adidas Originals Launches Low-Profile Sneaker Collection with Suhana Khan Campaign
In addition to footwear, the campaign highlights a range of apparel designed around classic sportswear influences.
Adidas Launches Supernova Rise 3 Adaptive, Focuses on Inclusive Running Footwear
The campaign then focuses on how the new design aims to address this challenge through functional improvements rather than messaging alone.
adidas Launches Marvel-Inspired Capsule Collection with Real Madrid CF and All Blacks
The Marvel comic behind the collection was written by Stephanie Williams, with art by JL Giles and colors by Chris Sotomayor.
adidas Launches New 2026 World Cup Home Jerseys for Partner Federations
The newly designed collection reinterprets each country’s iconic visual identity — from historic patterns to cultural symbols — with a contemporary, forward-looking aesthetic.
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Manchester United X adidas Unveils Iconic Jersey for India
The launch brings the club closer to its passionate Indian supporters, making its iconic colours more accessible and affordable than ever before.
adidas Unveils Official Manchester United Jersey via Blinkit
The move brings one of the world’s most recognized football club kits closer to its growing Indian community, making it both accessible and affordable.
adidas Unveils TRIONDA, the Official Match Ball for FIFA World Cup 26
Adding to its symbolic appeal, the ball celebrates the host countries with distinct iconography: a Star for the USA, a Maple Leaf for Canada, and an Eagle for Mexico.
adidas Expands Motorsport Legacy with Future Audi F1 Team Collaboration
The adidas x Audi F1 Collection is scheduled for release in early 2026, with the official debut set to coincide with the team’s first Formula 1 race.
adidas and Liverpool FC Reunite After 13 Years to Launch 2025/26 Kits
The full kit is completed with matching red shorts and red socks, each embellished with the LFC and adidas insignia.
adidas X FC BAYERN MÜNCHEN Unveils 2025 26 Home Kit Inspired by Club Heritage
With a focus on delivering a fresh spin on the club’s iconic red-and-white look, adidas and FC Bayern München took inspiration from classic designs that featured a white collar and white stripes.
Adidas and Juventus Unveil Bold 2025/26 Home Kit Inspired by Italian Fashion and Club Heritage
The new home jersey reflects both the tradition and youthful spirit of the Bianconeri, capturing the intersection of performance and style. The design, created in collaboration with top players, merges high-end fashion aesthetics with cutting-edge sportsw
adidas X Manchester United Launch New Season Kit with a Heritage Twist
The kit reflects the iconic stadium’s character on non-match days, bringing the spirit of Manchester United to life through a bold, contemporary aesthetic.
adidas x Real Madrid Launches New Home Jersey Honoring Club Heritage
Built with performance in mind, the on-field version of the jersey incorporates the latest adidas technologies.
adidas India Welcomes Suhana Khan as the New Face of the Brand
The campaign introduces Suhana through the iconic adidas Originals Superstar sneaker, aiming to reintroduce the classic silhouette to a new generation of sneaker enthusiasts.
adidas Launches Adizero Evo SL: A Sleek, Speed-Driven Trainer for Fast-Paced Runners
At the heart of its performance features is a full-length, high-stack Lightstrike Pro foam midsole, which provides a smooth and dynamic ride.
adidas X Arsenal Reveal New Home Shirt Honouring Fans and Legacy
The campaign launch features players from both the men’s and women’s teams, with a compelling film showcasing their internal monologues set to the rhythm of their real heartbeats.
adidas New Campaign Highlights Positivity Ahead of ICC Champions Trophy 2025
The film is paired with a reimagined version of "I’m Sticking With You" by musician and producer James Blake, capturing the essence of The Velvet Underground's classic song.
adidas Signs Multiyear Partnership with Rishabh Pant
Recognized for his resilience and never-give-up attitude, Rishabh Pant has cemented his place as one of Indian cricket’s most dynamic players, admired by fans across generations.
Adidas Originals and 100 Thieves Unveil Latest Collaborative Collection
The collection includes a wide array of apparel, footwear, and accessories that reflect both brands' commitment to aesthetic innovation and high-quality craftsmanship.
