Hafele Expands Uttar Pradesh Presence with New Design Studio in Kanpur

Japanese sportswear brand ASICS has relaunched its store at Select Citywalk mall in Saket, New Delhi, bringing its latest global retail format to the location where it began its retail operations in India in 2015. The store relaunch marks a step in the company's efforts to strengthen its presence in the Indian sportswear market and improve the in-store shopping experience.

The redesigned outlet features ASICS' global retail format, with dedicated product ranges across performance sports and lifestyle categories. It aims to help consumers explore products based on their individual requirements, including footwear for running and other sporting activities.

A key feature of the store is ASICS' proprietary Foot ID technology, which uses biomechanical analysis and 3D foot scanning to help customers identify running shoes suited to their foot shape and stride. The technology is intended to support more informed footwear choices by providing personalised insights into an individual's foot structure and movement.

The store houses products across Running, SportStyle, Core Performance Sport (CPS) and Apparel. The range brings together the brand's performance sportswear and lifestyle offerings at a single location. ASICS has continued to build its running category in India while expanding into other sports and lifestyle segments.

Rajat Khurana, Managing Director, ASICS India and South Asia, Executive Officer, ASICS Corporation said, “When we launched our first store in india in 2015, it was much more than launching a store, it symbolized our belief in the Indian consumer, and the potential in the running community in the country. Since then, the trust of our consumers, runners and partners has been instrumental in building ASICS into a stronger retail presence, growing from one store to 152 and counting. The relaunch of our Select Citywalk store is particularly meaningful because it brings us back to where our journey began, while reflecting how far we have come. We are not just making our first store bigger, we are honouring the place where our India journey began and making room for everything that is still to come while staying “Ahead of the Game.” As we continue to grow in India, our focus remains on creating long-term value for our consumers and partners while staying true to our philosophy of ‘Sound Mind, Sound Body’.”

ASICS said it has expanded its Indian retail network from its first store in 2015 to 152 stores. The relaunch at Select Citywalk comes as the company continues to expand its retail footprint and strengthen its presence across India's sportswear and running markets.

Vummidi Bangaru Jewellers (VBJ) has expanded its retail presence in Tamil Nadu with the opening of a 21,000 sq ft showroom on 100 Feet Road in Coimbatore. The new outlet, the brand's largest showroom in the state, marks its entry into the Coimbatore jewellery market and extends its physical retail network beyond Chennai. The showroom spans three floors and features separate sections for different jewellery categories.

The ground floor houses gold, precious stone and jadau jewellery, while the first floor is dedicated to diamonds, solitaires and platinum collections. The store also introduces GIA-certified diamonds to Coimbatore, allowing customers to explore jewellery featuring diamonds certified by the Gemological Institute of America. The silverware and silver jewellery section, along with Atelier by VBJ, the brand's luxury jewellery offering, will open shortly. The planned sections will include private viewing lounges, personalised services and curated jewellery collections.

Established in 1900, VBJ has a 126-year history in jewellery design and manufacturing. The family-run business manages its in-house design, manufacturing and retail operations. Over the last five years, it has introduced 15 collections, including Peacock, Floral and Parrot, across its jewellery portfolio.

Amarendran Vummidi, Managing Partner, VBJ said, “Coimbatore is an important market for VBJ, given its strong business community and established customer base. Our largest showroom in Tamil Nadu reflects our confidence in the city’s potential and its strong appreciation for fine jewellery. We wanted to create a destination where customers can experience the breadth of VBJ’s collections, particularly across contemporary bridal jewellery, and diamonds, while continuing to uphold the trust and craftsmanship associated with our 126-year legacy.”

The Coimbatore showroom is part of VBJ's wider expansion strategy, which includes strengthening its presence across Tamil Nadu and Telangana. The company is looking at markets such as Tiruchirappalli and Hyderabad, while also planning to increase its reach in Chennai through locations such as T. Nagar and Chromepet.

The jeweller is also expanding its international operations to serve the Indian diaspora in the United States. Building on its existing presence in Texas, VBJ is planning an entry into Milpitas, California. Through its domestic and international expansion plans, the company is targeting revenue of Rs 5,000+ crore by FY 2027-28.

Jithendra Vummidi, Managing Partner, VBJ said, “Our Coimbatore showroom is designed to reflect the evolving expectations of today’s jewellery customer. The scale of the store allows us to bring a much wider assortment together, while our in-house design capabilities enable us to continually introduce new and distinctive designs. With GIA-certified diamonds and an extensive bridal jewellery portfolio, we see this showroom becoming an important destination for customers looking for both craftsmanship and choice.”

To mark the showroom inauguration and festive season, VBJ is offering 20 percent off on making charges and value addition (VA) on gold, diamond, platinum and precious stone jewellery, as well as silverware. Customers can also avail 10 percent off on silver jewellery and an additional Rs 125 per gram on the exchange of old gold.

VBJ is a fifth-generation family-run jewellery business with a history of involvement in India's cultural heritage. The company created the historic Sengol, which was reinstated beside the Speaker's chair in the new Parliament building, Sansad Bhavan, following its rediscovery after 72 years through research by the VBJ team.

The jeweller also crafted a tribute to the Shree Ramcharitmanas, which is housed at the Shri Ram Janmabhoomi Temple in Ayodhya. With the Coimbatore showroom, VBJ is extending its retail network in South India while preparing for further expansion in domestic and international jewellery markets. The move adds to the company's efforts to grow its store presence and strengthen its position in India's organised jewellery retail sector.

Optimist has opened a new experience store in Bengaluru's HSR Layout as part of its retail expansion strategy, strengthening its offline presence and allowing consumers to experience its energy-efficient air conditioning technology. The new outlet marks the brand's second experience store after its first in Gurugram, Delhi-NCR.

