A key update in the Nazariya range is the addition of a wider toe box, tailored for Indian foot shapes and daily wear, aimed at improving overall comfort.
The partnership marks the country’s first musician-led sneaker launch, uniting Delhi-based rapper Raga’s distinct identity with Gully Labs’ design-led storytelling approach.
The original track produced under Air.Wav features emerging Indian hip-hop artists RAK, Tienas, and Feni Fina, supported by producers Dhiraaj and 3BHK.
The nu:beat collection features eight distinct styles, including the retro-inspired ANTHEM and the avant-garde HIPSONIC, each crafted in Europe to reflect global fashion and footwear trends.
Rounding out the look, the Arwa Al?Banawi Forum Lo sneaker features branded lace jewels, a graphic footbed with contrast binding, and gold foil co-branded details.
The collaboration will be focusing on?the Forum, a 1984 basketball model from the Adidas archive that the brand has recently reintroduced with retro versions.
After officially confirming the collaboration yesterday, Prada and adidas have unveiled new details about the project. In a joint statement shared?with Highsnobiety, the two brands reveal they are jo...