Produced by Rusk Media, the music reality show is streaming on Netflix and Alright! TV.
The Noise Buds R1 feature 11mm dynamic drivers and quad microphones with Environmental Noise Cancellation (ENC).
The new format uses an interactive overlay that appears during video advertising breaks.
The initiative combines the theatrical experience with film-related merchandise, offering audiences an opportunity to purchase character collectibles during their cinema visits.
The upcoming title marks the 45th feature film in the globally popular Doraemon franchise.
The company confirmed that existing Hotstar subscribers in these regions will be migrated to corresponding JioHotstar plans.
The move signals a shift towards partner-led content distribution, allowing Warner Bros.
The announcement comes as new consumer research highlights growing interest in shared virtual reality experiences among families.
Hasbro has also introduced two electronic light-up accessories themed around the film’s rival fan groups—the HUNTR/X Light Stick and the Saja Boys Light Stick.
With the integration, advertisers can now access the combined Prime Video streaming audience through a single media buying platform.
The company said the association aligns with its Sport-o-Tainment approach, which focuses on connecting with younger and digitally engaged consumers through major sporting events.
As part of the collaboration, the companies will also introduce YouTube Day at the S8UL Gaming House.
As part of the collaboration, Chinese Wok will introduce film-inspired branding across stores alongside a series of consumer engagement initiatives.
As part of the rollout, Vans will introduce a new Golden-inspired collection later this summer.
As part of the celebration, Sony MAX has also unveiled a new brand film titled Match Made in Heaven, featuring Aamir Khan.
The collaboration was facilitated by MMM Media Works.
The launch comes as the FAST streaming model gains traction in India alongside growing connected TV adoption and increasing demand for ad-supported viewing experiences.
The company has been expanding its presence across markets and platforms through regional content distribution.
Season 13 of the series launched in March and became the number one kids’ show in 29 countries.
The collaboration comes amid rising demand for anime content in India, especially among younger audiences and regional language viewers.
Robert, known for his work on M.A.D. on M.A.D. and his digital platforms “Art Guy Rob” and “Mad Stuff With Rob,” led the creative direction for the campaign.
These games are designed to encourage shared play experiences among friends and family in a living room setting.
Additionally, Story TV will acquire the rights to the romantic-thriller series Hello Mini and reimagine it in a vertical microdrama format tailored for mobile viewing.
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