Located on the first floor of 17th Cross Road, Sector 6, HSR Layout, the 450 sq ft store features operational air conditioners, a live energy monitoring dashboard and a dedicated consultation area. The store is designed to allow customers to assess the brand's cooling performance, smart connectivity features and energy consumption through live demonstrations.

Ashish Goel, CEO and Co-Founder, Optimist said, "Bengaluru is an important market for us, given its growing base of urban homeowners, tech-savvy consumers and households increasingly looking for super energy-efficient appliances. With our new experience store, we want customers to go beyond product specifications and experience the difference our technology delivers. Our focus is not just on selling air conditioners, but on helping consumers make smarter cooling choices that offer comfort, convenience and long-term savings."

The Bengaluru outlet displays Optimist's flagship 1.4 Ton 5-Star Wi-Fi Inverter Split AC, which comes with an ISEER rating of 6.05. Its features include Turbo+ cooling, app-based controls and a built-in gas-level indicator. The store also has a live energy monitoring dashboard that enables visitors to track electricity consumption and compare potential savings with conventional 3-Star air conditioners. Through these demonstrations, customers can understand how energy-efficient AC technology can help reduce electricity expenses over the product's lifetime.

Optimist currently has a growing offline retail presence in Delhi-NCR and Bengaluru, alongside an online distribution network covering multiple Indian markets. The brand has identified Chennai, Lucknow, Vizag, Bhopal, Coimbatore, Kolkata, Hyderabad, Delhi-NCR, Mumbai, Ahmedabad and Pune among its key markets. Its air conditioners are available through Amazon India and the company's official website, www.optimist.in. The brand is also expanding its delivery and installation network to serve more pin codes, extending its reach beyond locations with physical experience stores.

With the Bengaluru store, Optimist is looking to strengthen its omnichannel retail strategy by combining physical product demonstrations with online sales channels. Its experience stores are designed to help consumers understand AC performance, smart features and energy consumption before making a purchase, rather than relying solely on product specifications. The expansion comes as energy efficiency and electricity consumption remain important considerations for consumers purchasing air conditioners. Optimist's growing retail presence is aimed at improving access to its cooling products while building direct engagement with customers across key Indian markets.

Apparel Group has expanded Victoria’s Secret’s retail presence in India with the opening of the brand’s first store in Ahmedabad at Nexus Ahmedabad One Mall. Spread across 3,440 sq. ft., the store offers lingerie, fashion, fragrances and beauty products, marking the brand’s entry into the Gujarat city.

The launch comes ahead of the festive season, with the store featuring festive-themed window displays and visual merchandising. The retail space brings together the brand’s lingerie collections, sleepwear, loungewear, fragrances and skincare products.

The Very Sexy collection is a key highlight of the new store, featuring intimate apparel and fine fragrances. Other lingerie collections available include Body by Victoria, Dream Angels and The T-Shirt range, covering bras, panties, sleepwear and loungewear.

The store also houses Victoria’s Secret Beauty products, including fine fragrances, body mists and skincare. Its fragrance portfolio features established ranges such as Very Sexy and Bombshell.

The Ahmedabad opening is part of Apparel Group’s strategy to expand its portfolio of international fashion and lifestyle brands across Indian markets. The company is targeting cities with demand for premium fashion and beauty products, using physical stores to bring global brands closer to local consumers.

Tushar Ved, President, Apparel Group India, said the launch reflects the company’s focus on expanding access to international fashion brands in key Indian markets.

“Introducing Victoria’s Secret to Ahmedabad ahead of the festive season underscores Apparel Group’s commitment to expanding global luxury and fashion access in key Indian markets. Ahmedabad’s dynamic consumer base presents an incredible growth opportunity for our brand portfolio, and this store reflects our vision of building strong, immersive retail experiences where global brands seamlessly integrate into local lifestyle aspirations,” Ved said.

The store’s opening also comes as retailers prepare for the Diwali shopping period, when demand for apparel, fragrances and beauty products typically receives a seasonal boost. The festive displays and product assortment are intended to cater to shoppers looking for fashion and personal-care products during the season.

Victoria’s Secret is part of Victoria’s Secret & Co., which operates the Victoria’s Secret and PINK brands, alongside digital intimates brand Adore Me. Its product portfolio includes lingerie, sleepwear, apparel, sportswear, swimwear, fragrances and body care.

With its Ahmedabad debut, Victoria’s Secret adds another Indian market to its retail network. The opening reflects the continued expansion of international fashion and lifestyle brands into major Indian cities as retailers seek to reach consumers beyond established metropolitan markets.

Miele, the German manufacturer of premium household appliances, has opened its first Exclusive Showroom in Gurugram, Haryana, as part of its efforts to strengthen its retail presence in India. Located at Plaza Mall, Sushant Lok Phase I, the showroom brings together the company's kitchen, laundry, and specialised home appliances under one roof.

The opening aims to expand the brand's reach among premium homeowners and design professionals in Delhi NCR, where demand for luxury housing and high-end home solutions continues to create opportunities for premium appliance brands.

The new facility features a range of built-in kitchen appliances, including single ovens, steam ovens, microwave ovens, cooker hoods, hobs, dishwashers, coffee machines, refrigerators, freezers and wine conditioners. It also houses laundry products such as washing machines, tumble dryers and ironers, along with vacuum cleaners.

A live kitchen studio featuring an in-house Miele Chef is another key feature of the showroom. The facility allows visitors to experience the appliances through live demonstrations and understand their functionality and integration into contemporary kitchen designs.

Sawaya Sawaya, Managing Director, Miele UAE & India, said, "Miele's journey in India began here in Delhi NCR, where we first established our operations to serve a new generation of discerning customers. Since then, India has evolved into an increasingly important premium market for Miele."

