle Protection

Himalaya Complete Care Toothpaste is an ideal choice for those who prefer a natural and gentle approach to oral care. It contains ingredients like pomegranate and neem, known for their anti-inflammatory and antibacterial properties. Himalaya's toothpaste helps prevent plaque buildup and fight bad breath while promoting overall gum health. The brand also has products for sensitive teeth, providing protection without any harsh chemicals. With a focus on sustainability, Himalaya strives to use natural, eco-friendly ingredients, making it an excellent choice for health-conscious consumers.

Popular Variants:

• Himalaya Complete Care: For all-round protection
• Himalaya Sparkling White: For natural whitening
• Himalaya Sensitive: For sensitive teeth relief

4. Sensodyne – Best Toothpaste for Sensitive Teeth

Sensodyne is specifically designed for people who suffer from sensitive teeth. It works by forming a protective layer over exposed nerves, providing relief from pain caused by hot, cold, or sweet foods. Sensodyne’s unique formula helps in enamel protection and cavity prevention. Many variants are available, including ones with minty flavors for fresh breath. The brand is dentist-recommended and has built its reputation on providing fast, effective relief from sensitivity. Sensodyne is perfect for anyone looking for a gentle yet reliable solution for their oral care needs.

Popular Variants:

• Sensodyne Rapid Relief: For quick relief from sensitivity
• Sensodyne Fresh Mint: For long-lasting freshness
• Sensodyne Repair & Protect: For stronger enamel

5. Vicco Vajradanti – The Ayurvedic Choice for Healthy Teeth

Vicco Vajradanti is a herbal toothpaste that has been a trusted name in Indian households for decades. Made with natural ingredients like babul and clove, it is known for its antiseptic and healing properties. Vicco helps in fighting plaque, preventing cavities, and maintaining gum health. Its unique formula promotes strong teeth without the use of harmful chemicals. Vicco’s toothpaste is ideal for those who prefer a holistic and natural approach to oral hygiene. It has become a favorite among users who value Ayurvedic remedies for their oral care.

Popular Variants:

• Vicco Vajradanti: Classic formula for strong teeth
• Vicco Vajradanti Sugar-Free: For diabetic patients

6. Close-Up – The Ultimate Freshness Booster

Close-Up is a gel toothpaste known for providing long-lasting fresh breath. It features a unique formula with micro-crystals, which help to fight bad breath and provide a cooling effect. Close-Up comes in a variety of flavors like Red Hot and Ever Fresh, making it a fun choice for all ages. The toothpaste also helps in preventing plaque and maintaining healthy gums. Its appealing packaging and youthful image have made it a popular choice among young adults and teens in India.

Popular Variants:

• Close-Up Red Hot: For spicy freshness
• Close-Up Ever Fresh: For extra coolness

7. Patanjali Dant Kanti – Herbal Goodness for Strong Teeth

Patanjali Dant Kanti is an affordable herbal toothpaste that combines Ayurvedic wisdom with modern oral care. Made with natural ingredients like neem, clove, and babul, it is gentle on the gums and helps fight gum diseases and bad breath. Patanjali’s toothpaste is free from artificial chemicals and synthetic additives, making it a popular choice for those looking for a natural and chemical-free oral care solution. The brand's affordability and effectiveness have made it a strong competitor in the Indian market, especially for budget-conscious consumers.

Popular Variants:

• Dant Kanti Advanced: For stronger gums and teeth
• Dant Kanti Natural: For everyday use

Fun Toothpaste Facts You Didn’t Know!

• The first toothpaste was made from crushed eggshells and bones!
• Some ancient civilizations used charcoal and tree bark to clean their teeth.
• The world’s most expensive toothpaste contains 24-karat gold dust.

Which One You Choose?

The key to strong and healthy teeth is brushing twice a day with the right toothpaste. Choosing the right brand depends on your needs. If you prefer a fluoride-based option, Colgate and Sensodyne offer great protection. For those who like natural ingredients, Dabur Red, Vicco, and Patanjali provide Ayurvedic benefits. Himalaya balances herbal care with modern technology, while Close-Up ensures long-lasting fresh breath. No matter which toothpaste you pick, maintaining good oral hygiene, regular brushing, and flossing are essential. Pairing it with a healthy diet and routine dental check-ups will keep your smile bright and cavity-free.

Makeup is changing, and so are choices. People now want clean, cruelty-free beauty that cares for the planet. Traditional makeup often contains animal-derived ingredients, but things are different now. New brands are creating vegan, skin-friendly products without harming animals. From hydrating lipsticks to long-lasting foundations, everything is made with natural and safe ingredients. These products are not just ethical but also high-performance and trendy. With so many Indian brands offering vegan makeup, making the switch is easier than ever. Now, beauty lovers can enjoy bold colors, smooth textures, and lasting wear makeovers without any guilt.

Why Choose Vegan Makeup?

Vegan makeup is free from animal ingredients like beeswax, carmine (crushed beetles), and lanolin (sheep’s wool). Instead, these products use plant-based and synthetic alternatives, making them safe, ethical, and often more skin-friendly.

Benefits of Vegan Makeup:

• No animal cruelty
• Skin-friendly, non-toxic ingredients
• Environmentally sustainable
• Suitable for sensitive skin

7 Best Vegan Makeup Brands in India

Discover the 7 best vegan makeup brands in India offering cruelty-free, high-performance beauty. From nourishing lipsticks to long-lasting foundations, these brands ensure clean, ethical, and skin-friendly makeup without compromising quality.

1. Mamaearth – Natural & Affordable Beauty

Mamaearth is a clean beauty brand known for its toxin-free and skin-loving makeup. Their products are enriched with natural oils, vitamins, and antioxidants to nourish the skin while providing long-lasting coverage. The brand focuses on gentle formulations, making it ideal for sensitive skin types. Mamaearth also promotes eco-friendly packaging and follows ethical sourcing for ingredients. Their makeup is free from harmful chemicals like parabens and silicones, ensuring a safer beauty routine. With a mission to give back, Mamaearth plants a tree for every product sold, making it a sustainable and conscious choice for beauty lovers.

Top Products:

• Mamaearth Hydra-Matte Lipstick (with avocado oil & hyaluronic acid)
• Glow Serum Foundation (with vitamin C & turmeric)
• Kohl Black Long Stay Kajal (smudge-proof & enriched with chamomile)

2. Sugar Cosmetics – Bold, Vegan & Long-Lasting

Sugar Cosmetics is a trendy, cruelty-free brand known for highly pigmented and long-wearing makeup. Their products cater to Indian skin tones, offering a wide range of shades for all complexions. The brand is famous for its matte and smudge-proof formulas that stay put for hours. Sugar's makeup is resistant to humidity and sweat, making it perfect for Indian weather. Their bold colors and high-performance products make them a favorite among young and experimental makeup lovers. The brand continuously innovates, bringing on-trend shades and formulas that are both stylish and vegan-friendly.

Top Products:

• Matte Attack Transferproof Lipstick (100% vegan & non-drying)
• Ace of Face Foundation Stick (creamy, blendable & waterproof)
• Uptown Curl Waterproof Mascara (intense volume without clumps)

3. Lotus Herbals – Ayurvedic & Vegan Beauty

Lotus Herbals blends Ayurveda with modern science to create makeup that enhances beauty while nourishing the skin. Their products are made with natural extracts, essential oils, and plant-based ingredients to ensure a gentle and safe makeup experience. Lotus focuses on skin hydration and repair, making their cosmetics ideal for daily wear. Their formulas are lightweight, breathable, and suitable for all skin types. The brand also prioritizes eco-conscious packaging and ethical production, ensuring a sustainable approach. Lotus Herbals is a great choice for those who want Ayurvedic goodness in their makeup routine.

Top Products:

• Ecostay Lip Color (hydrating with jojoba & shea butter)
• Proedit Silk Touch Foundation (lightweight & natural finish)
• Colorkick Kajal (12-hour smudge-proof formula)

4. Paul Penders – 100% Vegan & Botanical Beauty

Paul Penders is a premium, plant-based brand that offers herbal and botanical-infused cosmetics. Their products are enriched with organic oils, vitamins, and minerals to provide skincare benefits along with makeup. The brand uses 22 certified organic herbs in its formulations, ensuring chemical-free and non-toxic beauty solutions. Paul Penders avoids synthetic colors, artificial fragrances, and preservatives, making their makeup ideal for sensitive and acne-prone skin. With a commitment to clean beauty, they ensure all products are cruelty-free and eco-friendly. If you prefer pure, botanical-based cosmetics, Paul Penders is a top choice.

Top Products:

• Herbal Lipstick (made with natural pigments & plant oils)
• Botanical Foundation (hydrating with aloe vera & jojoba)
• Natural Glow Face Powder (lightweight & breathable)

5. Ruby’s Organics – India's First Organic Makeup Brand

Ruby’s Organics is a homegrown, organic beauty brand that revolutionized the Indian makeup industry. Their products are made with natural clays, plant oils, and herbal extracts, offering skin-friendly and breathable makeup. The formulas are designed to enhance natural beauty rather than mask it, providing lightweight and buildable coverage. The brand focuses on multi-functional products, making their makeup ideal for a minimalist and eco-conscious beauty routine. Free from toxins, parabens, and synthetic fillers, Ruby’s Organics ensures a pure and ethical approach to beauty. Their makeup is hydrating, nourishing, and perfect for everyday wear.

Top Products:

• Crème Blush (blendable, enriched with shea butter & clary sage oil)
• Skin Tint Mattifying Foundation (lightweight, breathable & perfect for daily wear)
• Smoked Kohl (natural, smudge-proof & enriched with almond oil)

6. Asa Beauty – Sustainable & Luxury Vegan Makeup

Asa Beauty is a luxury clean beauty brand that offers refillable and eco-friendly makeup. Their products are formulated with high-quality natural ingredients, ensuring a gentle yet high-performance finish. Asa Beauty’s minimalist packaging is designed to reduce waste, making it a great choice for sustainability-conscious consumers. The brand focuses on hydrating and skin-protecting formulas, ensuring comfort and long wear. Their multi-use products allow for a versatile makeup routine, making them ideal for modern beauty lovers. Asa Beauty is a perfect mix of luxury, sustainability, and ethical beauty.

Top Products:

• Lip & Cheek Tint (multi-use, creamy & hydrating)
• Hydra-Matte Lipstick (with shea butter & almond oil)
• Easy Blend Concealer (natural finish & enriched with vitamin E)

7. Kiro – Skincare-Infused Vegan Makeup

Kiro Beauty is a clean and modern makeup brand that blends high-performance cosmetics with skincare benefits. Their products are lightweight, breathable, and enriched with botanical extracts like chamomile, argan oil, and shea butter. Kiro’s formulations focus on hydration and nourishment, making them perfect for daily wear. The brand offers long-lasting, sweat-proof, and non-comedogenic makeup that suits all skin types. Kiro prioritizes safe and effective ingredients, ensuring that beauty lovers can enjoy makeup without worrying about skin damage. If you're looking for vegan beauty that cares for your skin, Kiro is a must-try.

Top Products:

• Super Butter Lip Lacquer (hydrating with mango butter & jojoba oil)
• Botanico Timeless Matte Compact (lightweight, sweat-proof & enriched with argan oil)
• Waterproof Soft Matte Eyeliner (smudge-proof & enriched with chamomile)

What Makes Vegan Makeup Different from Regular Makeup?

Unlike regular makeup, which may contain animal by-products, vegan makeup uses plant-based and synthetic alternatives. Instead, vegan brands use natural waxes, plant oils, and mineral pigments. Here’s what you WON’T find in vegan makeup:

• Carmine (crushed beetles) – used in lipsticks
• Lanolin (from sheep’s wool) – found in lip balms
• Beeswax – used in mascaras and lipsticks
• Collagen (from fish scales) – in highlighters

Is Vegan Makeup as Long-Lasting & Pigmented? 

Many people believe vegan makeup lacks pigment and longevity—but that’s not true! Today’s vegan brands use advanced formulas for bold, long-wearing colors.

• Sugar’s Matte Lipsticks last up to 12 hours
• Ruby’s Organics Skin Tint gives a natural, fresh look all day
• Paul Penders Herbal Lipstick has rich, long-lasting pigment

Ready to Switch to Vegan Makeup?

Switching to vegan makeup is a step toward a kinder and cleaner beauty routine. With the right products, there’s no need to compromise on quality or performance. From nourishing foundations to hydrating lipsticks, every product is made with natural and skin-loving ingredients. Bold colors, long-lasting formulas, and skincare benefits make the switch even more exciting. Each product is free from harmful chemicals and cruelty-free, ensuring beauty with a conscience. Whether it’s daily wear or a glam look, vegan makeup offers the perfect balance of performance and ethics. Beauty is now as pure as it is powerful.

Premium-quality basmati rice improves the taste experience of biryani and pulao while enriching their overall texture. People who choose the best basmati rice will find improved food quality which maintains traditional culinary customs. Rice belongs to a nutritious diet and should not be eliminated from the menu. High-quality basmati rice provides a healthy substitution against chronic diseases while promoting fat breakdown and minimizing arsenic exposure risks in the body. We have selected the top basmati rice brands available in India based on their exceptional taste nutritional value and product quality.

Also Check: Top 5 Alcohol Parent Companies in India: All You Need To Know

Basmati Rice Market Size in India and Abroad

The Indian basmati rice market accounted for Rs 485.1 billion at present while experts anticipate it will exceed Rs 500 billion until 2030. The market volume projects an exponential expansion that drives the Indian basmati rice sector to thrive at a remarkable pace. 

The global basmati rice market will produce an estimated revenue of $356 billion with a projected 2.6 percent growth rate until 2030. 

Basmati rice describes a specific variety of aromatic long-grain species that first grew in the Indian subcontinent. The product exists as commonly available rice through brown or white versions that produce floral smells and produce nutty flavors. The nutritional value of basmati rice includes vitamins as well as zinc potassium and magnesium alongside other important nutrients. 

