The launch of STRIDE also reflects CHK’s broader vision of building footwear products centred on comfort, craftsmanship, and longevity.
To support the launch, the company has unveiled a new campaign titled "Most Elegant Man in Town", featuring actor Jim Sarbh.
The new range is made using Ghana Origin Cocoa, a variety known for its aroma and flavour profile.
The campaign film presents a fictional world where people are highly attached to their water bottles, making hydration a regular part of their daily routines.
The campaign is set inside a restaurant and follows Lakshya entering a tense scenario involving two men and a waiter.
The campaign film uses stylised visuals and performance-based storytelling to reflect evolving breakfast habits, particularly among younger consumers.
The new collection draws inspiration from Japanese watchmaking traditions.
The products are lightweight, compact, and designed for portability, with heat- and water-resistant properties across different formats.
The collection is positioned to cater to both everyday and formal occasions, offering flexibility across use cases.
The newly launched range incorporates skincare-focused ingredients such as Pure Hyaluronic Acid, Vitamin C, and Pro Vitamin B5.
The Nike Domain range has been a trusted choice in high-pressure moments, worn by leading cricketers such as Tilak Varma, Jemimah Rodrigues, Shafali Verma, Shreyas Iyer, and Shubman Gill.
The launch is part of Dubstep’s Valentine’s Day campaign, Love on Loop, which centres on themes of love, music, and spontaneity.
The new concealer has been developed with a clear focus on addressing the specific needs of Indian skin tones, undertones, and climate conditions.
Unveiled at a Mumbai event, the launch drew attention not only for the new category entry but also for Bhatt’s refined public appearance.
With its multi-use versatility across cheeks, lips, and eyes, BFF adds instant warmth, dimension, and freshness to any look.
With a growing consumer preference for cleaner and natural ingredients, Nutrica Yellow Mustard Oil is unrefined to retain natural antioxidants and full-bodied nutrition.
To celebrate the launch, The Stone Sapphire has collaborated with SPAR India for a Children’s Day activation from November 7–16 across select mall atriums.
his festive season, FabriCare combines contemporary artistry with timeless tradition through its collection of curtains, catering to a variety of home settings.
Designed to make celebrations louder, brighter, and unforgettable, the speaker promises to elevate parties with powerful audio and dynamic lighting.
As the Indian furniture market experiences rapid growth, Centuary aims to carve out a niche by merging ergonomic comfort with contemporary design.
A lifelong watch enthusiast whose first timepiece was a FOSSIL, Jonas partnered with the leading watch and accessories brand to bring a bold, nostalgic collection to life.
Sourced from Colombia’s finest coffee-growing regions, the beans are graded Supremo — the country’s highest classification for premium coffee.
The new festive line has been designed to meet the evolving preferences of today’s women, who seek elegance, comfort, and tradition in a single ensemble.
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