He added that the Gurugram showroom reflects the company's long-term commitment to India and its confidence in the National Capital Region's luxury housing market.

Sunil Punia, Country Manager, Miele India, said the new showroom would help strengthen the brand's presence across Delhi NCR by providing customers with an opportunity to explore its products in person.

"This opening reflects our confidence in the premium market and our ambition to strengthen Miele's presence across Delhi NCR. The new showroom is designed to surprise and delight, offering customers an opportunity to experience our design, functionality and intuitive technology first-hand," Punia said.

He added that the showroom would cater to homeowners and design professionals through product demonstrations and expert guidance.

Miele currently has a presence across 15 cities in India. The company plans to continue strengthening its retail network in key premium markets, with future expansion guided by local market opportunities and changing consumer requirements.

The Gurugram showroom adds to the brand's customer-facing presence in the region, providing a dedicated space for consumers to explore its appliance portfolio. The move also reflects the growing focus of premium home appliance manufacturers on physical retail experiences, where customers can assess product features and understand how appliances fit into their homes before making purchasing decisions.

Reva Diamonds, the natural diamond jewellery brand from P. N. Gadgil & Sons, is set to open its sixth exclusive showroom in Bavdhan, Pune, on October 30, 2026. The showroom will be located at K Pune Building on Mulshi Road, near Chandani Chowk, and is scheduled to open at 3:00 PM.

The new outlet will expand the brand’s retail network in Pune, with a presence in Bavdhan, a neighbourhood that has seen residential and commercial development. The showroom will offer a range of natural diamond jewellery, including designs intended for everyday wear, celebrations and special occasions.

Backed by the legacy of P. N. Gadgil and Sons, Reva Diamonds focuses on contemporary jewellery designs featuring natural diamonds. The brand’s expansion comes as it looks to reach more customers through dedicated retail outlets and cater to changing preferences in the jewellery market. To mark the opening, the brand is offering up to 100 percent off on making charges on natural diamond jewellery. The offer will be available as part of the showroom launch.

Located near Chandani Chowk, the new showroom is expected to serve customers from Bavdhan, Kothrud and nearby areas. With its sixth exclusive outlet, Reva Diamonds is continuing to expand its physical retail presence in Pune and strengthen its reach in the natural diamond jewellery segment.

Nebula by Titan has opened its first exclusive standalone boutique in Mumbai, marking a new phase in the luxury watch brand’s retail expansion. Located in Khar, the approximately 2,000 sq ft store is also the first exclusive brand boutique within Titan’s Premium Collection portfolio. The boutique was inaugurated by Karan Johar and Karisma Kapoor.

It has been designed as a dedicated retail destination for Nebula’s 18K gold watches, bringing the brand’s collections and watchmaking craftsmanship together in a personalised shopping environment. The store’s design draws on four themes associated with Nebula’s creative identity: celestial elements, Gardens of Paradise, architecture and historic cities. Its interiors incorporate handcrafted brass and wood balusters, marquetry, gold leaf detailing and intricately designed flooring.

Indigo forms the central colour theme of the boutique, reflecting its historical association with Indian art, craftsmanship and trade. The colour also connects with the celestial influences behind several of Nebula’s watch designs. Antique gold and ivory accents complete the interior palette. The boutique offers an exclusive selection of Nebula’s 18K gold timepieces. Customers can explore the collections with assistance from trained specialists, who provide information about the inspiration, design and craftsmanship behind individual watches. The store also offers personalised consultations, curated refreshments and a service approach designed around individual customer interactions.

Kalpana Rangamani, Chief Sales and Marketing Officer, Premium and Luxury Watches, Titan Company Limited said, "The most exciting thing about Indian luxury today is its confidence. Consumers are increasingly seeking brands that combine exceptional craftsmanship with authenticity, cultural depth and a distinctive point of view. The unveiling of Nebula's first exclusive boutique is a reflection of that evolution. More than a retail destination, it is the physical expression of the Nebula brand and our commitment to creating a world-class luxury experience rooted in Indian artistry and craftsmanship. This milestone marks an important step in our journey to establish Nebula as a distinguished luxury watch brand with an identity and experience that are unmistakably its own."

The Khar boutique gives Nebula a dedicated retail presence in Mumbai’s luxury shopping market. The opening also marks a significant investment by the brand as it looks to establish a distinct identity in India's luxury watch segment, combining 18K gold watchmaking with Indian design and craftsmanship.

Victoria’s Secret has entered the Ahmedabad retail market with its first store in the city, expanding its presence in India through a new outlet at Nexus Ahmedabad One Mall. Spread across 3,440 sq ft, the store has been opened by Apparel Group and offers the brand’s range of lingerie, fashion, fragrances and beauty products.

The store features several of Victoria’s Secret’s established product lines, with the Very Sexy collection taking centre stage. The range includes intimate apparel and fine fragrances, featuring designs and products associated with the collection.

The lingerie portfolio includes Very Sexy, Body by Victoria, Dream Angels and The T-Shirt collections, covering bras, panties, sleepwear and loungewear. The store also houses Victoria’s Secret Beauty products, including fine fragrances, body mists and skincare. Its fragrance portfolio features established ranges such as Very Sexy and Bombshell.

The store’s visual merchandising has been designed around the festive season, with themed window displays and in-store presentations. The Ahmedabad opening comes ahead of Diwali, as the brand extends its retail presence into another major Indian market.

Tushar Ved, President, Apparel Group India said, “Introducing Victoria’s Secret to Ahmedabad ahead of the festive season underscores Apparel Group’s commitment to expanding global luxury and fashion access in key Indian markets. Ahmedabad’s dynamic consumer base presents an incredible growth opportunity for our brand portfolio, and this store reflects our vision of building strong, immersive retail experiences where global brands seamlessly integrate into local lifestyle aspirations.”

