Fashion & Lifestyle

Despite of being niche of the niche, wall coverings industry gained limelight enough to be on favourites list of consumer product arms of brands who have already explored the million growth prospects ...

The popular socks brand Bonjour, which has been the official licensee for Asia’s top property Doraemon along with Barbie, Hello Kitty and Ben 10 has been gearing up for bigger business through licen...

Being Human Clothing, the apparel line popularly known for its ‘Salman Khan’ connection has been heavily counting on brand licensing, courtesy – a perfect blend of Charity, Celebrity and fashion...

Personal Care manufacturer Vanesa Care has inked a strategic partnership with Cartoon Network Enterprises (CNE), the licensing and merchandising arm of media conglomerate Turner International Indi...

Fashion industry has been a major contributor to the Indian retail, and is now being seen as the most lucrative segment by licensors to mark their presence.Fashion being one of the most luc...

Mustang Socks & Accessories is one of the home grown brands that have come of ages. While they have successfully positioned socks as more of a fashion accessory, they have been an acti...

Bennett Coleman & Co. Ltd. (BCCL), one of India’s leading multimedia groups has announced a strategic licensing agreement with India’s leading fashion retailer Shoppers Stop to extend ...

Vasa International – a 40 year old export firm has become the official licensee of University of Oxford for nine countries including India, Nepal, Bangladesh, Sri Lanka, Maldives, and Mauritius. Rec...

Licensing - sought of as a brilliant mode of expansion by brands, has gone major breakthrough with deals happening across a wide variety of category and lingerie being one of them. Soie, a bra...

Spanish fashion expert, Grupo Cortefiel has joined hands?with King Features to launch a collection of Betty Boop clothing and lin...