Also Read: Top 7 Bread Brands in India: India’s Bread Basket

Benefits of Basmati Rice

• Basmati rice serves as an excellent food source of essential nutritional elements including carbohydrates and protein in addition to fiber and multiple vitamins and minerals.
• Another unique quality of basmati rice is that it carries a low glycemic index (GI) among other rice types.
• Basmati rice features an inherent low content of saturated fat together with cholesterol. 
• The antioxidants in Basmati rice consist of vitamin C along with vitamin E which functions to combat harmful free radicals found in the body. Vitamin C combined with vitamin E helps fight dangerous free radicals that appear in the body. 
• Basmati rice possesses nutrients supporting the health of both skin and hair through its B vitamin and zinc elements.

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Best Basmati Rice Brands in India

1. India Gate

The long-grained India Gate Basmati Rice has become a household name since KRBL Limited launched the brand in 1889. The aging process of this authentic 100 percent vegan rice produces a premium taste and improved texture and ensures that the rice stays loose after boiling. The essential nutrients including fiber, protein and magnesium present in this product promote good digestion as well as general health benefits. The airtight sealing of this product creates both fresh preservation and pure nutrition which makes it stand as a top brand throughout India and worldwide markets.

2. Daawat

LT Foods produces Daawat Basmati Rice at its Punjab facilities where Himalayan snow enriches the product. This fine-textured rice extends to 24mm in length during cooking due to its nutty flavor, non-sticky characteristics and delicate grain structure. Indian families and chefs select this product because it receives two-year aging which improves both taste and aroma. The premium quality of Daawat Basmati rice finds its endorsement through Amitabh Bachchan.

3. Kohinoor

Kohinoor Basmati Rice has continued to be a trusted name since its establishment 127 years ago because of its superior quality as well as its signature premium aroma. Expert chefs choose Kohinoor Gold Basmati Rice for biryani preparation because its aged two-year grains reach 2.5 cm when cooked. This naturally developed gluten-free rice meets the requirements of those who need minimal protein in their diets. The company McCormick and Co. Inc. maintains Kohinoor under their ownership to ensure the highest possible food quality and safety regulations.

4. Khana Khazana

Khana Khazana Biryani Basmati Rice stands as a premium pesticide-free product that offers long-grained rice with a unique aroma and non-sticky texture. The natural cultivation process produces this rice without additives or chemicals as it doubles its length after cooking. Biryani, pulao and fried rice gain elevated elegance through the usage of this rice which suits daily cooking requirements. Khana Khazana Basmati Rice makes an elegant food accompaniment for meals because it has a subtle flavor and gentle texture.

5. Fortune

As a 1993-founded company, Fortune Rice Ltd produces Fortune Basmati Rice which stands out through its non-sticky grains aromatic scent and high fiber composition. The rice functions perfectly in biryani and pulao preparations because of its exceptional quality. The organization specializes in basmati and non-basmati rice production while delivering premium rice products to domestic and international customers since 2005. Fortune Rice has earned a superior status through innovative leadership along with advanced manufacturing expertise.

6. Shrilalmahal

The premium brand Shrilalmahal Basmati Rice under Shrilalmahal Group since 1907 attributes its recognition to its 24mm long extra-grains and characteristic aroma and its cholesterol and fat content reduction. This aged rice needs two years of maturation before it can improve dishes with a mild nuttiness. High purity combined with excellent quality makes this rice suitable for diabetics to provide delicious dining experiences. The salient quality attributes of Shrilalmahal Basmati Rice make its premium price reasonable.

7. Lal Qilla

The traditional rice brand Lal Quilla Basmati Rice has produced its products at Amar Singh Chawal Wala (ASCW) since the early 1900s at its Himalayan growing fields. Its milky-white extra-long grains contain protein and aroma quality and offer a sweet taste. One of the special features of this rice is that it requires only 10 minutes of cooking time after spending two years aging. This rice serves excellent purposes in biryani along with pulao as well as international dishes.

Nourish with Basmati

Using superior quality basmati rice gives dining a transformation by introducing delightful scents alongside tastes and wellness benefits. The long-standing heritage and special qualities of premium basmati rice cause it to increase the quality of many culinary styles and promote both taste and wellness benefits. The selection of appropriate basmati rice delivers culinary excellence together with nutritional value because it serves a critical role in every domestic culinary setup.

Body oils are a game-changer in skincare. They deeply nourish, hydrate, and add a natural glow to your skin. Unlike lotions, body oils penetrate deeper, keeping your skin soft and radiant for longer. If you're looking for the best body oil brands in India, you're in the right place! Here’s a detailed list of the 6 best body oil brands in India that will transform your skincare routine.

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Why Should You Use Body Oil?

• Deep Moisturization: Body oils lock in moisture and prevent dryness.
• Better Absorption: They penetrate deep into the skin for long-lasting hydration.
• Glowing Skin: Oils add a natural sheen, making your skin look radiant.
• Relaxation & Stress Relief: Some oils contain essential oils that soothe the senses.
• Anti-Aging Benefits: They improve skin elasticity, reducing signs of aging.

Read more: 10 Best Skincare Brands in India for Glowing Skin

How to Use Body Oil the Right Way?

To get the best results, follow these simple steps:

1. Apply After a Shower: Your skin absorbs oil better when slightly damp.
2. Warm It Up: Rub the oil between your palms before applying.
3. Massage Gently: Use circular motions to help the oil sink in.
4. Don’t Overdo It: A few drops are enough for soft, glowing skin.

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6 Best Body Oil Brands in India

Let’s explore the top body oil brands that stand out for their quality, ingredients, and benefits.

1. Bath & Body Works Aromatherapy Body Oil

Bath & Body Works is known for its luxurious self-care range, and their Aromatherapy Body Oil is no exception. It is designed to moisturize, relax, and rejuvenate your skin while soothing your senses. Infused with natural essential oils, it provides deep hydration without feeling heavy or sticky. The lightweight formula makes it perfect for daily use, leaving your skin soft and glowing. Whether you need stress relief, better sleep, or a refreshing boost, these body oils cater to different moods. With long-lasting hydration and an elegant fragrance, it enhances your skincare routine effortlessly.

Best Variants:

• Lavender Vanilla: Calms your senses and promotes better sleep.
• Eucalyptus Spearmint: A refreshing oil that relieves stress.
• Sandalwood Rose: Deeply moisturizing with a subtle, elegant fragrance.

2. The Body Shop Spa of the World Body Oils

The Body Shop's Spa of the World Body Oils bring a luxurious spa-like experience to your home. Made with ethically sourced ingredients, they provide intense nourishment and a silky-smooth finish. These oils are perfect for deep hydration, relaxation, and skin rejuvenation. The fast-absorbing formula ensures no greasy residue, making them ideal for all skin types. Their unique blend of botanical extracts and essential oils enhances the skin’s elasticity while promoting a natural glow. Whether you seek firming, radiance, or relaxation, these oils cater to your skin’s needs, offering a pampering experience with every use.

Best Variants:

• Thai Makrut Lime Firming Oil: Tightens and tones the skin.
• Polynesian Monoi Radiance Oil: Gives an instant glow and smoothness.
• French Lavender Relaxing Oil: Soothes tired skin and mind.

3. Indulgeo Essentials Luxuriant Body Oil

Indulgeo Essentials is known for its high-performance botanical skincare, and their Luxuriant Body Oil is a powerhouse of nourishment. Formulated with cold-pressed plant oils, it deeply hydrates, repairs, and revitalizes the skin. This oil is perfect for reducing stretch marks, scars, and uneven skin tone, thanks to its rich blend of antioxidants and vitamins. It improves skin elasticity and promotes collagen production, keeping your skin youthful and radiant. The lightweight, quick-absorbing formula ensures deep penetration without clogging pores. Free from parabens, sulfates, and artificial fragrances, it’s a clean and effective choice for glowing, healthy skin. 

Best Features:

• Contains rosehip, argan, and camellia oils for intense hydration.
• Helps reduce stretch marks and scars.
• Provides anti-aging benefits by boosting collagen production.

4. Plum BodyLovin’ Drivin’ Me Cherry Body Oil

Plum’s Drivin’ Me Cherry Body Oil is a lightweight, fast-absorbing oil that keeps your skin soft and nourished all day. Made with plant-based oils, it delivers deep hydration without making your skin greasy. The fun, fruity cherry fragrance adds a refreshing twist to your skincare routine. Enriched with natural emollients, it locks in moisture, making your skin feel smooth and plump. This oil is 100% vegan, cruelty-free, and free from harmful chemicals, making it safe for daily use. If you love fruity scents and soft, glowing skin, this body oil is a must-try.

Best Features:

• Contains sweet cherry, almond, and coconut oils.
• Fast-absorbing and non-greasy.
• Leaves a delightful cherry scent on your skin.

5. Keya Seth Aromatherapy Body Oil

Keya Seth’s Aromatherapy Body Oil blends ancient Ayurvedic wisdom with modern skincare needs. It deeply nourishes the skin, improves texture, and enhances glow. Packed with pure essential oils, it helps to reduce pigmentation, brighten the skin, and even out tone. The oil also relieves dryness, soothes irritation, and keeps the skin supple. Its fast-absorbing, non-sticky texture ensures long-lasting hydration without any greasy feel. Ideal for daily body massage, it promotes better blood circulation and muscle relaxation. Affordable yet effective, this Ayurvedic oil is a great choice for those looking for natural skincare solutions.

Best Features:

• Enriched with sandalwood, almond, and jojoba oils.
• Helps with skin brightening and hydration.
• Reduces pigmentation and uneven skin tone.

6. Khadi Natural Herbal Body Massage Oil

Khadi Natural’s Herbal Body Massage Oil is a 100% Ayurvedic formulation designed for deep nourishment and relaxation. It hydrates, repairs, and rejuvenates the skin using herbal extracts and nutrient-rich oils. The oil helps to relieve stress, soothe tired muscles, and improve blood circulation when used for massage. Its antioxidant-rich formula promotes healthy skin by protecting against dryness and irritation. Free from parabens, sulfates, and synthetic fragrances, it is safe for all skin types. The herbal infusion ensures that your skin feels soft, looks radiant, and stays deeply moisturized throughout the day.

Best Features:

• Made with sesame oil, wheat germ oil, and vitamin E.
• Improves blood circulation and reduces stress.
• Ideal for daily body massage and hydration.

Oil, be back! Why Body Oils Are Better Than Lotions

Many people wonder whether to use body oils or lotions. Here’s why oils are the better choice:

• Oils have better penetration and deeply nourish the skin.
• Lotions contain water and preservatives, while oils are pure and natural.
• Oils help in reducing stretch marks and improving skin elasticity.
• They last longer than lotions and keep your skin hydrated for hours.

GLOW UP IN A BOTTLE – Benefits of Using Body Oil

• Hydrates dry and rough skin
• Adds a natural, healthy glow
• Reduces fine lines and wrinkles
• Soothes itchy and sensitive skin
• Provides aromatherapy benefits

Give Your Skin the Luxe Treatment!

Dry skin can feel rough and lifeless. Lotions provide moisture, but it fades too soon. That’s where body oils make a difference. A few drops after a shower lock in hydration, leaving the skin soft and glowing. Some oils deeply nourish, while others add a refreshing scent. Lightweight formulas absorb quickly, making the skin feel smooth without greasiness. Herbal blends bring relaxation, while rich oils help with scars and uneven tone. With the right body oil, skincare becomes effortless. It’s not just about moisture—it’s about healthy, radiant skin that feels as good as it looks.

Move over, traditional skincare—there’s a new powerhouse in town, and it’s here to redefine beauty as we know it. After conquering international markets and making its way into the beauty cabinets of celebrities and trendsetters, Rodial is making its grand entrance into India via beautindia, and is now available on Nykaa. Founded by the visionary Maria Hatzistefanis in 1999, the brand has built a cult following worldwide, thanks to its innovative skincare-meets-makeup formulations. Now, Indian beauty lovers will finally get their hands on Rodial’s bestsellers, from the iconic Snake Serum to the viral Banana Lowlighter.

Rodial has been revolutionizing skincare for an incredible 25 years! This dynamic cult brand is adored by beauty enthusiasts, high-profile celebrities, and experts alike, thanks to its cutting-edge formulas that promise both instant gratification and lasting results. With a passion for ingredient education and top-notch product performance, Rodial is reshaping the beauty landscape, crafting innovative products that amplify your natural confidence and radiance. 

So, what’s the story behind Rodial’s journey, and why is its Indian launch such a game-changer? Maria Hatzistefanis gives us an inside look at her brand’s explosive success and what’s next as Rodial lands in one of the world’s fastest-growing beauty markets.

From a Tiny Greek Island to a Global Beauty Empire

Long before Rodial became a global sensation, Hatzistefanis had a passion for beauty that couldn’t be tamed. “Since I was six years old, I would spend all my pocket money on Vogue, Harper’s Bazaar, and Elle. I was obsessed with the beauty and fashion world,” she shares.

Born in Greece and raised in a non-entrepreneurial family, Maria’s journey was anything but conventional. After studying English literature in Athens, she moved to New York to pursue business at Columbia Business School. Like many, she initially followed the traditional path—investment banking—but quickly realized that the corporate world wasn’t for her. “I became a very bad employee,” she laughs. “I was constantly late, my heart was elsewhere, and soon enough, I got fired. That was my moment of realization—I needed to start my own thing.”

Armed with just £20,000 in savings and working from the backroom of her home, Maria launched Rodial. What started as a one-woman show would soon turn into a multimillion-dollar empire.

How a Snake (Serum) Changed Everything

Rodial’s big break didn’t come easy. “In the early years, I struggled to get investors because, back then, men weren’t putting money into female-led beauty brands,” Maria reveals. The hustle was real—she handled product development, manufacturing, and even sold the products herself in stores on weekends.