The Ahmedabad store marks another step in Apparel Group’s expansion of Victoria’s Secret in India. With the new outlet, consumers in the city can access the brand’s lingerie, apparel, fragrance and beauty collections through a dedicated retail location.

IKEA India is set to expand its retail presence in Bengaluru with the opening of its second store in the city on November 5, 2026. Located at Purva Zentech on Kanakapura Main Road, the new outlet will strengthen the furniture retailer's presence in South Bengaluru and neighbouring areas. Spread across more than 80,000 sq ft (7,783 sq m), the store is within walking distance of Konanakunte Cross Metro Station.

It will feature more than 5,200 products, including over 3,000 items available for immediate takeaway. Customers can also order from IKEA's complete portfolio of more than 7,000 products through the store, website, mobile application and Shop by Phone service. The outlet will also house a 100-seater IKEA Restaurant, offering Swedish food options alongside local dishes.

Patrik Antoni, CEO, IKEA India said, “Bengaluru holds a special place in our India journey. Over the last five years, we have been welcomed into thousands of homes and have had the opportunity to learn from customers about how they live, what they value, and how their needs are evolving. These insights have been instrumental in designing our new South Bengaluru store. Opening our second store in the city is a proud milestone and reflects our commitment to being more accessible and convenient.”

The new store has been designed around changing home furnishing requirements in South Bengaluru. The company has identified demand for multifunctional furniture and storage solutions as households increasingly use the same spaces for work, family activities, hobbies and personal projects.

The outlet will feature room settings and furnishing solutions for different home layouts, including independent houses and compact apartments. Customers can explore products for living spaces, balconies, terraces and outdoor areas, along with options across different budgets and requirements. IKEA will also offer home planning, delivery, assembly and installation services.

IKEA began serving Bengaluru customers through its e-commerce platform in 2021 before opening its first physical store in the city in 2022. The company currently has a community of more than 9,00,000 IKEA Family members in Bengaluru.

Across India, IKEA reaches more than 300 million visitors through its online and offline channels and has over 3 million IKEA Family members. The opening of the Kanakapura Road store is part of the company's omnichannel expansion strategy, which combines large-format outlets, city stores and digital shopping platforms.

Duroflex has expanded its retail presence in Bengaluru with the opening of a new Experience Centre in HSR Layout. Spread across approximately 2,170 sq ft in Sector 3, the store brings together Duroflex and Sleepyhead products, offering consumers an opportunity to explore mattresses, sofas and other sleep and comfort solutions under one roof. The new store is designed around product trials and personalised customer assistance, allowing visitors to compare different offerings and identify products based on their comfort preferences, sleeping habits and lifestyle requirements.

A key feature of the HSR Layout Experience Centre is the inclusion of natural and sensory elements, including an indoor waterfall. The store incorporates these elements to create a relaxed environment for customers while they explore the product range. The design follows Duroflex's concept of "Designed to De-Stress", which focuses on connecting the retail experience with relaxation and comfort. The Experience Centre displays several products from Duroflex's portfolio, including Airboost mattresses and Motion Sofas. Customers can test the products and seek guidance from the store team to understand their features and suitability. The larger retail format also provides more space for product demonstrations, enabling shoppers to assess different sleep solutions before making a purchase.

By bringing Duroflex and Sleepyhead together, the company is offering customers access to products across different categories and price preferences at a single location. The store also reflects the growing focus of mattress and furniture retailers on experiential retail, where product trials and assisted shopping play an important role in purchase decisions.

Ullas Vijay, CMO, Duroflex Limited said, “Bengaluru continues to be an important market for Duroflex, given the city’s evolving consumer preferences and growing awareness around sleep and wellbeing. With our new Experience Centre in HSR Layout, we are reimagining how consumers discover and experience sleep solutions by bringing together product innovation, personalised guidance and thoughtful design. The inclusion of natural elements such as the indoor waterfall reflects our intent to create a calming environment where consumers can pause, unwind and experience a sense of comfort even before they explore our products. By bringing Duroflex and Sleepyhead together under one roof, we are also making it easier for consumers to discover solutions that suit their individual needs and preferences.”

The new Bengaluru outlet is part of Duroflex's broader retail expansion strategy, which focuses on increasing consumer access to its sleep solutions portfolio through experience-led stores. The company is also looking to strengthen customer engagement by providing opportunities to understand and evaluate mattresses, sofas and other comfort products before purchasing them.

Aadyam Handmade, the Aditya Birla Group's craft-focused social enterprise, has opened a new retail store at Ireo Boulevard in Gurugram. The opening was attended by actor and brand ambassador Sobhita Dhulipala, marking another addition to the brand's retail network in India. The new store expands Aadyam Handmade's presence across key Indian markets, including Mumbai, Hyderabad and Delhi. The brand focuses on handcrafted products rooted in Indian artisanal traditions, bringing together traditional techniques and contemporary design.

The Gurugram outlet aims to connect consumers with India's craft heritage through its retail experience. Aadyam Handmade works with artisan communities to support traditional craftsmanship, revive established craft practices and create livelihood opportunities through its product portfolio.

Manish Saksena, Business Lead, Aadyam Handmade said, “At Aadyam, our work has always been guided by a belief that craft is much more than the finished product. The opening of our Gurugram store gives us another opportunity to bring these stories closer to consumers and create a meaningful connection between the craftspeople behind our products and the people who bring them into their lives. As we grow, our focus remains on keeping these traditions relevant while staying true to the principles of revival, authenticity and livelihood.”

