Global Desi Launches Festive ’26 Campaign with Brand Ambassador Vedika Pinto
The campaign captures Mumbai's contrasting character through its lively neighbourhoods, familiar landmarks and lesser-known corners.
Satya Paul Brings Untamed Collection from London to India
Actor Danish Pandor, who walked at the London showcase, features in the campaign, reflecting the collection's emphasis on individuality and exploration.
Bombay Shirt Company Partners with Rid Burman for Menswear Capsule Collection
The ready-to-wear collection features chore jackets, vintage-washed denim shackets and soft overshirts.
Third Wave Coffee Introduces Festive Hampers for Personal and Corporate Gifting
The collection also features products from Third Rush Desserts, the company's recently launched dessert-focused brand.
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Britannia Cakes Launches Festive Campaign Celebrating West Bengal's Traditions
The limited-edition packs showcase six cultural elements: Sindoor Khela, Dhaak, Pushpanjali, Shankho, Kola Bou and Dhunuchi.
Rosso Brunello Expands Beyond Footwear with New Leather Essentials Collection
Rosso Brunello has launched its new Leather Essentials collection featuring a range of leather accessories, including wallets, card cases, passport holders, multi-pouches, computer bags, backpacks and duffle bags.
Nuvah Partners with Barkha Singh to Strengthen Brand and Product Strategy
Singh's responsibilities will extend beyond brand communication to include creative direction and product development.
Tanishq Showcases Adhyantara Festive Jewellery Collection with Triptii Dimri
The campaign film unfolds at a campsite beneath a starry sky, where Dimri sits outdoors as the song ‘Badan Pe Sitare Lapete Hue’ plays in the background.
Sparx Names Tamannaah and Lakshya Lalwani Brand Ambassadors for New Campaign
Tamannaah and Lakshya bring their individual personalities to the campaign, which connects Sparx's footwear range with everyday fashion and active lifestyles.
Cookie Pookie Takes Conscious Kidswear Collection to Nykaa Fashion
The listing on Nykaa Fashion comes as Cookie Pookie looks to strengthen its position in India's kidswear market.
KIKO Milano Introduces Diwali Makeup Collection With Limited-Edition Packaging
Through the collection, KIKO Milano is bringing together makeup, festive design and personal expression for the seasonal market.
State of Joy Launches Anatom Footwear Collection and Enters School Shoes Segment
The collection combines functional design with contemporary styling for consumers who spend extended periods on their feet.
Tupperware Taps Dia Mirza for New Diwali Campaign
The campaign focuses on how familiar festive practices continue across generations, even as lifestyles and ways of celebrating evolve.
LOVETC Launches Alter Ego Makeup Collection Featuring Tamannaah Bhatia
Centred on the question, 'Who wore who?', the campaign uses a mystery-led approach to build anticipation around the new collection.
Nykaa and L’Oréal Strengthen Kiehl’s Presence With New Skincare Launch
The latest addition, Ultra Facial Meltdown Recovery Cream, is designed to provide immediate relief for skin experiencing stress or irritation.
Mi Arcus and Papa Don't Preach to Launch Premium Kidswear Collection on October 12
The collection will launch on October 12 across Mi Arcus stores, its official website and e-commerce platforms, including Nykaa Fashion and Myntra.
Killer Jeans Features Meezaan Jafri in Genes of India Denim Campaign
As part of its current product offering, Killer Jeans has introduced Neo Flare, a contemporary interpretation of the classic flared denim silhouette.
Xylys Features Abhishek Sharma in New Volaris Dual Time Watch Campaign
The Volaris Dual Time is a reissue of the Xylys 9216 case and is powered by a Swiss Ronda movement.
Diageo Brings Smirnoff ICE to India With New Flavours and Refreshed Identity
The launch strengthens Smirnoff's presence in India's growing RTD segment, offering consumers an alternative to conventional beverage choices such as beer.
World of Anaar Introduces Jutti Heels in Its New Wedding Season Collection
The collection also features wedges, block heels and platform heels, alongside the brand's best-selling embroidered sneakers.
UNIQLO India Showcases Fleece Collection With Kriti Sanon and Jasprit Bumrah
The campaign films follow Sanon and Bumrah through their respective winter routines, showcasing how Fleece apparel fits into different lifestyles.
Tata Consumer Products' Smith & Jones Focuses on Product Quality in New Campaign
The campaign centres on the message, ‘Ho Gaya Na Paste Ka Paste Aur Paani Ka Paani,’ emphasising consistency as a key consideration when choosing ginger garlic paste.
Better Nutrition Onboards Varun Dhawan as Investor and Brand Ambassador
Better Nutrition offers a range of staple food products, including atta, rice, dal, and millets, which the company says contain up to twice the amount of iron, zinc, and other essential micronutrients compared to conventional varieties.