Then came Snake Serum, the anti-aging product that turned Rodial into an overnight sensation. “We developed our first anti-aging product, and the ingredient list contained a synthetic venom-like peptide. I thought, why not call it Snake Serum?” she recalls. “Everyone said I was crazy, that it would never sell. But we had nothing to lose.”

They leaned into the edgy branding, packaging the product in sleek black, launching a bold campaign with live snakes, and sending out samples to beauty editors. The result? A viral beauty moment before social media was even a thing.

“Suddenly, we went from selling 100 units a week to 5,000 units,” Maria says. “It was insane! That moment put Rodial on the map, and we’ve never looked back.”

Why India? Why Now?

India’s beauty industry is booming, with consumers increasingly drawn to high-performance skincare that bridges the gap between science and luxury. With its proven track record of game-changing formulas, Rodial is the perfect fit for this evolving market. Partnering with beautindia ensures that Rodial reaches the right audience—those who seek innovation, effectiveness, and a touch of glam in their skincare routines.

“We’ve seen tremendous demand from Indian consumers shopping internationally for Rodial,” Maria explains. “Nykaa’s platform and reach make it the perfect partner to introduce Rodial in India. We’re not just bringing products; we’re bringing a beauty revolution.”

Cult Products Coming to India

Rodial’s launch in India signifies an exciting new chapter in skincare accessibility. With its presence in over 35 countries and a partnership with more than 2,000 prestigious luxury retailers, including Selfridges, Harrods, SpaceNK, and Neiman Marcus, Rodial is committed to empowering Indian consumers with expertly formulated products. Experience the transformation with highly sought-after items like Dragon’s Blood Sculpting Gel, Banana Lowlighter, Glass Powder, and Vitamin C Brightening Pads, alongside innovative new favorites such as Plumping Collagen Lip Oil, SPF 50 Drops, and Collagen Booster Drops. Embrace your skincare journey with Rodial!

 “These aren’t just skincare products; they’re confidence in a bottle,” says Maria. “Every formula is created with real results in mind—no fluff, no false promises.”

What Makes Rodial Different?

In a market saturated with skincare brands, Rodial stands out for its fearless innovation and results-driven approach.

“Our philosophy is simple—we create cutting-edge skincare that works. We don’t follow trends; we set them,” Maria states. “Each product is designed to tackle specific skin concerns head-on, using breakthrough ingredients that deliver visible transformations.”

Rodial’s signature? Bold names, bold results. From Snake Serum to Dragon’s Blood, each product is designed to make a statement—not just on your shelf, but on your skin.

From Kardashians to the World

Rodial isn’t just popular with beauty junkies—it’s a Hollywood favorite, gracing the vanities of the Kardashians, Hailey Bieber, and Rosie Huntington-Whiteley.

“We worked closely with makeup artists, and one of them gave our products to Kylie Jenner,” Maria recalls. “She posted about it, and suddenly, the world wanted Rodial. We then reached out to Kris Jenner, and to our surprise, she responded the next day! We ended up doing two campaigns with Kylie, and the rest is history.”

The Banana Lowlighter, in particular, became a must-have after countless celebs swore by its lit-from-within glow. “It was the go-to product during lockdown—everyone wanted to look fresh and awake on Zoom,” Maria laughs.

What’s Next for Rodial?

With its India debut, Rodial is just getting started. “We have big plans for this market,” Maria teases. “Expanding our skincare-meets-makeup line, bringing in more exclusive launches, and even exploring localized formulas for Indian skin needs.”

Her biggest advice for aspiring entrepreneurs? “Believe in yourself—even when others don’t.”

Rodial’s journey proves that taking risks, trusting your vision, and embracing the unexpected can lead to groundbreaking success. And now, as it steps into India, one thing is certain: Indian beauty is about to get a whole lot more exciting.

Is India Ready for the Rodial Revolution?

With products that combine science, luxury, and undeniable results, Rodial’s entry into India isn’t just another brand launch—it’s a game-changer. Get ready to experience skincare that’s fearless, fabulous, and formulated for impact. Kutub Ariwala, Co-founder of beautindia, shared, “At beautindia our goal is to introduce the finest global beauty brands to Indian consumers. Rodial’s innovative approach to skincare aligns perfectly with the evolving beauty preferences in India. We are proud to bring a brand that blends cutting-edge science with luxury, offering transformative solutions that meet the high standards of today’s skincare enthusiasts.”

India's alcoholic beverage industry stands as a significant player in the global market, shaped by a blend of long-standing traditions and changing consumer tastes. With a large and varied audience, this sector offers vast opportunities for both established companies and new entrants. The industry's rapid growth is driven by factors like a burgeoning young population, increasing urbanization, higher disposable incomes, and shifting social attitudes. 

Key players in this flourishing sector include parent companies that lead the market with extensive portfolios covering spirits, beer, and other alcoholic drinks. These companies not only set industry trends and influence consumer preferences but also foster innovation through premium products and strategic growth. This article delves into the top 5 parent companies at the forefront of India's alcohol market, offering insights into their influence on the industry's dynamic landscape.

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5 Best Alcohol Parent Companies in India 

1. Radico Khaitan. Co

Radico Khaitan Limited (RKL) stands as one of the oldest and largest producers of Indian Made Foreign Liquor (IMFL) in India, with a rich history that dates back to 1943. Initially called Rampur Distillery, the company transitioned from being a bulk supplier and bottler for other brands to become the creator of four millionaire labels and over fifteen organically grown brands. 

With two major distilleries—Rampur Distillery in Uttar Pradesh and Radico NV Distilleries Maharashtra Limited, a joint venture in Aurangabad—RKL has a total production capacity that exceeds 157 million liters. Additionally, it operates 28 bottling units throughout India. 

Diverse Product Range: Rampur Single Malt, Jaisalmer Gin, Magic Moments Vodka, 8PM Premium Black Whisky, 1965 Spirit of Victory Rum, Morpheus XO Brandy, and Royal Ranthambore Whisky. 

2. Diageo India 

Diageo India, a part of the global beverage leader Diageo Plc, stands out as one of the top alcohol companies in the nation. Based in Bengaluru, the company has a strong footprint, backed by a committed workforce of over 3,000 employees and 37 manufacturing facilities located across various states and union territories. 

With a portfolio of over 200 brands available in more than 180 countries, Diageo is a global frontrunner in the premium spirits market and maintains a strong presence in the rapidly expanding beer sector, with Guinness at the forefront of its offerings. Furthermore, its extensive distribution network and cutting-edge Technical Centre bolster its leadership in the Indian alcoholic beverage industry.

Diverse Product Range: Johnnie Walker, Black Dog, Black & White, Vat 69, Antiquity, Signature, Singleton, Royal Challenge, McDowell’s No. 1, Smirnoff, Ketel One, Tanqueray, and Captain Morgan. 

3. Som Distilleries & Breweries Ltd

The flagship company, Som Distilleries and Breweries Ltd (SDBL) was founded in 1993 and is located in Bhopal, Madhya Pradesh. The company focuses on brewing, fermenting, bottling, canning, and blending both beer and Indian Made Foreign Liquor (IMFL), and it also provides draught beer to hotels. This dual-market strategy helps reduce seasonal risks, improves marketing efficiency, and allows the company to serve a wide consumer base while driving growth and increasing market share.

Som Group of Companies is a diverse player in the AlcoBev sector, based in Central India, and is involved in producing beer, whisky, vodka, rum, gin, ready-to-drink beverages, and country liquor. The group has established a comprehensive ecosystem that includes a brewery, a distillery, support industries, and a robust distribution network throughout the country.

Beer Product Range: Hunter, Black Fort, Power Cool, and Woodpecker, 

Other Product Range: Pentagon, Milestone 100 Whisky, White Fox Vodka, Genius, and Sunny.

4. Globus Spirits

Globus Spirits Limited is a fast-growing player in the Indian alcohol market, recognized for its innovative and youth-oriented brand lineup. With popular products like Derby Whisky and XOVOD Vodka, the company has effectively attracted a younger, more adventurous consumer demographic. Founded in 1993 and based in New Delhi, Globus Spirits has established a strong presence across various segments, producing and selling both Indian Made Indian Liquor (IMIL) and Indian Made Foreign Liquor (IMFL).

Product Range: Ghoomar, Heer Ranjha, Shahi, and Globus Spirits Dry Gin.

5. United Spirits

United Spirits Limited (USL), a part of the global beverage giant Diageo, stands as one of the largest alcoholic beverage companies in India and ranks as the second-largest spirits producer worldwide by volume. Based out of Bengaluru, Karnataka, USL offers a wide range of Indian Made Foreign Liquor (IMFL), which includes whisky, brandy, rum, vodka, gin, and wine. Furthermore, USL is involved in the import, manufacturing, distribution, and sale of several well-known Diageo brands.

With a strong retail presence, strategic franchising, and tie-up manufacturing units (TMUs), USL serves consumers across various price segments, ranging from Popular and Prestige to premium and luxury. Although its main operations are in India, the company has also extended its reach beyond the country's borders, catering to a diverse international clientele. Through its vast distribution network and premium brand offerings, United Spirits is committed to reinforcing its leadership position in the alcoholic beverage sector.

Diverse Product Range: McDowell’s No.1, Royal Challenge, Signature, Antiquity, Black Dog, Director’s Special Black, and McDowell’s Brandy. 

Alco-Bev At Rise

India's alcoholic beverage industry is undergoing significant changes, influenced by evolving consumer tastes, a shift towards premium products, and creative marketing approaches. The top companies in this field have secured strong positions in the market by providing a wide range of products, utilizing advanced manufacturing techniques, and broadening their distribution channels. With increasing disposable incomes, urban growth, and a rising interest in premium and craft spirits, the industry is set for ongoing expansion. As competition heats up, these companies are prioritizing quality, innovation, and global outreach to maintain their edge. The outlook for India’s alcohol market is bright, presenting growing opportunities for both established brands and new entrants.

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Famous Spanish Liquor Brands in India: All Alcohol Types That You Need to Know

The much-anticipated Union Budget 2025, the first under Modi 3.0, has been presented by Finance Minister Nirmala Sitharaman in the Parliament today. With a strong emphasis on ‘Garib, Yuva, Annadata, and Nari,’ this budget seeks to accelerate economic growth, foster inclusive development, encourage private sector investments, uplift household sentiments, and enhance the spending power of India's middle class. The retail sector, a vital component of the economy, has received notable support through various initiatives and reforms.

Big Boost for the Leather and Footwear Industry

The government has announced specific measures aimed at enhancing the productivity, quality, and competitiveness of India’s footwear and leather industry. A dedicated product scheme will be introduced to bolster design capacity, component manufacturing, and machinery for non-leather footwear, alongside leather-based products.

This initiative is expected to generate Rs 400 crore in revenue and create employment opportunities for 22 lakh people. Additionally, the sector aims to achieve exports worth Rs 1.1 lakh crore, strengthening India’s position in the global market.

Sachin Joseph, Executive Vice President - Marketing and IT, Paragon Footwear, expressed optimism about the budget's impact on the footwear sector. He stated, "The 2025 Union Budget brings promising opportunities for India’s footwear industry, particularly with the introduction of a focused product scheme supporting design capacity, component manufacturing, and advanced machinery. This policy push will further accelerate India’s position as a key player in both leather and non-leather footwear manufacturing."

Making India a Global Hub for Toy Manufacturing

To reduce import dependence and boost domestic production, the Finance Minister announced a new scheme to establish India as a global hub for toy manufacturing. The government will focus on developing clusters, skilling initiatives, and creating an ecosystem for sustainable production. Special attention will be given to innovative and high-quality toy manufacturing under the ‘Made in India’ brand.

Sukriti Mendiratta, Founder of Panda's Box, welcomed this initiative, stating, "This strategic move aligns with our vision at Panda's Box to infuse cultural heritage and spiritual wisdom into children's toys. With an emphasis on sustainability and local craftsmanship, we can further our mission to provide meaningful play experiences deeply rooted in Indian culture."

Major Push for Food Processing and Nutrition

To empower the food processing industry, the government has announced the establishment of the National Institute of Food Technology, Entrepreneurship, and Management in Bihar. This initiative will add value to farmers' produce, boost their incomes, and create opportunities for skilling, entrepreneurship, and employment for the youth.

Jagrut Kotecha, CEO of PepsiCo India & South Asia, commended the budget's focus on economic revival, stating, "We welcome the Union Budget 2025 focused on an income-led economic revival that will provide relief to the middle-income group. These measures should alleviate the burden of inflation and rising living costs, bringing much-needed relief to consumers and stimulating overall consumption."

Encouraging Startup Ecosystem and Innovation

Recognizing the role of startups in India’s economic growth, the government has allocated an additional Rs 10,000 crore to the startup ecosystem. This infusion of capital is expected to accelerate the growth trajectory of emerging businesses, enabling them to scale operations, adopt cutting-edge technologies, and drive job creation.

Siddharth Dungarwal, Founder of Snitch, emphasized the significance of this move, "The government's decision to allocate an additional Rs 10,000 crore to the startup ecosystem underscores India’s commitment to fostering innovation and entrepreneurship. This strategic push will generate employment, enhance export competitiveness, and strengthen India’s foothold in the global fashion and lifestyle market."

Strengthening the Retail Sector through Tax Reforms

A key highlight of the budget was the increase in the income tax exemption limit to Rs 12 lakh, aimed at boosting urban consumption and allowing middle-class households greater financial flexibility and spending power.

Shriti Malhotra, Executive Chairman, Quest Retail - The Body Shop, remarked, "The increase in the income tax exemption limit is a decisive step toward boosting urban consumption. The inclusion of gig workers in social security schemes provides much-needed recognition and stability for this crucial segment of the new-age economy. However, to truly unlock the full potential of India’s dynamic retail sector, we look forward to a structured National Retail Policy that streamlines compliance, supports omnichannel growth, and fosters sustainable employment opportunities."