Coty Inc Introduces adidas Sports Fragrances in India
The adidas Sports Fragrances collection includes Eau de Toilettes (EDTs), deodorants, and shower gels, providing a comprehensive scent experience for those passionate about movement and vigor.
adidas Sets New Standards in Athletic Apparel with Z.N.E. Upgrade
This evolution places comfort at the forefront, with hero looks embracing a performance-first silhouette, enhanced by contemporary color palettes, minimalist details, and an oversized aesthetic.
Bad Bunny and adidas Unveil the Response CL: A Western-Inspired Collab
This new release draws inspiration from the Western universe, representing a unique reinterpretation influenced by Bad Bunny's distinctive style, with the vast desert serving as a wellspring of creativity.
adidas Originals and KoRn Unite for a Collaborative Collection
This partnership is marked by the launch of a special collection that draws inspiration from KoRn's 1996 album, "Life Is Peachy," and commemorates three decades of their influential presence.
adidas Unveils X CRAZYFAST: The Game-Changing Boot Innovations for Unleashing Speed in Football
The newly launched boot collection consists of three distinct models - 'P+' and 'P1 Laced and Laceless' - delivering top-of-the-line speed-focused technology suitable for players at all skill levels.
adidas Unveils Move For The Planet Initiative to Inspire Global Sporting Communities
The company is encouraging individuals to transform their physical activity into meaningful action by announcing a pledge to donate ?1 to Common Goal for every 10 minutes of activity recorded in the adidas Running app across 34 sports.
Adidas Icons Come Together in One-of-a-Kind 'Family Reunion'
Ahead of FIFA World Cup Qatar 2022, adidas reunites its global football family including Lionel Messi, Karim Benzema to celebrate why the world cup is so special.
Ranveer Singh Frontlines Global Campaign for adidas and Yohji Yamamoto's Streetwear Line Y-3
Building on the ?20 Years: Re-Coded? thematic narrative and aiming at delivering more excitement, meaning and diversity through storytelling, for its latest campaign Y-3 partners with global cultural icon and versatile Bollywood superstar, Ranveer Singh.
adidas Reveals Lineup of Federation Kits for the Fifa World Cup 2022
The kits for Argentina, Germany, Japan, Mexico, and Spain are constructed using materials and textures to help keep players feeling cool with HEAT.RDY technology is optimized to keep players feeling comfortable.
adidas Collabs with Rohit Sharma, Launches a Sustainable Indian Cricket Collection
This collection comes in continuation with adidas? and Rohit?s long-standing partnership and commitment to end plastic waste.
adidas x Thebe Magugu Launch Tennis Collection
The collection contains a range of apparel pieces, including dresses, tanks and tights.
Adidas & Rick and Morty Partner to Launch X SPEEDPORTAL
Every detail of X SPEEDPORTAL has been designed for the fastest players whilst remaining supremely comfortable, helping them unlock speed in all dimensions.
adidas Collabs with Peloton, Launches Apparel Capsule Collection
The size-inclusive collection features five men?s and six women?s garments, each offered to buyers in multiple color ways.
Adidas Collabs with Victorinox, Unveils EQT 93 Victorinox
For this collaboration of the two well-known lifestyle brands, the Victorinox brand values of iconic design, functionality, quality, and innovation have been creatively combined with the expertise and know-how of the adidas design team.
adidas Expands Product Portfolio, Unveils Supernova for Runners
adidas supernova is specially designed keeping women's needs and comfort in mind.
Timex Plans to Launch Adidas Watches, Philipp Plein Products in India
Timex is also witnessing strong growth in tech wearables and will continue to focus on strengthening its technology product roadmap across the domestic market.
adidas and Allbirds Expand Collaboration, Launch the Adizero X AllBirds 2.94KG CO2E
The ADIZERO X ALLBIRDS 2.94 KG CO2E showcases a new approach to design and an alternative method of manufacturing that drastically reduces carbon impact.
adidas Reveals Adizero Collection in a New Sonic Ink Colorway
Utilising the legacy and elite race-day technology, the collection brings the ADIZERO BOSTON 10, and the ADIZERO PRIME X.
adidas Unveils TechFit Period Proof Tights for Women
The new TechFit Period Proof tights use adidas? Flow Shield Technology to help protect against leaks, giving athletes the confidence to stay in play throughout their menstrual cycle.
