The games are designed around the fictional setting of Navarre, allowing players to engage with elements from the Riders Quadrant through strategy-based gameplay.
The range reimagines the epic storytelling, legendary creatures, and heroic characters of Dungeons & Dragons into an interactive and discovery-led toy format.
The collaboration represents Hasbro’s continued focus on revitalising legacy franchises, with the new merchandise line drawing inspiration directly from the film.
The crossover brought together two of the most influential preschool entertainment franchises, extending their reach across digital music and video platforms during the holiday season.
The lineup spans a range of apparel, including sun-washed fleece, a satin-trimmed jersey with embroidered accents, and graphic-heavy T-shirts and hoodies.
he special edition set draws inspiration from the WSQK van, which appeared in the official teaser of the upcoming season.
Mattel will launch products across categories such as dolls, action figures, accessories, collectibles, and playsets, with the line rolling out globally in 2026.
The companies have announced the launch of the Hot Wheels Pass 'N Go 1:64 die-cast collectible, set to debut globally this fall.
The companies have announced the launch of the Hot Wheels Pass 'N Go 1:64 die-cast collectible, set to debut globally this fall.
Crafted within the MOTU Origins collection, the figure is built in a 5.5-inch scale and includes 16 points of articulation.
The LEGO Icons Soundwave set invites fans to construct an intricately detailed version of the beloved villain.
The initiative will include a dynamic social media campaign designed to spark discovery, conversation, and connection among a new generation of players.
Opening on June 5, this 60-minute experience merges the nostalgia of Lite-Brite with state-of-the-art technology.
The collection offers multi-functional products for the face, eyes, lips, as well as body and hair.
As the animated show celebrates its 20th anniversary this year, the rich storytelling for all family listening occasions has been created to reaffirm Peppa Pig's commitment to providing quality entertainment for families.
Designed to ignite imagination and facilitate fun play experiences for toddlers, these sets aim to enhance fine motor skills while encapsulating the vibrant world of “Peppa Pig.”
Accompanying this is the Autobot Bullseye figure, transforming from a dog into a mailer package reminiscent of Target's beloved icon.
This strategic step aligns with Hasbro's Blueprint 2.0 strategy, emphasizing a shift while retaining the commitment to developing and producing entertainment based on its extensive portfolio of Hasbro brands.
Commencing with the introduction of Transformers and G.I. Joe products, each Page Puncher will now feature a complete comic book along with two articulated figures.
This initiative builds on the recent 'Hasbro Women Innovators of Play' challenge, which called for the creation of the next significant mass-market toy or game led by women.
Following the success of the Nerf Super Soaker RoboBlaster, the expanded line focuses on epic activities for friends and family to play together, leading with the Nerf Super Soaker Blast Slider, a 16-foot water slide with a built-in water blaster.
The two companies have been partners since 2021, and Franklin played a key role in the North American relaunch of the NERF Sport?brand with its playsets for kids ages six and up, such as Power Blast Baseball, Flex Play Hockey, and Trick Shot Golf.
To support the brand extension, Hasbro has launched a dedicated ?Learn with Peppa? website where consumers can find out more about the extension and help support children's learning journeys.
Just Play's product line of EASY-BAKE ovens, baking sets, and accessories is expected to launch at retail in select markets in 2024.
The Starting Lineup collectible will also include an exclusive, officially licensed Panini NBA trading card.
The new NERF Sports Collection consists of a power-blast baseball bat and ball set; a flex play hockey?set; and trick shot golf.
The exclusive line includes a bi-colored pink and red vinyl variant of Peppa?s top-selling album ?My First Album,? and essential tech accessories like PopSockets, phone cases and mouse pads.
Disguise?s Hasbro line of Halloween costumes and accessories hits stores Fall of 2021.
The agreements cover entertainment released during their terms for the respective franchises, including all film and television properties as well as properties from Disney+.
?Scrabble???GO??is now available for pre-registration on Google Play. It will be introduced worldwide on Android and iOS later this year.
Darren Throop, President and Chief Executive Officer of eOne, will report to Brian Goldner, Hasbro?s Chairman and Chief Executive Officer.
Hasbro revealed new additions to its ?My Little Pony? franchise with a series and product line set to debut next year.The animated series ?My Little Pony: Pony Life? will be produced by Hasb...
Entertainment One shareholders have voted to approve the sale of the company to Hasbro for $4 billion.The deal passed the shareholder vote by a percentage of 99.9 percent. eOne held the vote during ...
Hasbro has appointed Black White Orange Pvt. Ltd. as their licensing agent for India to bring its consumer products programme to life for the company?s lifestyle brands, including Nerf, My little Po...
The iconic Play-Doh scent now bears an official trademark. That?s correct, Hasbro has been awarded official recognition from the United States Patent and Trademark Office for the smell of its popula...
Hasbro, the world's largest toy company known for iconic brands, including MY LITTLE PONY, and TRANSFORMERS, has made a big splash announcing that it will become the master toy licensee for Power Rang...
Hasbro's Play-Doh brand has partnered with Heinz for a new daily prize draw promotion that will run until mid-December.Running on Heinz Pasta multipacks, the promotion will include limited edition l...
Mattel, Inc. one of the prominent players in toys and family products, has yet again hit headlines as the Fisher-Price? Bright Beats Dance & Move BeatBo received the highly admired Toy of the Yea...
Hasbro has acquired a majority stake in the mobile gaming company Backflip Studios, creator of games including DragonVale, NinJump and Paper Toss, with a payment of $112 million.With this, Hasbro no...
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