Infrastructure and Skilling Initiatives to Support Retail Growth

The budget places a strong focus on infrastructure investment and skilling programs, which will benefit the retail industry by enhancing the talent pool and improving logistics. The establishment of Centers of Excellence for Skilling, coupled with global skilling partnerships, is expected to add to the available talent pool.

TS Kalyanaraman, Managing Director of Kalyan Jewellers, commented, "The tax reforms proposed in the Budget will ensure that the consuming class will have enhanced discretionary income, leading to a significant demand stimulus. This Union Budget will energize market sentiment and is another key step to realizing our combined vision of a Viksit Bharat."

Conclusion

The Union Budget 2025 presents a well-rounded approach to economic revival, with a sharp focus on stimulating consumption, fostering entrepreneurship, and strengthening the retail ecosystem. The government’s proactive measures in supporting key retail-driven sectors such as footwear, leather, toys, and food processing will significantly enhance India's manufacturing capabilities and global competitiveness.

With increased discretionary income, better infrastructure, and targeted policy interventions, the retail sector stands to benefit immensely. The emphasis on skilling and employment generation further reinforces the government’s commitment to inclusive growth, ensuring that India moves steadily toward becoming a $5 trillion economy.

As brands and businesses align with the government's vision, the retail sector is poised for robust growth, making India a formidable player in the global market.

Imagine a drink that’s smooth, creamy, and sweet. You take a sip, and it melts in your mouth. That’s the magic of cream liqueur! A perfect mix of alcohol, dairy, and rich flavors. In India, more people are falling in love with it. It’s easy to drink and pairs beautifully with desserts. Some love it over ice, while others mix it into cocktails. Whether you crave classic Baileys or the exotic taste of Amarula, there’s one for every mood. Looking for the best? This list will help you find your perfect creamy delight. 

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What is Cream Liqueur?

You take a sip of a smooth, creamy drink. It’s sweet, and rich, and warms you up instantly. That’s cream liqueur! It’s made by blending whiskey, rum, or vodka with fresh cream and sweet flavors. Some taste like chocolate, some like caramel, and others like coffee. It’s perfect on its own, over ice, or in cocktails. People even use it in desserts! Whether you’re relaxing at home or celebrating with friends, cream liqueur is always a treat. It’s more than just a drink—it’s pure indulgence in a glass.

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Unveiling 7 Popular Indian Whisky Brands

How is Cream Liqueur Made?

The process of making cream liqueur involves:

1. Fermentation – The base spirit (whiskey, rum, or other alcohol) is made by fermenting grains or fruits.
2. Blending – The alcohol is mixed with fresh cream and natural flavors.
3. Homogenization – The ingredients are blended to get a smooth and thick texture.
4. Bottling – The final liqueur is filtered and bottled.

7 Best Cream Liqueur Brands in India

You pour a glass of smooth, creamy liqueur. It’s rich, sweet, and full of flavor. From Baileys to Amarula, India loves these seven best cream liqueurs. Pure indulgence awaits!

1. Baileys Irish Cream – The World’s Favorite

• Origin: Ireland
• Flavors: Chocolate, vanilla, caramel

Baileys is a classic cream liqueur that has been loved worldwide for decades. It is crafted using high-quality Irish whiskey and real dairy cream, making it smooth and rich. The combination of chocolate, vanilla, and caramel gives it a sweet yet balanced taste. It pairs beautifully with coffee, desserts, or even over ice for a simple indulgence. Baileys is also a favorite ingredient in cocktails like the Mudslide and Irish Coffee. Its creamy texture and light warmth make it a versatile and crowd-pleasing liqueur. It’s an essential bottle for any home bar.

2. Sheridan’s Coffee Layered Liqueur – A Unique Two-Bottle Blend

• Origin: Ireland
• Flavors: Coffee, vanilla, chocolate

Sheridan’s is unlike any other cream liqueur due to its dual-chamber bottle. One side contains dark coffee liqueur, while the other holds a smooth vanilla cream. When poured together, they create a beautiful layered effect. The coffee side has a deep, roasted flavor, while the vanilla side adds a silky sweetness. This liqueur is best enjoyed as a layered shot or over ice, offering both visual appeal and delicious taste. It’s a great choice for coffee lovers who want a rich yet balanced cream liqueur. Sheridan’s is also a unique gift for liquor enthusiasts.

3. Amarula Cream Liqueur – A Fruity African Delight

• Origin: South Africa
• Flavors: Marula fruit, caramel, vanilla

Amarula is a special cream liqueur made from the exotic marula fruit, which is native to Africa. The fruit is naturally fermented, distilled, and blended with fresh cream to create a silky and flavorful drink. Its taste is slightly fruity with hints of caramel and spice, making it different from other cream liqueurs. Amarula is perfect for sipping neat, over ice, or in tropical cocktails. It pairs well with desserts and even works as a sweet addition to coffee. The drink has a smooth, velvety finish that makes it a must-try for adventurous drinkers.

4. Licor 43 Horchata – A Dairy-Free Cream Liqueur

• Origin: Spain
• Flavors: Cinnamon, vanilla, almond

Licor 43 Horchata is a vegan-friendly cream liqueur made from tiger nuts, cinnamon, and vanilla. Unlike traditional cream liqueurs, it has a light, nutty flavor with a hint of spice. The drink is smooth, slightly sweet, and has a refreshing taste. It’s a great choice for those who want a creamy drink without dairy. Licor 43 Horchata can be enjoyed chilled, over ice, or mixed in cocktails. It pairs well with rum, coffee, or even desserts. This liqueur is a fantastic alternative for people looking for a unique and lactose-free option.

5. Micil Connemara Irish Cream – A Rich Whiskey Blend

• Origin: Ireland
• Flavors: Honey, cocoa, Irish whiskey

Micil Connemara Irish Cream is a premium artisanal liqueur made using high-quality Irish whiskey. It is blended with honey, cocoa, and fresh cream, giving it a smooth, luxurious texture. The whiskey base gives it a warm and slightly spiced finish, making it more robust than standard cream liqueurs. Micil Connemara is perfect for sipping slowly, adding to coffee, or even pouring over desserts. It’s a great choice for those who enjoy whiskey-forward liqueurs with a touch of sweetness. The depth of flavors makes it one of the finest Irish cream liqueurs available today.

6. Middle West Spirits Bourbon Cream – A Bourbon Lover’s Dream

• Origin: USA
• Flavors: Bourbon, vanilla, caramel

Middle West Spirits Bourbon Cream is a must-try for bourbon lovers. It combines aged bourbon with fresh cream, creating a rich, smooth, and slightly smoky drink. The bourbon base gives it deep caramel and vanilla notes, with a warm finish. This liqueur is great for those who prefer a stronger and more complex cream liqueur. It can be enjoyed neat, over ice, or mixed into bourbon-based cocktails. Some even use it in desserts or milkshakes for a boozy twist. Its full-bodied flavor and creamy texture make it a top-tier bourbon cream liqueur.

7. Two Stacks Irish Cream Liqueur – A New Favorite

• Origin: Ireland
• Flavors: Irish whiskey, caramel, chocolate

Two Stacks Irish Cream is a modern take on classic Irish cream liqueur. It uses premium Irish whiskey, real dairy cream, and natural flavors to create a rich and velvety texture. The whiskey shines through, making it a perfect balance of smoothness and strength. It has a slightly malty and chocolatey taste, making it ideal for both drinking straight and mixing in cocktails. Two Stacks is an excellent alternative to Baileys for those looking for something different. Its luxurious taste and high-quality ingredients make it a rising star in the cream liqueur market.

How to Enjoy Cream Liqueur?

Cream liqueurs can be enjoyed in many ways:

• Neat or on the rocks – Enjoy the rich, creamy texture on its own.
• In cocktails – Perfect for White Russians, Mudslides, and Irish Coffees.
• Mixed with coffee – Add a sweet and boozy kick to your daily cup.
• Dessert topping – Drizzle over cakes, pancakes, or ice cream.

Does Cream Liqueur Go Bad?

Yes! Unlike regular spirits, cream liqueur has dairy and can spoil over time.

• Shelf life – Most brands last 1-2 years if unopened and 6 months after opening.
• Storage – Keep it in a cool, dark place or in the fridge after opening.
• Check before drinking – If it smells sour or looks curdled, don’t drink it.

Fun Facts About Cream Liqueur

• Baileys was the first-ever cream liqueur, created in 1974.
• The highest ABV cream liqueur is Patrón XO Café Cream, with 35% ABV.
• Sheridan’s is the only cream liqueur with a dual-bottle design.
• Amarula’s marula fruit is known as the "elephant fruit" because elephants love eating it.

Which Cream Liqueur Should You Try?

You walk into a cozy bar, craving something smooth and sweet. The bartender smiles and asks, "Classic or exotic?" If you love tradition, Baileys is the perfect pick. Want something different? Amarula’s fruity twist takes you on a trip to Africa. Looking for something unique? Sheridan’s two-bottle blend pours like magic, mixing coffee and vanilla in one sip. Each bottle has a story, a taste, an experience. Whether neat, on ice, or in a cocktail, a good cream liqueur is always a treat. The only question is—which one will you try first?

The retail industry in India is undergoing a significant transformation, with malls playing a key role in helping local businesses transition from small-scale operations to national and even global players. By offering a structured retail environment, marketing support, and access to a vast customer base, malls are enabling homegrown brands to thrive and expand beyond their original markets.

The Local to National Journey

Malls serve as a launchpad for local businesses, helping them scale their operations and enhance brand visibility. Small enterprises that once relied on standalone stores or limited online presence now have access to premium retail spaces where they can showcase their products to a wider audience.

For instance, brands like Ideal Hastkala, which started as a niche handicraft store, have leveraged mall partnerships, particularly with Growel’s 101 Mall, to gain exposure to a larger customer base. Through strategic placement, promotional support, and curated retail experiences, such businesses have transitioned into recognizable names across multiple cities.

A Boost to the ‘Made in India’ Movement

The Indian government’s push for the ‘Made in India’ movement has found a strong ally in shopping malls, which actively promote local brands and artisans. Many malls prioritize leasing spaces to regional businesses, enabling them to compete with established national and international players.

Shopping centers often host thematic pop-up markets, craft fairs, and seasonal promotions featuring Indian-made products, thereby creating demand for locally crafted goods. These initiatives not only drive consumer interest but also instill pride in Indian craftsmanship, making local brands more competitive in both domestic and international markets.

From Small Entrepreneurs to Retail Success Stories

Behind every thriving brand in a mall lies the story of an entrepreneur who took a leap of faith. Local businesses that once struggled with marketing, logistics, and foot traffic now enjoy the benefits of structured retail environments, operational support, and customer engagement strategies provided by malls.

Take, for example, a regional fashion boutique that started in a small town. With a presence in a prominent mall, the brand saw a surge in visibility, driving not only higher sales but also increased online engagement. Many such businesses experience a domino effect—higher footfall, better brand recognition, and eventual expansion into multiple locations.

Generating Employment and Boosting Regional Economies

The integration of local businesses into malls doesn’t just benefit individual entrepreneurs—it has a ripple effect on the economy. When a local brand expands, it leads to:

● Job creation – More stores mean more employment opportunities, from retail staff to logistics and supply chain workers.

● Stronger supply chains – Local businesses require raw materials and production support, often sourced from nearby areas, strengthening regional economies.

● Higher consumer spending – Shoppers are more inclined to purchase from familiar homegrown brands, driving retail growth.

Malls act as business incubators, providing the necessary infrastructure and visibility for local brands to grow sustainably. Growel’s 101 Mall, for instance, actively supports regional artisans and independent retailers, helping them establish a stronger foothold in the competitive retail market.

The Rise of Collaborative Retail Models

As the retail landscape evolves, malls are shifting towards collaborative models that prioritize partnerships with local businesses. The future of retail lies in:

● Experience-driven shopping – Consumers now seek unique, personalized shopping experiences, which local brands are well-positioned to offer.

● Hybrid retailing – A mix of online and offline retail strategies ensures greater reach and customer retention.

●Sustainable business practices – Many malls are encouraging sustainable, ethical brands, further supporting small businesses that align with eco-friendly values.

Growel’s 101 Mall’s initiatives, such as supporting Ideal Hastkala and other regional brands, set an example for how malls can drive inclusive retail growth while preserving India’s rich heritage of craftsmanship and entrepreneurship.

Conclusion

Malls are no longer just shopping destinations; they are growth hubs for local businesses. By providing infrastructure, marketing support, and access to a diverse customer base, they empower small brands to scale nationally and even enter global markets.

With the rise of initiatives like ‘Made in India’ and consumer preference for homegrown products, malls that champion local businesses will play a pivotal role in shaping the future of Indian retail. Through strategic partnerships, success stories like Ideal Hastkala’s journey with Growel’s 101 Mall will continue to inspire small entrepreneurs to dream bigger and expand beyond borders.

Authored By 

Santush Pandde, COO, Realestate at Grauer and Weil (India) limited Growel’s 101 mall

Gin has become one of the most loved spirits in India. Its herbal and botanical flavors make it perfect for cocktails and neat sipping. Over the last few years, Indian craft gin brands have gained global recognition, but international gin brands still dominate the premium segment. If you love classic dry gin, this guide is for you! We’ll explore the best dry gin brands in India, their unique features, and interesting facts about gin.

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Top 10 Gin Brands in India

What is Dry Gin?

Dry gin is a juniper-forward spirit with no added artificial flavors or sweeteners. The most popular type is London Dry Gin, known for its clean and crisp taste. Unlike flavored gins, dry gin has a more herbaceous and aromatic profile.

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What Makes Dry Gin Special?

• No artificial flavors – Only natural botanicals are used.
• Distillation process – Made through vapor infusion or direct maceration.
• Versatile spirit – Can be used in a variety of cocktails.
• Lower sugar content – Unlike flavored gins or liqueurs.