Sobhita Dhulipala, Brand Ambassador, Aadyam Handmade added, “What draws me to handcrafted creations is the thought, skill and individuality that go into making them. There is a personal story behind every piece, and I find that connection between the maker, the craft and the person who experiences it very charming. I am delighted to be part of Aadyam’s journey as it continues to bring India's rich craft traditions into contemporary spaces. The new Gurugram store is an invitation for more people to discover the beauty and significance of things made by hand.”

The store opening follows the brand's transition from Aadyam Handwoven to Aadyam Handmade, reflecting its expansion beyond textiles into categories such as jewellery, fragrances and wellness products. Despite the broader product range, the brand continues to focus on traditional craftsmanship, authenticity and livelihood generation for artisan communities.

The launch event also featured #CultureBeyondTextiles, Aadyam's campaign celebrating India's cultural traditions beyond textiles. It marked the opening episode of Humsaaz Season II, a three-part live music series dedicated to the contributions of women to Hindustani classical and semi-classical music. The event included a performance by vocalist Ronkini Gupta, bringing music into the brand's broader focus on India's artistic and cultural heritage.

With the new Gurugram store, Aadyam Handmade is expanding its physical retail presence while broadening its product offerings beyond handwoven textiles. The outlet adds another location through which the brand can reach consumers interested in handcrafted products and contemporary interpretations of Indian craft traditions.

D2C jewellery brand GIVA has opened a new retail store in Mahalunge, Pune, expanding its offline presence in Maharashtra. The store opening adds to the brand's physical retail network as it continues to reach customers through its offline retail channel.

The new outlet in Mahalunge gives customers another location to explore GIVA's jewellery collections in person. The opening marks a further step in the brand's retail expansion, strengthening its presence in Pune's jewellery market.

GIVA has been expanding its offline retail footprint to complement its digital business and provide customers with access to its products through physical stores. The latest opening adds to this strategy in Pune, a key urban market in Maharashtra.

Zen Diamond has expanded its retail presence in India with the opening of a new fine jewellery store at Pacific Mall in Jaipur. The store marks the brand's entry into Rajasthan as it continues to grow its network across Indian markets, including Mumbai, Bengaluru, Chandigarh and Hyderabad. Spread across 1,092 sq ft, the new store will offer Zen Diamond's natural diamond jewellery alongside a selection of luxury accessories. The outlet features a grey colour scheme, fluted panels and stucco finishes as part of its retail interiors.

The brand specialises in natural diamond jewellery, combining traditional craftsmanship with contemporary designs. Its international brand association includes Jennifer Lopez as its Global Brand Ambassador, aligning the brand with its focus on modern jewellery design. Zen Diamond's India expansion is focused on reaching consumers seeking contemporary fine jewellery at accessible price points. In addition to diamond jewellery, the brand offers perfumes, ties, watches, pens and gold coins, catering to customers looking for gifting options across different categories.

Neil Sonawala, Managing Director of Zen Diamond said, “India continues to be a key growth market for Zen Diamond, and the encouraging response we have received across Mumbai, Chandigarh, Bengaluru and Hyderabad reinforces our confidence in the opportunity ahead. With our entry into Jaipur, we are expanding our presence in a city renowned for its rich heritage of craftsmanship, jewellery and design, while witnessing a growing appetite for contemporary luxury. We are delighted to bring Zen Diamond to this vibrant market and offer customers an experience that seamlessly blends global design sensibilities, exceptional craftsmanship and the timeless allure of natural diamonds. Our new store at Pacific Mall reflects our commitment to creating a personalised and memorable experience for every customer, as we continue to build a distinctive and enduring presence across India.”

The Jaipur store adds to Zen Diamond's retail network in India as the brand seeks to establish a stronger presence in the country's fine jewellery market. Its entry into the city also places it in a market with an established jewellery industry and a consumer base familiar with traditional and contemporary designs. Zen Diamond also offers Natural Diamond Certification, which the company says is intended to strengthen customer confidence in the authenticity and quality of its jewellery.

The new outlet at Pacific Mall expands the brand's physical retail presence and gives customers in Jaipur access to its natural diamond jewellery and accessory collections. The opening is part of its broader strategy to expand across Indian cities while offering a combination of jewellery and gifting products through its retail stores.

91Springboard is expanding its flexible workspace portfolio with five new hubs across Chennai, the Mumbai Metropolitan Region and the National Capital Region (NCR), adding more than 3.6 lakh sq ft of office space and over 8,000 seats. The expansion will strengthen the company's presence in key commercial markets as demand for flexible offices and managed workspaces grows across India. The new hubs will include ready-to-use offices and built-to-suit managed office spaces designed to meet the requirements of businesses at different stages of growth. 

With these additions, 91Springboard's national network will increase to 49 hubs across nine cities, covering approximately 21 lakh sq ft and 42,000 seats. The expansion follows the company's strategy of building a concentrated presence in key business districts while developing a workspace portfolio designed to support long-term operational sustainability and profitability. Its offerings cater to businesses looking for immediately available office spaces as well as enterprises requiring customised workplaces based on their workforce size, operational needs and expansion plans.

India's flexible office market has gained a larger share of commercial leasing activity. According to an industry report cited by the company, flexible workspaces accounted for 27 percent of office leasing across India's top seven cities in the first half of 2026. Global Capability Centres (GCCs) contributed 41.7 percent of leasing activity during the same period. As companies expand their operations across multiple cities, demand for office infrastructure that can accommodate changing workforce requirements is also increasing. The latest additions are aimed at strengthening 91Springboard's presence in markets attracting enterprise and GCC expansion.