Adidas Brings New Collection with Human Made
The two companies are introducing windbreakers, wind shorts, and a T-shirt, along with limited-edition Questar HM and Equipment Racing HM sneakers in the same colorways.
adidas, Arsenal Launch New Home Kit for 2021/22 Season
The new kit is available to be purchased via adidas India's website and selected adidas stores.
adidas Redefines Fast in Football with X SPEEDFLOW
X SPEEDFLOW will be available to purchase via adidas India website and selected retailers.
adidas Originals Launches Fall/Winter 2021 Forum Collection
The product offering is highlighted by a suite of silhouettes which are inspired by sporting aesthetics.
adidas and Marimekko Enter into Collaboration
This marks the first ever sports apparel collaboration from the iconic Finnish design house.
adidas Launches Adizero Footwear Collection
The collection is led by the ADIZERO ADIOS PRO 2, the latest integration of adidas? record-breaking performance shoe.
adidas X Karlie Kloss Release FW21 Collection
The new FW21 collection comprises shorts, tights, and street style?Tshirt.
LEGO Ties Up with Adidas for New VIDIYO Apparel
The latest collection has taken the distinctive visual signature of the VIDIYO brand and created jackets, sweatshirts, T-shirts, pants, shorts, tracksuits, hats, socks and sneakers.
adidas Originals, Arwa Al Banawi Launch Collaborative Forum Low Sneaker
Rounding out the look, the Arwa Al?Banawi Forum Lo sneaker features branded lace jewels, a graphic footbed with contrast binding, and gold foil co-branded details.
Adidas, M&Ms Tie Up to Launch New Sneakers Line
The collaboration will be focusing on?the Forum, a 1984 basketball model from the Adidas archive that the brand has recently reintroduced with retro versions.
Adidas Enters into Global Licensing Deal with Timex Group
Timex x Adidas collection will hit the market at the beginning of 2022.
adidas Originals, the LEGO Group Present the ZX 8000 'Bricks' Collection
The bold footwear collection plays host to six sneakers, each made up in one of the primary LEGO colors.
adidas Originals Unveils the Next Chapter of "Stan Smith, Forever" With Disney
The collection features unique Stan Smith updates inspired by iconic Disney, Pixar, Star Wars and Marvel characters.
Adidas Unveils New Women's Activewear Collection
Formotion, a new women?s activewear collection, has been created for studio sports ranging from Pilates to Designed with insights from active women around the world.
adidas Unveils The ULTRABOOST 21
adidas ULTRABOOST 21 is the pinnacle harmonization of weight, cushioning and responsiveness, packed with 6% more BOOST than ULTRABOOST 20 for incredible energy return.
adidas Originals Launches A New Generation of Sustainable Stan Smith Sneakers
Priced at Rs 7,999 onwards, adidas Originals Stan Smith collection will be available at select stores and online at shop.adidas.co.in.
Adidas' Adizero Adios Pro Now Available In New Sunrise Bliss Colorway
The bold new look is a fresh update to the world record-breaking silhouette since its limited release in June.
adidas, Pharrell Williams Launch Collaborative Pharrell Williams Triple Black Collection
The collaborative collection features a number of monochromatic footwear and apparel pieces.
adidas, Prada come together to launch A LUNA ROSSA 21 Silhouette
Both Prada and adidas have continually expressed an innate passion for athletic performance.
adidas and Karlie Kloss co-create first collection
The collection is designed to inspire young women to harness the power of an active life.
adidas X IVY PARK announce second collection
Aptly called ?Drip 2?, the collection includes apparel, featuring several pieces with inclusive sizing and gender-neutral performance gear, footwear, and accessories.
adidas celebrates the growing love for sneakers with 'Sneakers Day'
adidas hosts the Sneakers Day festival across its stores and website by offering exciting deals and consumer engagement initiatives.
adidas launches the all-new X-9000 series of footwear
Inspired by gaming culture, the footwear range gives the Gen Z a serious reason to level up the style.
Adidas partners with Lego to launch a new pair of trainers
With this partnership, Adidas is reimagining its classic ZX 8000 silhouette.
Sean Wotherspoon creates new vegan footwear with Adidas
Adidas and Sean Wotherspoon collaboration is called SuperEarth.