List of the 7 Best Dry Gin Brands in India

Try the herbal and botanical taste of the best dry gin brands in India.

1. Gordon’s London Dry Gin

Gordon’s is a timeless classic in the world of gin. It has a sharp and clean taste, making it a go-to choice for gin lovers. The gin follows a secret recipe that has remained unchanged for centuries. Its high juniper content gives it a signature pine-like aroma. The brand is well-known for its affordability and consistent quality. It pairs well with tonic, fresh lime, or even ginger ale for a twist. Gordon’s is also used in many classic cocktails like Gin Fizz and White Lady. It’s one of the best options for those who love traditional dry gin.

• One of the world’s most famous gin brands.
• First made in 1769 by Alexander Gordon in London.

2. Bombay Sapphire

Bombay Sapphire stands out for its smooth and delicate taste. Unlike traditional London Dry gins, it has a lighter juniper profile, making it ideal for those who prefer subtle flavors. The brand’s vapor infusion method extracts flavors from its botanicals without overpowering the gin. The beautiful blue bottle has made it an iconic name in bars worldwide. Bombay Sapphire works great in Aviation and French 75 cocktails. It’s also a great sipping gin when paired with quality tonic water and a slice of orange. This gin is a perfect balance of tradition and modern craftsmanship.

• One of the most premium gin brands.
• Made with 10 exotic botanicals, including almond, lemon peel, and licorice.

3. Tanqueray London Dry Gin

Tanqueray is a bold and complex gin loved by bartenders and gin enthusiasts. Its double distillation process creates a smooth yet intense flavor. The balance of herbs and spices makes it perfect for cocktails that require a strong gin base. The gin is known for its green bottle and red wax seal, giving it a premium look. Tanqueray is a favorite for dry martinis, as its crisp finish enhances the vermouth’s flavor. Despite its richness, it blends well with fruit juices, particularly grapefruit and orange. This gin is perfect for those who enjoy deep and layered flavors.

• A bold and balanced gin created in 1830.
• Uses four key botanicals – juniper, coriander, angelica root, and licorice.

4. Sipsmith London Dry Gin

Sipsmith is a handcrafted, small-batch gin with a rich history. It is distilled in copper pot stills, which bring out a deep and refined flavor. This gin has a slightly malty base, giving it a smoother mouthfeel than traditional dry gins. The brand played a huge role in reviving craft gin distilling in London. It is an excellent choice for people who love well-balanced cocktails. Sipsmith works well in a Bee’s Knees or Bramble cocktail, thanks to its citrus-forward profile. It’s also great for those who enjoy sipping gin neat or on the rocks.

• A small-batch, handcrafted gin made in London.
• Has classic juniper flavors with citrus and spice.
• One of the first craft gins to start the gin renaissance in the UK.

5. Oxley Cold Distilled Gin

Oxley is unique because of its cold distillation process, which preserves the freshness of its botanicals. Most gins are distilled using heat, but Oxley’s cold method ensures a crisp and smooth taste. It has a soft juniper presence with hints of grapefruit, lemon, and vanilla. The gin’s smoothness makes it ideal for minimalist cocktails like a Gin Rickey. Unlike many gins, Oxley is best served slightly chilled rather than at room temperature. The high ABV makes it a strong yet well-rounded gin. It’s a perfect choice for those looking for something elegant and refined.

• Uses a unique cold distillation method to preserve botanicals.
• Has a clean and fresh taste with citrus and floral notes.

6. Crafter’s London Dry Gin

Crafter’s Gin brings Nordic craftsmanship to the world of gin. This Estonian gin is known for its herbaceous and floral profile, making it unique. It changes color when mixed with tonic, creating a beautiful pink hue due to its natural ingredients. Lavender and fennel give it a slightly sweet and spicy taste. The gin has a long, smooth finish, making it perfect for cocktails like Gin Basil Smash or Clover Club. Unlike traditional London Dry gins, Crafter’s has a modern twist, making it a favorite among new gin lovers. Its distinct aroma makes it stand out in any drink.

• A modern and botanical-rich gin from Estonia.
• Made with lavender, fennel, and juniper for a complex aroma.

7. London Hill Dry Gin

London Hill is a classic yet affordable dry gin with a strong juniper punch. It follows the traditional London Dry method, ensuring a clean and sharp taste. This gin is a great option for those who enjoy a straightforward and no-fuss gin experience. The peppery finish adds depth, making it a good choice for spicy gin cocktails. It blends well with herbal tonics and citrus garnishes. London Hill is ideal for everyday use, whether in a simple Gin & Tonic or a Gimlet. It offers great value for money without compromising on quality.

• A classic and budget-friendly dry gin.
• Made with traditional London Dry Gin methods.

Best Cocktails to Make with Dry Gin

• Classic Gin & Tonic – The most famous gin cocktail.
• Negroni – A mix of gin, vermouth, and Campari.
• Tom Collins – A refreshing summer drink with lemon juice and soda.
• Martini – The ultimate gin-based cocktail.

Final Sip!

Dry gin is one of the most versatile spirits in the world. Whether you love classic London Dry Gin or prefer botanical-rich craft gins, there’s something for every gin lover. With both international and Indian brands available, gin lovers have plenty of choices to explore. Whether you’re sipping Bombay Sapphire G&T or mixing a Tanqueray Negroni, the world of gins is full of exciting flavors.

In the cutthroat world of FMCG, where brands fight tooth and nail for shelf space and digital supremacy, Aroma AAT Basmati Rice has cracked the code. With a strategic mix of quality control, market expansion, and deep-rooted consumer insights, the brand is redefining what it takes to be a leader in the Basmati rice industry. But what’s fueling its rise and what does the future hold? Anshul Garg, Director and CEO of Aroma AAT Basmati Rice, spills the beans—or in this case, the grains.

Retail Domination

Gone are the days when rice brands relied solely on traditional distribution networks. The brand is aggressively expanding its presence across multiple platforms, ensuring accessibility for customers far and wide.

“We are strategically positioning ourselves across leading e-commerce platforms like Amazon and Flipkart while also strengthening our presence in grocery stores nationwide. Our exclusive distributorship model ensures better supply chain management and maintains a direct line of communication with consumers,” explains Garg.

But that’s not all. The brand is actively working on collaborations with top grocery chains, ensuring its premium rice is available in every household that values quality.

Beating the Competition

The FMCG market is brutal—only the strongest survive. So, what makes Aroma stand out?

“The key is simple—unwavering commitment to quality and internationally recognized certifications,” says Garg. “Our quality control measures are rigorous, and we continuously seek customer feedback to stay ahead of competitors.”

By ensuring stringent quality checks at every stage—from processing and packaging to final dispatch—Aroma AAT Basmati Rice guarantees that only the finest grains reach customers. This dedication to excellence has made it a consumer favorite, even in an increasingly crowded market.

Tech-Driven Growth

E-commerce and quick commerce (Q-commerce) are transforming FMCG retail. The question is: How is Aroma leveraging this shift?

“As India’s digital landscape evolves, e-commerce and Q-commerce will become the backbone of retail expansion. We’re already making strategic moves in this space, with our products available on major online marketplaces. We’re also exploring partnerships with leading grocery retail chains to strengthen our digital presence,” Garg shares.

The brand is gearing up for an even stronger digital push, knowing that millennials and Gen Z consumers are shifting towards online shopping for convenience.

Understanding India’s Regional Tastes

In India, rice is more than just food—it’s an emotion, and regional preferences play a crucial role in purchasing behavior. Aroma has cracked the regional preference code, tailoring its offerings to fit specific markets.

“For instance, in southern India, steamed Basmati rice is a staple, whereas in Uttar Pradesh, Golden Sella Basmati is the top choice. Meanwhile, northern states show a different preference altogether. Understanding these nuances helps us craft market-specific strategies that cater to unique consumer demands,” says Garg.

This in-depth market research ensures that Aroma doesn’t take a one-size-fits-all approach, making it a brand that truly understands its consumers.

Striking the Right Balance

Consumer preferences are constantly evolving. While some prefer the classic Basmati variants, others are drawn to newer, innovative offerings. Aroma is balancing both worlds by blending traditional expertise with forward-thinking innovation.

“We conduct extensive research on Basmati rice variants and processing techniques to enhance quality and cost-effectiveness while preserving authenticity. This allows us to cater to the changing demands of the market while staying true to our roots,” Garg explains.

One such shift has been the growing preference for the 1509 Golden Sella Basmati variant over the previously dominant 1121 variety. By staying ahead of the curve and researching these trends extensively, Aroma ensures that it continues to offer the best in the category.

What’s Next?  

Despite the volatility in the global rice market, Aroma is setting ambitious growth targets. The brand anticipates a 10% revenue growth in the upcoming fiscal year, driven by product diversification and increased sales.

“We see immense growth potential in this sector and are actively working on expanding our product offerings and entering new strategic markets. Sustainable and comprehensive growth is our primary focus,” reveals Garg.

While 2024 saw fluctuations in rice prices, the market is expected to stabilize, setting the stage for Aroma to capture an even larger share.

Q-Commerce vs. Kirana

With the rise of Q-commerce platforms like Blinkit and Zepto, kirana stores have faced increased competition in metro cities. But has this trend impacted Aroma’s revenue distribution?

“While Q-commerce is growing among millennial and Gen Z shoppers in metro areas, kirana stores continue to dominate the overall FMCG landscape. India’s urban centers represent only a fraction of the total domestic market, and even there, Q-commerce is yet to reach its peak. For now, kirana stores remain the preferred choice for most households,” Garg clarifies.

However, with rapid digitalization, Q-commerce is expected to make significant inroads in the coming years, and Aroma is preparing accordingly.

Aroma AAT Basmati Rice has already made a mark in the FMCG space, and the brand is showing no signs of slowing down. With a rock-solid retail strategy, an innovative approach to product development, and an increasing foothold in digital commerce, Aroma is on track to becoming a household name in India and beyond.

“We are committed to delivering the highest-quality Basmati rice while expanding strategically. Our focus remains on understanding consumer needs, adapting to market trends, and maintaining excellence at every step,” concludes Garg.

With an aggressive expansion plan, cutting-edge research, and a deep understanding of regional preferences, Aroma AAT Basmati Rice isn’t just another player in the rice industry—it’s a brand that’s shaping the future of Basmati consumption in India and beyond. Watch this space, because Aroma is just getting started.

With just a couple of days left to Budget 2025, India’s thriving consumer durables sector is expecting sky-high boosts. With the industry on the verge of becoming the fourth-largest globally by 2027, key stakeholders are calling for strategic policy interventions to sustain momentum, encourage domestic manufacturing, and drive innovation. From expanding the Production Linked Incentive (PLI) scheme to promoting energy-efficient appliances, the government’s support will be pivotal in shaping the next phase of growth.

PLI Scheme Expansion: A Game Changer for Consumer Durables?

Industry leaders are pushing for a broader scope under the PLI scheme to include high-growth segments such as home appliances, personal care products, and small consumer electronics. Anand Ramanathan, Partner and Consumer, Products and Retail Sector Leader, emphasizes that a well-structured expansion of the scheme could be transformative for Indian manufacturing.

“Expand the scope of the Production Linked Incentive (PLI) scheme to include high-demand sub-sectors within the consumer goods industry, such as home appliances, personal care products, and small consumer electronics. Allocate additional incentives to manufacturers prioritizing domestic value addition and labor-intensive operations. The expanded policy should include simplified application processes, measurable performance-linked benchmarks, and targeted benefits for MSMEs to enhance participation across all tiers of the manufacturing ecosystem.”

With an ambitious target of creating over 1 million jobs in five years, Ramanathan argues that a stronger PLI scheme will not only reduce import dependency but also strengthen backward integration and boost India’s exports in consumer durables.

India’s Path to Becoming a Global Consumer Durables Powerhouse

Voltas MD & CEO, Pradeep Bakshi, envisions India emerging as a dominant force in consumer durables, provided the government ensures robust support for local manufacturing.

“India’s consumer durables market is on the verge of becoming a global powerhouse, with projections indicating it will become the fourth-largest in the world by 2027. This growth, driven by rising affluence and government initiatives, presents a tremendous opportunity to bolster India’s economy and create substantial employment.”

With increasing consumer preference for energy-efficient and premium products, Bakshi stresses the need for subsidies and grants to empower MSMEs and small-scale manufacturers.

“While the ‘Make in India’ initiative has significantly reduced import dependency and boosted employment, additional support in the form of subsidies and grants is needed to foster local innovation. This will help in lowering production costs and making India globally competitive. Moreover, targeted investments in digital and physical integration will enable the industry to cater to the evolving preferences of tech-savvy, Gen Z consumers.”

Energy-Efficient Appliances Need a Stronger Push

A key ask from industry players is policy backing for energy-efficient appliances. With India witnessing warmer temperatures, demand for air conditioners and cooling appliances is on the rise. Bakshi suggests that incentives for energy-saving solutions should be a budget priority.

“The growing strain on the energy sector creates a pressing need for support through subsidies to promote energy-saving solutions. Expansion of the replacement AC market and support for energy-efficient star-rated products will not only protect the environment but also cater to the increasing demand for eco-friendly solutions.”

Building a Self-Reliant Semiconductor Ecosystem

The semiconductor industry remains at the heart of India’s consumer electronics growth story. Ashok Rajpal, Managing Director of Ambrane India, is optimistic about continued government support in this domain.

“As we approach Union Budget 2025, we are optimistic about continued government focus on the electronics and semiconductor sectors. Previous budgets have shown strong commitment to semiconductor development through increased funding for the Ministry of Electronics and Information Technology (MeitY), highlighting India’s push for self-reliance and global competitiveness.”

For companies like Ambrane, which rely heavily on semiconductors for products like power banks and chargers, a robust domestic supply chain will be crucial. Rajpal anticipates further strengthening of PLI incentives and skill development programs.

