The campaign is built on the insight that eating snacks during competitive gaming sessions can interrupt play, especially when both hands are occupied.
Built around the line 'Jeena Hai Toh Colourfully Jiyo', the campaign features Mirza in a dual role and uses a visual transition to showcase the product.
Under the collaboration, users of District will be able to discover events hosted at the Abu Dhabi venue alongside dining, entertainment, and other experiences available on the platform.
The new releases reflect Funko's continued strategy of expanding its portfolio through partnerships with popular entertainment and literary franchises.
The LEGO Icons SpongeBob SquarePants: Bikini Bottom building set (11386) is currently available for pre-order and will be available for purchase starting September 1.
To further engage young visitors, the cafe will introduce Junior Chef Quest, a supervised cooking programme where children can participate in guided culinary activities.
The campaign highlights the vehicle's increased size, enhanced interior space, and updated features while staying true to the brand's signature identity.