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Biggies Burger’s Blueprint for Success: Disciplined National Expansion, Menu Innovation and Operational Excellence
Biggies Burger is an Indian QSR burger brand having over 100 outlets in India. The brand aims for disciplined pan-India expansion, focusing on its expansion in North India and Tier II cities.
Franchising Hotel Chain Wyndham India’s Growth Story: Upscale Brands and Mid-Tier Cities' Expansion In Focus
Wyndham Hotels & Resorts has been rapidly expanding in Tier II and Tier III cities in the last decade, reaching over 100 properties and hotels in the country.
SHREE Targets East & South India Markets, Its New Retail Format ‘SHREE-Beyond Special’ Takes Centre Stage
The brand recently unveiled SHREE-Beyond Special, its new large-store retail format, and is strengthening its presence in Eastern and Southern India.
AnyTime Fitness Aims To Reach 500 Clubs Across India by 2030 Building On Strong Franchise Partnerships in Tier I, Tier II Cities
US-based fitness brand Anytime Fitness entered India in 2013. Within 13 years, the brand has crossed the 200-club mark, serving more than two lakh members across 45+ cities of India. the brand aims to reach 500 clubs across India by 2030.
Yogurt Factory’s ‘Selective Store Expansion’ Approach in India To Meet Premium and Healthy Dessert Demands
Yogurt Factory, a France-based prominent frozen yogurt franchise brand, has 4 outlets in India with recently entered in Hyderabad. The brand aims to selectively expand its presence in the country.
Graviss Foods’ Brand Baskin Robbins Bets Bold With UK Expansion; Eyes 1500 Outlets in India & Plans to Double Its CPG Portfolio in Next 5 Years
The company is opening up to 10 outlets in the UK and plans to reach 1500 stores in India over the next 3-5 years.
Giani’s Scooping Up Growth Through Franchising & Innovations
Established as a small shop known as Giani-Di-Hatti, the brand has grown into a nationwide presence with over 300 outlets.
TCIL Leverages Its Franchising Network To Expand Its Reach Across Tier II, Tier III and Emerging Markets
Thomas Cook (India) Limited (TCIL) is strengthening its pan-India presence through an expanding franchising network across Metros and Tier I cities. The company is also looking to extend its reach into Tier II, Tier III cities and emerging markets.
PVR INOX Transforms the Big-Screen Experience with Variety Formats, FOCO-Led Expansion, & Deeper Market Penetration
PVR INOX aims to grow in Tier II, Tier III and emerging cities with PVR INOX SMART Cinemas format.
The Rise of ‘Secured Lending’ in India: Decoding ABCL’s Entry into the Gold Loan Business
Gold loans are witnessing strong demand in India. Building on this demand, Aditya Birla Capital Limited (ABCL) has entered into the gold loan business, adopting a strong pan-India franchise model for building this vertical.

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