“By reducing dependency on imports, a robust semiconductor ecosystem can streamline supply chains, lower costs, and foster innovation. Strengthening initiatives like the PLI scheme and skill development programs will accelerate India’s technological evolution, generate employment, and boost exports.”

Boosting R&D and Infrastructure for Global Competitiveness

With India’s electronics market poised to reach $300 billion by 2026, the push for R&D and infrastructure development has never been more critical. Amit Khatri, Co-Founder of Noise, highlights the need for deeper investments in research, innovation, and strategic global partnerships.

“To sustain this trajectory, bolstering manufacturing efforts through programs like the PLI scheme, reducing import dependencies and duties, building infrastructure to boost components production, and fostering global partnerships will enhance India’s competitiveness in the global value chain.”

Highlighting Noise’s collaboration with Amber as an example, Khatri stresses the importance of local manufacturing capabilities in shaping the industry’s future. He also advocates for government-backed R&D investments to drive next-generation consumer electronics.

“Strategic investments in R&D are essential to spur innovation, enabling the development of advanced solutions that cater to evolving consumer needs. An innovation ecosystem can fuel growth and global leadership, while measures to counter inflation and encourage discretionary spending are imperative.”

Strengthening Digital Payments and Smart Wearable Ecosystem

With India transitioning towards a digital-first economy, Khatri sees immense potential in leveraging smart technology to integrate consumer electronics with financial services. He points out that increasing government support for digital payment initiatives will be a game-changer.

“As a leader in smart wearables, we see immense potential in leveraging technologies to transform industries such as finance and insurance, driving efficiency and convenience for consumers. Innovations like our NCMC-enabled and Tap and Pay smartwatches exemplify this vision by fostering integration across critical sectors and accelerating the shift to a digital-first economy.”

Khatri urges greater governmental backing for the National Payments Corporation of India (NPCI) initiatives to boost adoption and strengthen India’s leadership in digital finance.

The Verdict: What Budget 2025 Must Deliver

India’s consumer durables sector is at an inflection point. With rising demand, increased digital adoption, and a shift towards sustainable solutions, the government has a golden opportunity to supercharge the industry’s growth. Here’s a quick recap of what industry leaders are expecting:

• Expanded PLI Scheme to include home appliances, personal care products, and small consumer electronics.
• Subsidies and grants for MSMEs to promote localized production and global competitiveness.
• Incentives for energy-efficient appliances to combat climate change and reduce energy consumption.
• Robust semiconductor ecosystem to reduce import dependency and fuel innovation.
• Investment in R&D and infrastructure to strengthen India’s position in the global consumer durables market.
• Support for digital payments and smart technology to drive India’s digital transformation.

Sathyanarayanan Viswanathan, CFO & Head of Business Administration, BSH Home Appliances, added his insights: “We are optimistic about the government's ongoing commitment to driving local manufacturing, innovation, and sustainable growth. As we look ahead to the upcoming budget, we anticipate measures that will not only stabilize fiscal policy and control inflation but also foster a competitive, transparent, and predictable economic environment that will fuel business growth. We believe the introduction of a production-linked incentive program would further encourage domestic manufacturing, enabling Indian manufacturers to offer competitive prices on the international market. This would not only help reduce reliance on imported goods but also attract foreign exchange, contributing to a healthier current account balance.”

With the right mix of policy measures, Budget 2025 can propel India’s consumer durables industry to new heights, reinforcing its position as a global manufacturing and innovation hub. The ball is now in the government’s court!

India’s jewelry industry is at a critical juncture, blending tradition with modern innovation to secure its place on the global stage. The sector, deeply woven into the country’s cultural fabric, is witnessing an evolution driven by shifting consumer preferences, digital integration, and sustainability trends. As the Union Budget 2024 approaches, industry leaders are hopeful for policy measures that will address key challenges and unlock new avenues for growth. With expectations high, stakeholders are seeking reforms that enhance transparency, reduce costs, and boost competitiveness, ensuring that India remains a powerhouse in the global jewelry market.

A Sector in Transformation

According to Deloitte’s latest report, "Sparkling Success: Renaissance in India's Gems and Jewellery Sector," India’s jewellery market, valued at $80-85 billion in FY24, is projected to reach $225-245 billion by FY35. This impressive growth is driven by increasing disposable incomes, urbanization, and a shift toward branded and sustainable products. Gold continues to dominate, with a 97 percent preference among buyers, while diamonds are gaining traction among younger consumers who favor minimalist and contemporary designs.

The report highlights how omnichannel retail strategies and digital innovations like virtual try-ons and AI-driven personalization are reshaping consumer behavior. These advancements, coupled with rising demand for lab-grown diamonds and ethical sourcing, are pushing brands to adapt and evolve. However, industry players believe that government intervention through policy support is essential to sustain this momentum.

Calls for Tax Relief and Policy Continuity

One of the most pressing concerns for the jewelry industry is taxation. Industry leaders are urging the government to introduce tax relief measures that will boost disposable incomes and drive consumption. MP Ahammed, Chairman of Malabar Group, emphasizes the need for continuity in policies to sustain consumer demand and job creation:

"The demand for jewellery has strengthened after the gold import duty cut in the Union Budget 2024. Therefore, in the first full budget of NDA 3.0, the jewellery industry expects policy continuity to boost consumer demand for jewellery, thus generating more employment and playing a pivotal role in economic growth. To boost demand for precious jewellery, the budget needs to propose tax relief measures to boost disposable income and consumption. Some strategic measures to control inflation impact on consumption are also welcome."

Ahammed also advocates for reforms in the gold monetization scheme to encourage households to mobilize idle gold. He believes that allowing reputed retail jewelers to participate in the scheme would reduce the country’s gold import bill and improve the current account deficit. Additionally, he calls for stricter regulations to curb unaccounted business activities in the retail jewelry sector.

Strengthening India’s Diamond Industry

The diamond industry is a crucial segment of India’s luxury market, contributing significantly to the economy. However, industry experts believe that high import duties on polished and rough diamonds are hampering competitiveness. Piyush Gupta, Director of PP Jewellers by Pawan Gupta, underscores the need for reforms to enhance India’s global standing:

"The diamond industry is a centre of India’s luxury market and an important contributor to the Indian economy. As we approach this year’s Union Budget, we are hoping for progressive policies that deal with the challenges faced by the diamond industry and encourage growth and innovation. We expect to see steps that reduce import duties on polished and rough diamonds. This would make the Indian diamond sector more competitive globally and improve domestic manufacturing. Also, we need support for better technology and skill training in diamond cutting and polishing to help the artisans and keep India a global leader in the market."

Sustainability is another key focus area. With ethical sourcing and eco-friendly manufacturing becoming priorities for global consumers, Gupta stresses the importance of government support for green initiatives. Aligning policies with international trends will help India maintain its leadership in the diamond sector while reinforcing its commitment to responsible business practices.

Boosting Exports and Technology Adoption

In an increasingly competitive global market, jewelry exporters are looking for government support to enhance their competitiveness. Extending the Production-Linked Incentive (PLI) scheme to the jewelry sector is a key demand. Vidita Kochar, Co-Founder of Jewelbox, highlights how policy support can drive innovation and create new growth opportunities:

"As we approach the Union Budget, the gems and jewelry sector looks forward to policies that foster growth and innovation. Extending the Production-Linked Incentive (PLI) scheme to our sector can drive exports and domestic value addition, creating jobs and attracting investments. Reducing import duties on advanced machinery will enable access to cutting-edge technology, while export subsidies and dedicated zones can strengthen our global competitiveness. Additionally, incentives for research and green practices are critical to ensuring sustainable growth in this evolving industry."

Kochar’s expectations align with broader industry trends. The Deloitte report emphasizes that regulatory reforms such as mandatory hallmarking and revised wastage norms are improving transparency and lowering costs. In addition, omnichannel retail strategies, including e-commerce expansion and quality certifications, are reshaping consumer trust and purchasing behavior.

A Blend of Tradition and Innovation

Despite economic challenges, the Indian jewelry industry remains resilient. The sector’s growth is underpinned by a strong cultural affinity for jewelry and an expanding high-net-worth population that is driving demand for luxury pieces. The Deloitte report also notes that advanced manufacturing techniques and international expansion are enabling Indian brands to tap into diverse global markets.

However, industry players recognize that continued progress will require collaborative efforts between the government and businesses. Investing in digital infrastructure, strengthening supply chains, and promoting sustainable practices will be crucial in maintaining the industry’s upward trajectory.

A Budget of Opportunities

As the jewelry industry awaits the Union Budget 2024, there is optimism that the government will address critical challenges and introduce policies that support sustainable growth. From reducing import duties to strengthening export incentives and enhancing technological adoption, industry leaders have outlined a clear roadmap for unlocking the sector’s full potential.

With India poised to become a global leader in the jewelry industry, strategic policy interventions can accelerate this transformation. By balancing tradition with innovation, the upcoming budget has the potential to shape a glittering future for India’s jewelry sector, benefiting consumers, businesses, and the economy at large.

India’s love for fine liquor is growing fast. Rare and exclusive bottles are now a prized possession for whisky lovers. Some seek rich, smoky flavors, while others prefer smooth, aged blends. Unique cask finishes add a new twist, making each sip special. These luxury spirits are not just drinks—they tell a story of artisanship and tradition. Collectors chase limited editions, while connoisseurs savor every drop. From deep, sherry-aged malts to experimental peated whiskies, each bottle offers something extraordinary. As demand rises, premium alcobevs are becoming a symbol of taste and status in India’s evolving liquor culture.

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List of the 7 Exclusive Alcobevs in India

In this article, we explore seven exclusive alcoholic beverages available in India. Each one has a unique story, rich flavors, and a special place in the world of fine spirits.

1. The Macallan Rare Cask Black—A Mysterious Limited Edition

The Macallan is known for its sherried, non-peated whiskies, but Rare Cask Black is a complete departure from the norm. Crafted from an extremely limited selection of just 100 casks, this whisky carries a rare smoky profile, a result of peated malt being used in The Macallan’s production—a practice nearly forgotten in the distillery’s modern history.

Aged exclusively in first-fill sherry-seasoned oak casks, it boasts deep flavors of dried fruits, cracked black pepper, and dark chocolate, with a subtle but noticeable wisp of smoke. The velvety texture and lingering finish make it a collector’s dream, as The Macallan rarely experiments with peat. This whisky is nearly impossible to find due to its limited production, making it a true hidden gem for connoisseurs seeking a smoky yet refined expression from one of Scotland’s most prestigious distilleries.

• Type: Single Malt Scotch Whisky
• Interesting Fact: Most Macallan whiskies are known for their sweet, sherry-forward taste. However, the Rare Cask Black is unique because it has an unexpected hint of peat smoke.

2. Royal Salute 25 YO Delhi Edition – A Regal Blend for a Grand City

Royal Salute is a brand deeply tied to British royalty, originally created in 1953 to celebrate the coronation of Queen Elizabeth II. The Delhi Edition, part of the brand’s exclusive “Cities of the World” series, is a tribute to the rich heritage and cultural grandeur of India’s capital.

This ultra-premium blend is crafted from some of the rarest whiskies, all aged for a minimum of 25 years. The influence of long aging results in a whisky with exceptional depth—notes of poached pears, rich toffee, and roasted almonds are balanced by warm spice and a whisper of oak. The packaging itself is a work of art, inspired by Delhi’s architecture, with gold detailing reflecting the city's regal past. This edition is not just a whisky but a celebration of history, luxury, and craftsmanship.

• Type: Blended Scotch Whisky
• Interesting Fact: Royal Salute’s "Cities of the World" collection pays homage to different cultural landmarks. The Delhi Edition highlights India’s rich history and sophistication.

3. Johnnie Walker Blue Label Xordinaire – The Art of Whisky Meets French Elegance

Johnnie Walker’s Blue Label is already a benchmark for luxury, but Xordinaire elevates it further by incorporating the influence of French Cognac. This limited edition is finished in hand-selected XO Cognac casks, a process that enhances its texture and intensifies its complexity.

Each sip reveals layers of dark cherries, caramelized figs, and toasted nuts, complemented by a silk-like mouthfeel. The Cognac cask finish gives it a luscious, almost dessert-like quality, making it distinct from the standard Blue Label. This whisky is designed for those who appreciate both whisky and fine Cognac. The combination of Scottish and French craftsmanship results in a unique blend that blurs the lines between two of the world’s most celebrated spirits.

• Type: Blended Scotch Whisky
• Interesting Fact: The "Xordinaire" edition combines Scotland’s best whisky-making traditions with French Cognac cask finishing, giving it a luxurious twist.

4. Glenfiddich 23 YO Grand Cru – A Celebration of Two Worlds

Glenfiddich is famous for pioneering single-malt Scotch whisky, and with the Grand Cru, the brand merges whisky-making with the sophistication of French sparkling wines. Aged for 23 years in a mix of American and European oak, it is then finished in rare French cuvée wine casks, an approach rarely seen in the whisky world.

The result is an incredibly elegant whisky with notes of toasted brioche, white peach, and honeyed vanilla. The influence of the French casks adds a creamy texture and a lingering finish with hints of almond and gentle spice. What makes this whisky special is its ability to appeal to both whisky lovers and those who enjoy Champagne, as it shares the celebratory and refined characteristics of both worlds. A truly unique expression from one of Scotland’s most innovative distilleries.

• Type: Single Malt Scotch Whisky
• Interesting Fact: The Grand Cru edition blends Scottish whisky craftsmanship with the influence of France’s finest sparkling wines.