Anshu Sarin, CEO of 91Springboard said, “Enterprise growth in India is becoming increasingly multi-city, and that is reshaping the role of workspace. As GCCs and large enterprises expand across markets, workspace is becoming part of the infrastructure that enables that growth. We see an opportunity to build greater depth in the markets driving this growth, with the right mix of locations, formats and workspace solutions to support businesses at different stages of expansion. Our latest additions across Chennai, the Mumbai Metropolitan Region and NCR reflect this approach, strengthening our presence in key business markets and broadening the choice we can offer as businesses scale.”

Chennai will account for two of the five new hubs, adding approximately 1.35 lakh sq ft to the company's portfolio in the city. The locations are Mindspace Commerzone on Radial Road in Pallikaranai and Arihant Vayu in Perungudi Industrial Estate on Old Mahabalipuram Road (OMR).

The Chennai facilities will offer a combination of ready-to-use offices and built-to-suit managed workspaces, allowing businesses to choose arrangements based on their operational requirements. The expansion increases the company's capacity to serve businesses seeking flexible office solutions in one of its key South Indian markets.

In Thane, 91Springboard plans to establish a premium workspace hub spanning approximately 1.95 lakh sq ft at Centaurus, Hiranandani Avenue. Located within Hiranandani Estate, the facility has access to Ghodbunder Road, the Eastern Express Highway and Thane Railway Station. The large-format office hub will expand the company's presence in the Mumbai Metropolitan Region, where businesses can access flexible office space outside Mumbai's core commercial districts while remaining connected to the wider business network.

In North India, the company will add two premium hubs at Prius Platinum in Saket, New Delhi, and DLF Epitome in Gurugram's Cyber City. These locations will expand its managed office portfolio across established commercial districts and cater to enterprises and professional teams seeking flexible office arrangements. 91Springboard offers a range of workspace solutions, including ready-to-use offices, private suites, managed workspaces and enterprise-grade office environments. Its portfolio combines standardised workspace options with customised managed office facilities, allowing businesses to adjust their office requirements as their operations grow.

The latest expansion adds capacity across three major business regions and broadens the company's presence in markets where enterprises are seeking flexible office infrastructure. The additions also increase the range of locations and workspace formats available to businesses planning multi-city operations in India.

Italian sportswear brand LOTTO has opened its first store in India in Surat, Gujarat, marking its entry into the country's offline retail market. The opening was facilitated by Limelight Business Solutions, which works with retail brands on leasing opportunities across shopping malls and high streets.

The store brings LOTTO's sports footwear and apparel offerings to Indian consumers, combining Italian-inspired design with sportswear and performance-focused products. The launch adds another international brand to Surat's fashion, footwear and lifestyle retail market. Limelight Business Solutions announced the opening, acknowledging the involvement of UK MULTI CORP and the Lotto Sport India team in bringing the store to the market. The company also highlighted its role in supporting retail expansion through strategic leasing partnerships.

LOTTO's entry into India through a physical store marks a new development for the brand's retail presence in the country. The Surat outlet provides a direct channel for consumers to explore its products, while the opening reflects the continued interest of international fashion and sportswear brands in India's retail market.

Limelight Business Solutions works with retail brands seeking store locations across malls and high streets, as well as property developers looking for retail leasing partnerships. The company said it aims to support further retail expansion through such collaborations.

Indian luxury lifestyle brand Good Earth has reimagined its flagship store at IREO Boulevard on Golf Course Road Extension in Gurgaon, bringing together home furnishings, apparel, fragrance, beauty and lifestyle products across four distinct retail spaces. Designed in collaboration with conservation architect Abha Narain Lambah, the store introduces a format centred on Indian craftsmanship, design and everyday living.

The flagship features four sections, Earthsong, Living, Verandah and Berouj, each dedicated to a different aspect of the brand's product portfolio. The store brings together collections spanning home textiles, tableware, furniture, apparel, fragrance, skincare and personal care, offering customers a single destination to explore the brand's lifestyle categories.

Good Earth, founded around the idea of integrating traditional Indian craftsmanship into contemporary living, has positioned the Gurgaon store as an extension of its approach to luxury retail. The design combines natural materials, artisan-made objects, decorative elements and open interiors to create separate shopping environments within the flagship.

Anita Lal, Founder and Creative Director of Good Earth said, “We've always believed that luxury isn't defined by what we own, but by how we live. This store brings together the many rituals that shape a life - from the first cup of tea in the morning to the table we gather around, the clothes we wear and the homes we decorate. Each of the four worlds has its own personality, but together they stand for something we’ve believed from the very beginning: that beauty and craft belong in the everyday."

Located within a complex designed by Norman Foster + Partners, the store benefits from an open retail setting with pedestrian walkways, landscaped courtyards and water features. The location serves Gurgaon’s residential and professional communities, including families and homeowners seeking products across home décor, fashion and lifestyle categories.

The first section, Earthsong, focuses on products associated with nature, fragrance, bath rituals, earthenware and gifting. Its interiors incorporate bamboo screens, latticework, palms, natural materials and hand-painted murals. The space also features Tibetan artefacts and rock inscriptions by artist Vineet Kacker, alongside nature-inspired tapestries and a sculptural concrete table with a water feature. Verandah focuses on home furnishings and textiles, bringing together fine linens, block-printed fabrics, cushions, furniture and handcrafted decorative objects. Its interiors feature bespoke cabinetry, a metal lattice screen and a wall of mirrors. The section draws on Indian textile traditions while offering products intended for contemporary homes.

Living is dedicated to dining, tableware and entertaining. The collection includes metalware, fine tableware, table linens, hand-painted papier-mâché and decorative accessories. Custom wallpapers, curtains, glass wall art, handcrafted cabinetry and chandeliers form part of the section's interiors, with products aimed at customers looking to furnish dining spaces and prepare tables for gatherings.

