Doraemon Film Rolls Out Multi-Platform Marketing Campaign Before India Debut
The upcoming title marks the 45th feature film in the globally popular Doraemon franchise.
JioHotstar Expands Internationally with Launch Across UK, Canada and Singapore
The company confirmed that existing Hotstar subscribers in these regions will be migrated to corresponding JioHotstar plans.
Warner Bros. Discovery Announces Closure of discovery+ App in India
The move signals a shift towards partner-led content distribution, allowing Warner Bros.
Zero Latency VR Partners with Sony Pictures for New Jumanji Adventure
The announcement comes as new consumer research highlights growing interest in shared virtual reality experiences among families.
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Hasbro Launches New KPop Demon Hunters NERF Roleplay Toys and Light Sticks
Hasbro has also introduced two electronic light-up accessories themed around the film’s rival fan groups—the HUNTR/X Light Stick and the Saja Boys Light Stick.
Prime Video and Amazon MX Player Merge to Offer Brands Wider Audience Reach
With the integration, advertisers can now access the combined Prime Video streaming audience through a single media buying platform.
Haier India Extends JioHotstar Partnership for Wimbledon 2026
The company said the association aligns with its Sport-o-Tainment approach, which focuses on connecting with younger and digitally engaged consumers through major sporting events.
S8UL Partners with YouTube for Esports World Cup 2026 Campaign
As part of the collaboration, the companies will also introduce YouTube Day at the S8UL Gaming House.
Chinese Wok Rolls Out Film-Themed Campaign Featuring Welcome to the Jungle
As part of the collaboration, Chinese Wok will introduce film-inspired branding across stores alongside a series of consumer engagement initiatives.
Netflix Expands KPop Demon Hunters Consumer Products Portfolio with Global Partners
As part of the rollout, Vans will introduce a new Golden-inspired collection later this summer.
Aamir Khan Productions Completes 25 Years as Sony MAX Unveils Special Programming
As part of the celebration, Sony MAX has also unveiled a new brand film titled Match Made in Heaven, featuring Aamir Khan.
Cipla Health’s Omnigel Partners with Ram Charan’s Upcoming Film Peddi
The collaboration was facilitated by MMM Media Works.
Green Gold Animation Debuts Free Streaming Channel on Samsung TV Plus
The launch comes as the FAST streaming model gains traction in India alongside growing connected TV adoption and increasing demand for ad-supported viewing experiences.
Shemaroo Entertainment X Cubes Entertainment Build Global Distribution Network
The company has been expanding its presence across markets and platforms through regional content distribution.
Gabby’s Dollhouse Grows with New Retail and Theme Park Plans
Season 13 of the series launched in March and became the number one kids’ show in 29 countries.
Crunchyroll X Sony LIV Expand Anime Access for Indian Viewers
The collaboration comes amid rising demand for anime content in India, especially among younger audiences and regional language viewers.
Amazon Prime Video partners with Harun Robert for Matka King campaign
Robert, known for his work on M.A.D. on M.A.D. and his digital platforms “Art Guy Rob” and “Mad Stuff With Rob,” led the creative direction for the campaign.
Mattel X Amazon Luna Introduce New Masters of the Universe Game
These games are designed to encourage shared play experiences among friends and family in a living room setting.
Applause Entertainment Partners with Story TV to Launch Premium Microdramas
Additionally, Story TV will acquire the rights to the romantic-thriller series Hello Mini and reimagine it in a vertical microdrama format tailored for mobile viewing.
Zee Music Company Expands Artist Roster with Adnan Sami and QARAN
Sami will release a series of original non-film singles through Zee Music Company, marking the start of a fresh creative phase.
Times Prime Partners with Crunchyroll to Offer Anime Streaming in India
As part of the collaboration, Times Prime members who choose an annual Crunchyroll subscription will receive a complimentary two-month trial.
MARS Cosmetics Partners Brands for Valentine's Push
The campaign strategy focused on aligning brand partnerships, creator engagement, and digital advertising to maximise reach during the Valentine’s Week period.
The Pinkfong Company Introduces Bebefinn Town Interactive App for Kids
Bebefinn Town is available in multiple languages, including English, Spanish, Portuguese, Japanese, and Korean.