5. Aberfeldy 21 YO Madeira Cask – A Marriage of Scotch and Portuguese Influence

Aberfeldy is often referred to as the "Golden Dram" due to its naturally honeyed character, but the 21-year-old Madeira Cask edition takes this sweetness to a new level. After spending two decades in traditional oak casks, it undergoes a finishing period in Madeira wine casks from Portugal. This secondary maturation introduces an extra layer of depth, with flavors of stewed plums, caramelized oranges, and nutmeg. The influence of the Madeira casks brings a slight oxidized fruitiness, making it stand out from other aged single malts.

Aberfeldy is known for its smooth and approachable style, and this expression is a perfect balance of sweetness and complexity, making it an ideal whisky for those who enjoy rich, full-bodied drams with a touch of exotic character.

• Type: Single Malt Scotch Whisky
• Interesting Fact: Madeira wine is known for its rich, sweet, and slightly oxidized flavors. Finishing whisky in these casks gives it a rare and complex character.

6. The Balvenie 19 Weeks of Peat – A Rare Experiment in Smoke

Balvenie has built its reputation on honeyed, smooth single malts, but this expression is a rare departure from its usual style. Instead of using unpeated barley, the distillery dried its malt with peat for a total of 19 weeks—a significant change for a brand known for its sweet and gentle whiskies. This peated experiment results in a fascinating mix of flavors. Classic Balvenie notes of vanilla, heather honey, and citrus remain, but an earthy smokiness and a hint of coastal salt now complement them. The peat influence is delicate, not overpowering, making it a great introduction for whisky lovers who want to explore peat whisky without overwhelming intensity.

As part of Balvenie’s Stories series, this whisky is an example of the distillery’s willingness to push boundaries while staying true to its heritage. It’s a rare and collectable dram for both Balvenie enthusiasts and peat lovers alike.

• Type: Single Malt Scotch Whisky
• Interesting Fact: Balvenie has traditionally been a non-peated whisky. However, this experiment with peated malt has created a one-of-a-kind release.

7. Hakushu Kogei Collection—The Japanese Art of Whisky-Making

Hakushu, often called the “forest distillery” due to its location in the Japanese Alps, is known for its fresh, herbal, and subtly smoky whiskies. The Kogei Collection showcases the distillery’s deep connection to traditional Japanese craftsmanship. This expression is aged using innovative wood cask techniques with a selection of rare and native Japanese oak, bringing unique flavors to the whisky. The result is a bright, crisp profile with notes of green apple, pear, and fresh mint, balanced by a soft smokiness that lingers in the background.

The name "Kogei" means “craft” in Japanese, and this whisky is a tribute to Japan’s meticulous attention to detail and respect for nature. Designed for both whisky purists and newcomers, it can be enjoyed neat or as a refreshing highball.

• Type: Japanese Single Malt Whisky
• Interesting Fact: The word "Kogei" means "craft" in Japanese, highlighting the artistic approach behind this whisky.

Let’s Cheers!

India’s luxury alcobev market is booming, whether it’s through rare cask finishes, cultural tributes, or bold experiments. India’s luxury alcohol scene is growing; these rare spirits are a must-have for any whisky enthusiast. From smoky surprises to Champagne-inspired elegance, these exclusive alcobevs redefine what fine whisky can be. Whether you collect, gift, or simply enjoy them, they promise an unforgettable experience in every sip. Raise a glass to these rare and extraordinary spirits! Cheers!

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Rye whiskey is gaining momentum in India's spirits market because of its strong distinctive taste. The bold peppery flavors of rye whiskey manage to combine with smooth lasting fullness to deliver a rich tasting experience that attracts seasoned whiskey lovers alongside new uninitiated drinkers. The developing whiskey culture of India brings increasing numbers of enthusiasts to this uncommon grain spirit while they enjoy its rich flavors and cocktail capabilities. 

When drunk neat or with ice or used as a base ingredient in cocktails rye whiskey stands alone with its unprecedented intricate taste profile. This guide reveals top rye whiskey choices from India that will help you identify the bottle most aligned with your palate.

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What Sets Rye Whisky Apart?

Mainly using rye as the base ingredient differentiates rye whiskey from all other types of whiskey. The production of rye whiskey from at least 51 percent rye grains results in a whiskey with bold spicy notes along with dryness which produces flavors that include black pepper and clove. The production of bourbon and Scotch relies on different ingredients than rye whiskey because they derive from corn wheat and barley whereas rye base yields more robust flavors, along with roots of vanilla and fruit and malt black pepper and clove. 

The composition of whiskey affects both the preferred drinks in which each type gets used as rye whiskey stands out for cocktail robust construction while other whiskeys are commonly served neat or combined with mixed drinks. The low barley content in the distillation process leads to rye whiskey's distinctive characteristics which produce a bold tasting result compared to other spirits.

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Best Food Pairing with Rye Whisky

The bold spicy characteristics of rye whiskey bring out enhanced taste elements in many dishes.  

• Meats: A correctly seasoned cut of spiced pork will taste great with rye whiskey's peppery notes while its intense spicy flavor best cuts through the heaviness of both ribeye and brisket and slow-cooked pork as well as other smoked meats. Full-bodied Scotch whiskey creates the perfect match for meat grilled over flames.  
• Fish: The multi-layered spice of rye whiskey brings out the smoked notes in smoked salmon yet fish dishes that taste delicate work well with more refined whiskey types.

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Top 7 Premium Rye Whisky Brands in India 

1. Sazerac 

Being established in the 19th century New Orleans Sazerac Rye whiskey originates from America's distillery history. The cocktail bar that bears its name pioneered this spirit which delivers intensive and spicy tasting elements including natural licorice and clove and vanilla notes. The product costs Rs 4800 while remaining accessible through major cities including Delhi Bangalore and Chennai. Sazerac Rye serves people who like its just-as-still version or mix it into traditional cocktail drinks thus making it a great choice anyone can appreciate.

2. Bulleit 

Bulleit Rye delivers a spicy American rye whiskey containing a remarkable 95 percent rye base which surpasses industry typical rye standards. The company Bulleit launched in 1987 operates from the family whiskey-making heritage that started in the 1830s. A rich combination of flavors including cherry wood aromas accompanies apricot and oak flavors along with honey sweetness while the vanilla taste remains distinct before finishing sweet like toffee. Mixologists love Bulleit Rye because it was developed specifically as the principal whiskey for Manhattan and Old Fashioned cocktails. An oenology report shows the product ranges from Rs 3,500 to Rs 5,500 with distribution points in major Indian cities including Delhi, Mumbai and Bangalore.

3. Stauning 

American bars continue to discover the distinctive character of Danish-made Stauning Rye Whisky throughout the United States. Every sip of Sauvignon Rye Whisky reveals Denmark's historic traditions because it contains 100 percent floor-malted barley and Danish rye which comes exclusively from local sources. Stauning Rye distinguishes itself from traditional American ryes through its rich taste profile which creates an extended fruity conclusion. When served in rye whiskey flights at bars this distinctive taste catches the attention of whiskey lovers. The global consumer demand grows for Stauning Rye which redefines modern rye whiskey appreciation.

4. Whistlepie

WhistlePig Rye is an ultra-premium rye whiskey made from 100 percent rye grain during a 10-year aging process which produces profound and sophisticated taste notes. The distillery WhistlePig gained its beginnings in Vermont in 2008 through a mission to distribute bottled whiskey directly from its farm locations. Light to rich notes of caramel combined with butterscotch and clove followed by nutmeg and finishes with a pleasant toffee flavor in this upscale sipping whiskey. When the company first began it obtained whiskey from Canada and Indiana yet the brand now produces its own spirit. You can find the luxury beverage WhistlePig Rye in Delhi, Mumbai and Hyderabad at Rs 8,500.

5. Rittenhouse 

This Philadelphia-distilled whiskey reproduces the bold spicy character from Rittenhouse Square through its liquid form. Each 100-proof bonded bottle of Rittenhouse delivers an intense strong punch that maintains a smooth finish each time. Heaven Hill Distilleries produces this whiskey through their manufacturing process delivering flavor combinations of dark chocolate spice and cinnamon. This versatile spirit is both bartenders' first choice because it works well in mixed drinks and also offers enjoyable drinking straight. Consumers can find this bottle for Rs 4000 in Jaipur alongside Ahmedabad and Mumbai markets.

6. Templeton 

Templeton Rye selects 95 percent rye and matures it through 4 years in new charred oak barrels to create its smooth and bold American whiskey. This whiskey presents itself in a vivid deep amber-copper colored pour and showcases scents of Christmas spice along with red fruit notes and white grape elements. From the first taste to the last sensation the whiskey provides layers of caramel, butterscotch, vanilla and apple flavors combined with a clean ending. The medium-bodied nature along with versatility makes this product an ideal gateway to Templeton’s line of spirits for whiskey beverage creation.

7. Woodford Reserve

Both heritage and glassware meet in Woodford Reserve Rye a brown-forman portfolio member which provides a balanced taste featuring dried fruit tastes and tobacco flavors and spicy characteristics. Traditional Kentucky distillation processes in this whiskey creation result in a bold spicy character that finishes smoothly. The whiskey maintains a traditional Kentucky Rye character because it contains less rye than current market standards. Customers can find this whiskey at Rs 6500 price points through premium liquor stores in Kolkata and Pune along with Hyderabad.

Finest Sip

Rye whiskey develops its space in India's expanding spirits market by providing both daring flavors and adaptable character which attract experienced drinkers and fresh entrants to the whiskey world. Whiskey lovers can enjoy this unique spirit both neat and on ice or blended in cocktails because of its distinctive spiciness paired with its smooth endings. Alongside the expanding range of premium rye whiskey selections, consumers find plentiful opportunities to discover and taste exceptional rye whiskeys.

Amaretto is an Italian treasure, cherished for its sweet, nutty flavor. Its story begins in Saronno, Italy, where it was crafted with almonds or apricot kernels. Over time, this liqueur became a symbol of indulgence and tradition. Amaretto is more than just a drink. It’s a versatile delight used in cocktails, desserts, or simply enjoyed neat. Imagine its warm almond notes enhancing a creamy tiramisu or elevating an evening cocktail.

In India, premium liqueurs are gaining popularity. Amaretto, with its unique taste and charm, has become a favorite for those seeking something different. Its growing demand reflects how Indian consumers are exploring global flavors. Whether you’re a seasoned liqueur lover or new to it, amaretto offers an experience like no other. From its rich Italian roots to its modern-day appeal, amaretto is a journey of taste you’ll want to explore.

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What is Amaretto?

Amaretto is an almond-flavored liqueur. It originated in Saronno, Italy, and is known for its rich, sweet taste with a slight bitterness. The name "amaretto" comes from the Italian word "amaro," meaning bitter. This liqueur is often made using apricot kernels or almonds, combined with sugar, spices, and alcohol. It usually has an alcohol content of 24–28%, making it a perfect ingredient for cocktails and desserts.

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How is Amaretto Made?

The process of making amaretto involves:

1. Flavor Extraction: Almonds or apricot kernels are soaked in alcohol to extract the nutty flavors.
2. Sweetening: Sugar is added to balance the bitterness.
3. Blending: Spices like vanilla or cinnamon are mixed for extra depth.
4. Aging: Some brands age their amaretto to develop a smooth texture.

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6 Best Amaretto Brands in India

Here are the best amaretto brands you can try in India, offering unique flavors, rich traditions, and versatility, making them ideal for sipping, mixing in cocktails, or enhancing your desserts.

1. Disaronno Amaretto

Disaronno traces its origins back to a romantic tale from 1525, when a Renaissance artist received a gift of homemade liqueur from his muse. This story of creativity and affection is infused in every bottle. Known for its trademark smooth almond essence, Disaronno has a rich heritage of quality and craftsmanship. Its velvety texture and sweet apricot undertones make it a standout, perfect for both sipping and mixing. The iconic square bottle design with a carved cap represents the artistry behind this drink. Disaronno is a timeless classic that continues to captivate liqueur enthusiasts worldwide.

• Why Choose It? 

The classic square bottle with its signature cap is a symbol of luxury. Disaronno is perfect for sipping neat or in cocktails like an Italian Margarita.

2. Phillips Amaretto

Phillips Amaretto is a testament to how simplicity can deliver exceptional taste. This brand is rooted in offering accessible luxury, focusing on creating a versatile, approachable almond liqueur. Whether making classic cocktails or giving desserts a delightful twist, Phillips adds charm with its rich yet subtle flavor. It's crafted to ensure consistent quality, making it a popular choice for home bars. The affordability of Phillips does not compromise on its smoothness, making it ideal for beginners or seasoned drinkers alike.

• Why Choose It?

 Ideal for cocktails and baking, Phillips Amaretto offers excellent value for money.

3. Veroni Amaretto

Veroni stands out as a brand that bridges the gap between traditional Italian liqueur-making and modern-day flair. Every bottle of Veroni Amaretto is a tribute to the art of distillation passed down through generations. The almond richness is delicately balanced with hints of vanilla and caramel, giving it a comforting sweetness. Veroni’s warm, inviting notes make it a favorite for celebrations, and its unique smoothness pairs well with coffee or pastries. It’s a drink that feels like home, perfect for creating cherished memories with loved ones.

• Why Choose It?

Its smooth texture makes it perfect for desserts and after-dinner drinks.

4. Tosalini Saliza Amaretto

Tosalini Saliza is the epitome of artisanal excellence, handcrafted in the heart of Italy. The Tosalini family has been perfecting liqueur recipes for decades, ensuring that each bottle represents tradition and authenticity. Saliza’s almond-forward profile is complemented by a velvety finish, making it a sophisticated addition to your drink collection. Its gluten-free composition and use of natural ingredients reflect a commitment to health-conscious consumers. Whether enjoyed neat or in an indulgent cocktail, Tosalini Saliza is a symbol of Italian luxury.

• Why Choose It? 

Tosalini Saliza is gluten-free and made with natural ingredients, offering a truly luxurious experience.