The fourth section, Berouj, focuses on apparel, beauty and personal care. Inspired by the historic zenana, the space uses a palette of old rose, aqua and ivory, along with curtains, bespoke cabinetry and chandeliers. It brings together Good Earth's apparel collections with LilaNur Parfums and the ITI skincare salon, extending the store's offering into fashion, fragrance and skincare.

Across the four sections, the Gurgaon flagship showcases products developed using traditional craft techniques and materials. These include papier-mâché, hand-carved rock crystal, Banaras silk brocades and natural-dye block printing. Good Earth works with artisans across India to incorporate these techniques into its product collections.

The store's design and merchandise reflect the brand's focus on connecting Indian craft traditions with contemporary lifestyle retail. By bringing home décor, dining, fashion, fragrance and beauty into one location, Good Earth has expanded the range of categories available at its Gurgaon flagship. The reimagined store brings the brand's lifestyle collections together in a retail environment that combines product discovery with a focus on craftsmanship, Indian design and contemporary living.

Italian fashion retailer OVS has opened its Gulf Cooperation Council (GCC) flagship store at Dubai Mall, expanding its international retail presence and introducing its House of Brands concept to the UAE market. Located on Level 1, the store spans more than 2,500 square metres and brings together the group's fashion, accessories, lingerie and beauty offerings.

Founded in 1972, OVS operates more than 2,600 stores across Italy and international markets. Its portfolio covers womenswear, menswear, childrenswear, accessories, beauty and home decoration. The Dubai Mall opening marks a further step in the company's international expansion strategy and follows its recent store openings in New Delhi and Mumbai.

OVS operates a House of Brands model, bringing together labels with distinct identities and target audiences under one group. Its portfolio includes OVS and OVS Kids for everyday apparel, PIOMBO, Les Copains and Stefanel for different interpretations of Italian fashion, and B.Angel and Utopja for younger, trend-focused consumers.

The group also operates Altavia in activewear, Goldenpoint in underwear, hosiery and beachwear, and Shaka in beauty. The model allows OVS to manage different product categories and consumer segments while using shared sourcing, retail infrastructure and operational capabilities. The new Dubai flagship features collections across womenswear, menswear, childrenswear, accessories and lingerie. It also includes products developed exclusively for the UAE market, reflecting the company's approach to serving local consumer preferences.

The store houses Shaka's beauty concept in the largest format developed by the group to date. The space combines the Shaka brand with a selection of international independent beauty labels and Italian-made products.

Stefano Beraldo, CEO of OVS S.p.A said, “This opening marks an important milestone in OVS’s international growth journey. We strongly believe in the potential of the UAE and the wider region, and have chosen to invest here with a long-term perspective. Establishing a presence in the heart of one of the major global retail hub, Dubai Mall gives us the opportunity to fully express the uniqueness of our House of Brands model and introduce it to an international audience. This is a significant investment and a tangible expression of our confidence in the region and our commitment to building a strong, long-term presence here."

Massimo Piombo, Creative Director at OVS said, “Dubai has a very international outlook, making it a dynamic and cosmopolitan city that encourages exploration and curiosity. That makes it an exciting place to present the OVS world. My collections are designed for everyone. They are infused with Italian flavour – art and culture are rooted in the beauty of my country – and draw inspiration from travel, one of my greatest passion. I believe Dubai is the ideal setting to introduce them to an international audience.”

The Dubai Mall flagship has been designed to present the group's different brands and product categories within one retail space. Its opening also strengthens OVS's presence across markets in India and the Middle East, following its recent expansion in New Delhi and Mumbai.

OVS is an Italian clothing group serving men, women and children, with operations in beauty and home decoration. Most of its more than 2,600 stores operate under the OVS and Upim banners. Its wider portfolio includes PIOMBO, OVS Kids, Les Copains, Blukids, Stefanel, Goldenpoint, CROFF and Shaka. Listed on Euronext Milan since 2015, OVS recorded sales of EUR 1.746 billion in 2025 and EBITDA of more than EUR 218 million.

The group's brands cover several segments of the fashion and lifestyle market. OVS focuses on accessible everyday clothing for adults and children, while OVS Kids offers apparel designed for different stages of childhood. PIOMBO combines colour, international influences and contemporary Italian design, while Les Copains and Stefanel focus on women's fashion, including tailoring and knitwear.

B.Angel and Utopja target younger consumers through trend-led apparel and coordinated looks. Altavia operates in activewear, combining functionality with contemporary styling, while Goldenpoint offers underwear, hosiery and beachwear. Shaka extends the group's presence into beauty through its own products and a selection of international and Italian brands. The Dubai Mall flagship adds to OVS's international store network as the company continues to expand its multi-brand retail model across markets.

QWEEN, a luxury jewellery brand backed by Rosy Blue and Kashikey, has opened its first experiential retail store at Aditya Ancora, Sector 50, Noida. Spread across approximately 4,500 sq ft, the store marks the brand's entry into offline retail with a format focused on self-discovery, personalised shopping and natural gemstones and diamonds. The store introduces a shopping experience that allows women to explore jewellery based on their individual preferences, personalities and moods rather than conventional product categories. The format combines independent browsing, gemstone education, diamond demonstrations and customisation facilities.

The Noida store features the QWEEN Access Card, which allows customers to unlock jewellery counters and browse designs independently. The store organises its collections around five consumer personas, Party Girl, Own My Runway, Untamed in Love, I Want It All and Femininity Reclaimed. According to the company, this approach shifts the focus from traditional product-led selling to a shopping experience shaped by personal style and individual expression.

The store houses more than 3,000 designs across over 16 collections, featuring natural gemstones and diamonds. QWEEN said it has developed its designs in-house to establish distinctive design elements across its jewellery portfolio. Each creation incorporates three signature elements: the Orange Sapphire, positioned behind every piece; the Apostrophe, inspired by the brand's logo and philosophy; and the Scallop, which appears across its collections. The brand also provides four stories for its in-house designs, covering design inspiration, craftsmanship, brand signatures and related trivia.

