Mattel Inc.

Each set in the lineup is inspired by iconic Hot Wheels designs, featuring precision details, customization options, and real metal components.

By integrating Barbie, Kiddopia aims to provide young learners with a dynamic and interactive educational experience, making foundational concepts more appealing and enjoyable.

Mattel has announced a multi-year strategic partnership with Outright Games, a publisher of family-friendly interactive entertainment. The partnership kicks off with the release of three new games.

Reinforcing its aggressive retail expansion, world's largest toy maker Mattel has?partnered with FirstCry - the online baby and kids store.This partnership will enable Mattel?s Fisher-Price to ex...