5. Adriatico Amaretto

Adriatico is a modern brand with a unique philosophy: to create amaretto that celebrates Italy’s southern almonds while being sustainable and ethical. Crafted with roasted almonds, cinnamon, and a hint of sea salt, Adriatico delivers a nuanced flavor profile unlike any other. The brand’s story revolves around innovation, offering a refreshing twist on a traditional favorite. Adriatico is also celebrated for its creamy texture, which makes it perfect for crafting inventive cocktails or pairing with desserts like tiramisu. It’s more than a drink; it’s an experience that embraces modern values.

• Why Choose It?

It’s vegan, gluten-free, and uses sustainable ingredients. Great for conscious consumers.

6. Lazzaroni Amaretto

Lazzaroni’s legacy dates back to the 19th century, earning its reputation as the original amaretto. Its secret family recipe involves the use of Amaretti di Saronno cookies, setting it apart from other brands. This unique ingredient gives the liqueur its distinct almond and apricot kernel notes, creating a truly authentic taste. Lazzaroni embodies Italian craftsmanship, making every sip a journey into tradition. Whether poured over ice cream or enjoyed in a cocktail, it delivers a rich, nostalgic flavor that has been cherished for over 170 years.

• Why Choose It?

Perfect for purists who want to taste the original amaretto.

Interesting Facts About Amaretto

• Cultural Significance: Amaretto is a key ingredient in Italian desserts like tiramisu and biscotti.
• Cocktail Favorite: Popular drinks like the Amaretto Sour and Godfather feature this liqueur.
• Not Always Almonds: Many brands use apricot kernels instead of almonds.
• DIY Tip: You can make amaretto at home using vodka, almond extract, sugar, and spices.

How to Enjoy Amaretto

• Cocktails:
  • Amaretto Sour: Mix amaretto with lemon juice and simple syrup.
  • Italian Margarita: Combine tequila, amaretto, and lime juice.
• Desserts: Add to tiramisu, chocolate mousse, or coffee.
• Pairings: Enjoy it with dark chocolate, nuts, or fruit-based desserts.

Let’s Saluti(Cheers)! 

Amaretto is a liqueur that brings a touch of elegance to any occasion. Its sweet, nutty flavor works perfectly in drinks and desserts. Whether you enjoy the classic Disaronno or want a vegan choice like Adriatico, there's an amaretto for everyone. The smooth almond taste adds warmth to cocktails, and it’s a delightful addition to treats like cakes and ice cream. In India, more people are discovering the magic of amaretto. With so many brands to choose from, each offering its unique twist, it’s easy to find the perfect bottle to suit your taste.

The Republic Day sale has long been a highlight for India’s retail industry, but this year’s edition came with a twist: smaller towns and Tier II and III cities have taken the spotlight, driving growth and reshaping the e-commerce landscape. As the digital marketplace continues to expand its footprint, the data emerging from this year’s sale reveals a compelling narrative of transformation and opportunity.

The New Growth Engine

During the 14-day Republic Day sale event, starting January 13, 2025, over 16 million transactions were processed through Unicommerce’s platform, a leading SaaS provider for e-commerce enablement. This staggering volume highlights the growing appetite for online shopping across the country. Notably, Tier II and III cities led the charge, showcasing 100 percent+ growth in order volumes for categories like makeup products and home decor.

Smaller towns such as Lucknow, Jaipur, Patna, Coimbatore, Surat, Kolar, Alwar, Rohtak, Kamrup, and Gandhinagar emerged as significant contributors. These regions drove demand for items such as nutraceuticals, supplements, and self-care products like body lotions, moisturizers, and makeup combos.

The Republic Day sale has become a reflection of evolving consumer habits. It’s heartening to see smaller towns drive growth with their rising digital adoption.

Health, Beauty, and Home Decor Steal the Show

Across categories, health and pharma products saw a remarkable 80 percent year-on-year (YoY) growth in order volumes. Home decor followed closely with 35 percent YoY growth, while beauty, wellness, and personal care witnessed a steady 16 percent increase in volumes compared to last year’s sale period.

Popular products ranged from anti-hair fall kits and metabolism boosters to perfumes, deodorants, and health devices. Interestingly, Tier I and metropolitan cities preferred toys, baby products, and gaming accessories, while Tier II and III towns drove demand for home essentials and personal care items.

Prepaid Orders on the Rise

One of the standout trends from this year’s sale was the growing popularity of prepaid orders. Across Tier II and III cities, consumers increasingly opted for prepaid transactions, signaling greater trust in e-commerce platforms. In the fashion and accessories category, prepaid orders rose from 23.9 percent in 2024 to 25.1 percent in 2025. Similarly, health and pharma products saw prepaid orders jump from 8.4 percent to 14 percent, while beauty, wellness, and personal care prepaid volumes grew from 20.7 percent to 21.4 percent.

This shift can be attributed to the increasing penetration of digital payment systems and improved infrastructure in smaller towns. The rise in prepaid orders across categories is a testament to the growing consumer confidence in the e-commerce ecosystem.

The Role of Regional Warehousing and Technology

As regional warehousing becomes a cornerstone of e-commerce logistics, brands are better equipped to serve smaller suburban and rural areas. Unicommerce’s platform played a pivotal role in this transformation, enabling end-to-end management for over 3,600 clients, including D2C brands, retail companies, and logistics providers. With 260+ technology integrations and an annual transaction run rate of 850+ million order items, Unicommerce has set the benchmark for operational efficiency.

Our goal has always been to unlock connectivity and reach untapped areas. Regional warehousing and logistics automation are enabling faster fulfillment and a seamless shopping experience for customers in Tier II and III cities.

The Future of E-Commerce in India’s Hinterlands

The Republic Day sale trends underscore a significant shift in India’s e-commerce landscape. Smaller towns are no longer playing catch-up but are driving growth, innovation, and consumption patterns. As brands continue to invest in regional warehouses, marketing automation tools, and customer engagement strategies, the potential for further growth in these regions remains immense.

Unicommerce’s logistics arm, Shipway, has been instrumental in automating shipping solutions, enabling optimal courier allocation for faster fulfillment. This approach has served over 12,000 online brands, further cementing Unicommerce’s role in democratizing access to e-commerce across the country.

Key Takeaways from the Sale

1. Smaller Towns Lead Growth: Tier II and Tier III cities recorded over 100 percent growth in categories like makeup and home decor.
2. Health and Wellness Dominates: An 80 percent YoY growth in health and pharma products highlights the rising focus on personal well-being.
3. Prepaid Orders Surge: A noticeable increase in prepaid transactions reflects growing trust and digital adoption in smaller towns.
4. Regional Warehousing Impact: Improved logistics infrastructure is enabling faster and more reliable deliveries across suburban and rural areas.
5. Tech-Driven Efficiency: Unicommerce’s platform is powering seamless e-commerce operations, serving 3,600+ clients and managing 8,800+ warehouses globally.

This year’s Republic Day sale has been a testament to the dynamic nature of India’s e-commerce sector. Smaller towns, backed by improved logistics and growing digital literacy, are rewriting the rules of online retail. As the market continues to evolve, the role of technology, automation, and regional connectivity will be crucial in shaping the future of Indian e-commerce.

As Union Budget 2025 looms on the horizon, the fast-moving consumer goods (FMCG) sector eagerly awaits reforms and allocations that could bolster growth, innovation, and equitable competition in the market. Experts and industry leaders weigh in on key expectations for tax rationalization, rural infrastructure, technological support, and regulatory measures to address rising challenges and tap into emerging opportunities.

"Rural markets, comprising 35 percent of India’s FMCG sales, are rebounding with a 6 percent year-on-year growth in volume sales," says Anand Ramanathan, Partner and Consumer Products and Retail Sector Leader. This growth is bolstered by favorable monsoons and government initiatives such as increased allocations under MGNREGA, which reached Rs 1.80 lakh crore in 2024–25.

Ramanathan highlights the importance of sustaining this momentum through continued investments in rural infrastructure, digital penetration, and affordable product offerings. "Policymakers must allocate significant budget resources to sustain this momentum," he emphasizes.

Industry experts believe that bolstering rural demand will not only fuel FMCG growth but also offset stagnation in urban markets. With a projected full recovery by FY26, the Budget presents an opportunity to amplify this progress through infrastructure development and direct benefit transfer (DBT) programs.

GST Rate Cuts

The FMCG sector continues to grapple with price sensitivity among lower-income groups, necessitating policy interventions to enhance affordability. Anand Ramanathan suggests reducing GST rates on mass-consumption FMCG products like personal care and packaged foods from 18 percent to 12 percent.

"Lower GST rates could lead to an 8 percent increase in volume sales, boosting tax collections and contributing 0.5 percent to GDP growth," he notes.

Gaurav Manchanda, Founder and Director of The Organic World, echoes this sentiment, calling for reduced GST on organic products to stimulate demand. "This will not only enhance affordability but also make organic foods accessible to a broader audience," he explains. Manchanda also advocates for subsidies and infrastructure investments in cold storage and logistics to support the organic sector's growth.

Similarly, Ajay Kangralkar, Founder of SkyRoots Ventures LLP, urges a rethinking of GST rates for essential commodities. He cites the disparity in tax rates on millet products, saying, "Lowering GST rates on nutritious food products will promote healthier eating habits and drive demand for farmers' produce."

Tackling Quick Commerce Disruption

The rapid growth of quick commerce (Q-commerce) platforms like Zepto and Blinkit, with a 25 percent CAGR, has disrupted traditional retail dynamics. These platforms captured 8 percent of the urban grocery market in 2023, up from 3 percent in 2021. While their reach now extends to Tier II cities, accounting for 30 percent of sales, their rise has adversely impacted Kirana stores.

"The Confederation of All India Traders (CAIT) reported a 12 percent decline in small retail revenues in urban areas," notes Ramanathan. He suggests that regulatory measures to curb predatory pricing and ensure compliance with fair trade practices are crucial.

Implementing these measures could create a level playing field, safeguarding the livelihoods of 30 million Kirana stores and 8 crore small retailers. By fostering transparency and ethical practices, the government can promote sustainable competition while protecting traditional retail sectors.

Strengthening Supply Chains

The logistics sector plays a pivotal role in the FMCG supply chain, and the industry is banking on targeted Budget interventions. Jitendra Srivastava, CEO of Triton Logistics & Maritime, highlights the need for trade facilitation, duty reductions on raw materials, and incentives for smart supply chain technologies.

"Planned investments in railways and high-speed freight corridors, coupled with a Rs 3 trillion allocation for 2025-26, could significantly boost operational efficiency," Srivastava explains.

Sustainability is another critical focus area. Srivastava calls for incentives for eco-friendly packaging and production methods, aligning India with global standards and enhancing supply chain resilience.

Tax Rationalization for Food Businesses

Indraneel Chitale, Managing Partner of Chitale Bandhu Mithaiwale, emphasizes the need for GST simplification in the food sector. He proposes a two-tier structure: a 5 percent rate for all "Made in India" products and a 28 percent rate for imported items.

"This will streamline compliance, promote self-reliance, and protect Indian producers," Chitale says. He also advocates for expanding Production-Linked Incentive (PLI) schemes for export-oriented food businesses to enhance competitiveness in global markets.

Managing Inflation and Input Costs

The FMCG sector continues to face headwinds from rising input costs for raw materials such as palm oil, coffee, cocoa, and wheat. "These pressures have led to price hikes and ‘shrinkflation’, risking consumer trust," warns Priyanka Duggal, Partner at Grant Thornton Bharat.

Policy interventions to regulate input costs and stimulate demand are crucial for sustaining growth. Investments in urban development projects and job creation in services industries could further drive demand in stressed urban markets.

Paving the Path to Atmanirbhar Bharat

The FMCG sector is projected to grow by 7-9 percent in FY25, driven largely by rural demand recovery and innovation. Industry leaders agree that the upcoming Budget must address pressing challenges while fostering an ecosystem of equitable growth, sustainability, and technological advancement.

"The government’s vision of Atmanirbhar Bharat can only be realized through tax incentives, infrastructure investments, and rural support," says Manchanda. As the FMCG sector prepares for the next phase of growth, the Budget holds the key to unlocking its full potential, ensuring inclusive progress for all stakeholders.

From GST reforms to rural empowerment and technological adoption, Budget 2025 could mark a turning point for the FMCG sector, setting the stage for long-term, sustainable growth. The focus now lies on how policymakers will address these expectations to shape India's economic trajectory.

India shares a timeless bond with Scotch whisky. It’s more than just a drink; it symbolises celebration and warmth. From grand weddings to small gatherings, Scotch adds a touch of luxury. The smooth blends and rich flavors make every sip special. Whether gifting a bottle or enjoying it on a quiet evening, it feels like an indulgent treat. Deluxe blended Scotch is a favorite, loved for its elegance and tradition. In India, it’s not just whisky; it’s a part of cherished memories, bringing people closer and making moments unforgettable. Scotch whisky truly has a special place here.

Know more: 7 Best Premium Dark Rum Brands in India: A Complete Guide

Top 7 Whiskey Brands Under Rs. 1000 in Delhi-NCR

List of the 8 Best Deluxe Blended Scotch Whisky Brands in India

Here’s a detailed look at the 8 best deluxe blended Scotch whisky brands in India.

1. Mortlach 16 YO (Years Old)

Mortlach 16 YO, famously called “The Beast of Dufftown,” is crafted in Scotland’s Speyside region. This exceptional Scotch is matured in sherry casks for 16 years, which gives it a bold and robust character. The flavors are rich and layered, with dark chocolate, dried fruits, and a subtle spicy edge. It has an ABV of 43.4%, making it a powerful yet smooth drink. Mortlach is for whisky lovers who crave intensity and depth. Though premium-priced, it’s worth it for those special celebrations where only the finest will do.

• Unique Features: Known for its robust and meaty flavors, it’s matured in sherry casks for 16 years.
• Flavor Profile: Rich with hints of dark chocolate, dried fruits, and subtle spice.

Check more: 8 Great World Whiskey Brands to Savor in India