The Noida store includes a Gemstone Experience Centre where customers can examine gemstones in their rough and polished forms. The space also features commercially available market-grade stones, allowing shoppers to compare differences in quality, colour and craftsmanship. The Diamond Experience Centre presents the Mine to Marvel process through physical displays that show how natural diamonds transform from rough stones into polished pieces. The centre also uses the DiamondIQ Meter and Hearts and Arrows Viewer to demonstrate aspects of diamond authenticity, performance and precision.

A dedicated DIY Zone allows customers to customise their rings by combining different shanks, crowns and centre stones before the jewellery is crafted. These features form part of the brand's effort to provide product information and customisation options within the physical retail environment.

Amit Kumar, Co-Founder and CEO of QWEEN said, “The launch of our first store in Noida marks a defining milestone in QWEEN's journey to redefine jewellery retail in India. For decades, the industry has largely expected women to fit into its conventions. QWEEN was born to challenge that thinking by creating a brand where the experience begins not with a product, but with the woman herself. Our first store is the physical expression of that philosophy, bringing together self-discovery, complete transparency and 100 percent natural gemstones and diamonds through an experiential retail journey, where women are no longer mannequins for jewellery, but choose jewellery that expresses who they are. From persona-led shopping to dedicated spaces celebrating craftsmanship and storytelling, every touchpoint has been designed to reimagine how jewellery is discovered and experienced. As we expand across India, our ambition is not simply to open stores, but to establish a new benchmark for jewellery retail.”

Suyash Motarwar, Co-Founder and CTPO of QWEEN said, “At QWEEN, technology has been designed as an invisible enabler of consumer agency. It connects the physical product with transparent information and allows every woman to move through the store in the way that feels most natural to her. Our focus is on removing friction from discovery through transparent, readily accessible information and ensuring that the experience can continue seamlessly across physical and digital touchpoints. The result is a luxury environment that retains the warmth of human interaction while giving consumers far greater control over how they explore and decide.”

The Noida store marks the first step in QWEEN's retail expansion plans. The company intends to enter Delhi and Bengaluru over the next three months as it expands its experiential jewellery retail format across India. QWEEN is backed by Rosy Blue and Kashikey, along with strategic investors Aamir Khan and Ranbir Kapoor. Its expansion plans centre on building a retail network that combines jewellery discovery, product education and personalisation.

Aditya Birla Fashion and Retail Ltd (ABFRL) has opened a new store of its ethnic wear brand TASVA at Pacific Mall in Jaipur, expanding its retail presence in Rajasthan.

The new outlet adds to TASVA's offline retail network, giving consumers in Jaipur access to the brand's collection of men's Indian occasion wear. The brand focuses on traditional Indian clothing with contemporary design elements, catering to consumers shopping for wedding, festive and other special occasions.

The store opening reflects the continued expansion of organised ethnic wear retail in India, as brands strengthen their physical presence to reach consumers across key urban markets. Shopping malls remain important destinations for fashion retailers seeking to connect with customers through dedicated brand outlets.

TASVA is part of ABFRL's fashion portfolio, which spans multiple categories, including ethnic wear, western wear, casualwear and occasionwear. The brand caters to men looking for Indian attire for weddings, festivals and other celebratory events.

The new Jaipur outlet provides shoppers with a dedicated space to explore TASVA's product range. However, details regarding the store's size, investment and further expansion plans were not disclosed in the announcement.

The opening adds to Jaipur's organised fashion retail landscape, where brands are building their offline presence to improve consumer access and strengthen their reach in regional markets.

Stylox Fashion has opened its 61st store and first flagship outlet in Gurugram, as the denim and casual wear brand looks to expand its retail presence across India. Bollywood singer Sukhbir Singh, also the brand's ambassador, attended the launch.

Located at SCO 97, Huda Market, Sector 10A, Gurugram, the flagship store features an updated layout, redesigned product displays, and a wider apparel selection. The store offers denim jeans, shirts, T-shirts, trousers and jackets, catering to customers looking for casual and everyday wear.

The launch marks another step in the company's retail expansion strategy, with Gurugram serving as an important market for its operations across Delhi and the National Capital Region (NCR). The company aims to strengthen its connection with customers through its physical retail network and a broader range of styles and fits.

Stylox Fashion operates with its own manufacturing capabilities and focuses on denim and casual wear across different price points. The brand also gained wider visibility through its appearance on the business reality show Pitch to Get Rich, which showcased its business journey and product offerings.

Commenting on the launch, Sukhbir Singh, brand ambassador of Stylox Fashion, said, “For me, good style is about looking good and feeling comfortable. Ever since I joined Stylox, I have been wearing the brand's clothes on and off the stage.”

He added that the brand's range includes designs suited to different preferences and occasions, combining style, comfort and affordability.

Ritika Mehra and Vishal Mehra, Co-founders of Stylox Fashion, said the flagship store would help the company engage more closely with customers.

“Opening our first flagship store is a key milestone for us. We wanted to give customers more room to explore and know Stylox Fashion closely,” the co-founders said.

They added that Gurugram was a significant market for the brand and that the new outlet would help it understand customer preferences while focusing on style, comfort and quality at accessible prices.

Looking ahead, Stylox Fashion plans to expand its retail network over the next two to three years, with a focus on Tier II and Tier III cities. The company has set a target of reaching 500 stores by FY2030.

Alongside store expansion, the brand plans to strengthen its denim and menswear portfolio and improve the in-store shopping experience. Retail partnerships and increased brand visibility are expected to support its expansion plans.