CHK and Artist Chaitanya Dixit Introduce Limited-Edition Sneaker Collection
The collaboration explores the sneaker as a medium for artistic expression, with the collection drawing inspiration from Che's observations of Japan.
BEARPAW Partners with Skyline Apparel Group to Enter Men’s Apparel Segment
The partnership marks another step in BEARPAW's expansion beyond footwear into lifestyle and apparel categories.
Juicy Chemistry Expands Organic Skincare Range with Two New Products
The new additions focus on exfoliation and daily cleansing, combining active ingredients with plant-based formulations.
Hyundai Taps Micro-Drama Format for Festive Brand Campaign
The series follows the Anand family, who discover on Diwali morning that their festival preparations have gone missing.
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Karleo Introduces 15-Piece Couture Collection Inspired by Ballet
Featuring 15 ensembles, the collection brings elements of ballet into the brand’s bridal and eveningwear designs.
Comet Unveils Ajrakh-Inspired Sneakers Made with Original Hand-Printed Fabric
The design process followed a material-led approach, with the brand drawing inspiration from the fabric before developing the sneaker silhouette.
Asian Paints Unveils New Diwali Campaign Celebrating Festive Preparations
The film captures how families, friends and relatives come together to prepare their homes for the festive season.
Godrej Launches Face Recognition Home Locker and Video Door Phone to Strengthen Residential Security
Godrej Enterprises Group has launched two facial recognition-enabled security products, expanding its residential security portfolio with smart home lockers and video door phones for connected access management.
Kalyan Jewellers Introduces New Wedding Campaign with Amitabh Bachchan, Sreeleela
The 105-second campaign film revolves around a young girl who discovers a mysterious golden bangle in an ancient forest setting.
Dence Expands Body Care Range with Five New Active-Based Body Lotions
Moving beyond conventional body lotions, the collection features five formulations developed for specific skin requirements.
Nike x LEGO Brings Space-Themed Sneakers, Hoodies and Basketball Shorts
The Nike x LEGO collection draws inspiration from basketball, space exploration, and personal expression.
iD Fresh Food Releases New TV Commercial for Batter Range Under 'iD Ka Idea' Campaign
The film highlights the relationship between two sisters and their mother's influence on food choices, focusing on the convenience of preparing home-style meals.
Raj Diamonds Collaborates with Gaurav Gupta for Diwali Campaign
The collection featured in the campaign reflects the brand's design approach, combining traditional craftsmanship with modern aesthetics.
Safari Industries Partners with Manyavar for Wedding-Themed Luggage Collection
The collection features Safari x Manyavar Eterna Wedding Trolley Bags, available in Dark Champagne and Graphite Blue variants.
London Fog Watches Appoints Arjun Kapoor as Co-Creative Director
As Co-Creative Director, Kapoor will work with the brand's team on product design, creative direction and its broader consumer proposition.
Burger King India Partners with Marvel for Avengers: Doomsday Menu
Beyond the food offerings, Burger King India has introduced special-edition packaging inspired by the film.
VETO to Stream India vs Pakistan Football Match at SAFF Championship 2026
By securing the streaming rights to the regional football championship, VETO is looking to strengthen its position in the digital sports streaming segment.
Cellecor Gadgets Features Kriti Sanon in New TV and Washing Machine Campaign
The campaign features two television commercials (TVCs), each highlighting a different product segment.
Diageo India Introduces Johnnie Walker Blue Label Festive Blend for Global Markets
The Johnnie Walker Blue Label Festive Blend was unveiled at an event held at The Taj Mahal Palace in Mumbai on October 30.
Doritos and Kurkure Expand Portfolio with New Snacking Kits in India
The two kits are designed for consumers seeking quick snacking options for occasions such as movie nights, house parties, and family gatherings.
FIKN Introduces First Elixir Perfume Gift Set for Men Ahead of Festive Season
The four fragrances cover different scent profiles, giving consumers options for different occasions and preferences.
Dayly Enters Diwali Gifting with Limited-Edition Body Care Box
The festive assortment combines body care products with a set of mystery stickers, adding an element of surprise to the unboxing experience.
John Jacobs X S&N by Shantnu Nikhil Bring Couture-Inspired Eyewear to India
The collection features several signature design details, including the S&N emblem placed along the curve of the frames and metal detailing extending across the temples.